COACHING: The No Mediocrity Principle
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Peterson Teixeira
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21/10/2016
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14 min de leitura
Let’s talk about Action. Look, people have awesome potential and 90% of them just don’t know it. There are several people in this world who just want to live a GOOD life, along with their family and friends, experience financial abundance and help other people achieve success as well. Everybody wants that. The true dream. The big win.
The perfect life.
Is that impossible, though?
Negative. Nothing is impossible for the mind that believes.
Nothing.
So why only 5% of the whole world achieve that level of greatness and abundance? Why just a very strict group of people can actually ENJOY life with pure FREEDOM, have it all and become the most successful version of himself?
Because they do one thing:
That’s the difference. The winners just EXPLODE without looking back, acting on pure, sheer will blindly pursuing their goals over and over without giving much attention to those who try to sabotage them in the middle of their journey.
They just keep coming, like a machine.
Dreams demand that kind of attention for sure.
Because you cannot live a dream without sacrificing yourself for it. That’s just not real in our world. If you want something bad enough, then you’ll make sure all the sacrifices are made in order to make ends meet and achieve a greater level of happiness in your life, regardless of how hard it is to achieve it.
So here I’ll EXPOSE WHY the only reason you’re not yet living the life you desire is because you’re missing one thing: Action. Explosive action. Pure “blind” execution.
Here we go, my friend.
No mediocrity anymore.
DESTROYING MEDIOCRITY: DREAMS HAPPEN FOR THE DREAMER WHO EXECUTES
People talk about dreams but most don’t know exactly what it’s about. The very first thing you need to know is that your dream is GOD’s will. Period. The Ultimate Good for a human being’s life. Why? Because people who materialize them are the ones who actually INSPIRE people — believers or not — to pursue a better life, causing a massive change in someone’s reality. And God wants that to happen. Sometimes I imagine him saying to me: “No mediocrity son, pursue your mission to help and impact other lives and make them better”.
Makes sense? Because INFLUENCE is what really counts here. It’s influence that people cares about and respond to. So although many don’t believe in God, they’re still influenced by those who are living their dreams in this nasty, evil world.
And here’s a thought almost every people in this world have:
“How did they do it? How? Why can’t I have this life for myself and my family too? Why do I have to live this mediocre life?!”
Well, there’s one thing necessary to kill Mediocrity: Action. Let’s start. What’s your dream? Write it down.
Maybe it is to become a Boxing World Champion or a renowned International Singer or a righteous Judge. Well, doesn’t matter. Truly. Because what really counts is this:
You see, people think a dream should be easy to achieve but they forget the fact that a DREAM is life’s greatest reward for every human being on this planet. And in order to experience rewards in this world, you need to be able to GIVE SOMETHING in return to the world FIRST, because we are all here to serve others.
Right?
This is how you KILL Mediocrity. By producing enormous amounts of value. Those who are producers and care about the work they’re putting into the world are the real winners because if they produce VERY good stuff, for a sustainable period of time, people will eventually REWARD them afterward with money and prestige and everything else humans like to have. That’s how it works. But those who are just consumers, and don’t give much back to the world, fail to live a greater life for themselves because they’re living in the mediocrity mentality where everything is about helping them, not people.
Therefore, those who care about others build DREAMS.
Those who don’t, experience mediocrity as payment for their selfish mentality. Because at some level, people seek comfort because they don’t want to grind and study and sacrifice their hours to improve themselves to have a HIGHER reach to be able to help more people.
This is why only true hustlers build dreams.
Because it demands huge self-giving before you can receive those rewards from other people. But you deserve it in the end.
This is one of the reasons why I became an Entrepreneur myself.
Because this is the essence of Entrepreneurship: Work hard and hustle to improve a product or a service so much up, until a point that you have the power to improve people’s lives dramatically. Makes sense?
No mediocrity is acceptable.
I’m working over and over, every single day as hard as I can to build something like books, articles, images and services which will help many eventually. The goal is to get as many “Thank you’s” as possible. The money is a just consequence of such deeds.
But there’s one thing you need to understand, though: PREPARATION.
Here’s where many fail.
DESTROYING MEDIOCRITY: PREPARING YOUR CUP OF VALUE
So you want to live a dream. Awesome. That unique and apparently unachievable life which most people don’t believe is possible to achieve. Nothing wrong with that. The problem, though, is that you’ll have to go through a preparation time first to really learn HOW to help other people to then influence them with higher IMPACT. Because after all, we’re all here to help, right? But how can you help if you still need to build your cup of value?
You need to face training. Hardcore training.
And such training involves embracing A MASSIVE ACTION approach.
For instance, my dream is to MASTER marketing. I want to become one of the best speakers and writers in the world about it as well. Writing, speaking and deconstructing marketing are all my passions. And I do not want to be restricted to Marketing-related topics only. Negative.
I already have much baggage to give back to people on personal development BEFORE I even began to build my brand. Actually, without my personal development expertise, I wouldn’t be able to build my brand from ground zero. I do have very strong mindsets. I endure problems often. And I chew them all. Basically, it’s hard to shake my mental grounds, so it’s an incredible skill I enjoy passing on to other people. Therefore, if I can HELP others to have the same mentality as mine, I will.
Because I believe a business is actually a way to connect with other people and help them somehow. Isn’t why we built businesses in the first place? It should be. Besides, I visualize how great and interesting would be to have a brand that can strike from the areas I’m passionate about like Entrepreneurship, Personal Development, and Marketing. It’s interesting. And people love interesting things.
But you see, this IS MY DREAM.
I don’t wanna be the same as other people or other Entrepreneurs. My goal is to be DIFFERENT. Will it be easy to accomplish such thing?
Negative².
Because I STILL have to learn as much as possible about Marketing, Artificial Intelligence, IoT, Social Media, SEO, Copywriting and all other related areas which influence my business directly or indirectly. In today’s world, where we are heading to the biggest war in business, I have more work than ever before.
But here’s the thing: I EXECUTE the work. I don’t care about the level of work, I just take action. For instance, part of my intent with all this is to have 500 articles on Marketing, 500 on Entrepreneurship, 500 on Personal Development, 500 on Copywriting, plus Video, Podcasts, Motivational Quotes/Imagery etc. Besides customers, of course. So, well, I love my work. I like doing what I do. I love Marketing and everything in between.
But you see, even if I’m pursuing my dream there’s STILL a lot of work involved. A lot of ACTION I need to take in order to accomplish something truly great that the world has never seen before. A preparation time.
This is exactly the mindset of Champions: There’s PREPARATION and there’s GRADUATION. What you need to understand is that if you go through the preparation time and persevere on it, things will happen eventually because there’s always a way out if you’re putting the work and grinding to help others.
Because what would happen TO YOU after you have:
- wrote 1000 articles about the thing you love
- wrote 500 songs about what you would love to talk about
- read 500 books on the subject(s) you are so interested in
- spoke with 500 investors about your crazy idea that can actually help millions
- trained for 20.000 hours a skill like drawing or singing or playing the guitar
You see, IMPOSSIBLE is nothing because massive action changes a person’s reality, which is their preparation time.
What about a real life example?
Let’s take Seth Godin. Seth Godin himself got 900 rejection letters IN A ROW before he actually exploded his career:
VIDEO – Seth Godin: How To Overcome Rejection
So there was a book involved (work/preparation) there was some pitching for sure (work again) and yet, he never stopped going forward and now he is one of the best marketing minds of our Era. One of his quotes essentially speaks what I’m speaking:
I WILL DARE TO DREAM.”
— Seth Godin, Writer, Author, Entrepreneur
Dare to dream. Yes. That’s the secret. No mediocrity.
And what exactly does the word “dare” means? To WORK. To put your effort on your craft and take massive action towards what you would like to see in this messy, ugly world we all share. So if you have something to contribute, if you have skills that once executed for a certain period of time, will improve A LOT OF LIVES then why should you hold yourself back?
Makes no sense.
Holding yourself back means you’re selfish. You don’t want to grind to build something bigger than yourself that can actually help TONS of people.
So once again, I come back with the following thought:
The size of someone’s pocket doesn’t count as a lasting motivation to drill your soul and change your mindset for good. You only pay attention to those who were able to impact many lives with their work. Right? Because…….
Michael Jordan, Mike Tyson, Tony Robbins, Richard Branson and other truly successful guys are PASSIONATE by what they do with their lives. It’s a pleasure to them, although there’s a lot more work involved than working for any other company when you’re building a dream.
For example, currently, I work between 14 to 16hs a day.
I’m always reading, analyzing how I can make my brand better, thinking on new things to execute, searching for new interesting things to write about, seeking new opportunities to expand my personal skills, talking to customers/partners etc. I love this life I’ve created for myself and yet, I have no weekends. I even forget what day it is because I’m always working.
Mediocrity is not an option.
But let’s finish this off.
There’s one more thing I need to address about this mediocrity thing: FEAR.
I think it’s time to explain why fear is useless, unreal and how action can completely kill it for good.
DESTROYING MEDIOCRITY: TAKING MASSIVE ACTION KILLS FEAR COMPLETELY
Most people do want to make a drastic change but they don’t engage in taking the necessary actions because of one simple thing: FEAR. So you know you have a natural talent you would like to make your life out of it, like drawing, singing or something else you love to do, but having that constant fear inside your head blocks you from doing anything.
The answer?
Expose yourself constantly through massive actions.
Let’s assume you’re a person who is frightened by having to make a speech. Speaking with tons of people watching you on stage is your biggest fear but becoming a legendary speaker is your dream, which you assume will never happen because of the fear you have today.
The cure?
JUMP into speaking once. Then twice. Then 10 times. Then 100 times. Because by the time you’re giving your 10th speech, even to a small group of people, your actions will have healed your fear because of one key thing:
Period.
And if you can take action, you can destroy mediocrity.
We all know Fear is not real. Not at all. It’s just a state of mind. For example, a kid who wasn’t able to swim because he’s afraid of water. But why is the kid afraid? Because he can’t swim. Only because of that.
So what would naturally happen if this kid LEARNS HOW to swim and take action to face his fears? Something powerful happens. What about another real life example? Here you go:
VIDEO: Michael Phelps Pays Tribute to Usain Bolt and Reveals Fear of Water
Fear is destroyed. A legacy is built. And a dream is built. See? That’s the actual outcome of taking action to kill your mediocre side, whether that is something you might be afraid of, or some goals you always wanted to achieve in life.
Because once you blindly embrace the purpose of taking repetitive action towards it, to build yourself and believe in a different and greater path where you help many instead of the path full of lies that the world tells you about, you realize how reality really is subjective and how your fear to take the leap of faith was actually stupid.
But you MUST HAVE a machine-like attitude in order for it all to work. And whenever you find yourself in a dead end, mumbling and complaining about life, just ask yourself these 2 questions before you continue:
Is there work I need to execute?
Is there something I’m afraid to do?
Trust me, from these 2 points you can only hit a home run if you answer these honestly and take the necessary actions. Because although fighting mediocrity is your duty and obligation, trying to become someone who you were born to be is not that easy, my friend.
But the good news is this: IS THAT SIMPLE.
You just have to execute your skills, use all your energy and intelligence to change the course of your life to a completely different road. The fun road. The road where every day is a prize. A reward. A living dream.
That’s how you dominate life instead of it dominating you. You work and build something others will benefit from, and after a while, you’ll get heavily rewarded for it. Promise. Just try.
THE CONCLUSION?
Leave Mediocrity. Embrace your true purpose. Because you need to be HONEST with yourself. If this is who you are, then why are you trying to let other people dictate how your life or how it should be? If every person executed their dreams and visions the whole world would be inspiring to watch, wouldn’t you think?
Make your life a collection of remarkable actions.
Spread your art. Spread your thoughts. Spread your work. Make the hardest but most rewarding choice. Take action. Massive action. And change your life. Period. No excuses. Work.
Take care.