Think Smarter

Date: Aug 3, 2025
The Mindset: Everybody is a Media Company today. But if you are not in The Media Industry don’t waste your time, resources and personnel trying to become one. That’s not the purpose nor the goal of your business. If you insist on this idea of wanting to become a Media Company you’ll only achieve one thing: BURNOUT. You and your employees will be left out of energy to execute the main purpose of your business. Sales, Marketing, Business Development, Strategy Meetings and everything else will be left to chance. Do not waste your time. Again, if you are not in The Media Industry don’t be a Media Company. You have to think strategically. Always. Success will come once you have done the right things with the right resources for the right amount of TIME. Remember: Time is your most valuable resource.

Date: Aug 3, 2025
The Mindset: Read a lot more than you write if you want to be in the Consulting Industry. If you are thinking about starting a Consulting company, the rule is simple: READ 80% of the time and produce content only on 20% of the time. The more you read the better your insights. The better your insights, the most powerful the experience of your brand to your customers and potential customers. They want QUALITY as everyone else, and if you’re spending time shooting content that is not making a difference, you’ll compromise your brand’s power. You do not have to be perfect, but you have to be as precise as possible. Consulting is about delivering key Market insights. It’s about Strategy. It’s about “predicting” THE FUTURE. You can only achieve that by monitoring what everyone else is doing. And that’s done by reading. Hardcore mode.

Date: Aug 3, 2025
The Mindset: Relationships are the core of Business success. Without them, you are nothing. Through a good, solid relationship you can get funding for your business. Through a good, solid relationship you can get customers to market your business for you for no charge. No Marketing. Through good, solid relationships you can get access to a completely new network of PEOPLE, which means more potential relationships and more ways to leverage your business on The Market. Remember one thing: We are always relying on other people to exist. Other people’s work gives us a living. Some produce food, some produce drinks, some produce market intelligence, some provide security etc. But you can get all these things (other people’s work) with one simple thing: RELATIONSHIPS. So leverage them.

Date: Aug 3, 2025
The Mindset: You are the CEO when you start your business. That means making executive decisions a habit. You are responsible for the growth of the company, the level of Intellectual Property you control, the people working for you directly or indirectly, the risks you take, the rules you bend or break. EVERYTHING. You are responsible for everything. If you don’t start acting now as the Chief Executive Officer since Day One you’ll never take you and your business seriously. The Market is there for those who take it. It’s a matter of will and skill. Sometimes you are locked and loaded with skill. It’s just a matter of your WILL right now. And that means having to make hard decisions, do the hard calls, send the cold e-mails. All the stuff people don’t like to do but has to in order to keep the business and the dream ALIVE.

Date: Sep 10, 2025
The Mindset: Every online platform that lets you publish for free has become a Media platform based on User-Generated Content. However, because Entertainment triumphs all other kinds of content, you can’t compete if you are a business and you are publishing things like Educational or Business content. Supply + Demand for Entertainment kill your attention levels since it’s impossible to outshine Entertainment-grade content. The Solution as a business: either create an Entertainment Media arm of your company or try to “beat The Market” by bringing next level Intel to light. That’s how you beat The Game today. PS: BOTH ways will give you just a small window of attention on The Market. Use it wisely. Charge money if you have the chance or make the masses (of people) promote your brand online through UGC when you get that attention window. Both Money or Attention matter.

Date: Sep 10, 2025
The Mindset: Your company website must always trigger FOMO (Fear Of Missing Out) by having both short form and long form content that make businesspeople worried about whether they lost some valuable business/marketing insights. Additionally, your short form content must have the best possible intel because that’s what people on The Internet are consuming the most, even CEOs (especially those who are millennial CEOs). Next, people who visit your website need to remember it up to the URL standpoint. You have to make every visit count. We now live in a business world where Google & Facebook are destroying attention of brands and businesses. The way to make sure you are not irrelevant is by having a website that is memorable. Something that is easy to remember now. Content that has staying power in people’s memory. And a fast URL to type on a browser. All combined.

Date: Dec 10, 2025
The Mindset: The Business World and The Modern Era recently entered in a Bible 2.0. What does that mean? It means we are back to Biblical Times since April 21, 2019. Because of it, you have the opportunity to go digital and make your impact through your work by having it recognized by millions outside your own country. In the days of JESUS, the technology of the times were only manuscripts and writings on stone. Now you have all the technology to dissipate your knowledge and expertise. It’s the final Era of your life. Remember: We have a limited amount of TIME to do special work in this Life. We tend to live around 70 years according to The BIble, which is a generation. Some of these years you’ll be producing your work. The rest is to enjoy life. So make sure to work smart, not just hard, to deliver IMPACT.

Date: Dec 10, 2025
The Mindset: You cannot OUTWORK everyone online. Your attention levels are currently reduced to all the few major social networks + your website. You have to find the big moving pieces of The Market and intercept when they move to find an opening for business-level attention. Despite being true that The World has around 2 BILLION websites, with around 200 million actives (they publish on a daily / weekly basis), it’s also true that some digital monopolies are defining The Online Market and this business reality forces experts, professionals and serious entrepreneurs to fight for attention in just a few online kingdoms, making everybody fight for attention first, in order to be able to showcase their products next. So by knowing this market reality, what you have to do is simple: Find the windows of attention by identifying the big moving pieces and show up! It’s chess now.

Date: May 11, 2026
The Mindset: You have a limited amount of time on Planet Earth. The next moves you must make are essential to your success and if you already know them, why are you waiting to take massive action? Waiting changes nothing in your end results. If you know what to do you must go after your goals as fast as possible because your competition is not waiting to take Market share. Remember that in both Life and Business, there’s a massive competition. You wake up every single day to a world where everyone is making moves and changing things, changing market patterns and services and products that impact how you live your Life. And you have that kind of “power” as well. You must take the actions necessary to move you from point A to point B, especially when you know what to do. Time is running out. Make your moves.

Date: May 11, 2026
The Mindset: You still have a massive list of websites which are in essence serious businesses / companies where you can learn from in today’s crazy competitive Market. These businesses need to be known, so they are producing incredibly valuable intel (intelligence). You have to take advantage of that because in today’s World, if you don’t have much data your business decisions are going to lead you to bankruptcy. You need data. You need a considerable amount of intelligence. It’s like the saying goes: “eventually, all businesses will be in the data business”. The data you have before you is not enough. Seek other sources. Use The Internet wisely. There’s a lot of valuable intelligence waiting for be discovered and used and linked to in practice. Because we all live to help each other at the end of the day.