The Founder’s Cards
Welcome. This is a page with all PETERSON TEIXEIRA’s “The Founder’s Cards” which is a place used by Peterson Teixeira to talk to the world about anything he wants. Created primarily because Twitter hasn’t been working anymore for years now, after it repeatedly proved to be a VERY biased platform, censoring and blocking right-wing users, lying and sabotaging right-wing’s reach on people’s feeds, sabotaging the follower count, and lately, EDITING its own users Tweets (!!!). Therefore, The Founder’s Cards are a new section created for those who may want to follow Peterson Teixeira, The Founder of WWW.PETERSONTEIXEIRA.COM, his business life and personal life as well, since the journey of building the business involves both. It’s place that works as a Twitter replacement, since it doesn’t work anymore for millions of users
A WARNING
TARGET AUDIENCE: Fanbase
IMPORTANT: This area of the website displays all the latest messages from Peterson Teixeira, The Founder at Peterson Teixeira Company in order to maintain the fanbase worldwide more close together to The Founder of the brand/website. The objective here is very simple: Peterson Teixeira’s place to publish stuff, quick messages, thoughts, and anything else he wants about any subject he sees fit to talk about online. Why? So people can know how the Founder is like in real life, what problems or fun stuff is he going through lately, and well, to build connections with his followers/fanbase worldwide by displaying more of his own personality to the world. And thanks to Big Tech’s sabotage levels, Peterson Teixeira learned that he didn’t really need a follower count to keep publishing online and causing a major impact in Global Society. He was used to see ZERO followers (or a very illogical, small number in comparison to his relevant publications) for years just because Twitter is a very rigged, not-reliable platform for right-wings and christians. Despite his work, ideas and content, hidden agents were secretly working behind the scenes to sabotage Peterson Teixeira’s social reach, limiting his voice and his messages online. So when things don’t work, people simple go elsewhere. And entrepreneurs create…alternatives. Therefore, Welcome to The Founder’s Cards.
LAST UPDATE: This page was last updated in March 19, 2025
THE FOUNDER’S CARDS LIST
The list displays the latest messages from Peterson Teixeira, Founder of WWW.PETERSONTEIXEIRA.COM on the top of the list. If you think there is something that Peterson Teixeira should be aware about, or if you simply want to talk about something, please feel free to send a message. The Contact Information is linked in the About Page of the website. Thank you!
The Links below are just so you can jump straight to the card and its content.
- FOUNDER’S CARDS #372 :
MAKE NO MISTAKE. DESPITE THE TIMES, THERE’S HOPE FOR YOU. - FOUNDER’S CARDS #371 :
THERE’S MORE IN YOU THAT YOU CAN BRING TO LIGHT. - FOUNDER’S CARDS #370 :
THE CONTENT YOU PRODUCE BECOME YOUR BEST SALESMEN. - FOUNDER’S CARDS #369 :
YOU KNOW THAT CRAZY IDEA THAT YOU KEEP THINKING ABOUT ALL THE TIME? EXECUTE IT!. - FOUNDER’S CARDS #368 :
THINK ABOUT YOUR WORK AS A TRUE EXTENSION OF YOURSELF TO CONNECT WITH OTHERS FASTER. - FOUNDER’S CARDS #367 :
WHEN YOUR MARKETING IS RIGHT, JUST SLOW DOWN AND LET TIME GIVE YOU GROWTH. - FOUNDER’S CARDS #366 :
PLANT YOUR SEEDS. THEN WAIT FOR THE GROWTH. SOME THINGS IN BUSINESS TAKE TIME. - FOUNDER’S CARDS #365 :
PURSUING MONEY ALONE WILL NOT MAKE YOU HAPPY WITH YOUR WORK AND LIFESTYLE. YOU NEED MORE THAN FAT BANK ACCOUNTS - FOUNDER’S CARDS #364 :
THE FASTER YOUR BUSINESS MOVES ON THE ONLINE MARKET THE FASTER YOU’LL SEE WHAT WORKS OR NOT - FOUNDER’S CARDS #363 :
THINK ABOUT WHAT YOU WANT NI LIFE & BUSINESS THEN PUT THE HOURS INTO IT BECAUSE YOUR DREAM MATTERS - FOUNDER’S CARDS #362 :
MARKETING NOW REQUIRES EVERYTHING FROM YOU IF YOU ARE NOT RUNNING ADS - FOUNDER’S CARDS #361 :
BECOME WHO YOU WANT IN LIFE & BUSINESS THROUGH YOUR WORK - FOUNDER’S CARDS #360 :
YOU CAN ONLY SHARE AND PRODUCE CONTENT FOR A CERTAIN AMOUNT OF TIME. WHAT WILL BE YOUR LIFE’S WORK? - FOUNDER’S CARDS #359 :
IF YOU DON’T LOVE YOUR WORK YOU’RE IN THE WRONG VENTURE - FOUNDER’S CARDS #358 :
THE 1000 POST RULE - FOUNDER’S CARDS #357 :
WE WANT YOU TO WIN IN THE GAME OF LIFE & BUSINESS - FOUNDER’S CARDS #356 :
LIVING THE LIFE OF AN ENTREPRENEUR REQUIRES YOU TO WATCH OUT FOR BURNOUT. IT’S A SERIOUS ISSUE TODAY - FOUNDER’S CARDS #355 :
THE CONTENT YOU PRODUCE WILL BECOME BETTER IF YOU READ MORE, CONSUME GREAT VIDEOS AND LIVE THE ENTREPRENEURIAL LIFE - FOUNDER’S CARDS #354 :
ABOUT THE “CORNERS OF THE INTERNET” - FOUNDER’S CARDS #353 :
MAKE YOURSELF KNOWN ON THE “CORNERS OF THE INTERNET” - FOUNDER’S CARDS #352 :
YOU HAVE LIMITED DAYS ON THIS EARTH, MAKE THEM COUNT - FOUNDER’S CARDS #351 :
YOU HAVE TO THINK STRATEGICALLY AS MUCH AS POSSIBLE WHEN RUNNING YOUR BUSINESS TODAY - FOUNDER’S CARDS #350 :
YOU NEED TO PRODUCE MASSIVE ACTION TO BRING A BUSINESS TO LIFE - FOUNDER’S CARDS #349 :
ABOUT MY COMPANY’S RETURN TO INSTAGRAM - FOUNDER’S CARDS #348 :
MARKETING NOW REQUIRES YOU TO UNDERSTAND ACCOUNTS SUSPENDED - FOUNDER’S CARDS #347 :
THE RIGHT PATH TURNS YOU INTO AN UNSTOPPABLE FORCE - FOUNDER’S CARDS #346 :
PICTURE THE MATERIAL LIFE YOU WANT TO PUSH FORWARD - FOUNDER’S CARDS #345 :
WHEN YOU CONTROL YOUR THOUGHTS, YOU CONTROL YOUR LIFE - FOUNDER’S CARDS #344 :
YOU HAVE EVERYTHING YOU NEED TO GET TO THE NEXT LEVEL - FOUNDER’S CARDS #343 :
A VERY IMPORTANT REMINDER ABOUT RECENT MASSIVE LAYOFFS - FOUNDER’S CARDS #342 :
MARKET PREDICTION #2 - FOUNDER’S CARDS #341 :
MARKET PREDICTION #1 - FOUNDER’S CARDS #340 :
FIND THE BEST SOURCES OF KNOWLEDGE POSSIBLE ON THE INTERNET AND UPGRADE YOURSELF - FOUNDER’S CARDS #339 :
YOU MUST NOT LET WEAK THOUGHTS TAKE OVER YOUR MIND - FOUNDER’S CARDS #338 :
YOU HAVE TO WANT TO GO TO WORK WHEN IN YOUR JOURNEY OF ENTREPRENEURSHIP - FOUNDER’S CARDS #337 :
YOU DON’T HAVE TO HANDLE ALL PROBLEMS ON YOUR OWN - FOUNDER’S CARDS #336 :
THE MINDSET TO GREATNESS - FOUNDER’S CARDS #335 :
THE 2 JAPANESE PRINCIPLES YOU SHOULD FOCUS YOUR MIND ON TO GET TO GREATNESS - FOUNDER’S CARDS #334 :
FAITH AND COURAGE ARE YOUR SPIRITUAL POTENCY - FOUNDER’S CARDS #333 :
THE ROAD TO SUCCESS REQUIRES YOU TO BELIEVE - FOUNDER’S CARDS #332 :
THE TAKE ON CHINA’S A.I. BY SAM ALTMAN FROM OPEN AI IS VERY IMPORTANT TO KNOW - FOUNDER’S CARDS #331 :
FIGHT TO CONQUER WHAT YOU WANT IN LIFE AND BUSINESS - FOUNDER’S CARDS #330 :
ABOUT THE DISAPPOINTMENT OF THE JAKE PAUL vs MIKE TYSON FIGHT - FOUNDER’S CARDS #329 :
THE 3 PILLARS OF RUNNING A BUSINESS: THE BEST, HIGH DEMAND, AND NO ONE LIKE YOU - FOUNDER’S CARDS #328 :
THE SMART CYCLE OF BUSINESS LEADERS - FOUNDER’S CARDS #327 :
YOU DON’T HAVE TO BE PERFECT. YOU JUST HAVE TO BE AS CONSISTENT AS POSSIBLE - FOUNDER’S CARDS #326 :
THE 1ST FOUR MAIN POINTS FOR HUNTING YOUR CUSTOMERS IN A MULTI- MILLION DOLLAR BUSINESS - FOUNDER’S CARDS #325 :
THE 1ST THREE MAIN POINTS YOU HAVE TO FOCUS FOR CREATING A MULTI- MILLION DOLLAR BUSINESS - FOUNDER’S CARDS #324 :
ABOUT BEING BLOCKED ON LINKEDIN - FOUNDER’S CARDS #323 :
YOU HAVE TO GO AFTER WHAT YOU WANT IN LIFE - FOUNDER’S CARDS #322 :
YOU HAVE TO SURVIVE THE RIGHT WAY IN THIS GLOBAL FINANCIAL CRISIS: CAPITALISM - FOUNDER’S CARDS #321 :
THINK BEFORE CONSUMING CONTENT NOW BECAUSE IT EITHER BOOSTS YOUR PROFESSIONAL SKILLS OR WEAKENS THEM - FOUNDER’S CARDS #320 :
YOU HAVE TO LEAVE SOMETHING BEHIND THAT MAKES OTHERS REMEMBER YOUR LIFE AND BUSINESS - FOUNDER’S CARDS #319 :
THE WAY YOU HANDLE YOUR RELATIONSHIPS WILL DEFINE YOUR PROGRESS IN LIFE AND BUSINESS - FOUNDER’S CARDS #318 :
THE MARKET REQUIRES YOU TO HAVE SMART DATA TO DO PRECISE BUSINESS MOVES - FOUNDER’S CARDS #317 :
THE RACE TO BE FED BECAUSE OF A.I. DESTROYING JOBS HAS BEGUN. HOW DO YOU SURVIVE? - FOUNDER’S CARDS #316 :
BECAUSE OF A.I. A LOT OF PEOPLE WILL BE OUT OF WORK, BUT THEY’LL FIGHT TO SURVIVE - FOUNDER’S CARDS #315 :
YOU DON’T NEED TO BE PERFECT IN YOUR WORK, YOU JUST NEED TO BE CONSTANT - FOUNDER’S CARDS #314 :
YOUR WORK WILL EVENTUALLY SET YOU FREE IF YOU STAY LONG ENOUGH PRODUCING - FOUNDER’S CARDS #313 :
THE BATTLE TO PRODUCE WHAT’S IN YOUR HEART IS THE ONE YOU MUST WIN - FOUNDER’S CARDS #312 :
THE CONTENT YOU PRODUCE AND PUBLISH IS HELPING OTHERS LIVE A BETTER LIFE? - FOUNDER’S CARDS #311 :
THERE’S GREATNESS IN YOU - FOUNDER’S CARDS #310 :
REMEMBER YOUR WINS IN LIFE AND BUSINESS - FOUNDER’S CARDS #309 :
MAKE SURE TO PRODUCE SOMETHING GOOD WHILE YOU HAVE THE CHANCE - FOUNDER’S CARDS #308 :
A QUICK WORD ABOUT NOT OWNING YOUR VIDEO GAMES’ GAMES - FOUNDER’S CARDS #307 :
THINK ABOUT THE CONTENT YOU CONSUME - FOUNDER’S CARDS #306 :
REMOVE NEGATIVE THINKING FROM YOUR STANDARD THOUGHTS AS FAST AS POSSIBLE - FOUNDER’S CARDS #305 :
THE WORK YOU LEAVE BEHIND COUNTS - FOUNDER’S CARDS #304 :
THE A.I. REVOLUTION IS MAKING HUMAN INTELLIGENCE IRRELEVANT - FOUNDER’S CARDS #303 :
YOU HAVE LIMITED TIME TO TEST THE WATERS AND SEEK YOUR DREAM - FOUNDER’S CARDS #302 :
THE GAME OF LIFE REQUIRES YOU TO EVOLVE CONSTANTLY - FOUNDER’S CARDS #301 :
SOMETIMES YOU ARE LOST AND THERE’S NOTHING YOU CAN DO ABOUT IT - FOUNDER’S CARDS #300 :
MAKE THE MARKET NOTICE YOU - FOUNDER’S CARDS #299 :
SOME OF YOUR WORK WILL ALWAYS BE SPIRITUAL BECAUSE PEOPLE ARE SPIRITS WHO INTERACT ON A SPIRITUAL LEVEL AT TIMES ON THE MARKET - FOUNDER’S CARDS #298 :
THE MAIN GOAL IS TO KEEP EXPERIENCING PROGRESS IN YOUR BUSINESS JOURNEY - FOUNDER’S CARDS #297 :
TIME IS RUNNING OUT. MAKE SOMETHING SPECIAL FROM IT - FOUNDER’S CARDS #296 :
WHEN YOUR BUSINESS OPERATIONS IS UNDER ATTACK IT MEANS YOU’RE GOING PLACES AND EXPERIENCING TRUE PROGRESS - FOUNDER’S CARDS #295 :
SURVIVAL REQUIRES A POWERFUL MINDSET - FOUNDER’S CARDS #294 :
A POWERFUL WAY TO LIVE YOUR LIFE IS LIVING IN THE NOW - FOUNDER’S CARDS #293 :
A TRUE REALITY ABOUT CONTENT MARKETING - FOUNDER’S CARDS #292 :
A BREAKING POINT: EVERYBODY IS A MEDIA COMPANY AND A NEWS REPORTER TODAY? - FOUNDER’S CARDS #291 :
DO YOU HAVE WISDOM AND PRIVILEGED KNOWLEDGE? THEN SHOW UP - FOUNDER’S CARDS #290 :
YOU’RE ALWAYS PROTECTING A CERTAIN GROUP OF PEOPLE IN ORDER TO SURVIVE - FOUNDER’S CARDS #289 :
THERE’S TIME TO ASK FOR HELP, THERE’S TIME TO GO AFTER PROVING YOURSELF - FOUNDER’S CARDS #288 :
IF YOU ARE ALIVE TODAY, THEN THERE’S MORE TO BE DONE WITH YOUR LIFE, THERE’S MORE TO LIVE - FOUNDER’S CARDS #287 :
YOU HAVE WHAT YOU NEED TO GET TO THE NEXT LEVEL TODAY - FOUNDER’S CARDS #286 :
PRECISION COUNTS IN ENTREPRENEURSHIP. MAKE THE BEST AND THE RIGHT MOVES FIRST - FOUNDER’S CARDS #285 :
MARKETING IS WHEN YOU INVEST IN YOUR OWN COMPANY’S WORKFORCE TO PROMOTE YOU. ADVERTISING IS WHEN YOU INVEST IN OTHER FORCES TO PROMOTE YOU - FOUNDER’S CARDS #284 :
YOU CAN WORK TOWARDS A VISION, OR YOU CAN WORK TOWARDS A GOAL. BOTH REQUIRE FAITH AND EFFORT - FOUNDER’S CARDS #283 :
LIFE IS A BIT COMPLEX. THE WORK YOU DO MUST REGENERATE YOU AT TIMES, ESPECIALLY WHEN YOU LOOK BACK - FOUNDER’S CARDS #282 :
THE VALUE OF THE INTERNET IS MASSIVE. EXPLORE THAT - FOUNDER’S CARDS #281 :
IT’S TIME TO BE GREATFULL FOR THE SEA OF CONTENT THAT IS HELPING YOU GO THROUGH HARD TIMES - FOUNDER’S CARDS #280 :
JUSTICE IS EXPENSIVE - FOUNDER’S CARDS #279 :
THE JOURNEY IS EXTENSIVE AND INTENSIVE WHEN YOU’RE ON THE RIGHT PATH - FOUNDER’S CARDS #278 :
THE INTERNET IS A PUZZLE. FIND THE RIGHT PIECES AND YOU’LL UNLOCK WEALTH AND EXPLOSIVE MARKETING - FOUNDER’S CARDS #277 :
I HAVE EXPERIENCED A LOT OF BUSINESS SABOTAGE, AND THAT GIVES YOU ONE THING: INTEL - FOUNDER’S CARDS #276 :
BUSINESS SABOTAGE IS VERY REAL. CLOWNS ENGAGE IN THAT - FOUNDER’S CARDS #275 :
PREPARE FOR WAR. NO ONE IS COMING – PART II - FOUNDER’S CARDS #274 :
PREPARE FOR WAR. NO ONE IS COMING - FOUNDER’S CARDS #273 :
MASTER YOUR MIND AND YOU’LL HAVE THE MINDSET OF A CHAMPION - FOUNDER’S CARDS #272 :
THE MAIN CHARACTER OF YOUR LIFE STORY IS YOU! MAKE SOMETHING GREAT WHILE YOU STILL HAVE THE CHANCE - FOUNDER’S CARDS #271 :
THERE ARE NO RULES IN THE GAME OF BUSINESS EXCEPT ONE: RESPECT AND ASSIST OTHER TRUE KINGS - FOUNDER’S CARDS #270 :
CHOICE THEORY WILL MAKE YOU UNDERSTAND LIFE DIFFERENTLY FASTER AND WILL GIVE YOU A NEW PERSPECTIVE - FOUNDER’S CARDS #269 :
REMEMBER TO REST PROPERLY. REMEMBER TO PUSH HARDER WHEN WORKING. REMEMBER YOUR DREAMS - FOUNDER’S CARDS #268 :
IT’S GOOD TO SEE THAT OTHER NEWS MEDIA OUTLETS ARE TALKING AGAINST BIG TECH - FOUNDER’S CARDS #267 :
THERE’S NO NEED TO DIVE INTO DESPAIR - FOUNDER’S CARDS #266 :
A QUICK WORD ABOUT UNEMPLOYMENT - FOUNDER’S CARDS #265 :
DOMINO EFFECT OF A TELECOM THAT CAN’T DELIVER - FOUNDER’S CARDS #264 :
IMPRESSIVE PROGRESS ON WATER IRRIGATION ON FARMS / CROPS - FOUNDER’S CARDS #263 :
ABOUT DONALD TRUMP AND HIS RETURN TO OFFICE IN 2025 - FOUNDER’S CARDS #262 :
ABOUT THE BACKSTORY AND THE WARS OF PETERSON TEIXEIRA COMPANY SINCE 2019 - FOUNDER’S CARDS #261 :
ABOUT CHOOSING TO LIVE - FOUNDER’S CARDS #260 :
THE ONE SENTENCE I WANT TO DELIVER TODAY ON THIS CARD: JESUS IS THE KING OF KINGS - FOUNDER’S CARDS #259 :
THE POWER OF PUTTING OUT WHAT YOUR TRUTH IS UNLOCKS THE LIFE YOU WANT EVENTUALLY - FOUNDER’S CARDS #258 :
THE WORK YOU NEED TO PUT OUT TO GAIN ACCESS TO OTHER PEOPLE IS MANY TIMES IMPOSSIBLE TO MAP - FOUNDER’S CARDS #257 :
THE ACCESS TO SENSITIVE DATA INVOLVES SMART CORPORATE MONITORING TO FIND OUT TO WHOM EMPLOYEES ARE GRANTING ACCESS TO CORPORATE DATA - FOUNDER’S CARDS #256 :
A QUICK COMMENT ON RETURN-TO-OFFICE (RTO) BUSINESS RULE - FOUNDER’S CARDS #255 :
THE HEROES YOU FOLLOW TODAY ARE GIVING YOU ADVICE THAT FITS 50% OF YOUR JOURNEY BECAUSE YOU ARE THE NEW LEADER - FOUNDER’S CARDS #254 :
THE REALITY ABOUT YOU BEING ALONE IN THIS WORLD - FOUNDER’S CARDS #253 :
THE THING ABOUT BURNOUT - FOUNDER’S CARDS #252 :
THE BENEFITS OF CAPITALISM ARE ALWAYS GOOD TO PROMOTE: VTNEWS.AI IS A QUICK EXAMPLE - FOUNDER’S CARDS #251 :
THE MINDSET OF PUSHING HARDER IS SOMETHING YOU TRAIN, NOT SOMETHING YOU HAVE FROM DAY ONE - FOUNDER’S CARDS #250 :
THE CASE: DATA IS MORE VALUABLE THAN OIL - FOUNDER’S CARDS #249 :
PERPLEXITY.AI IS GOING TO COMPENSATE FINANCIALLY THE BRANDS THAT PROVIDE CONTENT IN ITS RELATED QUESTIONS SECTION - FOUNDER’S CARDS #248 :
THE NEW WEAPON AGAINST MILITARY DRONES - FOUNDER’S CARDS #247 :
A SMART WARNING ABOUT MICROSOFT’S RECALL NEW FEATURE - FOUNDER’S CARDS #246 :
NOW THIS IS WHAT I LIKE! META PAYS TEXAS $1.5 BILLION! - FOUNDER’S CARDS #245 :
WATCH NETFLIX FOR MARKET DECONSTRUCTION - FOUNDER’S CARDS #244 :
SOMETIMES ALL YOU HAVE TO DO IS WAIT - FOUNDER’S CARDS #243 :
ABOUT RUSSIA’S NEW MOVE TO ALLOW CRYPTO PAYMENTS IN INTERNATIONAL TRADE TO COUNTER SANCTIONS - FOUNDER’S CARDS #242 :
WHAT?! NO NO….WAIT: THE UNITED STATES IMPORTS MILLIONS OF FLAGS FROM OTHER COUNTRIES SUCH AS…..CHINA - FOUNDER’S CARDS #241 :
PROVIDE THE RIGHT INFORMATION WHENEVER POSSIBLE THROUGH THE VEHICLES YOU CONTROL. REMEMBER TO HELP OTHERS - FOUNDER’S CARDS #240 :
YESTERDAY I FELT LIKE SHARING THE NAME OF GOD WITH YOU ALL - FOUNDER’S CARDS #239 :
HUNT THE RIGHT INFORMATION ON NEWS MEDIA OUTLETS - FOUNDER’S CARDS #238 :
IF PEOPLE ARE REMEMBERING YOU, YOUR WORK IS ON THE RIGHT TRACK - FOUNDER’S CARDS #237 :
GREAT MARKETING REQUIRES GREAT BRANDING NOW - FOUNDER’S CARDS #236 :
DECONSTRUCTING MARKETS IS THE WAY TO WIN BECAUSE BILLIONAIRES NEED ASSISTANCE - FOUNDER’S CARDS #235 :
MENTAL TOUGHNESS IS A VERY EXPENSIVE PRODUCT - FOUNDER’S CARDS #234 :
THERE’S A TIME TO RECOVER. THERE’S A TIME TO WORK. THERE’S A TIME TO LIVE LIFE. DON’T COMPROMISE THE LAST ONE - FOUNDER’S CARDS #233 :
SOME OF YOUR WORK ENABLES YOUR FREEDOM. BUT IF YOU FIND THE WORK YOU LOVE, YOU’LL BE PRACTICALLY FREE FOR LIFE - FOUNDER’S CARDS #232 :
THERE’S A COST IF YOU’RE LIVING THE GOOD LIFE. RESPECT THIS RULE BECAUSE YOU MAY BE BEING HELPED INDIRECTLY - FOUNDER’S CARDS #231 :
I RARELY SAY THIS, BUT THIS IS SMART GOVERNMENT ACTION (ABOUT FOOD WASTE) - FOUNDER’S CARDS #230 :
IF YOU’RE PASSIONATE ABOUT YOUR WORK THEN YOU’RE ON THE RIGHT TRACK - FOUNDER’S CARDS #229 :
TIM FERRISS’ RECOMMENDATION WORDS SHOW HOW CHATGPT IS PENETRATING INTERNATIONAL MARKETS - FOUNDER’S CARDS #228 :
THE WORDS OF TIM FERRISS ABOUT PODCAST SUCCESS THAT YOU NEED TO PAY ATTENTION TO IF YOU WANT TO WIN - FOUNDER’S CARDS #227 :
IF YOU WERE ABOUT TO LIVE THE NEXT YEAR AS YOUR FINAL YEAR ON EARTH, WHAT WOULD YOU WRITE / RECORD? - FOUNDER’S CARDS #226 :
TRUE CAPITALISTS, REMEMBER TO HELP EACH OTHER WHENEVER POSSIBLE - FOUNDER’S CARDS #225 :
ABOUT MR.BEAST’S LEAKED COMPANY DOCUMENTS - FOUNDER’S CARDS #224 :
REMEMBER: MONEY IS ENERGY. USING MONEY TO MAXIMIZE YOUR REACH IS THE SAME AS RELENTLESSLY PUBLISHING LIKE CRAZY - FOUNDER’S CARDS #223 :
THE IMPACT OF YOUR WORK AS AN ENTREPRENEUR WILL ONLY BE SEEN AFTER AT LEAST 1 YEAR GRINDING - FOUNDER’S CARDS #222 :
THE IMPACT OF A.I. ON CLIMATE MONITORING AND ENERGY CONSUMPTION IS VERY INTERESTING - FOUNDER’S CARDS #221 :
FIND POSITIVE THINGS IN YOUR LIFE, MAXIMIZE THEM AS MUCH AS POSSIBLE, BUILD SOMETHING THAT MAKES YOU HAPPY, AND MAXIMIZE THAT AS WELL. REPEAT - FOUNDER’S CARDS #220 :
BEING BROKE IS HARD. BEING SUCCESSFUL IS HARD. LIFE IS HARD. FACE IT WITH THIS MENTALITY TO EASE THINGS UP - FOUNDER’S CARDS #219 :
WHAT!? NOW WE ARE SEEING $5 A MEAL FROM FAST-FOOD GIANTS? - FOUNDER’S CARDS #218 :
BUILD THE LIFE YOU WANT WHILE YOU HAVE THE CHANCE - FOUNDER’S CARDS #217 :
CHINA IS NOW FACING TARIFFS FROM ALL SIDES ² - FOUNDER’S CARDS #216 :
CHINA IS NOW FACING TARIFFS FROM ALL SIDES - FOUNDER’S CARDS #215 :
IF YOU’RE NOT IN A “WAR” TO DEFEND WHAT YOU WANT THEN DON’T COMPLAIN WHEN NOT GETTING WHAT YOU WANT. - FOUNDER’S CARDS #214 :
A.I. IS NOW GETTING ON ANOTHER LEVEL AT GAME DEVELOPMENT ² - FOUNDER’S CARDS #213 :
A.I. IS NOW GETTING ON ANOTHER LEVEL AT GAME DEVELOPMENT - FOUNDER’S CARDS #212 :
YOU HAVE THE TOOLS TO MAKE A DIFFERENCE AND THE TOOLS TO GROW YOURSELF INTO GREATNESS - FOUNDER’S CARDS #211 :
PROTECT YOUR WORK. PROTECT YOUR LOVED ONES. PROTECT YOUR DREAMS. PROTECT YOUR LIFESTYLE - FOUNDER’S CARDS #210 :
WHERE THERE’S MONEY, THERE’S ALWAYS DANGER - FOUNDER’S CARDS #209 :
ARE CMOs NECESSARY IN TODAY’S GLOBAL MARKET? - FOUNDER’S CARDS #208 :
BOY I LOVE WORKING AND LEARNING ABOUT NEW THINGS - FOUNDER’S CARDS #207 :
GOOGLE GEMINI IS COMING FOR YOUR WEB TRAFFIC AND WILL SIMPLY DESTROY IT. - FOUNDER’S CARDS #206 :
IF YOU WANT TO UNDERSTAND BETTER THE PROBLEMS BILLIONAIRES ARE FACING, READ THIS ON GREEN SOLUTIONS” - FOUNDER’S CARDS #205 :
A PRECISE POINT OF WISDOM: “WE ARE BORN INTO PERFECTION AND THEN SEDUCED INTO AVERAGE” - FOUNDER’S CARDS #204 :
MAN I’M EXCITED ABOUT OWNING A PHONE MADE BY PURISM AND UNPLUGGED (AND NOKIA’S DUMBPHONES TOO). - FOUNDER’S CARDS #203 :
THERE’S ROOM FOR ERROR, BUT NOT THAT MUCH - FOUNDER’S CARDS #202 :
TAKE ADVANTAGE OF FREE MARKET INTELLIGENCE TODAY - FOUNDER’S CARDS #201 :
HEY HELLO WORLD! NOT EVEN KYRGYZSTAN’S YOUTUBE CHANNELS WERE SAFE FROM YOUTUBE’S DEMONETIZATION RAMPAGE - FOUNDER’S CARDS #200 :
IF YOU’RE NOT LEARNING EVERY SINGLE WEEK YOU’LL SUFFER IN THIS CRAZY MARKET - FOUNDER’S CARDS #199 :
THE LIES ABOUT THE JOB MARKET CONTINUE - FOUNDER’S CARDS #198 :
THE CEO OF TELEGRAM, PAVEL DUROV, IS RELEASED TODAY FROM FRENCH JAIL. THE PERSECUTION CONTINUES - FOUNDER’S CARDS #197 :
WE ARE NOT IMMORTALS. - FOUNDER’S CARDS #196 :
LIFE IS A PUZZLE. YOU HAVE TO FIGURE OUT WHICH VEHICLES OF INFLUENCE WILL UNLOCK HELP FROM OTHERS TO GET WHAT YOU WANT AND WHERE YOU WANT - FOUNDER’S CARDS #195 :
MAYBE TWITCH IS ALMOST A ZOMBIE COMPANY AS WELL....? - FOUNDER’S CARDS #194 :
WHAT PIECE OF YOUR CONTENT WOULD YOU LIKE THE WORLD TO SEE? - FOUNDER’S CARDS #193 :
DO YOU BELIEVE IN YOURSELF AS YOU’RE BUILDING YOUR BUSINESS? - FOUNDER’S CARDS #192 :
FOUNDERS BUYING BACK THEIR BRANDS IS A TREND CAUSED BY THE 2019 GLOBAL FINANCIAL CRISIS - FOUNDER’S CARDS #191 :
FIND OUT QUICKLY WHICH SOCIAL NETWORKS ACCEPT YOUR CONTENT IN LARGE SCALE BECAUSE THE ONLINE MARKET IS CLOSING - FOUNDER’S CARDS #190 :
TAKE ADVANTAGE OF FREE PREMIUM CONTENT WHILE YOU STILL CAN BECAUSE THE WINDOW OF THE MARKET IS CLOSING - FOUNDER’S CARDS #189 :
MCKINSEY IS DEFINITELY NOT THE ONLY ONE TAKING A BREAK FROM DELIVERING E-MAIL / NEWSLETTERS - FOUNDER’S CARDS #188 :
LEARN WHAT BILLIONAIRES ARE DOING NEXT TO GAIN A COMPETITIVE EDGE ON WORLD MARKETS - FOUNDER’S CARDS #187 :
CAR PAYWALLS: A SMART WIN FOR CAPITALISM! - FOUNDER’S CARDS #186 :
THE 3-DAY WORKWEEK THANKS TO A.I.? - FOUNDER’S CARDS #185 :
PROTECT YOUR DREAMS AND LIVE TOWARDS THEM IN EVERY SINGLE DAY IN ORDER TO GO THROUGH HARD TIMES - FOUNDER’S CARDS #184 :
A QUICK MESSAGE OF GOOD MORNING TO YOU AS YOU BEING TO WORK - FOUNDER’S CARDS #183 :
WHAT A SMART EXECUTIVE EVADING SOPHISTICATED SCAM, THAT I MUST ADMIT - FOUNDER’S CARDS #182 :
CHOOSING BIGGER PROBLEMS TO SOLVE MAY MAKE YOU RICHER OVER TIME - FOUNDER’S CARDS #181 :
I LOVE PRODUCING CONTENT THROUGH MY BRAND, DO YOU? - FOUNDER’S CARDS #180 :
ONCE AGAIN WE HAVE TO TALK ABOUT GOOGLE >:( - FOUNDER’S CARDS #179 :
MAKE TODAY COUNT FOR YOUR FUTURE - FOUNDER’S CARDS #178 :
A QUICK NOTE ON CONTENT MARKETING 2.0: PUT YOUR COMPANY IN CONTENT THAT SHARES DATA POINTS OF THE MAJOR CRISES OF TODAY, TO PROPEL YOUR BUSINESS ON A SERIOUS ARTICLE / AUDIO / VIDEO - FOUNDER’S CARDS #177 :
NEWSFLASH: TEXTILE PRODUCTION IS WATER-INTENSIVE - FOUNDER’S CARDS #176 :
REMEMBER YOUR DREAMS AND USE EVERYTHING YOU GOT TOWARDS THAT DIRECTION, BECAUSE LIFE NEEDS TO BE LIVED - FOUNDER’S CARDS #175 :
PUT YOURSELF ON THE PATH WHERE YOUR WORK CAN BE REMEMBERED - FOUNDER’S CARDS #174 :
JUST SOMETHING TO REMEMBER: WATER STRESS != WATER CRISIS - FOUNDER’S CARDS #173 :
A VERY KEY POINT TO FOCUS ON IF YOU ARE A CEO OF A COMPANY - FOUNDER’S CARDS #172 :
A GROUNDBREAKING MOMENT FOR ELECTRIC VEHICLES, THANKS TO SOUTH PASADENA’S TRANSITIONING TO A REAL EV FLEET - FOUNDER’S CARDS #171 :
YOU KNOW WHEN YOU’RE READING A BUSINESS NEWSLETTER AND SUDDENLY SOMETHING POPS UP? THIS IS THAT. THANKS JAMES HICKMAN FROM SCHIFF SOVEREIGN LLC - FOUNDER’S CARDS #170 :
THIS IS SOMETHING TO PAY ATTENTION TO IN TODAY’S EXTREMELY COMPETITIVE BUSINESS WORLD: CYBER ATTACKS WHEN DOING MERGERS AND ACQUISITIONS - FOUNDER’S CARDS #169 :
DO YOU HAVE SOMETHING TO SAY TO THE WORLD? WHERE DO YOU POST IT NOWADAYS? - FOUNDER’S CARDS #168 :
TWO OF THE BIG TECH COMPANIES (GOOGLE & MICROSOFT) ARE “HELPING” RURAL HOSPITALS PROTECT THEMSELVES FROM CYBER ATTACKS?! - FOUNDER’S CARDS #167 :
THE 4 ENERGIES OF RUNNING A BUSINESS: CLOUDS, SPADES, HEARTS AND DIAMONDS - FOUNDER’S CARDS #166 :
IN ORDER TO PRODUCE HIGH-QUALITY CONTENT, YOU NEED TO CONSUME HIGH-QUALITY CONTENT. - FOUNDER’S CARDS #165 :
POWERFUL: “IF A RESOURCE EXISTS ON THE PLANET, THAT RESOURCE IS JUST A FEW CONVERSATIONS AWAY” - FOUNDER’S CARDS #164 :
PROJECT YOUR VISION ONTO YOUR WORK, THEN WORK HARDER - FOUNDER’S CARDS #163 :
I RECOMMEND EVERY ENTREPRENEUR, FOUNDER AND CEO TO SUBSCRIBE TO AS MANY BUSINESS NEWSLETTERS POSSIBLE NOW. NOT TO MENTION SOCIAL NETWORKS - FOUNDER’S CARDS #162 :
THE HARDCORE BUSINESS REALITY OF THE GOOGLE MONOPOLY IS SHOWING UP NOW, ISN’T? - FOUNDER’S CARDS #161 :
THE REALITY OF BUSINESS WARS: FORD, ELECTRIC VEHICLES, MERGING WITH RIVALS + CHINA - FOUNDER’S CARDS #160 :
THE “COMPANY” GOOGLE IS NOW RUNNING WITHOUT SMART BUSINESS STRATEGY - FOUNDER’S CARDS #159 :
THE CREATOR ECONOMY IS TURNING INTO MODERN SLAVERY - FOUNDER’S CARDS #158 :
DO YOU CARE ABOUT OTHERS OR DO YOU ONLY CARE ABOUT YOU? - FOUNDER’S CARDS #157 :
YOU NEED TO SHOW UP MORE. - FOUNDER’S CARDS #156 :
YOU WILL NEVER GET BACK THE HOURS YOU’RE WASTING TODAY SO WAKE UP AND PRODUCE SOME WORK! - FOUNDER’S CARDS #155 :
YOU'RE EITHER PRODUCING OR CONSUMING - FOUNDER’S CARDS #154 :
NO ONE CARES. WORK HARDER - FOUNDER’S CARDS #153 :
YOUR CONTENT CAN BE JUST A FEW LINES AND IT’LL STILL WORK - FOUNDER’S CARDS #152 :
REMEMBER: EVERY SINGLE ONE OF YOU IS A MEDIA COMPANY - FOUNDER’S CARDS #151 :
A COMPANY BUYS AND SELLS A BUSINESS WITHIN 2 YEARS? - FOUNDER’S CARDS #150 :
A SHOUTOUT TO NETFLIX TO PUT THE MOVIES I WANT – PART I - FOUNDER’S CARDS #149 :
THE INCREDIBLE VALUE OF ENTREPRENEURSHIP - FOUNDER’S CARDS #148 :
THE COST OF CONTENT PRODUCTION - FOUNDER’S CARDS #147 :
ARE YOU IMPROVING YOUR WORK AND YOUR SKILLS AND YOUR KNOWLEDGE? - FOUNDER’S CARDS #146 :
INTERESTING QUORA ANSWERS – PART I - FOUNDER’S CARDS #145 :
DID YOU KNOW ABOUT FACEBOOK’S KEYLOGGER? - FOUNDER’S CARDS #144 :
MASQUERADING THE NUMBERS TO THE STOCK MARKET - FOUNDER’S CARDS #143 :
ONE MORE BIG WARNING FROM MARKETS: A.I. IS A FUNDAMENTALLY LABOR REPLACING TOOL - FOUNDER’S CARDS #142 :
THE ROLE OF CMO (CHIEF MARKETING OFFICER) IS BEING MERGED OUT - FOUNDER’S CARDS #141 :
SOMETIMES YOU NEED TO STOP EVERYTHING YOU’RE DOING TO LET YOUR CRAZY THOUGHTS FLOW - FOUNDER’S CARDS #140 :
MAKING THE BUSINESS WORLD SMALLER - FOUNDER’S CARDS #139 :
ATTENTION DOESN’T NECESSARILY MEAN MORE MONEY - FOUNDER’S CARDS #138 :
SMARTPHONES THAT NEVER NEED CHARGING…? - FOUNDER’S CARDS #137 :
SOCIAL MEDIA MARKETING IS COMPLETELY USELESS - FOUNDER’S CARDS #136 :
PRODUCE WORK THAT MATTERS TO THE WORLD - FOUNDER’S CARDS #135 :
WHAT IS YOUR DREAM? - FOUNDER’S CARDS #134 :
PICK A WAR, THEN GO MAKE A LASTING DIFFERENCE - FOUNDER’S CARDS #133 :
MAKE A DIFFERENCE WITH THE HOURS YOU HAVE - FOUNDER’S CARDS #132 :
MAKE MORE CONTENT THAN ADVERTISEMENT. AND TRY TO MAKE ADVERTISEMENT THAT SHOWS AS CONTENT - FOUNDER’S CARDS #131 :
ONE MORE ADVERTISEMENT DONE RIGHT: VODAFONE ACTION-PACKED ADVERT: THE REMOTE - FOUNDER’S CARDS #130 :
YOUR BRAND GOES BEYOND ANY SUBJECT IF YOU CHOOSE TO BELIEVE IN YOURSELF AND DO THE WORK - FOUNDER’S CARDS #129 :
DESTROY YOUR NEGATIVE THOUGHTS NOW! - FOUNDER’S CARDS #128 :
THE DIFFERENCE BETWEEN “RICH” AND “POOR”? - FOUNDER’S CARDS #127 :
PROVE YOURSELF. THE MARKET IS DIGITAL. YOU HAVE TO TRY - FOUNDER’S CARDS #126 :
”HACKVERTISING” – PART II - FOUNDER’S CARDS #125 :
”HACKVERTISING” – PART I - FOUNDER’S CARDS #124 :
BUILD A BRAND, NOT JUST A SOCIAL PROFILE OR ELSE YOU’LL NEVER BECOME INDEPENDENT NOR WEALTHY - FOUNDER’S CARDS #123 :
MONEY BOOSTS YOUR BUSINESS MOVES, BUT REMEMBER YOU CAN ALWAYS MAKE MOVES WITHOUT MONEY - FOUNDER’S CARDS #122 :
MONEY SHOWS UP EVERY TIME IN A GLOBAL FINANCIAL CRISIS TO THE RIGHT BUSINESS MOVES - FOUNDER’S CARDS #121 :
PROVE YOURSELF ON THE MARKET FIRST, THEN CARE ABOUT BUSINESS INFRASTRUCTURE LATER - FOUNDER’S CARDS #120 :
THE GAME OF BUSINESS REVEALS TRUTHS EVENTUALLY - FOUNDER’S CARDS #119 :
THE INTERNET HAS TONS OF TRAFFIC AND THE TRUTH IS THAT THERE ARE NO RULES - FOUNDER’S CARDS #118 :
VISUALIZE THE WORK DONE AND DO IT - FOUNDER’S CARDS #117 :
PROTECT THE INTELLECTUAL PROPERTY YOU CARE ABOUT - FOUNDER’S CARDS #116 :
IF YOU’RE OUT OF WORK FIND OUT WHAT DRIVES YOU AND WORK ON IT - FOUNDER’S CARDS #115 :
BUILDING A TRUE BRAND TAKES A LIFETIME - FOUNDER’S CARDS #114 :
HOW THE BUSINESS WORLD WORKS AND THE COST OF EXPENSIVE ATTENTION IN REAL LIFE - FOUNDER’S CARDS #113 :
ARE YOU READY TO EXPLODE? - FOUNDER’S CARDS #112 :
THE POWER OF ZERO COST MARKETING - FOUNDER’S CARDS #111 :
YOU’LL EVENTUALLY HAVE A PROBLEM WITH AD BLINDNESS - FOUNDER’S CARDS #110 :
YOU MAY HAVE TO PREPARE FOR 1 YEAR TO SERVE AND IMPACT SIMPLER PEOPLE, OR YOU MAY HAVE TO PREPARE FOR 10 YEARS TO SERVE AND IMPACT WEALTHIER PEOPLE - FOUNDER’S CARDS #109 :
YOU’LL EVENTUALLY DIE. WHAT HAVE YOU DONE WITH YOUR YEARS SO FAR? WHAT HAVE YOU LEARNED? WHAT HAVE YOU PRODUCED? YOUR TIME IS RUNNING OUT - FOUNDER’S CARDS #108 :
ALWAYS TRY TO CONNECT WITH YOUR IDEAL CUSTOMERS AND IDEAL EMPLOYEES - FOUNDER’S CARDS #107 :
PROJECT YOUR IDEAL LIFE AND BUILD IT - FOUNDER’S CARDS #106 :
YOUR WORKLOAD SHOULD CALM YOU DOWN - FOUNDER’S CARDS #105 :
DECONSTRUCTED: ANXIETY - FOUNDER’S CARDS #104 :
DECONSTRUCTED: SADNESS - FOUNDER’S CARDS #103 :
LEARNING THE MARKET 2.0 - FOUNDER’S CARDS #102 :
THE REALITY OF CONTENT APOCALYPSE - FOUNDER’S CARDS #101 :
THE PURPOSE OF WORK - FOUNDER’S CARDS #100 :
THE WORK OF YOUR LIFE - FOUNDER’S CARDS #99 :
I WANT YOU TO MAKE LESS AND IMPACT MORE - FOUNDER’S CARDS #98 :
THINK ABOUT MAKING CONTENT CONSUMPTION THAT COMES FROM YOUR BRAND AND YOUR CONTENT A “TRUE WEALTH” CASE - FOUNDER’S CARDS #97 :
TIKTOK’s 1 BILLION CREATOR FUND IS SHUTTING DOWN - FOUNDER’S CARDS #96 :
JAPANESE PRINCIPLE: THE IKIGAI PRINCIPLE - FOUNDER’S CARDS #95 :
JAPANESE PRINCIPLE: THE KAIZEN PRINCIPLE - FOUNDER’S CARDS #94 :
DOCUMENT YOUR ENTREPRENEURIAL JOURNEY THROUGH YOUR WORK - FOUNDER’S CARDS #93 :
YOUR WORK FOR “SOMETHING” NOT FOR MONEY - FOUNDER’S CARDS #92 :
MAKE TIME FOR REST AND MAKE TIME FOR RESTLESS WORK - FOUNDER’S CARDS #91 :
THE REALITY IS THAT TRUE SUCCESS TAKES TIME - FOUNDER’S CARDS #90 :
THE PATHWAY TO YOUR VISION - FOUNDER’S CARDS #89 :
THE NEW WAY OF RECRUITING - FOUNDER’S CARDS #88 :
A BUSINESS REALITY: 80% OF SUCCESS IS SHOWING UP - FOUNDER’S CARDS #87 :
THE WORK YOU PUT OUT IS FOR THE “RAINY DAYS” - FOUNDER’S CARDS #86 :
THE HOMELESSNESS PREVENTION UNIT OF LOS ANGELES - FOUNDER’S CARDS #85 :
ADVERTISING ON FACEBOOK? NOW A.I. IS COMING FOR YOUR “MARKETING JOB” BABY - FOUNDER’S CARDS #84 :
GOOGLE + A.I. vs IPhone dominance - FOUNDER’S CARDS #83 :
ADVERTISING: “SHRINKFLATION” - FOUNDER’S CARDS #82 :
ANOTHER EXAMPLE OF ADVERTISING DONE RIGHT - FOUNDER’S CARDS #81 :
THE REAL “REGULATION” OF A.I. → LAWSUITS - FOUNDER’S CARDS #80 :
A NEXT-LEVEL SOLUTION → SPONGE CITIES - FOUNDER’S CARDS #79 :
A GREAT MONEY-MAKING OPPORTUNITY - FOUNDER’S CARDS #78 :
GREAT ADVERTISEMENT - FOUNDER’S CARDS #77 :
THE TRUE COST OF RUNNING YOUR BUSINESS - FOUNDER’S CARDS #76 :
ABOUT THE COST OF TRAINING A.I. AND ITS “UNLEARNING” PROBLEM - FOUNDER’S CARDS #75 :
A QUICK WORD ABOUT X - FOUNDER’S CARDS #74 :
THE REAL NUMBER OF PEOPLE BEHIND YOU - FOUNDER’S CARDS #73 :
THE 1000 TRUE FANS PRINCIPLE TO SELLING ANYTHING YOU WANT - FOUNDER’S CARDS #72 :
THE CONTENT YOU CREATE ARE EQUITY / ASSETS - FOUNDER’S CARDS #71 :
THE INTERNET IS COMPLEX → HENCY WHY THERE’S A LOT OF MONEY TO BE MADE THROUGH IT - FOUNDER’S CARDS #70 :
MASTER ONE OF THE 6 HUMAN NEEDS FOR YOUR LIFE → CONTRIBUTION - FOUNDER’S CARDS #69 :
MASTER ONE OF THE 6 HUMAN NEEDS FOR YOUR LIFE → GROWTH - FOUNDER’S CARDS #68 :
MASTER ONE OF THE 6 HUMAN NEEDS FOR YOUR LIFE → LOVE & CONNECTION - FOUNDER’S CARDS #67 :
MASTER ONE OF THE 6 HUMAN NEEDS FOR YOUR LIFE → SIGNIFICANCE - FOUNDER’S CARDS #66 :
MASTER ONE OF THE 6 HUMAN NEEDS FOR YOUR LIFE → UNCERTAINTY / VARIETY - FOUNDER’S CARDS #65 :
MASTER ONE OF THE 6 HUMAN NEEDS FOR YOUR LIFE → CERTAINTY / COMFORT - FOUNDER’S CARDS #64 :
THE 6 HUMAN NEEDS - FOUNDER’S CARDS #63 :
VALUE YOUR TRUE RELATIONSHIPS - FOUNDER’S CARDS #62 :
WHENEVER A TRUE BILLIONAIRE SHARES A BOOK LIST, SAVE IT - FOUNDER’S CARDS #61 :
A GREAT DEAL OF WARS ARE CURRENTLY BEING WAGED FOR CAPITALISM - FOUNDER’S CARDS #60 :
ANOTHER QUICK COMMENT: DO NOT use Google. Here’s why - FOUNDER’S CARDS #59 :
A QUICK COMMENT: Google is finally seeing true competition - FOUNDER’S CARDS #58 :
QUICK NOTE ABOUT A.I.: Data Leaks is a subject that will make COMPANIES ban the use of it - FOUNDER’S CARDS #57 :
QUICK ADVICE TO CONTENT CREATORS: Embrace what you love creating and focus your content production efforts on that above all else - FOUNDER’S CARDS #56 :
RULE: Success is rented, not owned - FOUNDER’S CARDS #55 :
NEWS ALERT – and here we go again... – Facebook is changing its pet-project Libra to a different name - FOUNDER’S CARDS #54 :
THE GLOBAL FINANCIAL CRISIS – FACTOR #33: SUPERCOUNTRIES - FOUNDER’S CARDS #53 :
THE GLOBAL FINANCIAL CRISIS – FACTOR #32: THE STATE OF A.I. - FOUNDER’S CARDS #52 :
THE GLOBAL FINANCIAL CRISIS – FACTOR #31: THE ENTERTAINMENT INDUSTRY CRISIS - FOUNDER’S CARDS #51 :
THE GLOBAL FINANCIAL CRISIS – FACTOR #30: THE REAL ESTATE CRISIS - FOUNDER’S CARDS #50 :
THE GLOBAL FINANCIAL CRISIS – FACTOR #29: PRICE WARS - FOUNDER’S CARDS #49 :
THE GLOBAL FINANCIAL CRISIS – FACTOR #28: MENTAL HEALTH + BROKEN SPIRIT - FOUNDER’S CARDS #48 :
THE GLOBAL FINANCIAL CRISIS – FACTOR #27: DISCOURAGING GETTING BACK TO WORK - FOUNDER’S CARDS #47 :
THE GLOBAL FINANCIAL CRISIS – FACTOR #26: IDENTITY THEFT - FOUNDER’S CARDS #46 :
THE GLOBAL FINANCIAL CRISIS – FACTOR #25: INTELLECTUAL PROPERTY THEFT - FOUNDER’S CARDS #45 :
THE GLOBAL FINANCIAL CRISIS – FACTOR #24: CURRENCY WARS - FOUNDER’S CARDS #44 :
THE GLOBAL FINANCIAL CRISIS – FACTOR #23: TRADE WARS - FOUNDER’S CARDS #43 :
THE GLOBAL FINANCIAL CRISIS – FACTOR #22: SECRET SOCIETIES - FOUNDER’S CARDS #42 :
THE GLOBAL FINANCIAL CRISIS – FACTOR #21: DUMB WORK - FOUNDER’S CARDS #41 :
THE GLOBAL FINANCIAL CRISIS – FACTOR #20: MISPLACED WORK - FOUNDER’S CARDS #40 :
THE GLOBAL FINANCIAL CRISIS – FACTOR #19: MISPLACED INVESTMENTS - FOUNDER’S CARDS #39 :
THE GLOBAL FINANCIAL CRISIS – FACTOR #18: THE PERSONAL JUSTICE FACTOR - FOUNDER’S CARDS #38 :
THE GLOBAL FINANCIAL CRISIS – FACTOR #17: MONEY VELOCITY - FOUNDER’S CARDS #37 :
THE GLOBAL FINANCIAL CRISIS – FACTOR #16: FAITH WARS - FOUNDER’S CARDS #36 :
THE GLOBAL FINANCIAL CRISIS – FACTOR #15: COMPROMISED TECHNOLOGY AND INTELLECTUAL PROPERTY - FOUNDER’S CARDS #35 :
THE GLOBAL FINANCIAL CRISIS – FACTOR #14: THE WAR VS TRUE ENTREPRENEURSHIP - FOUNDER’S CARDS #34 :
THE GLOBAL FINANCIAL CRISIS – FACTOR #13: THE WAR VS TRUE JOURNALISM - FOUNDER’S CARDS #33 :
THE GLOBAL FINANCIAL CRISIS – FACTOR #12: THE PEOPLE’S SUPERTINY PURCHASE POWER - FOUNDER’S CARDS #32 :
THE GLOBAL FINANCIAL CRISIS – FACTOR #11: THE PEOPLE’S LACK OF AWARENESS - FOUNDER’S CARDS #31 :
THE GLOBAL FINANCIAL CRISIS – FACTOR #10: FRAUDULENT EDUCATIONAL SYSTEM - FOUNDER’S CARDS #30 :
BREAKING NEWS: ELON MUSK REBRANDING TWITTER AS “X” - FOUNDER’S CARDS #29 :
THE GLOBAL FINANCIAL CRISIS – FACTOR #9: THE FAKE PR - FOUNDER’S CARDS #28 :
THE GLOBAL FINANCIAL CRISIS – FACTOR #8: CYBERCRIME - FOUNDER’S CARDS #27 :
THE GLOBAL FINANCIAL CRISIS – FACTOR #7: ORGANIZED CRIME - FOUNDER’S CARDS #26 :
THE GLOBAL FINANCIAL CRISIS – FACTOR #6: THE FAKE NEWS INDUSTRY - FOUNDER’S CARDS #25 :
THE GLOBAL FINANCIAL CRISIS – FACTOR #5: FRAUDULENT TELECOMS - FOUNDER’S CARDS #24 :
THE GLOBAL FINANCIAL CRISIS – FACTOR #4: BUSINESS SABOTAGE - FOUNDER’S CARDS #23 :
THE GLOBAL FINANCIAL CRISIS – FACTOR #3: CRIMINAL MONOPOLIES. - FOUNDER’S CARDS #22 :
THE GLOBAL FINANCIAL CRISIS – FACTOR #2: CRIMINAL BIG TECH. - FOUNDER’S CARDS #21 :
THE GLOBAL FINANCIAL CRISIS – FACTOR #1: CRIMINAL BANKS. - FOUNDER’S CARDS #20 :
I’m currently reading my Forbes newsletter when this pauses me - FOUNDER’S CARDS #19 :
I’M BACK. - FOUNDER’S CARDS #18 :
About The VERY WEIRD RESPONSE Over my Identity Fraud Request to Policia Federal (Brasilia). - FOUNDER’S CARDS #17 :
About The VERY WEIRD RESPONSE Over my Identity Fraud Request to Policia Federal (Sao Paulo). - FOUNDER’S CARDS #16 :
About My Calls Over my Identity Fraud Request to Policia Federal. - FOUNDER’S CARDS #15 :
About The Quick Visit to Policia Federal (Sao Paulo). - FOUNDER’S CARDS #14 :
The Identity Fraud Request to Policia Federal (Sao Jose dos Campos) PART II. - FOUNDER’S CARDS #13 :
The Identity Fraud Request to Policia Federal (Sao Jose dos Campos) PART I. - FOUNDER’S CARDS #12 :
The Identity Fraud Request to Policia Federal (Brasilia) PART II. - FOUNDER’S CARDS #11 :
The Identity Fraud Request to Policia Federal (Brasilia) PART I. - FOUNDER’S CARDS #10 :
The Identity Fraud Request to Policia Federal (Curitiba) PART II. - FOUNDER’S CARDS #9 :
The Identity Fraud Request to Policia Federal (Curitiba) PART I. - FOUNDER’S CARDS #8 :
The Identity Fraud Request to Policia Federal (Sao Paulo) PART II. - FOUNDER’S CARDS #7 :
The Identity Fraud Request to Policia Federal (Sao Paulo) PART I. - FOUNDER’S CARDS #6 :
Banks: Loan Sharks Legalized by The Government PART III. - FOUNDER’S CARDS #5 :
Banks: Loan Sharks Legalized by The Government PART II. - FOUNDER’S CARDS #4 :
Banks: Loan Sharks Legalized by The Government PART I. - FOUNDER’S CARDS #3 :
The rising trend: Business Sabotage. - FOUNDER’S CARDS #2 :
The rising trend: Attacks to businesses’ raw materials availability. - FOUNDER’S CARDS #1 :
The very 1st Founder’s Card. Another milestone.
FOUNDER’S CARDS #372
MAKE NO MISTAKE. DESPITE THE TIMES, THERE’S HOPE FOR YOU. → Today we see many news media outlets showing bad, negative news and we are flooded with messages of how bad everything is, from the Economy to ourselves. People are facing a hard time today because of government actions that were against the people, corrupt businessmen who run monopolies, criminals who are weak to try living life like a true honest man / woman etc. But make no mistake, despite ALL OF IT, there’s hope for you. If you have clothes on your body and you have water and food and access to The Internet, there’s a lot of hope for you. You just have to put in the hours to make something different out of your Life. You have to understand that the level of opportunity available is enormous. True Entrepreneurs and master businesspeople are putting out their best work for you, many times for free. You can access information from the super-wealthy on places like Youtube. There’s a lot you can gain if you look into the right places and the right corners of The Internet. So stop feeling sorry for yourself, and go make yourself better. You can’t waste any more time.
FOUNDER’S CARDS #371
THERE’S MORE IN YOU THAT YOU CAN BRING TO LIGHT. → There are no easy paths in Life & Business, I assure you. But one thing is for sure: THE PATH you must take will be hard, but will deliver great insights and gems from you. You are special, whether you like to believe it or not. You have skills. You have powers. You have something to give to others that will make them thank you for long periods of time. The key to unlocking who you truly are, is to JUMP on the road to Greatness. There’s no specific time to do that as well, and the conditions will likely NOT be in your favor. But if you jump and start that thing you have been thinking about over and over again, you’ll NOT regret this. You’ll see how you can impact other people’s lives and you’ll realize that’s a path of no return. And it’s good news. So make sure to bring your light into other people’s lives because The World is counting on you to do it. Start that business. Work on your company. WORK on yourself. Make something great out of your existence. Because the world needs you.
FOUNDER’S CARDS #370
THE CONTENT YOU PRODUCE BECOME YOUR BEST SALESMEN. → The Marketing Game is now pure War where we fight for attention day and night. Without understanding the basics, you are leaving money and attention on the table. What you need to understand is that the CONTENT you produce is set to become the best salesmen you’ll ever have. When you’re not working, the content is there, serving its purpose, selling your brand, selling your product or service. If you don’t craft a master content marketing strategy, you are just wasting your time producing content. You can’t outwork everyone. You can only produce for a certain amount of time, and that time where you are dedicating hours to content production must generate REMARKABLE pieces of content that once in contact wih people’s first impression, it SELLS. So make sure that everything you are producing, is turning into the best salesmen. Because you have no time to waste. The Game is hard. Remember that.
FOUNDER’S CARDS #369
YOU KNOW THAT CRAZY IDEA THAT YOU KEEP THINKING ABOUT ALL THE TIME? EXECUTE IT!. → The greatest regret in life is looking back and KNOWING that you have missed the boat. It’s knowing that you could have done that business idea, you could have created that company from ground zero with that amount of time and energy, you could have learned from mentors who were reachable, you could have read those 2000 books, but you didn’t. You lost the train. You missed the opportunity. And now, there’s no time. Time is limited. Finite. You have a certain amount of days on this Earth. Time, my friend, is something you should always value. Always, no matter how broke or how rich you are. And naturally, there’s more to Time. You should always be managing your time to be either building yourself or building a brand. A Company. A Legacy. A way to voice your ideas to The World. The more you execute on your ideas and let them fly, test the waters of The Market, the feedback from people and friends and family, the happier you are. But you always need to manage and execute, manage and execute. Trust me on this, I’ve been putting my crazy ideas to work. Eventually, you’ll hear people talking about Peterson Teixeira. The Founder. The CEO. The Crazy Entrepreneur. We never give up. We work towards what we want over here. That’s who we are. That’s who I am. Who are you? What are your ideas? Have you tested them? Is your brand becoming more known because of them? Or are you missing the boat? Think about that. But not for long. Time, remember?
FOUNDER’S CARDS #368
THINK ABOUT YOUR WORK AS A TRUE EXTENSION OF YOURSELF TO CONNECT WITH OTHERS FASTER. → There’s no time to waste in this Market. You know the drill, you are competing with mainstream media, entertainment, influencers, random cat videos, more entertainment, real life stories on Youtube etc. The WORK you put out, whether that’s articles, images or videos will be placed alonside all of them. If you’re making a video, know beforehand that you’re competing with Netflix. If you’re writing an article, understand that you’re competing with The New York Times, Fortune, Forbes, Axios, Banking Dive, VT News.AI etc. You can’t compete with power and precision if you’re not putting YOUR HEART INTO IT. Think about your work as a true extension of yourself in order to connect with others faster. The Internet is always delivering what you want, rarely disappoints, and is ruthless when it comes to business. But the players who are showing up simply know their professional Game. Do you know your Game?
FOUNDER’S CARDS #367
WHEN YOUR MARKETING IS RIGHT, JUST SLOW DOWN AND LET TIME GIVE YOU GROWTH. → The Marketing Masters that will reign today and in the next 10 years online don’t keep getting anxious for every little thing, every little progress. They just know that because their marketing is RIGHT, the growth is coming. It’s a matter of Time. It’s a matter of Patience. You have to understand that pushing your business message to crowds and a precise audience will not happen in 5, 10 or 30 days. It will happen in 52 weeks (1 YEAR). What you’re building NOW will dictate how you’ll be living in the next year, that’s for sure. So make sure to do your best work and deliver your best marketing, selling your product / service the best way possible. Use powerful Branding and avoid doing Advertising which is what lazy businesspeople like. Now get back to work. There are more building blocks you need to deliver to The Market.
FOUNDER’S CARDS #366
PLANT YOUR SEEDS. THEN WAIT FOR THE GROWTH. SOME THINGS IN BUSINESS TAKE TIME. → The Internet Era where we now compete, has made us feel like we need to keep up with the speed of The Market, when in fact it’s not the smart move. What you have to do is plant your seeds and wait for the growth. Some things will take time to grow, that includes your website’s traffic, your social networks, your revenue and yourself as a businessperson. The more you realize that you just need to keep BUILDING SOMETHING OF GREAT VALUE while taking good care of yourself in the meantime, the faster you’ll grow. So make sure you’re being productive for the day, grow your company, put the building blocks and remember that Life is not always about work. You have to enjoy the days you’re alive. You have to enjoy your family. You have to remember your friends. You have to consume entertainment. The more you understand that life is not 100% about Business but about Freedom, the more likely you’ll work towards that goal. Make sure to enjoy the days when you’re alive. Otherwise you are in the wrong path. You have to shine, but there’s a time for that. There’s a time for everything in this World. Take care of yourself.
FOUNDER’S CARDS #365
PURSUING MONEY ALONE WILL NOT MAKE YOU HAPPY WITH YOUR WORK AND LIFESTYLE. YOU NEED MORE THAN FAT BANK ACCOUNTS → In the Game of Business those who master life first will have more to offer second. The reason is simple: People want to do business with those who are successful in life. The more you carefully think about how to live your life, how to spend your resources, how to use your time, the better your business outcomes. Life is hard. Being successful is hard. Being broke is hard. There’s no easy path when living Life. Therefore you must make every day count and find what makes you tick. What drives you. What areas you want to be involved until the day you die. What you wanna be remembered for, and how international you wanna become. Pursuing money alone WON’T make you happy because money is just something you TRADE for something. If that something isn’t enough, you have to make more money and you are trapped in a bad cycle. So make sure to know beforehand what you are actually chasing, a certain lifestyle, a private jet, fancy cars, a huge house, more business connections, relationships etc. And find that balance. Because in Life you have to make fewer mistakes because they tend to cost a lot in the long run. Think about your life now. And strategize. For everything.
FOUNDER’S CARDS #364
THE FASTER YOUR BUSINESS MOVES ON THE ONLINE MARKET THE FASTER YOU’LL SEE WHAT WORKS OR NOT → In this WAR forAttention where everybody is producing and bringing to life interesting pieces of content, you have to outshine others with a relatively low cost. Content production at scale is something expensive to do because you have to plan ahead for at least 6 months to 1 YEAR. Hence why in order to get more eyeballs for your business demands from you that you test things faster, putting your theories to work. Remember that people’s behavior shifts often, and there are patterns you can anticipate but you can’t anticipate everything. People use Websites and Social Networks to shop, to be educated, to be up-to-date with friends, to check the news, to find business assistance among many other things, so the level of ACCESS they make on online platforms changes accordingly, and you have to intercept those kinds of access, making your Brand shine when people are checking something. Testing your business moves online on social requires you to also predict these different human behavior patterns before you intercept them, because these platforms display patterns consistently, after all, it’s all people. So make the moves now as soon as you identify patterns. Because there’s no time to waste.
FOUNDER’S CARDS #363
THINK ABOUT WHAT YOU WANT NI LIFE & BUSINESS THEN PUT THE HOURS INTO IT BECAUSE YOUR DREAM MATTERS → I have been pursuing my dream since at least 2014 and ever since I went all-in there’s no doubt I made a great decision of building the Life I want, and the company I want. Peterson Teixeira Company now is positioning itself as a Marketing/Business Consulting, not to mention Coaching for CEOS and Entrepreneurs, something that is in high-demand because many business experts need to understand how to maximize every corner of their life, including their energy and resources. The more you dive in into your dream, the easier it all gets despite adversities. If you are not pursuing your dream you’re commiting Spiritual Suicide because you are here on this Earth for a reason. And you have limited time on this Planet. Make it count. We need you.
FOUNDER’S CARDS #362
MARKETING NOW REQUIRES EVERYTHING FROM YOU IF YOU ARE NOT RUNNING ADS → If you’re in the same Zero-Ads strategy that we currently are in our company, then you need to know that getting to your customers will be hard. The Market is GLOBAL now and The Internet shows only what major brands, influencers and famous TV personalities are doing. You have to find out a way to get a ride in those attention levels, without looking needy or too “salesly”. The product or service you sell has an audience for sure, but you need to intercept the ones from your audience who can buy from you in a VERY smart way. REMEMBER: People are after solutions all the time, you just have to show up in the right spots of The Internet. The faster you become “1st to mind”, meaning, the 1st thing that people think when talking about your niche, the faster you’ll get results. Marketing is about that. So build your brand putting yourself on the customer’s shoes, and PUSH WITH EVERYTHING YOU GOT to make The Internet your Sales Machine. Use all your resources, all your money, and all your time (yours and of your personnel) to become 1st to mind. That’s Marketing done right.
FOUNDER’S CARDS #361
BECOME WHO YOU WANT IN LIFE & BUSINESS THROUGH YOUR WORK → There’s no time for negativity these days. The Market is so competitive that you need to keep pushing and keep delivering your best to your customers and your audience. Your goals should align with WHO you want to become. And your daily operations should make you scream “DAMN! THIS IS HARD!!!”. You have to pick the hardest goals from Day One because the level of Energy entrepreneurship will require from you is next-level. The good part is that your work will eventually compound over time and you won’t have to work as much to reach what you want in Life & Business. Become who you want now. Produce your best work and spread it fast. People need you more than you think. Your product or service. Cheers!
FOUNDER’S CARDS #360
YOU CAN ONLY SHARE AND PRODUCE CONTENT FOR A CERTAIN AMOUNT OF TIME. WHAT WILL BE YOUR LIFE’S WORK? → Making every single piece of content your best representation of who you are in Life & Business is another SMART marketing strategy that you need to embrace today, because people can connect with you faster. Remember that your Time here on Earth is limited. You have limited amount of time to learn and hence why you need to find the best sources, and mentors to learn from in order to achieve maximum productivity. You also have limited amount of time here on Earth to produce your work, hence why you also need to THINK before creating content like never before. Remember, you can’t outwork everyone. You’ll be burnout if you try. You have to instead build something of GREAT VALUE through your content in order to create a Master Sales Machine. The faster you understand this, the faster you’ll get results. Now get back to work!
FOUNDER’S CARDS #359
IF YOU DON’T LOVE YOUR WORK YOU’RE IN THE WRONG VENTURE → Making Life work for you is not something easy to teach, but I’ll try in just a few words. The GAME OF LIFE & BUSINESS requires you to push over and over again with some major actions for a consistent period of time, in order to get to your goals and dreams. The problem is, if you’re not loving what you do on a daily basis, you’re obviously in the wrong direction. You need to be loving what you do and building what you want in Life. That’s what makes you feel ALIVE. The more you build something that matters to you, the easier it gets to face obstacles and advertisities. Remember that. You have to pursue what you really want doing what you love. Otherwise it’s all pointless. Because one day you will not be alive anymore.
FOUNDER’S CARDS #358
THE 1000 POST RULE → Making your content stand out in today’s extremely competitive online Market is not an easy feat to achieve anymore. You can’t push some blog posts, some social media posts and hope for the best. You have to use master-level strategy, and this is one I wanna teach you: The 1000 Post Rule. The game here is simple: You’ll produce 1000 DIFFERENT pieces of content with tons of value, and then, after you have done them, you’ll only keep sharing them OR you’ll be showing up on The Corners of The Internet. This will make you explode faster in a fast-paced competitive online Market because people will instantly get the dominant Branding value you’re displaying. The best always think about everything first to then execute later. Remember that.
FOUNDER’S CARDS #357
WE WANT YOU TO WIN IN THE GAME OF LIFE & BUSINESS → Make no mistake, if you’re starting out you have to understand that PEOPLE WANT you to win in Life & Business. People love success. People love hope. People love having different subjects to talk about with others. People love having a role model. People love being mentored if the person is right. People love you, you just have to show up consistently. If you are pursuing the life you want, others will be attracted by it because FREEDOM is another thing that people love. Hence why you have to keep going, keep pushing, keep producing, keep sharing. You just can’t leave money on the table, my friend. People want you. It’s just a matter of hard work and thinking about what kind of value you’re providing to be in people’s minds.
FOUNDER’S CARDS #356
LIVING THE LIFE OF AN ENTREPRENEUR REQUIRES YOU TO WATCH OUT FOR BURNOUT. IT’S A SERIOUS ISSUE TODAY → Burnout today is so serious that if you don’t plan for it, trying to minimize it and null it altogether if possible, you’ll LOSE a lot of money in the process. You can’t outwork EVERYONE. Your content assets are salespeople that can deliver Branding impacts on your audience and your customers, but if you try to beat the whole social networking system you’ll just enslave yourself. You need strategy. You need to understand that your energy levels are finite. And you need to manage them right. You have to go to the gym. You have to rest. You have to enjoy yourself with some movies or videogames at times. Otherwise you’ll run into burnout. This happens when you are likely chasing an enormous goal and you’re trying to do it in 3 days instead of 3 months. Relax, there’s time. Manage yourself right or you’ll suffer and your brand too. Be wise. People need your work. Do it right.
FOUNDER’S CARDS #355
THE CONTENT YOU PRODUCE WILL BECOME BETTER IF YOU READ MORE, CONSUME GREAT VIDEOS AND LIVE THE ENTREPRENEURIAL LIFE → You know the drill: there’s MASSIVE COMPETITION for attention nowadays for ANY business or company, including Fortune 500 companies. You produce some piece of content and it’ll likely fall in the noisy Universe of the Internet haystack. So how do you stand out? First, you need to think of your links (social networking profiles / company website / comments) as something that need to go viral. Next, you need to have something of VALUE to present people and customers when you go viral. Ask yourself this: IF I could go viral now, would my content and my business be WORTHY of the massive levels of attention?. Meaning, do you think you’re in the best possible way to accomodate tons of customers and people with the current infrastructure you have in place? Do you have your phone / e-mail / social media handles contacts in place to show to crowds? Do you have your best copy in place in your articles and sales material? Think about that. The next part is this: you’ll only get better at producing content if you are living the entrepreneur’s lifestyle. The HARD WORK. The days without results. The days where you are HUNTING. And your content diet will finish the job. The more you consume high-quality content, the better you are at it. Don’t make the mistake of having too much entertainment-driven content on your social feeds because true value is hard to produce. And hard to find.
FOUNDER’S CARDS #354
ABOUT THE “CORNERS OF THE INTERNET” → There’s a lot of true value in The Internet today because many are putting their best work (including Fortune 500 companies) on it. What I want you to know about this principle is simple: LINKS are the end result of viral attention these days, and they can bring sudden attention to your business with very low cost. What you need to do NOW is one thing: monitor brands, famous companies, influencers and TV personalities in your social networking profiles. Then you’ll try to appear on the links that get MASSIVE attention and you’ll share your best work through something like a comment or a shared post reinforcing the same keywords in order to appear on the spotlight with your company as well. This works because people will naturally associate your business to something “sexy”, trendy, and you’ll get more eyeballs for low cost at the end. So start monitoring the Entertainment Industry, The Media Industry and your own Industry and find out which links are getting known. Then deliver your best next. Show people who you are and what you are here about. They want to know more about you. Take care.
FOUNDER’S CARDS #353
MAKE YOURSELF KNOWN ON THE “CORNERS OF THE INTERNET” → The Internet is a lot of Machines sharing constantly images, text, audio and videos today. However, since The Internet became a landscape and home for businesses, many serious companies have been sharing valuable INTEL. And they want that intel to be known, so they share the links they control (Instagram profile, Pinterest profile, Youtube channel, Website, Telegram channel etc). What you need to do when you are trying a ZERO-budget Marketing strategy is simple: become known on those links. Make sure to help the links get more value by contributing on the content itself, then share something about your business if possible. Brands don’t mind. They want viral action. The Corners of the Internet is nothing more but the links that are CURRENTLY having a lot of eye balls. Some videos may be going viral right now and the link is a massive attention cornerstone for you if you can appear on it somehow. That’s a hint you’ll want to know today. Because there’s massive competition these days. And you can’t waste a year sharing your company’s work on the wrong side of the Internet. Be smart. And be great. GOD bless.
FOUNDER’S CARDS #352
YOU HAVE LIMITED DAYS ON THIS EARTH, MAKE THEM COUNT → There’s no other message I want to deliver but this: Your time on Earth is limited. Are you chasing your dreams? Are you pushing things forward and making every area of your life a byproduct of your ultimate version of yourself? Because you need to strategize for that. People have dreams that shouldn’t be ignored because THAT’s when you’ll make the most amount of money, and when you’ll have so much fun in the process. Your dreams are your Life’s purpose and you shouldn’t ignore them. Embrace them. Make them your end goal because you don’t have much time to waste on mediocre things and mediocre events. You are either working on your dreams on any given day or you are wasting your time on something else. Analyze your daily schedule and see how many hours are being put into building the LIFE YOU WANT. Because there’s no point living a life without living your dreams. It’s gonna be a painful existence if you do that. Chase your dreams my friend. You deserve better.
FOUNDER’S CARDS #351
YOU HAVE TO THINK STRATEGICALLY AS MUCH AS POSSIBLE WHEN RUNNING YOUR BUSINESS TODAY → The level of massive competition in Business 2.0 today is so fierce, that if you don’t consider your Content Marketing Strategy, your Advertising strategy, your Health management monitoring (and that of your employees and freelancers), you’ll have a massive problem of not getting where you deserve. Today you have to anticipate a lot to get into the spotlight. Marketing, Advertising, Business Deals, Business Management, Business Development, Finances, HR and Website Management are just a few points you must take care of if you want to succeed. Your business must now predict the next business moves of famous companies, social network accounts that impact The Market, and any Economic Crises that may arise overnight. REMEMBER: Every business move made ONLINE and OFFLINE are now being taken into account by World Markets. Make yours. Wisely. Predict the next moves that big players will make, and major social accounts to get a place in the spotlight.
FOUNDER’S CARDS #350
YOU NEED TO PRODUCE MASSIVE ACTION TO BRING A BUSINESS TO LIFE → People think the job of entrepreneurs is easy because they see all the material things here and there, but they have no idea what they’ve gone through in order to get those “toys”. Entrepreneurship is a path of no return, I say, because once you go down that path you’ll see that the world has endless opportunities and all you have to do is WORK. But WORK like you NEVER worked before in your LIFE. That’s because you’re everybody. You’re the Founder. You’re the CEO. You’re the CMO. You’re the COO. You’re the CTO. You’re the Accountant. You’re the Content Creator. You’re the Entrepreneur. That’s why you need to put massive action behind your wills, because it requires everything from you. Everything. Have a nice ride building your business, my friend. Go work to bring a business to life. The Market needs you.
FOUNDER’S CARDS #349
ABOUT MY COMPANY’S RETURN TO INSTAGRAM → I’m heavy on saying the truth about Facebook and its activities because the company became the enemy of the people a few years back. After Snowden, it’s hard to miss that. So Facebook became a platform that I’d never come back again. However, the acquisition of Instagram became a problem, but Instagram itself was not a part of Snowden’s revelations. So after Mark Zuckerberg revealed to World Markets that he would ditch fact-checking for community notes, I became a bit inclined to give Instagram a shot. Maybe the platform can be a good thing for my business. We’ll see.
FOUNDER’S CARDS #348
MARKETING NOW REQUIRES YOU TO UNDERSTAND ACCOUNTS SUSPENDED → Accounts suspended nowadays means that you need to remind yourself that even your audience may be disappearing or not consuming your content due to the platforms censorship as well. You may be putting out the work, but your viewership is being hit with suspended accounts. How can you measure your Marketing with precision if you’re not considering that chunks of your audience is vanishing over time due to the platforms’ censorship actions? Remember that.
FOUNDER’S CARDS #347
THE RIGHT PATH TURNS YOU INTO AN UNSTOPPABLE FORCE → If you’re on the right path NOTHING will stop you. N-O-T-H-I-N-G! Period. Adversities may appear, but they won’t stop you. Doubts may rise, but they won’t stop you. Opposing forces may invade your life, but they won’t stop you. That’s because the right path in your life is the reason why you were BORN. And if you find that, you’ll see that nothing can stop you. Nothing.
FOUNDER’S CARDS #346
PICTURE THE MATERIAL LIFE YOU WANT TO PUSH FORWARD → Make no mistake: I have material goals. I want luxury cars. I want a big house with an infinity pool. I want great watches. I want fine clothing to put on my body. I want to be able to travel the world on a private jet. I WANT all those things and I urge you to do the same. Make material goals your goals because that way you’ll push forward whenever bad days happen. You can’t keep moving forward without MOTIVATION. And if you don’t motivate yourself the right way, meaning, without lying to yourself what motivates you, you’ll lose. So please go after what you want. You need to live the LIFE you truly want otherwise you’re in a pointless existence on Earth.
FOUNDER’S CARDS #345
WHEN YOU CONTROL YOUR THOUGHTS, YOU CONTROL YOUR LIFE → MANY people nowadays lose themselves in everyday-like situations because they don’t train the ability to control their thoughts. Thoughts are what trigger our ACTIONS. When you have a certain thought, you’ll likely take action on it (or inaction). This means that whenever bad thoughts go to surface and dominate your mind, you’ll go down. On the other hand, when negative thoughts appear and you have the ability to shut them down and place GOOD thoughts in their place, you’re winning. People have goals (smart people) and we all want to achieve them. But you can’t achieve that much in 6 months, or maybe 3 months or maybe just 1 month if you listen to every bad thought that surface on a daily basis. Master your mind. And you’ll master your life. The time to get to the next level is NOW. Forget new year resolutions. Change your future days and place great bets on what you can do with what you have. It’s healthy.
FOUNDER’S CARDS #344
YOU HAVE EVERYTHING YOU NEED TO GET TO THE NEXT LEVEL → I believe this is something that must be said over and over again because it’s TRUE. If you’re thinking that you need more resources than what you have now to reach to the next level, FORGET THAT! YOU DON’T. You have everything you need to get to that next level with what you have now. You just have to learn one thing: how to be resourceful. If you stop to analyze all the things that surround you, all resources, texts, e-mails, books, videos, images, connections and more, you’ll notice that you don’t need that much anymore to move forward. Go find the resources you need and kill it!
FOUNDER’S CARDS #343
A VERY IMPORTANT REMINDER ABOUT RECENT MASSIVE LAYOFFS → I think it’s imperative to remind ourselves of the number of jobs that vanished in recent years, proving that A LOT of The Market is sick. Fighting to survive. So here’s ONE PIECE of CONTENT you need to read: MARKET FACT #244 [ urgent ]. Go count the number of jobs lost by professional personnel, who are from famous companies by the way, and be aware that something big and major shifts are happening to World Markets. Read the source. You won’t be wasting your time and you’ll be educated on hard truths.
FOUNDER’S CARDS #342
MARKET PREDICTION #2 → I also predict that businesses will have to PAY to publish EACH PIECE OF CONTENT. Why? Because that way brands will stop playing the content overload game. IF you don’t know, regarding posts alone, 30 TRILLION pages is what Google indexed in 2016 (!). Furthermore, 31M HOURS of content have been streamed across the Internet in the last 7 minutes (!). This is partially possible thanks to private websites + social networks. But today, social networks are “the Internet” for many, and by forcing businesses to pay for EACH piece of content (image, article or video) it will instantly make the quality of the content on the social network better, because there’s money behind. So imagine a world where you as a business have to pay (say, around $20) to publish a video. You’ll think 100 times in what to post, where and how. REMEMBER THE RULE: Platforms are businesses, and they’re trying to capitalize in every part of their business as possible. This means traffic, customer data, and access to the platform itself.
FOUNDER’S CARDS #341
MARKET PREDICTION #1 → I predict that in a very near future social networks will make themselves PAID (you’ll pay to access them) cleaning a lot of the “useless traffic” that they receive by those who are using the platforms to just scroll and kill their spare time. Today, social networks provide metrics even for free users (business users) but a lot of the traffic businesses get, is useless. Pointless. Because its made of people who can’t buy because they don’t have the money etc. By turning their whole product into a paid website, the traffic instantly turns into something interesting to have (for brands), because 1000 views will likely mean 1000 views from true potential customers who have the money to complete a transaction. REMEMBER THE RULE: Platforms are businesses, and they’re trying to capitalize in every part of their business as possible. This means traffic, customer data, and access to the platform itself. That’s my 1st prediction after publishing market bombs in 2019.
FOUNDER’S CARDS #340
FIND THE BEST SOURCES OF KNOWLEDGE POSSIBLE ON THE INTERNET AND UPGRADE YOURSELF → I’m also in Marketing / Business Consulting for those who are not aware of my professional side on The Market, and a lot of my advice to other businesspeople is to find the best sources of intel on The Internet in order for you to upgrade yourself. Many people nowadays think that just the main social networks are the only thing out there, and if certain influencers are not sharing something smart (like smart intell – intelligence), then it means that it’s not relevant. Unfortunately that’s a reality we live today, and part of it is thanks to Google (and Facebook). The Open Web has A LOT of WEBSITES that can upgrade your knowledge and your skillset, but you have to find them. This may seem easy, but it’s not. The reason why is because the people behind a website, needs to be paying for it to stay alive and many are businesses at the same time. And some are not putting enough effort on being easy to find. But there’s GOLD on The web. So when you map The Web, you’ll start noticing that. There’s many websites all people should be aware about, especially those in business. Sometimes you find just ONE and it changes your life, just like the main social networks changed the life of many. There’s a world of knowledge and skills available to you. Go find it and upgrade yourself. Because The Market is changing, and it does not wait. You have to strive to be your best because competition is fierce today, whatever age you are, and wherever you are on the Planet.
FOUNDER’S CARDS #339
YOU MUST NOT LET WEAK THOUGHTS TAKE OVER YOUR MIND → I’m in Coaching naturally because of the enormous amount of hardships I lived in my life. Despite still being young (I’m currently 37 years old), I have faced many obstacles in the Game of Life. I can tell from experience that weak thoughts will ALWAYS show up almost on a daily basis. So if you’re not careful, you won’t have the mental toughness that you need to survive. People have problems. Adversities appear for us all. But the ones who decide to face life with a positive attitude will prevail. Eventually all kinds of negative thoughts lose power. Lose influence. And lose space on your mind. But in order for that to happen you have to PRODUCE strong thoughts. And that my friend, is no easy task. It takes training. Harcore training. You need to train your mind to shut down weak thoughts whenever you can, as soon as they appear to take over your mind. The mind is a powerful force. Master it, and life will be easier for you. Something to remember as a golden rule on mental toughness. Take care.
FOUNDER’S CARDS #338
YOU HAVE TO WANT TO GO TO WORK WHEN IN YOUR JOURNEY OF ENTREPRENEURSHIP → I feel like sharing this thought because it fits many entrepreneurs out there. The goal of this card is simple: to TEST you to see if you want to go to work to build your business. In the long (boy, how long!) journey of Entrepreneurship, you’ll face many adversities along the way, things that may wanna make you give up on your dreams, shatter your goals and more. But the relentless entrepreneur knows that eventually every adversity gets to a finish line. And despite all adversities (which are part of your journey and part of the process), you HAVE TO WANT to GO TO WORK to build your company. It’s a feeling that never goes away if you’re a True Entrepreneur. Remember that, because it’s the hard truth. So I ask you: are you eager to get into the next piece of workload and build your business? You must be feeling like there’s nothing else better to do with your hours and your TIME. Embrace the journey. Do the work. Find your purpose. Get busy. There’s nothing else better to do than to build your dreams.
FOUNDER’S CARDS #337
YOU DON’T HAVE TO HANDLE ALL PROBLEMS ON YOUR OWN → We are in a period of the Times where from every angle you can be attacked. You can live monitoring everything that may come your way, but deep down we all have a weak spot. And because of it, we can’t handle all problems on our own. We need help sometimes. We need assistance. We need others to take action to our favor because eventually, we all have to join a “tribe” and belong to a group of individuals who think alike. UNION breeds strength, and without union, no true progress exists. If you handle all your problems without assistance eventually you’ll fall short, you’ll be defeated. Incapacitated. Deactivated. You need to ask for help whenever you need because in the Game of Life, being wise is a must. Show others what you’re going through. There’s no time for PRIDE. Use your head. Think strategically.
FOUNDER’S CARDS #336
THE MINDSET TO GREATNESS → What kind of mindset do you have on a daily basis? Have you thought about that? What kind of thoughts you process every single time you live your life? Are they good, forward-pushing thoughts that make you try harder in every aspect of your life? Or are they something that put you down, making you lose days in the year to sloth and other things? The Mindset to GREATNESS begins in attempting to override every single thought that puts you in a bad place. We live through our emotions, and our emotions define the quality of life we have. But it all starts in your MIND. If your mind is not working properly, there’s no progress in the horizon. You have to think that you can do more, achieve more, learn more, execute more and make it a good cycle in your life. When living on this Earth, people experience good and bad things, no matter how good you are or how bad you are to other people. But the POWER to PUSH over and over again is for the Great. And only the Great impact other people’s lives for good.
FOUNDER’S CARDS #335
THE 2 JAPANESE PRINCIPLES YOU SHOULD FOCUS YOUR MIND ON TO GET TO GREATNESS → While many think as a Japan as a country where too many people commit suicide over too much hard work (Karoshi – Death by overwork), the truth is that the country has its ways of doing things right. The right mindset, leads to greatness, whether in your career or in building up your masterpiece (your work). I’m here to introduce you to TWO japanese principles: Kodawari and Ganbaru. The ones who embrace Kodawari (meaning: The Pursuit of Perfection) have their minds focused on putting out their BEST WORK POSSIBLE. It’s something you should aim for when doing business, because great work results in a long-lasting revenue. And the other principle, Ganbaru (meaning: To Persevere through Hardship) is something you continue to execute because no true professional mind is able to produce their best without going through some hardships before. If you’re producing your best work today, it’s likely that you went through a lot in the past, going through hardships over and over again in order to get to the level you’re at. So make sure to follow these two principles when doing business. Pursue perfection and endure hardships. And don’t forget about THE KAIZEN principle (!).
FOUNDER’S CARDS #334
FAITH AND COURAGE ARE YOUR SPIRITUAL POTENCY → When you are facing some hardships in life and business you need to step up, man up, and face the hard challenges face-to-face. You need to show up. That drive is mandatory for those who want more in life (and business). Why? Because NO ONE with a weak mind accomplishes something great. Furthermore, your spiritual potency – your level of FAITH and COURAGE – is something you must train over and over again, because it enables you to reach higher levels of FREEDOM in life and bigger achievements. Make sure to train your FAITH whenever possible. Believe more in yourself. Believe more in a cause. Believe more in GOD. Believe! And make sure to train your COURAGE! Go do the things that scare you. Find something that you’re afraid of and PUSH so you can be free of that stupid fear. Ask the girl out, enjoy some skydiving, write that book without caring about haters etc. You know the drill. Make sure to enjoy PROGRESS in your life after training your spiritual potency. It’s key for success.
FOUNDER’S CARDS #333
THE ROAD TO SUCCESS REQUIRES YOU TO BELIEVE → I think it’s important to bring to light one quick thought: The ROAD to success requires you to believe, mostly in yourself. Next, in the possible outcomes you can accomplish. When you have that many people (hello Internet!) competing for success, you have joined a WAR where attention is scarce, payments are unjust (most of the times), and effort is mandatory. That’s why you need to believe. You need to believe you can reach the end of the road and see new horizons. And you need to believe in yourself as a true player of the GAME, regardless of the obstacles. Remember these words. They come from someone who is on the road a long time and doesn’t give up.
FOUNDER’S CARDS #332
THE TAKE ON CHINA’S A.I. BY SAM ALTMAN FROM OPEN AI IS VERY IMPORTANT TO KNOW → I am watching this video from CNA Insider on Youtube and something KEY that Sam Altman wrote on The Washington Post popped out (which you should be aware of). Here it goes: “If they [ CHINA ] manage to take the lead on AI, they will force U.S. companies and those of other nations to share user data, leveraging the technology to develop new ways of spying on their own citizens or creating next-generation cyberweapons to use against other countries” – CNA Insider. As much as I like the chinese people and Kung Fu and Bruce Lee and Jackie Chan and Donnie Yen and all that, THE CHINESE GOVERNMENT is something else entirely! It’s the REAL danger to watch out for in practice. Sam Altman is right. We can’t trust a communist government, especially in this reality where we are all in a Bible 2.0. May the West win the A.I. war or else a WWIII will begin.
FOUNDER’S CARDS #331
FIGHT TO CONQUER WHAT YOU WANT IN LIFE AND BUSINESS → There’s no time to waste nowadays. Modern Society has entered a stage where EVERYBODY is fighting to survive. Don’t doubt these words, as they are the TRUTH. The Market is in good part digital and few plataforms are the place where everybody is fighting for attention in order to sell their products and services. You also have a great amount of professional leaders putting out their best work for free! It’s unprecedented Times. Never in human history the way to do business has become an INTERNATIONAL WAR. Never! You have to fight to conquer what you want in Life & Business. Find out why you were born and go after what you want. Talk to other people. Read the right information. Consume the right videos. Use the right apps and tools. Rest with the right entertainment. Prepare yourself in every angle to conquer what you want in life. There’s no time. Act now. Because Time is running out.
FOUNDER’S CARDS #330
ABOUT THE DISAPPOINTMENT OF THE JAKE PAUL vs MIKE TYSON FIGHT → This fight was so much hyped marketing-wise that at the end of the day it may be one of the biggest failures of the Entertainment Industry. I respect Iron Mike a lot, but he simply wasn’t on the ring with the Problm Child. I think I counted ONE right hand on the ENTIRE FIGHT! ONE! Mike Tyson rarely delivered a blow on Jake, he didn’t come after him with that killer instinct he had back in the days of his prime nor anything. I’m all for bringing people together for a great event, but man this was a disappointment. Maybe fighting at that age is simply a hard no, because if even Mike Tyson hasn’t delivered, then who will? Which major boxer would in this age? Jake on the other hand, has been gaining some fame over his wins against some UFC fighters and all. But the BEST fighters are in my view from my own country (BRAZIL). And there are MANY names that could destroy him. Many. At least 10 I think. It’s a matter of putting an event where everybody is almost the same age now. And then the show will deliver. That’s my view of it. PS: Thank you Netflix for streaming it.
FOUNDER’S CARDS #329
THE 3 PILLARS OF RUNNING A BUSINESS: THE BEST, HIGH DEMAND, AND NO ONE LIKE YOU → This is something I recently learned and I think is worth sharing because it has tremendous strategic value. When you have a business, there’s only 3 pilars when you look at it objectively: 1) You have to be the best; 2) You have to be providing something that is in high demand; 3) And you have to be as unique as possible. When you hit this trifecta you’ll realize that making money is the only possible outcome. Being THE BEST draws attention. Providing something that is in high demand means MORE attention. And being as unique as possible means there’s no competition whatsoever, you have a unique way of providing a product or service in a way that people simply REMEMBER YOU. Hit these 3 points and win! Enjoy.
FOUNDER’S CARDS #328
THE SMART CYCLE OF BUSINESS LEADERS → Businesspeople have to admit that today is the hardest Era of Business than never before, because EVERYBODY is playing. The level of access to create a real business has shrunk to ridiculous levels, where all you have to have is an Internet connection and a computer. Now there are countless tools, AI, social platforms and more at the disposal of those who want to start something to make money. In this reality we live today, THE SMART CYCLE of business leaders boils down to finding the best strategic information, then taking action. Then finding out the best strategic information AGAIN, and then taking more action. If you take too long to take action, you might miss a random blessing of algorithms favoring your content, or a window of attention on the media, getting mentioned and more. Furthermore, without the right information, you’re just doing DUMB WORK. It will take you nowhere. That’s why you need to be smart about it. Remember that.
FOUNDER’S CARDS #327
YOU DON’T HAVE TO BE PERFECT. YOU JUST HAVE TO BE AS CONSISTENT AS POSSIBLE → Business is something I like a lot because it challenges me constantly. When you enter the Game of Business, multiple true Entrepreneurs defy you if you stop to pay attention to the competition (just for the fun of it). But on the other hand, business is also about serving people, serving OTHERS, with your work, with what you produce. And THAT is where competition plays a hard game. It’s a war. It’s a red sea. Everybody wants to eat and everybody wants to win. And that’s where many businesspeople think there’s no room for failure. But the only thing I want to say to you is this: you DON’T have to be perfect in business. You just have to be as consistent as possible. Show up, and the odds will favor you. Mistakes happen. Everybody makes mistakes. People understand that businesses are driven by people. Think about that. Now get back to work.
FOUNDER’S CARDS #326
THE 1ST FOUR MAIN POINTS FOR HUNTING YOUR CUSTOMERS IN A MULTI-MILLION DOLLAR BUSINESS → Something else Alex Hormozi brought to light in an interview with Simon Squibb about building a multi-million dollar business ALSO jumped to my eyes. The 1st FOUR points are something I also want to reinforce here: ARE THEY EASY TO FIND → Whenever you’re building a company, you need customers first to get the lifeblood of your business. And that means finding customers. So who are you targeting? CEOs? CMOs? CISOs? Entrepreneurs? Freelancers? Where do you find them? DO THEY HAVE THE MONEY? → Next, after finding the customer you want, you need to ask yourself if they have the money. Because it’s a pointless effort to go after people who can’t pay for your product or service. IS THE INDUSTRY GROWING? → And then, after the first two points, you need to know if the industry is growing. Why? Because if the industry is shrinking it means you are selling something that eventually won’t be necessary anymore. A growing industry proves that you’re selling a solution that are in demand. ARE THEY IN NEED OF YOUR PRODUCT / SERVICE? → Despite everything else, you still need to know if IN THE MOMENT, the customer needs your product / service. Why? Because it’s much easier (and much faster) to sell something when the customer needs it. So if you can, you need to find out whether the customer is after what you’re selling or not. The faster you discover this, the easier it all becomes. These are the points you need to watch out for when building your business.
FOUNDER’S CARDS #325
THE 1ST THREE MAIN POINTS YOU HAVE TO FOCUS FOR CREATING A MULTI-MILLION DOLLAR BUSINESS → Yesterday I was watching a combined effort of Simon Squibb and Alex Hormozi on Youtube and something Alex brought to light about building a multi-million dollar business jumped to my eyes. The 1st three points are something I want to reinforce here: WHO YOU ARE → If you are about to open a business you need to decide who you are in The Market. Who you are determines how others will see you in practice, making it easier for you to run your business. WHO TO SELL TO YOUR PRODUCTS / SERVICES → Right after knowing who you are in The Market, you have to know who are you going to sell to your products and services. This level of awareness makes everything easier. The faster you discover who is your audience of customers, the faster is your marketing / advertising efforts and the simpler is your business strategy. Are you targeting CEOs? CMOs? Entrepreneurs? Freelancers? Who? WHAT TO SELL THEM → After finding out who to sell to, you have to be PRECISE on WHAT to sell them. Is it a product or a service? Is it something they don’t have the time to do themselves or something that they don’t wanna do anymore? Is it Consulting? Accounting? What? These points make everything easier. So despite many people thinking that building a multi-million dollar business is something impossible, this is something that opens their minds to an easy process of building what they want. You don’t have to be perfect in business, but you have to know the basics of what you’re doing and be able to be precise about it.
FOUNDER’S CARDS #324
ABOUT BEING BLOCKED ON LINKEDIN → On November 3rd, 2024 I decided to make a test and start over a brand new Linkedin account. My 1st account was under a ”temporarily restricted access” which means I was banned from Linkedin, which happened in August 2023. So after a whole year has passed, I noticed that this is something Linkedin was doing to hordes of people on PURPOSE, leaving many business people out of the possibility to connect with others in THE MARKET. If too many people are being banned from Linkedin, a Social Network for business connections, then it means a lot of The Market is gonna break, because we need business connections to do business in practice. Without it, The Market shifts to something else. Something ugly. It’s a truth we need to face. So the point of this card is to document it because The Market is too concentrated in a few Social Networks creating a problem for true Capitalism. Now, about the new Linkedin account: THE NEW ACCOUNT WAS TOO BANNED ON THE VERY SAME DAY I OPENED IT!. THAT was a shock! It also means I’m being targeted thanks to my publications against BIG TECH (Linkedin is now owned by Microsoft, remember?). It’s good that I’m dealing with this in the level I’m currently at, because it pushes me to find new solutions. I was mistaken to assume that since Linkedin is not originally a Microsoft product, it would mean that the Social Network was free from Microsoft’s fingers. Looks like I was wrong. BIG TECHS are expanding their political reach. So I’m glad I’m able to document it. What else in The Market is under BIG TECH influence?
FOUNDER’S CARDS #323
YOU HAVE TO GO AFTER WHAT YOU WANT IN LIFE → The life you want may be something far from your current standpoint, but it’s your spiritual being that seeks your true existence every now and then. You are not here on this Planet for no reason, you have a purpose. You have life goals that you may not know about now, but they do exist. Whenever you find yourself asking spiritual questions like “Why am I alive?” or “Why am I still here?” or “What should I do next with my years of living?” there’s a riht answer to all of this. You do have a precise motive to still be here on this Earth, whether you like it or not. The GOOD NEWS behind all these questions do exist, but you have to seek them with everything you got. You have to go after what you want in life, because you deserve it. It’s imperative that you go after what you want, because what makes sense to you is living a life at its fullest. Don’t ever let others “take you down” or shut you down. Make your existence a difference. Go live your life. Today. Now. Your life testimony cannot wait any longer. Make something memorable today.
FOUNDER’S CARDS #322
YOU HAVE TO SURVIVE THE RIGHT WAY IN THIS GLOBAL FINANCIAL CRISIS: CAPITALISM → The Time for a wake up call has arrived. People are in need of solutions. Companies too. Professional people who work hard to bring true solutions to World Markets will eventually ask for help, because no one can do great things alone. You need assistance. People need assistance. Companies need assistance. Governments need assistance. Despite the truth of the Times that many companies and governments have embraced corruption, true honest hardworking people are still here to fight the bad things that get into Modern Society because of bad actors. So in this Global Financial Crisis, you have to survive. But the right way: Through Capitalism. Because Communism doesn’t work, and the forces that keep trying to sabotage Capitalists won’t last at the end of the day. People want solutions and true capitalists are responsible for bringing them to LIFE. So make sure to be on the right side of the Game because people need your work and your efforts. Make Capitalism rise again. We are all in the same boat, but some don’t deserve to be where capitalism is the rule. Let’s all unite for a better world. Shall we?
FOUNDER’S CARDS #321
THINK BEFORE CONSUMING CONTENT NOW BECAUSE IT EITHER BOOSTS YOUR PROFESSIONAL SKILLS OR WEAKENS THEM → Professional skills today are hard-earned by putting time and money into learning something The Market cares about. In this new Global Market, content is part of our lives. A few years back, when competition in the entertainment industry became a lot harder, movies became both educational and an entertainment piece of work, bringing masterpieces to The Market. This means that for youngers generations – millennials and Gen Z – the content you CONSUME matters because you are in competition mode for the most part of your life, either sharpening your market skills or letting them fade away by being lazy. So today, you need to THINK before consuming content because content itself can boost your skillset, your spiritual potency (Faith and Courage), and your focus. Always remind yourself that rule. IN THIS MARKET, CONTENT MATTERS. Every piece of it. Make sure to consume content that pushes you forward.
FOUNDER’S CARDS #320
YOU HAVE TO LEAVE SOMETHING BEHIND THAT MAKES OTHERS REMEMBER YOUR LIFE AND BUSINESS → All humans are born to do something great with their lives, whether they notice this reality or not. But while many tend to just live to pay the bills, others who pursue their dreams in life and business will shine more because every life has a purpose. In a purpose-driven life, the WORK you leave behind counts far more than the work that puts food on your table. It’s the truh. It’s spiritual. The Game of Business is won by those who are here to change the world, not by the ones who want to flash their bank accounts. People will care about life-changing things, and this is achieved by those who pursue their wildest dreams, turning their vision into a reality. Life is supposed to be exciting, and part of it is your WORK. So the work you leave behind should make others remember your life and your business. That pathway is much harder to ride, but it is what people will remember you by once your existence is over on this Planet. So make sure to leave behind something that counts.
FOUNDER’S CARDS #319
THE WAY YOU HANDLE YOUR RELATIONSHIPS WILL DEFINE YOUR PROGRESS IN LIFE AND BUSINESS → After mastering the skills you need to master in order to provide a remarkable product or service, the next best thing you should master is relationship management. This is just as important as what you sell because OTHER PEOPLE WILL define how successful you are, but not in an imperative way. They don’t control you. Nor you control them. What I mean here is that the way you treat others will define how successful you are in life and business. It’s a Trade. In this trade, you have the opportunity to push other people forward in their personal life and business goals as well, being a force of good that determines how precious you are as an asset. Once you have this mindset of being an asset to others, you’ll notice that relationships flow to your best interests. Make sure to care about the ones who are making a difference in your life.
FOUNDER’S CARDS #318
THE MARKET REQUIRES YOU TO HAVE SMART DATA TO DO PRECISE BUSINESS MOVES → The Global Market is here and a lot of it is online, with every single person and company who are serious about turning their work into a known product or service being a competitor to you. In this red sea, how do you compete? Because everybody with an internet connection is a potential competitor to you, and that’s a serious problem. You have to evade the noise done by many who just publish something but have no business goals. This means you’re competing with cat videos, food videos, make-up videos who are not done by businesses but are being done by people who just like to post. The Market is too concentrated in a few WEBSITES (i.e. Social Networks) and the reality is that you have to get ATTENTION in order to sell. So how do you navigate? Simple: SMART DATA. The Market now requires you to have a few subset of smart data so you can make more precise business moves. If you’re putting out your work without knowing a certain set of data points, you’re wasting your time, money and effort. So make sure to know “the basics” of which social networks are the next best thing, which of them are under attack by government laws, which of them have people with more buying power etc. Data points matter.
FOUNDER’S CARDS #317
THE RACE TO BE FED BECAUSE OF A.I. DESTROYING JOBS HAS BEGUN. HOW DO YOU SURVIVE? → The Global Market may be putting in front of our faces new systems that are on another level of A.I. (Artificial General Intelligence) with little cost, destroying businesses and jobs, forcing people who were once employed to know MORE TOOLS in order to survive this crazy job market. Before, you were required a few modern-day skills in order to maintain your job, and that was a lot already to know. Now, with things like ChatGPT becoming a serious assistant to every job on corporations and companies alike, those seeking new job opportunities now have to ALSO master this new A.I. tool (among others) in order to have a job. The term “prompt engineer” has quickly become part of media publications, to give a quick example. And companies are vanishing from The Market because a single A.I. company (OpenAI) is transforming how businesses get attention and how people get a competitive edge on the business game, brutally crushing those who deny the arrival of this new A.I. tool. It’s a Market reality. The race to be fed is here because true A.I. is here, changing how we do business. Jobs are disappearing and people will simply fight to survive. But many of us – like myself – are true Capitalists, so we will find a way to survive in Capitalistic terms because we need to survive in an orderly fashion, after all we are not animals. I’m curious to see how many CEOs, Entrepreneurs, Freelancers and other types of people survive these Times where A.I. is here. Humans can be very creative. Maybe new markets will arise. How are you surviving?
FOUNDER’S CARDS #316
BECAUSE OF A.I. A LOT OF PEOPLE WILL BE OUT OF WORK, BUT THEY’LL FIGHT TO SURVIVE → The whole subject on A.I. destroying jobs may be sugar coated by some CEOs who aren’t willing to speak the truth or risk they careers stating the business reality, but deep down all true experts and honest CEOs will admit that A.I. is here to stay, making countless jobs to disappear. In this new Market, people won’t have certain jobs to look for anymore, since A.I. is being able to generate TEXT, VIDEOS and AUDIO content by requiring only a few lines of text as a prompt. Because now, A.I. can make movies out of a few lines of text, not to mention audios and books, people will simply not have certain jobs anymore. It’s destroyed by certain Tech companies that have huge amounts of money to train true A.I. becoming “the first place to go” for certain tasks that was once done by humans alone. It’s true that A.I. can deliver more precise analysis if the data is right, killing the jobs of consultants and analysts altogether, for instance. However, despite all the jobs that will go away and won’t get back, PEOPLE will still FIGHT TO SURVIVE. And that’s something we are yet to see how it will play out because people need to eat and no tech can stop this. We are all in a Modern Society where A.I. is now present but we still have to survive.
FOUNDER’S CARDS #315
YOU DON’T NEED TO BE PERFECT IN YOUR WORK, YOU JUST NEED TO BE CONSTANT → Nowadays we are in a Business Reality where everybody with a smartphone or a laptop can join the Market and produce something to sell online. This is both an opportunity and a problem since the amount of competition grew exponentially, leaving behind hordes of people who aren’t winning or have a hard time producing and / or earning a livelihood. There’s just too much competition online. So when you stop to think about this new Market reality, you’ll notice that some things produced by HUMANS will always have a place in a populated online world where humans are consuming all kinds of work, especially on Social Networks. You have Art, Computer Code, Design, Business Insights, Creative Posts and a lot more being produced by humans (despite A.I. taking over many jobs). Why humans haven’t stop producing? Because they CAN’T. It’s in our nature to keep pushing our work to others, despite what’s happening in the Times. We serve each other, and we are all producing something to sell online. But since the Game is overpopulated now, being PERFECT is close to impossible and the good news is that you don’t need to be perfect. You don’t. You just need to be constant. That way consumers and customers and followers will notice that you’re serious about your work and your publications. People will respond to your efforts if you have done the right kind of efforts and if you have put out the right amount of curated work. The Market doesn’t care about “perfect”. The Market only cares about a steady stream of human-made work, from Art to Code and more.
FOUNDER’S CARDS #314
YOUR WORK WILL EVENTUALLY SET YOU FREE IF YOU STAY LONG ENOUGH PRODUCING → No free man (or woman) has ever felt freer without putting out enormous workloads of WORK. In these Times, where competition is fierce and extreme, people who are successful produced a lot of work in order to gain their Freedom. There are people in this world who are not yet free but instead they’re trapped in a reality where they are producing just enough to receive a paycheck. What’s the problem with this? They get their paycheck to pay their bills and then they start all over again on the next month. This is a prison. People feel locked in a life where they live paycheck to paycheck, paying their bills and going to jobs they don’t like, living an existence they don’t love. But the ones who are truly FREE and successful have been working for themselves, for their own freedom. And although it’s a lot more work (and I mean A LOT), it’s how they gained their freedom. Hence why this card: YOUR WORK will eventually set you free if you stay long enough producing. Eventually people notice you or your work and you’ll receive the large amount of money you want (and need) to set yourself free.
FOUNDER’S CARDS #313
THE BATTLE TO PRODUCE WHAT’S IN YOUR HEART IS THE ONE YOU MUST WIN → No impressive accomplishment was made in history by people walking a straight path. Meaning? You don’t have a straight line to follow down the road when you are about to accomplish something GREAT with your life and business. This is why the BATTLE to produce what’s in your heart is real, and it’s the one you must win because once you’re at the end of the road, the rewards are incredible. Life-changing. A dream fulfilled. Don’t ever let yourself down when you’re after winning this long battle where you want to produce what’s in your Heart. Because the road is long. The pathway to greatness requires EVERYTHING FROM YOU. Everything. But it’s a winnable opportunity for sure, because we are all born to do something. So if you have the strong desire to produce Art, or to produce Books, or to produce Code, or to produce Business Insights, go after that purpose. People need you. Make something great with your life while you’re still alive. People will thank you for a priceless masterpiece.
FOUNDER’S CARDS #312
THE CONTENT YOU PRODUCE AND PUBLISH IS HELPING OTHERS LIVE A BETTER LIFE? → Nowadays we have an entirely different online landscape thanks to The Internet being open. This made The Internet the battlefield for businesses and companies and creative minds altogether, where CEOs, Entrepreneurs, businesspeople and freelancers all fight for attention. But while many want to just monetize their work, some of us are thinking in a broader spectrum, considering WHAT we are actually doing to the lives that consume our content. And that’s what I want you to think about: The CONTENT you produce and publish is helping others live a better life? Because that is far more powerful to have under your brand than anything else. It’s spiritual. And the game of life is Spiritual. So if you are putting out content, whether for your personal brand or your corporate company, please remind yourself that in the Content Apocalypse reality, people need spiritual progress. All people need to have their 6 human needs fulfilled. Are you on the right track? Or are you just seeking money? Because people will remember your brand better if you have SPIRITUAL IMPACT on them. And there’s always more money that way.
FOUNDER’S CARDS #311
THERE’S GREATNESS IN YOU → I think this is something worth reinforcing and sharing (maybe again?) with you: There’s GREATNESS in you. You may have been facing a few streak of bad moments in your life right now but that doesn’t take down the fact that there’s greatness in you. Some of the events in our life that try to knock us down are not something that define us, quite the opposite, actually. They shape us into a larger than life existence. Think about it. You have been pushing and putting the hours into your work and into your dream and you have been seeing NO RESULTS. Is that you? Additionally, you have been facing a lot of downturns, moments that take your motivation out of the game. That is you for a few moments, right? Well, you are NOT alone. Despite all that pushes you into the wrong direction, inside of you there’s greatness. Greatness that can move MOUNTAINS. Greatness that can change LIVES. Greatness that can make you a memorable HUMAN BEING by others when you’re gone. So if you are having those bad moments, please remind yourself that you can not only live better moments but you can also be the CAUSE of them. Because it’s you who are the solution for some problems in this world. And that’s another truth. Don’t be shy with who you truly are. People need you. Remember that.
FOUNDER’S CARDS #310
REMEMBER YOUR WINS IN LIFE AND BUSINESS → If you’re an Entrepreneur, Businessperson, CEO, Marketer or even a Freelancer then you know that some days are just bad days. You’ll have them, true. But you have the ability to fight them every single time. The TRUTH is that it’s impossible to fight every single time the bad days you’ll have, but I recommend you one thing when you’re facing a bad day: REMEMBER your WINS in life and business as much as possible. This alone will reassure you how much of a winner you are during your journey. You can’t win every single day of the year because you’re a human, and thus, you are flawed. Flaws are something we can’t avoid at all times, and they have the “power” to destroy some of your work and progress. That’s also true. But don’t forget all the days and moments where you won because that counts a lot more than you think. Past wins have weight in your journey in life and business. Last but not least, focusing on past wins can put your mindset on the right frame, preparing you to future wins. So never forget your wins. Remember them all. It’s your backstory. It proves you’re building something great. Never forget them. Never.
FOUNDER’S CARDS #309
MAKE SURE TO PRODUCE SOMETHING GOOD WHILE YOU HAVE THE CHANCE → Today’s Global Market is no joke. It’s not a playground. It’s a brutal ecosystem where everybody is fighting for true – honest – wealth on a daily basis. Therefore, in this red sea where everybody wants a piece of the money that floats around there’s not much room for error. You have to produce something GOOD that represents you or your brand in a smart way where others will find it. So while you have the chance to produce something good, I urge you to seize the opportunity because eventually your work will speak for yourself. Make sure to make a difference. The Market will reward you in time.
FOUNDER’S CARDS #308
A QUICK WORD ABOUT NOT OWNING YOUR VIDEO GAMES’ GAMES → Today we are living in a world where the digital landscape is part of our lives without question. Video games are no different. Since many adults today are millennials – a generation that saw the beginning of videogames like myself –.video games are part of our healing therapy or used as a tool to fight stress. So it’s of no question that videogames are a part of our lives today. But do we own the games we buy to play in our consoles? Looks like not quite: “The FTC notes that you generally don’t own the things you buy digitally; you’re usually just buying a license to use a movie, album, video game, or phone app, which could be revoked at any time……...Steam, the megapopular digital storefront for PC games, is already on board. Steam updated its checkout page to say you’re buying a ‘license’ for a game, not an actual permanent copy.” – SOURCE: The Hustle Newsletter, October 15, 2024. Interesting. But in the world where everything can get hacked (especially after experts warned the U.S. Senate about The Internet being filled with security holes), owning your games should look like a way out to save your entertainment. But The Market seems to say otherwise.
FOUNDER’S CARDS #307
THINK ABOUT THE CONTENT YOU CONSUME → Those out there in the Business World where all international forces are at play, know that in order to be relevant you need to consume the right kind of content. This is something I urge you to think about as you need to be on your best regime for content consumption as possible. I don’t care who you are – Entrepreneur, Businessperson, Marketer, CEO, CMO etc – you still have to think before consuming every single piece of content because it’s critical for success. The content you consume will help you get to the next level in life and business, and much of it will decide whether you are prepared for your next job or not. Therefore don’t look at content as something you just consume without any purpose. Instead, think about how you are consuming content in your lifetime. Just like your days on Earth are limited, so should your days of content consumption as well. And the pieces you pick and choose, count more than you think. So make sure to choose the right content before anything else. And remember: you can only consume so much content in your lifetime. Choose the right pieces just like you choose your diet.
FOUNDER’S CARDS #306
REMOVE NEGATIVE THINKING FROM YOUR STANDARD THOUGHTS AS FAST AS POSSIBLE → There’s no real danger in your life if you push your thoughts to a more positive tone, teaching your mindset on how to avoid negative thinking patterns which can be detrimental to your performance. Whoever you are, you are operating from a specific mindset on an everyday basis which enables you to perform on a higher level when your thoughts are powerful. Steady. Forward-thinking. There’s no avoiding the positive outcomes when you have simply a positive mindset, because a positive mindset brings to reality a positive life. You must always fight negative thinking and push your head into forming POSITIVE THOUGHTS because that you can control. Problems exist, true. But you must always form thoughts that have problem-solving patterns. That you can control. Always.
FOUNDER’S CARDS #305
THE WORK YOU LEAVE BEHIND COUNTS → There’s no room left for ignoring your life’s purpose nor the purpose of your WORK nowadays. You have to understand that World Markets is an International competition where every single thing you do counts, and where competition is fierce, requiring from you everything you got. ALL your resources, your mental fitness, your skillset, your time investments and more. If you need someone to wake you up to this final competition where businesses are forged in the field of battle, then you have me on your ear, ready to shout once again. The WORK you leave behind counts, you just have to find out which work should be produced by yourself. Maybe it’s Art, maybe it’s Business Insights, maybe it’s a New Computer program. I don’t know, but you do. Produce your best because in these final Times we need the work you love producing out in the open, generating success. Don’t be shy nor selfish with what you have to share with The World. Share your work. You’ll leave something behind after you are gone in this life. Remember that.
FOUNDER’S CARDS #304
THE A.I. REVOLUTION IS MAKING HUMAN INTELLIGENCE IRRELEVANT → This quote from Geoffrey Hinton – The Godfather of A.I. – is on point because it simply puts the truth on an evident note: “In the Industrial Revolution we made human strength irrelevant. In the A.I. Revolution we made human intelligence irrelevant” – Source: Bloomberg TV. Couldn’t that be more right? And there’s still people who think A.I. is not coming for people’s jobs. It’s so naive it’s annoying. People need to wake up to the end of Times and perceive its dangers as it is, because we have no room left for ignoring the basics of our Times. In this final Revolution, people will fight to survive in many forms, with A.I. being responsible for job destruction and also responsible for company erradication. It’s a truth we must face. Now.
FOUNDER’S CARDS #303
YOU HAVE LIMITED TIME TO TEST THE WATERS AND SEEK YOUR DREAM → The dream life won’t fall on your shoulders out of the blue. Those who live their dream life will agree that it’s a hard path to take because you have to keep pushing no matter what happens. This is why is important to remember that you have limited TIME to test the waters and seek your dream in life. Assuming you’ll live a generation on Planet Earth (70 years according to The Bible), this means that a chunk of your life, you’ll go down the path where all kinds of spiritual-driven questions pop up because you have taken a path which requires a lot of FAITH and COURAGE from you, in order for you to succeed. And it’s all mixed together. You have your spiritual potency (FAITH + GUTS) and you have a new reality where you face a lot of spiritual questions which you don’t quite have the answer yet, but these questions are your north star for achieving your dreams. Every single individual who’s pursuing their dreams will enter this new realm where many spiritual questions arise, forcing you to “decode” life at another level. So if you’ll live for 70 years on Earth, you better hurry up and test the waters and face the hard questions fast. There’s no time to waste. Go seek your dreams. You own it to yourself.
FOUNDER’S CARDS #302
THE GAME OF LIFE REQUIRES YOU TO EVOLVE CONSTANTLY → The existence you have as a human being is broader than your everyday job or running a business. It’s more complex than that. It’s more beautiful than that. It’s greater than simple motives where you put your whole existence into a tiny little subject where you can control things. Life is supposed to be LIVED, not experienced as a result of some shallow, simple actions. You have to decide to open your mind and see what you need to learn next, how many new people you need to meet or contact, what kind of work you care about and would like to leave behind for others to see, how strong your body will become when the effort is done etc. LIFE. That’s what this is all about. Living LIFE. You should design your days to shape the LIFE you want, not the life you get. You may have few resources now but you are always designing the life of the future. The question is: are the bricks you have forming the life you want to live in the next few years? Think about that. And change your course if something is off. Read new articles, read new books, listen to new podcasts, watch new Youtube channels, train harder at the gym etc. Live to see your next level in Life.
FOUNDER’S CARDS #301
SOMETIMES YOU ARE LOST AND THERE’S NOTHING YOU CAN DO ABOUT IT → The ride for business success is filled with different moments, many you can’t control. Although we tend to always “overcontrol” every single piece of our existence when living the life of business, the truth is that we can’t. There are times where you can’t control anything and you just have a bad day. One of those days that are just bad, no progress, no reason to thank for anything etc. Those days exist. A day where no single super mindset will fix the day, no matter how hardcore and how sharp you are as a business person. A day where everything tends to go wrong and you can’t do anything about it. It’s good to some degree to experience bad days because they remind you that you can’t be perfect at all times and also that good days exist.
FOUNDER’S CARDS #300
MAKE THE MARKET NOTICE YOU → Winning in the Game of Business has never been so hard. We are under an International Competition here. You’re facing true entrepreneuers and business owners from all kinds of countries, mostly from USA, China, Denmark, Finland, England, UK, Hong Kong, Singapore, Chile, Mexico, Brazil, India, Canada and a lot more. And we are all ONLINE. Fighting for our survival as businesses. Because of it, you need to put the mindset of a Champion and make The Market NOTICE you! It’s your job to find the best intel and publish the best insights and use the best designs and shoot the most precise e-mails to make The Market notice you. There’s no time to be playing around. Find out which needles move World Markets and deconstruct what you can to be as relevant as possible. We need you.
FOUNDER’S CARDS #299
SOME OF YOUR WORK WILL ALWAYS BE SPIRITUAL BECAUSE PEOPLE ARE SPIRITS WHO INTERACT ON A SPIRITUAL LEVEL AT TIMES ON THE MARKET → We may not always notice this but whenever we are producing a product or service, we are also delivering some kind of spiritual message, whether we like it or not. There are those who try to deliver this message by design (the best kingdoms do that) and there are those who deliver it by accident. But we are always interacting with each other spiritually as well. Your company, your influencer profile or whatever, is pushing a certain spiritual message to the customer / consumer along with the product. Good Vibes are difficult to make. People are after good vibes that come along with a product / service. Besides, many times over people are after just being taken cared of in a spiritual way. This is why the best companies deliver also a great motto, a great mission statement, and core values by design. That’s because some of our work will always be spiritual. Remember Google’s “Don’t be Evil”? Good times when that was the truth. Now, their core values have shifted completely to the reverse. They are evil. Companies will always be GOOD or BAD. Because part of the Business Game is Spiritual. Remember that. Design for that. And win.
FOUNDER’S CARDS #298
THE MAIN GOAL IS TO KEEP EXPERIENCING PROGRESS IN YOUR BUSINESS JOURNEY → We are in an International Competition when it comes to Business and that means a very hardcore battle to fight in your everyday life. There’s no running away from the truth here: others will keep showing up while some will keep slowing down and giving up but your COMPETITION will always arise. In this International Warfare for Business success, true progress is the end goal because you can’t outwork or outsmart everyone. You can only do it for a sustained period of time, then even you will start noticing that you can’t deliver some product or service with the same level of IMPACT as the 1st time etc. This is why the main goal is to keep experiencing PROGRESS in your business journey. YOU need to experience it. You. That way you’ll look away from what’s distracting you and you’ll pay attention to what matters. At the end of the day, we all just need progress. Something we notice that’s evolving in our time doing business and producing a product / service. Focus on that because that’s what matters. Personal progress. The rest is temporary.
FOUNDER’S CARDS #297
TIME IS RUNNING OUT. MAKE SOMETHING SPECIAL FROM IT → We tend to think that Time is infinite and a neverending resource we all have. That’s false. Whoever you are, time is running out. You have limited time to take action and produce some product or service and inject it into Modern Society to leave your mark on Earth while you’re still alive. Eventually we all leave this Planet. But leaving the planet without leaving a mark is simply not right. You have to remind others that you were HERE. You did SOMETHING special with your existence. Share what you have with the world while you still can because those who are thinking about impacting others are few. It’s easier to process problems and tribulations and let your existence be all about your problems. It’s a lot harder to keep producing something others will care about and see as HOPE despite all that. Eventually in your life you’ll want to look back and see some achievements, some results, some masterpieces that you produced with your Time. Time is running out. Make something special from it.
FOUNDER’S CARDS #296
WHEN YOUR BUSINESS OPERATIONS IS UNDER ATTACK IT MEANS YOU’RE GOING PLACES AND EXPERIENCING TRUE PROGRESS → Those who are not being bothered by external “forces” when operating their businesses are likely not making a real difference at all in The Market. That’s because whenever you find yourself with the type of problem where some external force is fighting you to keep you from producing, this means business validation. When your business operations is under attack it means you’re experiencing TRUE PROGRESS. The product or service you’re producing is transforming Society into something else, something better, hence why bad actors show up to try to disrupt your business. Do not let negative events dictate where you’re going next. Remember that your efforts are transforming things. For the better. Remember that.
FOUNDER’S CARDS #295
SURVIVAL REQUIRES A POWERFUL MINDSET → The World has entered a New Era where everybody is just surviving in practice. Doesn’t matter who you are (CEO, Entrepreneur, Businessperson, Special Agent, Artist, Entertainer, Hacker etc) you are now in the Game of International Survival. That’s because of the Times (and it has to do with The Bible as well). And because of it, you’ll notice how you need a sharper mindset to endure all the bad things that may come your way. Survival, requires a powerful mindset. Always. This is why is so precious to train your mind to go greater lenghts in order to achieve better things that can help you survive the Times. Any great feat will require that too, demanding you to push yourself without seeing great results in the beginning. It’s the truth. Because you can’t trick Life. Remember: only the paranoid survive.
FOUNDER’S CARDS #294
A POWERFUL WAY TO LIVE YOUR LIFE IS LIVING IN THE NOW → This is something I have been learning myself to do because it’s a lot harder than it looks, as you need to master your mindset up to a point where nothing else matters other than your current time. The NOW. When you have too many problems on your plate, especially if you have problems too big to figure out, you’ll notice how anxious you get no matter who you are or your level of professional mindset. Turning off from big problems and living life in the now is a SKILL you need to master because part of your life is being drained whether you like it or not. So it’s better that you enjoy the ride in the meantime. Problems have solutions. You may not have the solution to yours yet, but the time you’re spending worrying you won’t get back.
FOUNDER’S CARDS #293
A TRUE REALITY ABOUT CONTENT MARKETING → Only a small amount of your links (audio, video or article) will be visited of the ones you publish. Of those, only a small amount of people will pay attention to the whole content. And even when people pay attention, a small subset will buy. Welcome to CONTENT MARKETING reality. You may have to publish 5000 pieces of content to have only 300 visited over the course of MONTHS and only 50 will trigger a purchase.
FOUNDER’S CARDS #292
A BREAKING POINT: EVERYBODY IS A MEDIA COMPANY AND A NEWS REPORTER TODAY? → We have reached a tipping point where every individual is a news reporter. Back in 2014, Gary Vaynerchuck warned us all that every single one of us is a MEDIA COMPANY. Now everyone is reporting the news with their personal time and resources without having a job or anything, trying to be as explosive as possible, hoping to get fame and success in the market by themselves. This is unsustainable. There’s also a lot of “news” that goes unreported today. No one can catch every single thing and every single crisis. And there’s also a lot of pointless reporting by both individuals and news media organizations as well. Resources of professional news media outlets are being wasted and one-man-army individuals are in serious burnout. The way The Market is currently behaving there’s a serious crisis looming and about to explode in our faces. I hate talking about crises, but it’s real. We are seeing people and companies trying to be relevant in a few websites / social networks, and spending all they have to become THE ONE place to go. This will eventually break. Mark my words, they’re not for no reason. I’m a Consultant, remember? My goal is to turn The Market into a healthy place again. After all, I’m a Capitalist. What are you in today’s Market? You have to carefully think about that because there’s way too many people (and companies) not knowing what they’re doing anymore. They are just trying to catch the next best thing and publish. No one survives this. No one.
FOUNDER’S CARDS #291
DO YOU HAVE WISDOM AND PRIVILEGED KNOWLEDGE? THEN SHOW UP → When you have that precious wisdom people need in your Time, and when you have privileged knowledge to share, don’t hide yourself behind the computer or something. People are in need of what you have. Precious knowledge and wisdom is hard to find today. There’s a SEA OF NOISE online and offline. Sometimes all you have to do is share what you currently have with others, and new paths will unlock ahead of you, whilst it will free others from a lowsy existence. Knowledge and Wisdom today have a price point. You may charge for it if you want. But don’t hide yourself and don’t hold yourself back. Be loud about it. People need you more than you know.
FOUNDER’S CARDS #290
YOU’RE ALWAYS PROTECTING A CERTAIN GROUP OF PEOPLE IN ORDER TO SURVIVE → The chessboard where we all play the Game of Life requires a certain level of wisdom in order for us to live a life of great existence while having most of our problems resolved. Fixed. Handled. The truth is we are never ALONE in the sense of the word because in Modern Society, we many times give indirect help. Indirect assistance. Indirect actions that affect others positively. So if you’re a survivor like I am, then you probably know that at the same time, we DIRECTLY defend a certain group of people in order to keep living a good life. Nations. Businesses. Organizations. Political figures etc. Just remember that there’s always a TEAM to allow you to live the life the way you are living. Always. You are never completely alone.
FOUNDER’S CARDS #289
THERE’S TIME TO ASK FOR HELP, THERE’S TIME TO GO AFTER PROVING YOURSELF → The journey of Life and Business both require you to be humble about any turning points you cannot handle alone at times. Eventually you’ll face a roadblock and you won’t be able to solve a single problem on your own. It’s a test for those who are after GREATNESS because no one does anything huge in life alone. You need help, so there are times where you need to be humble about it and ask for help. Otherwise you’ll just suffer for no reason. A burden shared is a lot lighter. And then there are times where you just have to buckle up and go prove yourself to The World. You, alone. With everything you got. All the resources, skillset etc. If you want to be great, please note that these two things are on your journey. Finding out when to do which one leads to greatness itself. Sometimes you need help, and sometimes you just need yourself at full force. Just some words to remember.
FOUNDER’S CARDS #288
IF YOU ARE ALIVE TODAY, THEN THERE’S MORE TO BE DONE WITH YOUR LIFE, THERE’S MORE TO LIVE → The gift of LIFE is not by chance. If you’re still alive today then this means there’s more to be done today. You are here for a reason. You are here to produce more. You are here to give back more. You are here to make a difference in the near future in someone else’s life, you just don’t know it yet. Don’t forget that we are always after what we want in life. Become THE INDIVIDUAL responsible for blessing another life, because you’re here to do exactly that. Don’t make your problems bigger than your existence. You are hope to others yourself. Remember that. Now go consume what you need to power yourself up for more.
FOUNDER’S CARDS #287
YOU HAVE WHAT YOU NEED TO GET TO THE NEXT LEVEL TODAY → There’s a combination of resources necessary to be used in order to reach the next level in your life and business. The truth is it may not seem that way, but now you have what you need to get to the next level. Many life stories are told when BIG NAMES appear on the spotlight, on the news, showing how these big names got there. And if you want to do a research about it, you’ll find that 90% of them didn’t have much when they started. That’s a rule in Life. Why? Because you only need a few resources and then only two more things: FAITH and COURAGE. With those combined, you have what you need to get to the place you want. Life is short. Learn the basics.
FOUNDER’S CARDS #286
PRECISION COUNTS IN ENTREPRENEURSHIP. MAKE THE BEST AND THE RIGHT MOVES FIRST → The life of an Entrepreneur is flooded with advertisities because you’re trying to bring up your vision to life, and eventually you’re “loud enough” to awaken some random enemies. But since we all have to deal with adversity as Entrepreneurs, what you need to focus your mind on is one thing: PRECISION. Because the more precise your business moves are, the faster you get to where you want (and to the level of WEALTH you want). You have to read the right books, the right articles, the right podcasts, the right videos in order to be “faster” than the competition. Once you have found all the content you need to get to the next level, don’t forget to fine tune your content consumption because it counts. Precision counts. Remember that. We don’t have all that much time to keep ourselves in learning mode. Execution mode is very necessary in a crowded Marketplace. Remember to be as smart as possible when moving forward.
FOUNDER’S CARDS #285
MARKETING IS WHEN YOU INVEST IN YOUR OWN COMPANY’S WORKFORCE TO PROMOTE YOU. ADVERTISING IS WHEN YOU INVEST IN OTHER FORCES TO PROMOTE YOU → There’s a huge difference between Marketing and Advertising. Those who are very good at Marketing rarely use Advertising because when you’re using Ads, you’re pushing to The Market your marketing message with dollars. But money is just energy. It just maximizes what you have to promote. This is why it’s important to understand that once you master Marketing, there’s little effort that needs to be done through Advertisements. But there’s a difference. If you need to use Ads then there’s a sympton pointing to a broken Market. Your Market is asking you to SHOUT instead of delivering marketing with precision. Or maybe you have a broken product / service, hence why you need to be using Ads. Or maybe you became a commodity. Find out. I recommend you to master MARKETING as much as possible. This way you’ll always spend less in Advertising in your business’ lifetime.
FOUNDER’S CARDS #284
YOU CAN WORK TOWARDS A VISION, OR YOU CAN WORK TOWARDS A GOAL. BOTH REQUIRE FAITH AND EFFORT → A vision will have many goals that need to be reached in order to fulfill the vision. A goal is a stepping stone in the direction of your vision. But achieving either one requires both FAITH and EFFORT. You simply cannot ignore the fact that things will simply appear to you. Something that’s on your mind will simply materialize on its own. Negative. You need to put the hours in and see what comes out. You need to pursue the same objective and do whatever it takes to bring what you have in mind to life. You need to BELIEVE and WORK towards what you think The World needs according to yourself. There’s no easy path to success. And success is rented, not owned. Furthermore, TRUE success takes time and you can’t evade the stepping stones necessary to reach what you want. So as said in the beginning, you can work towards a vision, or you can work towards a goal. Short and long pathways require both faith and effort. So you better train your mindset for that.
FOUNDER’S CARDS #283
LIFE IS A BIT COMPLEX. THE WORK YOU DO MUST REGENERATE YOU AT TIMES, ESPECIALLY WHEN YOU LOOK BACK → The thing about Life is that once you start figuring out what you’re here on Earth for, what’s your purpose in life, and what’s your mission, you’ll see WORK – a big part of your life – as something worth studying what to do with it. What PRODUCT or SERVICE you must give others with your Time. When it comes to work, you have to be willing to deliver masterpieces to the world, and that takes a lot of your time and energy. Modern Society is partially digital nowadays, and now there are ways to PROMOTE what you have done without significant effort. After doing all that, putting out your best work and after promoting it, you need to be able to look back and feel free. Just free from many bad things all at once thanks to the work you’ve done. Life is a bit complex indeed, but if you find out the work you must be doing while alive as soon as possible, your future years on Earth will not involve much suffering. You’ll feel free and regenerated. A life worth remembering will always feature FREEDOM spots. Moments where you are proud of your past actions, wanting to do it again and again. Remember that.
FOUNDER’S CARDS #282
THE VALUE OF THE INTERNET IS MASSIVE. EXPLORE THAT → The Internet is still a sea of modern day wealth, where you can find life (and business) opportunities like never before. But you need to know what you’re doing. And you need to understand the value it provides, which sources provide value the most, what’s the lifetime value of an opportunity and more in order to EXTRACT the best of it. If you know the best news sources, independent sources, expert sources that can add you value, you’ll be able to reach new heights without much effort. That’s because in order for people to have TIME TO EXPLORE The Internet, they need to officialize that. Many are still thinking about College degrees and all that when there’s ton of value being provided by corporations (good corporations) and individuals for FREE or for a small amount of dollars / euros / pounds. All you have to do is commit to spending your time online the right way. Find the best work that’s out there and you’ll see how much gold there is online. Business-related gold. Remember that.
FOUNDER’S CARDS #281
IT’S TIME TO BE GREATFULL FOR THE SEA OF CONTENT THAT IS HELPING YOU GO THROUGH HARD TIMES → Those who understand WEALTH a little bit more know that once you get money, money is just access to other people’s work, enabling you to access PRODUCTS and SERVICES. Money is also just energy. It maximizes something you want in order for you to reach an end goal. And when you understand business a little bit better, you can also see how everything today is mostly content. You have a talk with your friend, it’s an exchange of CONTENT. You access Netflix, you get to see movies-based (or series-based) CONTENT. You access Social Networks, you see everyday people’s CONTENT. And these pieces of content themselves may be helping you go through hard times. And you may not be paying for it or not paying the just amount because of how The Market works. That’s a truth you need to realize. And without it, you’ll be experiencing some horrible reality yourself. A reality without any “help”. A reality with a lot of suffering, where all the content you have access to is unhelpful. This is why I say there’s always INDIRECT HELP in life. Good people help each other many times over through indirect means. In a CONTENT-driven world it’s no different. When you notice that, you’ll start being more greatfull. Because we all want to enjoy progress in life and business, but many times we already have the tools and resources necessary but we fail to realize that. Don’t be that guy. Be thankfull for what you have today. It may go away tomorrow.
FOUNDER’S CARDS #280
JUSTICE IS EXPENSIVE → The ones who are true believers in JUSTICE know that when it comes to doing Justice in practice, it’s through a very expensive price. The cost of having real people move towards your problems with the right mindset and with the right approach that allows them to get GOD’s help, is expensive. We all want some Justice when we face adversities in life and business, but many times we haven’t done the right thing ourselves, “sabotaging” our own force of delivering justice to others. It’s like a net of people who are after the same thing. But once you behave like you shouldn’t, you won’t be gaining any REAL justice yourself. It’s something few will tell you in practice because there’s truth to it. You have to be as righteous as possible yourself to activate others who are the same way because we all work together. Many times we don’t see it. But we do. Like a network of individuals who are putting out fires for each other. Do you want some Justice in your life? Act the right way for starters.
FOUNDER’S CARDS #279
THE JOURNEY IS EXTENSIVE AND INTENSIVE WHEN YOU’RE ON THE RIGHT PATH → When you’re pursuing everything you actually want in life, and if there’s a lot of FREEDOM involved in the process and in your destination, make sure to remember this rule: The Journey is VERY extensive and intensive at the same time. You won’t see a short path towards your dreams and goals, you’ll see 20% of the road and the rest of it you’ll only be able to see once you have taken the right steps. Many involved pure FAITH. No remarkable journey has all the pieces shown to you. The path is long. It requires your ENERGY. It requires your FOCUS. It requires everything from you. All day long. Your future may look bright, but there are stepping stones in the midst of the ride. Remember these hard truths. Truth will set you free. Truth. No cute words or false encouragement should be given to you. You’re better with the truth from Day One. That’s for sure. Now find your path and get going. Time is limited.
FOUNDER’S CARDS #278
THE INTERNET IS A PUZZLE. FIND THE RIGHT PIECES AND YOU’LL UNLOCK WEALTH AND EXPLOSIVE MARKETING → The way Markets behave became something close to unpredictable due to the patterns individual internet users display when accessing something online, whether they are after something educational or something worth buying. The Internet is actually a puzzle. There are many sets of TRUTHS that once you find out, you’ll have a window of opportunity to harvest money and fame. But because it’s the last frontier (at least from my current standpoint), it’s also highly monitored and highly “cyber violent”, where no one is really in full control. That’s another truth. We have access to tons of information, business-related intel that should be VERY EXPENSIVE. But it’s not. At least not at the time I’m writing this. Once you find that many serious brands are putting out their best work online without charging you much for it, you start seeing The Internet differently. So if you find the right pieces to the puzzle, you’ll unlock massive success. In the meantime by the way, as you get closer, you also get unnamed enemies (it’s weird right?!) because you’re getting too close to something. Now get back to WORK.
FOUNDER’S CARDS #277
I HAVE EXPERIENCED A LOT OF BUSINESS SABOTAGE, AND THAT GIVES YOU ONE THING: INTEL → In the World of Business we live in today, there’s a great deal of inner workings between the digital world and the “offline” world. Meaning, you may have access to famous digital platforms and The Internet itself, but when it comes to moving masses of people and tons of money, in the middle of your path you’re likely being intercepted by bad actors who are seeing what you can accomplish if too many truths go out. For those CEOs and Entrepreneurs out there who also have been experiencing a lot of business sabotage, remember that once you’re sabotaged, you gather one thing: INTEL. Market Intelligence. Know you know more about the board. You know more about the Game. You’ll start seeing the world differently and with more…..precision. Once you start getting into that level, new wars will come up. And also, new friends will appear. Because everybody wants to be in the good side of a fight if war is unavoidable. That’s a hard fact.
FOUNDER’S CARDS #276
BUSINESS SABOTAGE IS VERY REAL. CLOWNS ENGAGE IN THAT → As you evolve into a dangerous individual who knows a lot about Market Realities and understands the role of criminal governments making criminal alliances with corrupt corporations, you’ll become a target of business sabotage. The truth is that most of it, is market validation as no one who knows little is a threat. But clowns will start appearing in your business life once you reach a level of knowledge and after you have done certain publications that prove that the system is compromised. If you see someone “on the news” exploding is likely possible that they have been dealing with personal stories of cyber warfare and similar things without telling anyone else. That’s because The Market became too reliant on digital today. There’s real money in blowing up your digital “extensions” (website, social profiles etc). Hence why, at the same time, too many clowns are rapidly trying to intercept those who are slowly making a difference without actually exploding on World Markets in the first place. But they can see the “light”. But it’s like trying to supress the truth for these clowns. It may seem that it’s working, but it never will. Eventually truth pops up and everything is out of control again. But you’ll experience business sabotage on your journey if you’re making a real difference using your digital extensions. The Market is mostly digital nowadays and by the time you find yourself ready to explode, clowns will appear trying to prevent that from happening. But you can you stop the truth? What do you think?
FOUNDER’S CARDS #275
PREPARE FOR WAR. NO ONE IS COMING – PART II → Just more about this in a quick word. There are around 2 BILLION websites on the planet today, with 200 million being active. However, what we see on “the web” is mainly Google, Facebook, Linkedin, Tik Tok, Youtube, Instagram, Reddit, Amazon, X, Quora and Pinterest. How come ONLY these websites became the rule? How come only these websites became the funnel of ONLINE attention? They haven’t actually. There are secrets behind why only these websites grew to this level (some of them might be innocent) and it has to do with governments interfering in free speech and freedom itself. The last frontier of hope to wealth creation and free speech became The Internet. But it’s also now under attack and HORDES of people are daily posting on those websites and NOT getting attention and slowly going to bankruptcy. Eventually, things in Society start to break. And it will break, as it is a very unsustainable market reality. So prepare for war because for many of us, no one is coming. You have to read the signs and see the obvious. No one wants to find themselves without hope. But the truth is there’s just too much monopolistic action and too much criminal government action. Put those two together and we all have a new reality to handle. Wake up. Find your hope.
FOUNDER’S CARDS #274
PREPARE FOR WAR. NO ONE IS COMING → Although it may look like we are living in times of Peace it’s actually the opposite: WE are in TIMES of War. The level of disruption that international debt, jobless stats, energy crisis, water crisis, government spending crisis and other additional crises we are facing is moving us to war whether we like it or not. Men hate war because they love peace. All real men do but don’t constantly tell this truth. So now we have to prepare for war because triggers are being “flipped” and people are having to deal with problems they don’t want by force. Many will be surprised with a certain problem they cannot solve, hence why war is coming. Finally, remember that in every war there’s a prize and there’s a GOOD side. Pick the right side of the battle to feel perfectly good about yourself. Know the chess board. Know the game. Now go prepare yourself because time is running out. Crises will start to emerge and reach you soon because that’s the truth of World Markets and bad government.
FOUNDER’S CARDS #273
MASTER YOUR MIND AND YOU’LL HAVE THE MINDSET OF A CHAMPION → Whoever you are you’re living in this World where chaos hits every single one of us time and time again, and where multiple life choices are presented to us on a daily basis. Life is Complex when you look at the big picture. There are too many rules for some. There are no rules for others. There are too many choices to make and limited years to live on Earth. You have to study Life and make the best choices whenever possible and sometimes, you can’t find the answers. You can’t find solutions. You’re stuck, apparently lifeless. Dormant. Waiting for something to help when many times, NO ONE IS COMING. That’s why you need to take full control of your life and master your mindsets, blocking the bad thoughts that penetrate your mind. The faster your master your mind, the faster you’ll be in progress-mode, learning, growing, achieving new levels of personal success. Remember: WE ARE ALL students in Life. The mind plays tricks against us in the path of greatness. Beat these weak mindsets and you’ll be more consistent, and thus, more effective. Then growth is near. And progress is certain. It’s just a matter of time. That’s how Champions win.
FOUNDER’S CARDS #272
THE MAIN CHARACTER OF YOUR LIFE STORY IS YOU! MAKE SOMETHING GREAT WHILE YOU STILL HAVE THE CHANCE → Once we wake up one more day in our lives we aren’t waking up for no reason. Life is a serious of choices we make and a serious of adversarial events we have to face, but your life story will ALWAYS be defined by YOU. You have to realize that in order to live Life at its maximum level, you need to put the right mindset to work. You are waking up once more because you need to make something GREAT out of your life while you still can because Time on Earth is limited. There’s a lifespan attached to every human being on the Planet. There’s an “expiration date”. And we don’t know ours. Make something great with your Life while you still can because in the near future, you’ll look back and see that you didn’t waste your time. You went after the right things. You built the right work. You chased the best dreams. You lived your life. Period. Get back to WORK.
FOUNDER’S CARDS #271
THERE ARE NO RULES IN THE GAME OF BUSINESS EXCEPT ONE: RESPECT AND ASSIST OTHER TRUE KINGS → We tend to overthink as Entrepreneurs that in the Game of Business we always need to be complying with every single rule or law that exists. Although is true that business-related laws do exist, they are only here as SOLUTIONS to protect business owners and their connections and the business itself. But at the end of the day, if The World is entering a new age of Crisis, those SOLUTIONS won’t facilitate new business connections and brand new alternatives to major problems. The Game of Business is mostly about respecting other true Kings (because business owners are modern day kings) and finding out a way to assist them in a Time of Crisis. Other than that, anything goes because we all want to crush in HEALTHY competition mode. So find out a way to become relevant, pick the right fights and go for it. There’s room for you in the Game if you know what you’re doing. Sometimes other Kings need help and maybe that’s you who’s the one with an answer. Who knows? Give it a try.
FOUNDER’S CARDS #270
CHOICE THEORY WILL MAKE YOU UNDERSTAND LIFE DIFFERENTLY FASTER AND WILL GIVE YOU A NEW PERSPECTIVE → We are all making choices on a daily basis which include business and life decisions. Do we stay on the job we hate? Do we keep ourselves on that College course we don’t want to finish? Do we read the books about subjects we are not passionate about? Do we feed ourselves junk food and sacrifice our health and aesthetics? Do we choose to sacrifice hours or years towards our goals and dreams? Do we put out a little bit more work today? Do we need to stop working in order to rest? Do we purchase those new items to give ourselves a well-earned gift? Do we share our problems with our loved ones and with our friends? Every time we making a choice. So when it comes to Choice Theory EVERYTHING also falls down to one single thing: INFORMATION. That’s all people can give each other: Information. Information about your business. Information about your private life. Information about your finances. Information about your social life. Information about your body. Information about your health. We are all sharing information with each other. So what are you sharing? And how is that helping you?
FOUNDER’S CARDS #269
REMEMBER TO REST PROPERLY. REMEMBER TO PUSH HARDER WHEN WORKING. REMEMBER YOUR DREAMS → As time goes by you’ll eventually need master coaching advice in order to keep going in your life journey. Although it’s true that master advice is needed after a few long years hunting what you want in a row (because the game becomes a lot more complex), it’s also true that sometimes the advice needed is simple. Very simple. Just basic teachings. So here’s the coaching insight: REMEMBER to REST properly because you need to operate at full force when you’re back to work. REMEMBER to PUSH harder when you’re putting out your best work so it can be something you’re proud about and that can generate massive income after years go by. And REMEMBER your DREAMS because all the work being done must have a goal. A prize. A destination. Finally, remember this: It’s expensive to follow your dreams. You’ll have to give everything you got in order to conquer it in life.
FOUNDER’S CARDS #268
IT’S GOOD TO SEE THAT OTHER NEWS MEDIA OUTLETS ARE TALKING AGAINST BIG TECH → As a True Entrepreneur, Consultant and therefore True Capitalist is hard for me to see the World we live in crumble due to BIG TECH companies crushing Capitalism itself, forming alliances with criminal governments in order to mantain and perpetuate global “control”. No True Entrepreneur will NOW say that BIG TECHs are the marvel of Capitalism, since it has been attacking businesses and freedom of speech left and right over the course of more than a decade. But here’s good news: Some News Media Outlets are waking up and talking. Here’s what I want to show you: “CrowdStrike was a single point of failure for the internet. Other single points of failure include monopolistic services such as Google, Apple, Facebook and Microsoft, which can lock users out of access to vital communications and personal records for any reason, without due process, according to writer and activist Cory Doctorow.” – SOURCE: Fierce Network - Op-Ed: We need a new internet. True. You better wake up and know who are the enemies of Freedom.
FOUNDER’S CARDS #267
THERE’S NO NEED TO DIVE INTO DESPAIR → I know that many of you who are in business and are trying to map World Markets because you know that pain is coming (because we are in a Global Financial Crisis that began in 2019) are unsure how to handle yourselves and afraid to be desperate about everything. You see no light at the end of the tunnel. You see no hope. You see no way out. But the truth of the matter is that eventually solutions will appear because GOOD PEOPLE don’t rest until certain things are fixed. There’s good news in the future despite what we all know. If you know too much and you’re becoming desperate, remember that there are those who ALSO know too much but are trying to figure out solutions. As I said, there’s no need to dive into despair. There’s hope in the future. The future looks bright if you look in the right direction. We are all in the same Game. Make sure you have your mindset right.
FOUNDER’S CARDS #266
A QUICK WORD ABOUT UNEMPLOYMENT → I now have TWO friends who are hardworking individuals, one a millennial and another one a Gen X who have lost their jobs recently. As I have been recently putting out through Market Facts, job losses are no joke (!). There are masses of people losing their jobs now. Masses. If you read the news a lot like I do, you’ll see that usually there’s the saying that unemployment is low. That’s false. First, because not many organizations / companies are spending resources (and money) to go after the REAL raw number through surveys etc, as it takes both the effort from the company and the willingness to answer a survey by those unemployed. That’s a huge factor for why the real number of unemployed is dellusional. Furthermore, what I want to say is this: MANY GOOD PEOPLE don’t have jobs today and will have a hard time getting a new one. The reason is simple: Too many monopolies, bad government, the need of reskilling or upskilling with your own money to survive in the AI Market using the money of your old job (?!). Unsustainable. I just wanted to say that because I want to avoid some of you getting depressed and all that. Know The Market, and you’ll be at peace with yourself. Take care of you.
FOUNDER’S CARDS #265
DOMINO EFFECT OF A TELECOM THAT CAN’T DELIVER → No, I’m not talking about the Telecom that I had a problem with because of targeted business sabotage. Instead I just want to hightlight how business owners, CEOs and Entrepreneurs should be aware of Domino Effects that do happen whenever there’s outage on Telecoms. Here’s VTNEWS.AI: ”A massive Verizon outage on Monday left millions of customers across the U.S. unable to make calls or send texts, with many phones stuck in SOS mode. The issue began around 9 a.m. EST, and by mid-morning, over 100,000 outage reports had been logged on DownDetector from cities including New York, Chicago, Los Angeles, and Miami………..The outage also affected two-factor authentication processes, leaving users unable to access essential services.” – VT NEWS.AI - Verizon Outage Leaves Millions Without Service. Got the point? Whenever you find yourself during a serious outage, no comms are the rule. You can’t access your accounts if you have doubled security (two-factor authent.) and you can’t communicate with anyone. I have noticed since 2019 that Telecom owners are mostly secretive in the Market, which is another problem because we don’t know who to hold into account whenever something of this magnitude (or worse) happens.
FOUNDER’S CARDS #264
IMPRESSIVE PROGRESS ON WATER IRRIGATION ON FARMS / CROPS → This is something worth mentioning here on this card because BOY that seems to be something of GREAT progress regarding water use on farming. Have a look yourself: “A new type of ‘smart soil’ has the potential to allow crops to self-capture water from the surrounding environment, an innovation researchers hope could provide an alternative to traditional irrigation as extensive drought and extreme temperatures threaten farms across the United States. In July, researchers at The University of Texas at Austin announced the development of a new hydrogel material added to soil that can lead to the growth of larger, healthier plants all while using less water and fertilizer. The research, published over the summer in ACS Materials Letters, found that radish plants rooted in hydrogel soil saw a 138% increase in stem length while using approximately 40% less water.” – Agriculture Dive - How a new type of ‘smart soil’ can capture water out of thin air . Impressive. Bravo!
FOUNDER’S CARDS #263
ABOUT DONALD TRUMP AND HIS RETURN TO OFFICE IN 2025 → I think it’s time to quickly point out some major big RED ALERTS about Donald Trump (I’m a right-wing) that many people on the right are forgetting to remember. Here’s a very important point: 8 COUNTRIES were the target of Donald Trump’s tariffs in 2018: Argentina, Brazil, Canada, China, The European Union, India, Mexico and South Korea. That’s one thing to remember which made everything worse in terms of price for everyone. But another (and A MAJOR) red alert is this: What Just happened? Six experts break down Trump-Kim handshake. And that’s an article by CNN featured on NewsPicks (again, I’m a right wing but that actually happened). When you have the leader of North Korea shaking hands with your president, you better wake up because that’s a major red flag. And please don’t say anything about “Art of War” or anything. Remember that we right-wings fight for FREEDOM. CAPITALISM + CHRISTIANITY. Remember? I don’t see any freedom there. Do you?
FOUNDER’S CARDS #262
ABOUT THE BACKSTORY AND THE WARS OF PETERSON TEIXEIRA COMPANY SINCE 2019 → I have been facing major levels of business sabotage since especially 2019 from BIG TECH (mostly Google & Facebook) to Telecoms to Web Hosting providers. True story. This is due to the level of publications I published (and what I reinforced from other serious sources) against criminal enterprises, home and abroad. But if you wanna have a look at some of Peterson Teixeira Company’s major backstory then have a look at these two big images I recently made available once more: BIG WARNING #1 (Zero Emails & Zero Calls) and BIG WARNING #2 (Locaweb and Tim payment pending of €30.000,000 and €45.000,000 respectively). Considering the level of TROUBLE they both caused me (not to mention Google and Facebook) you’ll see why the values fit the bill. Some corporations are not PRO-CAPITALISM. They are part of a criminal alliance. Part of my company’s story was about gathering that level of “intel”. When there’s real money, there’s war. Remember that.
FOUNDER’S CARDS #261
ABOUT CHOOSING TO LIVE → Choose to live. Choose LIFE. Problems have solutions. People who are good have hope. Sometimes the solution to your current problem is closer than you think.
FOUNDER’S CARDS #260
THE ONE SENTENCE I WANT TO DELIVER TODAY ON THIS CARD: JESUS IS THE KING OF KINGS → this is a card where we expose the NAME OF GOD. The purpose is purely to honor The King of Kings. We have to give all glory and all of our respects to the only GOD alive who listens to us on a daily basis. Nothing is impossible when you have GOD on your side.
JESUSThis is the truth that you must always remember.
The King of kings
JESUSThis is the truth that you must always remember.
The King of kings
FOUNDER’S CARDS #259
THE POWER OF PUTTING OUT WHAT YOUR TRUTH IS UNLOCKS THE LIFE YOU WANT EVENTUALLY → Not many people today – if you ask around – are living the life they want, doing the things they want with the TIME they have in this LIMITED lifetime. Your Time on Earth is finite. Your days will eventually end. Doing what you want is critical because life is supposed to be lived, not experiences of suffering. When there’s suffering, there’s something you need to fix. Something you need to work on in order to reverse back life to the days you look forward to enjoy. And if you want to see more days like that, putting out the TRUTH that you defend unlocks the life you want. It’s just a matter of time so these truths reach other people who think alike, and who will give you the resources you want and need to reinforce your truths to others. Understanding this cycle is key. Put out your TRUTH to the World.
FOUNDER’S CARDS #258
THE WORK YOU NEED TO PUT OUT TO GAIN ACCESS TO OTHER PEOPLE IS MANY TIMES IMPOSSIBLE TO MAP → There’s a great saying that Grant Cardone tends to share which is this: “EVERYTHING you want is in the hands of other people”. As he likes to use also the “who’s got my money” line, the wisdom proves that it doesn’t restrict “everything you want” to just money. A wife / husband is other person’s son / daughter. A car / motorcycle is being displayed by a store where other people work and so forth. So basically everything you want is on other people’s hands. I’m here to push one more thought worth highlighting: THE WORK you put out is what will grant you access to other people’s wealth and resources. But in the beginning, that’s impossible to see. It’s impossible to see which and how many podcasts, or videos, or articles (or cards! AHA!) will unlock the LIFE YOU WANT. It’s impossible to map out how much effort is necessary. But there’s a finish line for sure. Eventually, you’ll get what you desire if you keep pushing. But don’t forget one thing when you get there: SUCCESS is also rented, now owned [ Founder's Cards #56 ]. To keep enjoying freedom, you have to keep working as others are needing your work as well.
FOUNDER’S CARDS #257
THE ACCESS TO SENSITIVE DATA INVOLVES SMART CORPORATE MONITORING TO FIND OUT TO WHOM EMPLOYEES ARE GRANTING ACCESS TO CORPORATE DATA → I felt like sharing this quick warning as business leaders (even the best and smarter ones) tend to fall one moment for a social engineering attack when going through a bad day, compromising corporate security and sensitive company data. Read this: “The use of generative AI by cybercriminals is making it easier for them to socially engineer or trick employees into providing sensitive information,” said Jennifer Pitt, Senior Analyst of Fraud & Security at Javelin Strategy & Research. “There have already been several cases where cybercriminals successfully used voice cloning and/or deepfake images and video to convince even the most security-conscious employees to provide sensitive information to people they thought were executives authorized to obtain the information.” – SOURCE: Payments Journal - AI May Be the Strongest Tool Against Data Breaches . No one is invincible. No one remembers every protective measure against attackers on any given day. Eventually, there’s a breach.
FOUNDER’S CARDS #256
A QUICK COMMENT ON RETURN-TO-OFFICE (RTO) BUSINESS RULE → I was talking to another friend on Telegram a few months back and we agreed on one thing: IT’S IMPOSSIBLE to nurture business culture when your workforce is working remotely. Back when I was still an employee I loved the whole work-from-home thing but because it felt like I was earning more money and also because I could save time commuting. However, when you become an Entrepreneur you need to build up AN ARMY that’s unstoppable towards your goals and dreams and they need to perform as an unit, and no one performs as an unit working from home. That’s a sad truth. If there are other entrepreneurs out there who want to prove me wrong be my guest. Furthermore, look what some companies are doing now: “A recent working paper from the University of Chicago found that top talent tends to ditch companies in response to RTO mandates. Indeed, 73% percent of Amazon employees said they’re now considering switching jobs. But that might be exactly what the company wants, with some interpreting its back-to-office call as a way to slash headcount without paying severance.” – SOURCE: Morning Brew Newsletter, September 28, 2024. Yeah….it’s war. Companies want a culture-based army and employees want more freedom.
FOUNDER’S CARDS #255
THE HEROES YOU FOLLOW TODAY ARE GIVING YOU ADVICE THAT FITS 50% OF YOUR JOURNEY BECAUSE YOU ARE THE NEW LEADER → What I mean by that? It’s simple: THE TIMES have changed. THE GAME OF BUSINESS and LIFE has reached another level where you have to think on your own and create your own rules and patterns and insights to win in life and business. There’s little room for error also, hence why you need to understand that whatever hero you follow today, you still need to think on your own in order to win. It’s not like they’re giving you outdated information and advice. It’s because Modern Society runs under the machine of international business which is shifting in terms of values and rewards all the time. You need to figure out what is the right move considering The Times. You may be watching Youtube business videos today but a few years from now, you’ll have to perform and deliver on a brand new platform that is being announced in a news media outlet today. Get it? It’s about MOMENTUM. It’s about TIMING. Maybe putting out Youtube videos is not the smart move anymore. That’s what I want you to know. Be smart. LEARN from the best of The Times and introduce your own business insights.
FOUNDER’S CARDS #254
THE REALITY ABOUT YOU BEING ALONE IN THIS WORLD → There’s a reality check I’m hoping you never experience that is only one: YOU have to take care of YOURSELF and no one is coming. It’s a hard truth that needs to be spoken. If you are not taking care of yourself with everything you got, learning new things to keep yourself interesting and smart, paying attention to things to be streets smart, taking care of your health to avoid any constant crisis for your loved ones, taking care of your work so it can provide value and give you freedom and resources, then you’ll be all alone. WHY? BECAUSE NO ONE LIKES TO TAKE CARE OF OTHER PEOPLE’S PROBLEMS. That’s why you need to make yourself a priority many times over, in order to avoid being a burden to others including your loved ones. Take care of yourself. Because others most of the times won’t.
FOUNDER’S CARDS #253
THE THING ABOUT BURNOUT → No one EVER in today’s supercompetitive market has NOT complained about experiencing burnout. This is an issue many of us will go through, but the way to beat it requires a deeper understanding of how the mind works, and performance works and more. I think a great way to identify and fix burnout is by paying attention to a guest of Ed Mylett, look at what he said: “Burnout is the result of misalignment between THE WORK that you’re doing, and YOUR CORE VALUES, your interests, your fascination, and the MEANING behing your work.” – SOURCE: Ed Mylett. Powerful. That’s exactly it.
FOUNDER’S CARDS #252
THE BENEFITS OF CAPITALISM ARE ALWAYS GOOD TO PROMOTE: VTNEWS.AI IS A QUICK EXAMPLE → Nowadays those who are in business know that the whole AI subject is here to stay, with some examples being a false flag while others being true AI. Despite all this, inside the same subject are the Entrepreneurs and CEOs who believe AI is a good thing coming to World Markets (I’m not one of those) because of the level of productivity it brings while cutting down costs. But I have to say that something from Patrick Bet-David caught my attention: VTNEWS.AI. It seems like AI is being put to good use here and I have to reinforce it. Although I’m a fan of Patrick, I’m not a “yes man” of any sort. I just like to reinforce good capitalism. A final word: the whole categorizing the news media outlets as LEFT, CENTER and RIGHT was very smart because we tend to be biased when reading the news. Maybe as he like to say, the future looks bright. As a Consultant that’s something hard to see.
FOUNDER’S CARDS #251
THE MINDSET OF PUSHING HARDER IS SOMETHING YOU TRAIN, NOT SOMETHING YOU HAVE FROM DAY ONE → Despite what many people think, the work you do on your mind to make it harder, is not something you naturally have. It’s like a muscle. You train it and then you get better at dealing with adversity and everything that Life throws back at ya. You have to want to become a next-level warrior in order to master your mind, your weak thoughts and the mindset of a Champion. Don’t give up easily despite what you may be facing. Think about the situation you are having to endure, then bring up the positive points to push your mind to the level of a Champion. Champions never give up. That’s a golden rule. They just adapt. Life is greater than your current problems. There’s more to learn. Remember these words.
FOUNDER’S CARDS #250
THE CASE: DATA IS MORE VALUABLE THAN OIL → As True Entrepreneurs, CEOs, CMOs and other high-level executives and business owners know, Data is The New Oil has become an ultimate truth (business-wise). But reading a recent newsletter from Fortune, a quote stood out that feels right. This: “For years, commentators have compared data and now AI’s potential to oil. They’re wrong, Josephine Teo, Singapore’s minister argued at the Fortune Brainstorm AI conference in Singapore. Unlike oil—a finite resource—data can be ‘recombined’ many times over, she said. ‘Data is actually more useful’.” – SOURCE: Fortune Newsletter, July 31, 2024. Agree. We can combine and recombine Data making it more valuable. No wonder companies are waging war for our data, from theones implementing new AI models to the simplest companies wanting next-level intel. Who knew that the inner workings and interactions of complex Modern Society would worth more than oil itself.
FOUNDER’S CARDS #249
PERPLEXITY.AI IS GOING TO COMPENSATE FINANCIALLY THE BRANDS THAT PROVIDE CONTENT IN ITS RELATED QUESTIONS SECTION → Recently I found out about Perplexity.AI and I found it more interesting than ChatGPT. Although it’s true that Amazon’s fingers are in the company (which is a BIG TECH and thus, a problem), it’s interesting to see both the main answer engine and its Discovery section. But this news from FastCompany is something worth reinforcing: “Perplexity will let brands buy ‘related follow-up questions’ that will appear below the initial answer to a user query. The questions will be clearly labeled as sponsored, Perplexity says. The brand will pay Perplexity a certain (undisclosed) fee for every thousand user views of the sponsored question. When a publisher’s content is used in Perplexity’s answer to the sponsored question, it earns a ‘double digit’ percentage of ad revenue, Perplexity says. Publisher partners will also get free access to Perplexity’s large language models, via an API, so they’ll be able to create their own answer engines that form answers based on the publisher’s own content..” – SOURCE: FastCompany - Perplexity will soon start selling ads within AI search. Smart. Very smart business model. Bravo!
FOUNDER’S CARDS #248
THE NEW WEAPON AGAINST MILITARY DRONES → No one is invincible, that’s for sure. As people tend to perceive as ages go by in terms of Technology, THERE’S ALWAYS a new way to bypass or “beat” certain new tech. Always. As everything manmade is flawed, drones are no different (although it’s more of a weakspot). Here’s Axios: “The Pentagon is increasingly concerned about the threat posed by UAS, particularly after seeing their use in Ukraine and their proliferation in the Greater Middle East, where three U.S. troops were killed in January. The Epirus system, dubbed Leonidas, pumps out powerful waves of energy that overwhelm electronics and send smaller aircraft plummeting to the ground. The company's tech can be installed on manned and unmanned machinery, including on the back of a Stryker combat vehicle or on the belly of a drone.” – SOURCE: Axios - Army gets four drone zappers in rush to defend troops. Like Toretto from Fast and Furious says: “We all have a weak spot”.
FOUNDER’S CARDS #247
A SMART WARNING ABOUT MICROSOFT’S RECALL NEW FEATURE → I recently reinforced content about Microsoft’s new RECALL feature (it’s horrible, I know) on Linktree. The whole shabang I’m bringing with this card now is all about NEW LEVELS of surveillance, but obviously marketed as a great systems feature that will enhance your daily use of the Microsoft’s operating system. But here’s another point I want you to pay attention if you understand tech a little bit more: “Oh yeah, one more admittedly minor unintended consequence: For those souls who rely on the Tor browser and its associated hypersecure network to keep their online activities private, Recall would blow a hole through Tor’s protections, capturing screen shot after screen shot of whatever Tor displays.” – SOURCE: InfoWorld Newsletter, July 30, 2024. Smart warning. I mean…..NOW Microsoft wants to take a screenshot of your every move on your own PC (computer). Not even with Tor you’re protected. Seriously, who accepts this? And what’s the true purpose of BIG TECHs? Because BOY do I see surveillance levels rising up to a point where any defense is useless. You better wake up.
FOUNDER’S CARDS #246
NOW THIS IS WHAT I LIKE! META PAYS TEXAS $1.5 BILLION! → I’m happy to see news like this featuring mainstream media and BOY do I love seeing this one hitting headlines! Here’s Fortune: “Meta pays Texas $1.4 billion. Facebook-parent company Meta agreed to pay Texas a whopping $1.4 billion to settle a lawsuit brought by the state over the company's use of facial recognition technology, according to Reuters. Texas had accused Meta of violating state biometric laws by capturing user biometric data ‘billions of times’ by using the ‘Tag Suggestions’ feature on the photos and videos that Facebook users uploaded. According to the report, the payout is the largest ever collected by any state.” – SOURCE: Fortune Newsletter, July 30, 2024. Bravo! Very impressive, Texas. This amount of money can fix many things and help texans invest in new infrastructure, enjoy true progress etc. This proves that Facebook has been doing whatever it wants and violating user’s rights while lawsuits are thrown their way without caring, unless Facebook is about to lose and pay. And even then, if the fine is not substantial, Facebook doesn’t care. That’s because Facebook doesn’t care about its users anymore. It’s a surveillance tool. That steals people’s money and data.
FOUNDER’S CARDS #245
WATCH NETFLIX FOR MARKET DECONSTRUCTION → I gave myself two day offs in a row (something rare) and I just wanted to point out how to business owners and Entrepreneurs and CEOs out there that NOW, when you watch Netflix, it’s just not entertainment anymore. Smarter minds will see how the entertainment industry is shaping itself, which shows are going viral, which actors are being consistent on the platform, which documentary subjects are exploding, which actors who are also employees are making a X amount of money and much more. There’s a real benefit in consuming Netflix if you want to understand World Markets today. There are films, shows, series coming from RUSSIA (!) and other parts of Europe. This means that Hollywood itself is not the same anymore, and thus, America. So if you have a Netflix subscription and you’re in business, use it wisely. There’s intel in there. Pay attention to which OLD films keep coming back as well, because it shows how a true solution (one of the ones I mentioned in my Manifesto) to World Markets is to purchase rights of old, successful films in order to keep customer’s attention, in a time where actors are on strike and new movies aren’t as successful, causing a loss of money.
FOUNDER’S CARDS #244
SOMETIMES ALL YOU HAVE TO DO IS WAIT → There are times where we may look stuck in life and business. But sometimes all you have to do is wait. Others will appear and your progress will unlock. Past actions have weight. Believe in them.
FOUNDER’S CARDS #243
ABOUT RUSSIA’S NEW MOVE TO ALLOW CRYPTO PAYMENTS IN INTERNATIONAL TRADE TO COUNTER SANCTIONS → This is something that caught my attention now: “Russian lawmakers passed a bill on Tuesday that will allow businesses to use crypto currencies in international trade, as part of efforts to skirt Western sanctions imposed after Russia's invasion of Ukraine” – SOURCE: Reuters - Russia to allow crypto payments in international trade to counter sanctions. But wait a minute! Here’s what’s also in the article: “The law is part of a package that also includes regulations on the mining of cryptocurrencies and the circulation of other digital assets. The new law will not lift an existing ban on cryptocurrency payments inside Russia.” – SOURCE: Reuters. So basically SOME businesses will be able to trade in crypto whilst inside the very country, THE PEOPLE won’t. Is that right? Sounds like the russian government wants to enjoy some crypto benefits while denying it to its own people while locking it up (remember The Bitcoin Whales? The 1000 individuals who lock 40% of bitcoins?). But who knows? Maybe I’m wrong. The Reuters article doesn’t mention Bitcoin specifically.
FOUNDER’S CARDS #242
WHAT?! NO NO….WAIT: THE UNITED STATES IMPORTS MILLIONS OF FLAGS FROM OTHER COUNTRIES SUCH AS…..CHINA → This small info from a Retail Brew newsletter made me stop instantly to publish this. Seriously?! Even the AMERICAN FLAGS are imported from China?! The level of dependence on China by The United States seems to be way way bigger than I thought by reading this – remember The Trade War!? – don’t you think? Here’s the info: “Congress just passed a bipartisan law requiring the federal government to only buy American flags from domestic manufacturers. Right now, the US imports millions of flags from other countries such as China…” – SOURCE: Retail Brew Newsletter, July 30, 2024.COME ON MAN! HOW DEEP is China in our Markets?!
FOUNDER’S CARDS #241
PROVIDE THE RIGHT INFORMATION WHENEVER POSSIBLE THROUGH THE VEHICLES YOU CONTROL. REMEMBER TO HELP OTHERS → There’s a lot of people not making money right now due to layoffs or cycles of startup funding where no profit is being made. We are a Modern Society where we take care of each other at the end of the day. So if you have vehicles and if you have the right information, remember to always provide the best intel possible to others because you never know how GOD will provide good things back to you through other people. The game of business is intended to be something that betters people’s lives, instead of creating a WAR for profits where no lives are being bettered. For True Capitalists (True Entrepreneurs) the game is NEVER about money first, but it’s about PURPOSE first. Why we are doing what we are doing is what move us to do something big with our lives where the positive impact on others generate a profit. It’s a consequence. It’s a “thank you”. DO YOU HAVE THE RIGHT INFORMATION TODAY? Then provide. Others may need it to take action. Share the burden, don’t think you can do it all alone. No one makes something great and worth remembering…..alone.
FOUNDER’S CARDS #240
YESTERDAY I FELT LIKE SHARING THE NAME OF GOD WITH YOU ALL → this is a card where we expose the NAME OF GOD. The purpose is purely to honor The King of Kings. We have to give all glory and all of our respects to the only GOD alive who listens to us on a daily basis. Nothing is impossible when you have GOD on your side.
YHWH
YHWH
FOUNDER’S CARDS #239
HUNT THE RIGHT INFORMATION ON NEWS MEDIA OUTLETS → The game of business has never been so competitive, that I can assure you. Even if you have a great idea, marketing your business became PURE WAR. Stupid BIG TECH platforms are sabotaging and monopolizing where you can get attention if you go market online, and there’s too many people providing the same thing, many times for free. But there’s one way you can bypass all the competition: by HUNTING the RIGHT INFORMATION (intel) on news media outlets to see which subjects are actually sexy and relevant to people’s eyes, which will enable you to be RELEVANT for a sustained period of time on The massive Internet game. True market secrets and other business secrets are already being published online by serious media for a low cost, because everybody is fighting for attention now. That’s your chance to make yourself relevant. Go hunt the right information. It’s out there. You just have to find it. And with it, you can gain access to new business connections and new areas of the planet where (rich) people care about the subjects you found out about. Opportunity exists. Go get it.
FOUNDER’S CARDS #238
IF PEOPLE ARE REMEMBERING YOU, YOUR WORK IS ON THE RIGHT TRACK → The days of The Internet where just publishing something neat and special was enough to make people talk about you are over. This NEW INTERNET game became a place where there’s WAR for ATTENTION between solopreneurs, entrepreneurs, freelancers, corporations and politicians 24/7. And because of that, you can’t publish and reinforce other published content without using some smart strategy first. Everything counts. Every move. Every piece of content. Because EVERYTHING tells a story about you, and this is why all published pieces matter. People remember stories, short and long ones. So if people are remembering you then your work is on the right track. Keep going. And don’t forget to tell a single story with all your content. Become a Master content strategist. It’s the new game now. Will you remember my card? I guess you will. I’m awesome.
FOUNDER’S CARDS #237
GREAT MARKETING REQUIRES GREAT BRANDING NOW → The Internet made almost everything business-wise possible, because if you know the right links and the right human behavioral patterns you can place your product or service right in the front of a horde of international eyes. Although is true that The Internet is being compromised by nasty things like BIG TECH (Google and Facebook remember?), and although is true that Capitalism itself is under heavy attack, the truth is that there’s still hope. New Founders and CEOs and Entrepreneurs are arising and marketing themselves on “mainstream channels” (Linkedin, Instagram etc). But TODAY, there’s little room for error in marketing terms, and there’s little room for wasting money on marketing (or ads). So what is the right marketing move? CREATE A BRANDING CAMPAIGN that will shout EXCELLENCE. Period. People remember good branding. And they quickly forget bad marketing.
FOUNDER’S CARDS #236
DECONSTRUCTING MARKETS IS THE WAY TO WIN BECAUSE BILLIONAIRES NEED ASSISTANCE → Nowadays there’s something most business owners and CEOs and Entrepreneurs know: There’s a massive WEALTH gap. Fewer and fewer people have getting rich with a tiny percentage of the world’s population gathering the amount of wealth that could estabilize many other lives. This generates a serious issue which Millennials (especifically) have been experiencing: CUSTOMERS don’t have the money to pay your company or your freelance job. Not to a point where you can change class. So where’s the way out? Simple: solving billionaire-grade problems and pushing all your marketing superpowers towards them in order to make them your customers. Hence why deconstructing markets in that level will give you progress. True progress. Not to mention serious money. Life-changing money. Remember that.
FOUNDER’S CARDS #235
MENTAL TOUGHNESS IS A VERY EXPENSIVE PRODUCT → In Times where uncertainty is too high and markets are crashing and people are being laid off and people are killing themselves and whatever the side you look there’s chaos and destruction, MENTAL TOUGHNESS is a hard skill to master. If you lose your mind whenever you find yourself handling “larger than life” problems, you’ll fail constantly. But having the ability to reconstruct your thought patterns and avoid negativity despite the chaotic world we are already experiencing, is RARE. Only The Great goes the distance because only The Great know how to master their thoughts. But that doesn’t come easy. It comes with a cost that usually involves YEARS of pure hard work and sacrifice and sheer will. Hence why, mental toughness is a very expensive product. Something hard to find. I’m not trying to sell you any Coaching here. I’m just saying that it’s something you need to respect. It shapes leaders of all kinds. It pushes mediocre people to greatness. It transforms people. Respect that whenever you find someone mentally tough. Sometimes you’re the product.
FOUNDER’S CARDS #234
THERE’S A TIME TO RECOVER. THERE’S A TIME TO WORK. THERE’S A TIME TO LIVE LIFE. DON’T COMPROMISE THE LAST ONE → If living your life is being heavy on you it’s because you’re not really living your life. You’re trapped somehow. You need to deconstruct your Life and find out which part is trapping you, blocking you from living your days on Earth with joy and gratitude. Life has cycles. You work to provide a product or service, whether you’re an Employee in the midst of a company, or an Entrepreneur running the show. With the product of your work you enjoy whatever you like enjoying in your FREE TIME. And in order to get back to work so your can produce your best, you need time to recover. As I said: Life has cycles. But if you’re not living life and are just trapped in work, it may be time to look again at what you’re doing because it’s not working for you. REMEMBER: Life needs to be lived. Whatever or whoever is robbing that from you, fight back. The bill of NOT living your life is one of the bitterest bills a human can find. Don’t compromise that.
FOUNDER’S CARDS #233
SOME OF YOUR WORK ENABLES YOUR FREEDOM. BUT IF YOU FIND THE WORK YOU LOVE, YOU’LL BE PRACTICALLY FREE FOR LIFE → We live in a Modern Society where we exchange products and services. That happens thanks to Capitalism, which enables a single “crazy” individual – The Entrepreneur – to use his/her own resources to test an idea for a specific amount of TIME, in order to deliver a PRODUCT or SERVICE to a group (or multiple groups) of people. So if you’re doing some work yourself or building up someone else’s company, you’re providing a product or service. And if that is SUCCESSFUL in your Society, you’ll start experiencing levels of FREEDOM. Money is just energy. It moves other people for a specific time towards a specific goal (your goal). But FREEDOM IS SPIRITUAL. We all like freedom. That’s what’s sexy. So if you’re a true capitalist (i.e. a True Entrepreneur) then I recommend you to find the work of your life, doing the things you want, solving the problems you want to solve in Society. Because it will unlock greater levels of freedom. Learn from this early on and you’ll not regret a hard journey in your life.
FOUNDER’S CARDS #232
THERE’S A COST IF YOU’RE LIVING THE GOOD LIFE. RESPECT THIS RULE BECAUSE YOU MAY BE BEING HELPED INDIRECTLY → I tend to thank GOD daily for every good part of my life, and I always ask for protection for my loved ones and close friends. However, it’s important to remind ourselves that help comes from PEOPLE too, and some of them may not be at your level of Spiritual understanding. What I mean by this? There are pathways and rules and blueprints and sometimes “secrets” to living a good life. But many times, when you’re already living a good life, you’re being helped indirectly. This means you CANNOT spot who’s helping you, but you can feel it. So remember to be GRATEFUL. If you’re living the good life, others are working to keep your reality as good as it gets. Time spent on Earth enjoying good life conditions should give you both the regeneration you need to restore yourself, and the OPPORTUNITY to step up and help back. Like I’m used to say: We need you. So if you’re living the good life, make sure to remind yourself of your purpose and help back whenever possible. There’s time for everything. Remember that.
FOUNDER’S CARDS #231
I RARELY SAY THIS, BUT THIS IS SMART GOVERNMENT ACTION (ABOUT FOOD WASTE) → I’m fair when criticizing the government, but I have to reinforce when they work (which is unfortunately rarely). Here’s multiple cases that I recommend you to know about regarding food waste: “Europe is progressing much farther on the policy front, with France which in 2016 made it illegal for retailers to throw away food, and incentivizes them to partner with NGOs to give food to those in need. The law comes with fines of up to 3,700 euros. In 2016, Italy also put a law in place that allows businesses to escape sanctions for donating food past the sell-by date, as well as, allowing for tax incentives for the food donated. South Korea is also at the forefront of mitigating waste. In 2013, the government made residents in Seoul pay for recycling depending on how much food waste they were creating. The policy was successful and then rolled out to other cities.” – SOURCE: Ecowatch – Food Waste 101, The Facts and Solutions. Bravo! I’m impressed.
FOUNDER’S CARDS #230
IF YOU’RE PASSIONATE ABOUT YOUR WORK THEN YOU’RE ON THE RIGHT TRACK → Make no mistake: your work matters. It may seem that it doesn’t because we live in a BIG Society, and being rewarded by our efforts and our work is not always fair. But make no mistake: Society wants you at your very best, and that very best comes to light when you love what you do and it’s part of your LIFE. Don’t compromise your legacy. Get back to work because we are all excited to see what you’ll leave behind. Like I said, your work matters. Being passionate about it reveals to you what you need to do with the remaining hours of your lifetime.
FOUNDER’S CARDS #229
TIM FERRISS’ RECOMMENDATION WORDS SHOW HOW CHATGPT IS PENETRATING INTERNATIONAL MARKETS → Once again there’s something you – business owner, CEO, Entrepreneur, Freelancer – need to know: HOW ChatGPT is now penetrating markets internationally in practice. The reality is simple: Practicality. Here’s Tim Ferriss on how he now uses ChatGPT: “ChatGPT for desktop gets me into the app without all the login rigamarole and lets me ask ChatGPT questions. I use it in place of Google at least 80% of the time, as there are no sponsored results and I can open it instantly with the Mac keyboard shortcut Option + Spacebar” – Tim Ferriss – My Favorite Software, Supplements, Apps, Tools, and More!. I liked the part about how he’s using it instead of GOOGLE for 80% of the time. Don’t you? OBS: Although unfortunately ChatGPT is from OpenAI, which has Microsoft’s tentacles on it. Another BIG TECH, and thus, another problem.
FOUNDER’S CARDS #228
THE WORDS OF TIM FERRISS ABOUT PODCAST SUCCESS THAT YOU NEED TO PAY ATTENTION TO IF YOU WANT TO WIN → Those out there between age 14 and 45 are having to understand, deconstruct and master the digital game. We are in a Society that craves digital right now, and in no other Era we had the ability to “publish ourselves”. There’s room for growth and opportunity like never before, but there’s also massive competition. MASSIVE!. You can have a look at how many podcasts are being published every 3 days (!). But some words of Tim Ferriss, the Author and Entrepreneur can give you relief regarding podcasting, so here they are: “It’s easy to assume that slick, labor-intensive, polished episodes get the most downloads, but it’s simply not true” – Tim Ferriss – My New Rules for Podcasting, to Keep Things Interesting. Did you pay attention at the end of the quote? Who knew? Good news, right?
FOUNDER’S CARDS #227
IF YOU WERE ABOUT TO LIVE THE NEXT YEAR AS YOUR FINAL YEAR ON EARTH, WHAT WOULD YOU WRITE / RECORD? → There’s a level of business insight (and spiritual insight) I previously gave to Policia Federal title “BIBLE 2.0”. This level of TRUTH became a necessary one to tell the government agency and its ramifications because we entered in a New Era in 2019. An Era where death is part of our lives, whether we like it or not. In those moments of ultimate truths, we tend to fall back on Spiritual subjects, and one of them is WHAT were you here for on this Planet. So I ask you now: If the next year were your last alive, what would you write? What would you record? We always want to leave a Legacy behind, and we want it to look good so others can remember us with praise. Maybe you should think about that before producing any new content from here on because there’s too much noise for the unnecessary. But there’s room for the Extraordinary. Remember that.
FOUNDER’S CARDS #226
TRUE CAPITALISTS, REMEMBER TO HELP EACH OTHER WHENEVER POSSIBLE → The World’s New Oil is DATA. Because in a globalized economic world, those with the right data points have at their hands the best possible Intel to better their products and services. It’s why BIG TECH companies became so criminal (mainly Google and Facebook) and it’s why certain people can explode by themselves, impacting The Market with “little effort”. I have done it once. Maybe I’ll do it again (if the data I’m consuming is precise and the truth). But this is not the point of this card. The point is this: CAPITALISM IS UNDER ATTACK and whenever you have the possibility of helping other capitalists do it! The smallest thing like answering a survey gives our capitalistic network a boost. Make the effort. Help whenever you can. Sometimes the use of “free time” wisely can reward us all as a unit.
FOUNDER’S CARDS #225
ABOUT MR.BEAST’S LEAKED COMPANY DOCUMENTS. → There’s nothing else to say other than one simple thing: Mr.Beast has his fame because he plays THE YOUTUBE game. What do I mean by that? A Youtuber that isn’t playing with the platform’s trends won’t be as successful and will NEVER reach certain levels of Marketing by Youtube itself nor its related media coverage, which helps in getting FAME. Here’s something I want you to quickly know before making Youtube videos: “The primary objective outlined in the handbook is to produce the best possible YouTube videos, emphasizing adaptability to platform trends over production quality or humor alone.” – SOURCE: PERPLEXITY.AI. The most famous Youtuber plays according to the platform’s trends, putting out content that fits what Youtube wants to promote about its own platform. There are COUNTLESS other Youtubers who do “crazy” videos, but none of them will reach the same level of success if they’re not in line with what Youtube wants. Remember: MANY Youtubers were demonetized and had their content removed by the platform without any true violation to its vague terms. MANY lost their livelihood and were dumped into oblivion. The new kids wanting to reach Youtube fame must know that in advance. The game is rigged. That’s the truth.
FOUNDER’S CARDS #224
REMEMBER: MONEY IS ENERGY. USING MONEY TO MAXIMIZE YOUR REACH IS THE SAME AS RELENTLESSLY PUBLISHING LIKE CRAZY. → I know many of you might be thinking: “IF I had the money to use some Ads I would be on another level”. Part of it is true. If we are talking about Social Networks for example, it’s their business model usually. They want you to paid for Ads. They are a business. They want your money. HOWEVER, MONEY IS ENERGY. YOU CAN FLOW just as much as if you invested $1000, for instance. Sure money works for you in higher amounts (say $100,000) but at the end of the day, you need to see what you’re bringing to The Market. What’s the thing you’re trying to introduce everyone? THINK ABOUT THAT FIRST, then place some Ads if necessary. BUT IF YOU HAVE THE WILL and the smarts, you can go organic. People will still care. Trust me on this.
FOUNDER’S CARDS #223
THE IMPACT OF YOUR WORK AS AN ENTREPRENEUR WILL ONLY BE SEEN AFTER AT LEAST 1 YEAR GRINDING. → True Entrepreneurs know that getting to that NEXT LEVEL that makes us all happy and motivational is always the goal, but it has a very expensive cost: TIME. A lot of Time. We can’t simply bypass the workload necessary that builds what we are trying to bring to The Market. You just can’t. You have to go through the process. The process of creation. The process of idea-testing. The process of analysing the business metrics. The process of learning in practice and testing intel and literature. The process of ENTREPRENEURSHIP. I firmly believe it takes at least 12 months straight to start seeing some results that make you happier with your work, I firmly believe that. The reason is simple: when in building-mode, we are doing our best with the intel / information we have, and you can’t do both all at once and you can’t reach “fame” or “impressive results” without putting yourself out there for long enough that people start caring. It’s like a saying I saw in one Youtube video, on a painting on the wall: “NO ONE CARES. WORK HARDER!”.
FOUNDER’S CARDS #222
THE IMPACT OF A.I. ON CLIMATE MONITORING AND ENERGY CONSUMPTION IS VERY INTERESTING. → IT’S GOOD to find some good news regarding A.I. because BOY have I faced too many negative, full-doomsday news for a sustained period of time! As I was reading my business newsletters, this from Quartz popped up: “A recent study showed that AI can help reduce energy consumption in several industries, including transportation, agriculture, and energy. AI can interpret complex climate data from sensors and satellites, such as changing sea levels and rainfall, to create better forecasts and address the risks of climate change. The tech can identify pollution. For example, it can mitigate the risks of wildfires (a big air pollution risk) by using satellite data to anticipate where fires will spread. And farmers use AI for “precision” agriculture, allowing them to reduce their use of fertilizer and water.” – SOURCE: Quartz – AI could save the world – or destroy it. Here’s how. THIS IS SOMETHING VERY TRUE! You can’t simply match A.I. that’s being fed hordes of data and bring a team of human analysts to try to “read” everything as well as the A.I.. It’s the ability to connect the dots that make A.I. in this case GREAT. Analysts can’t win against a A.I.-based computer that is reading all the data and connecting the dots.
FOUNDER’S CARDS #221
FIND POSITIVE THINGS IN YOUR LIFE, MAXIMIZE THEM AS MUCH AS POSSIBLE, BUILD SOMETHING THAT MAKES YOU HAPPY, AND MAXIMIZE THAT AS WELL. REPEAT. → We can’t fix all problems in the world, although many of us tend to care a lot about others. But the truth is that we need help along the way. We don’t have the power to deliver solutions to every problem we care about in Society. That’s a hard truth, despite how much we care about. So what can you do with your life? Simple: find the positive things in your life, maximize them to make yourself happy and thus a happy force in the world, then go after building that project that can make you even HAPPIER. Now you have reasons (plural) to make yourself happy. Now REPEAT. In life we can only do so much, for others and for ourselves. If you don’t find peace within yourself and with your limitations, you’ll never feel free. And you’ll never feel happy. Figuring out life is a journey. Some have the right insights already. Go find them and don’t forget to thank them. Because it’s hard to figure out life.
FOUNDER’S CARDS #220
BEING BROKE IS HARD. BEING SUCCESSFUL IS HARD. LIFE IS HARD. FACE IT WITH THIS MENTALITY TO EASE THINGS UP. → We live in a planet where there’s too much division, I think you would agree with that by now. There’s too much politics in every place you look when you want progress in your life. If you want to create a company, run a business, there’s the political side (which we all tend to avoid). If you want to create a school, there’s the political side as well. So what’s my point? Whenever you are broke – and many know how it feels like by experience – you know how hard it is to build something like a job or a company from the ground up, using nothing but your TIME. You have to spend TIME on building relationships. You have to spend TIME on delivering the best product or service. You have to spend TIME managing yourself. That doesn’t change, whether you’re successful or not. The only change is the amount on your bank account. But you have to keep going, pushing, making the necessary efforts to maintain your lifestyle. In the game of life, there’s no running away from the hard times. You have to face politics, cashflow, relationship management, finances and all that. You just have to find what makes you happy so you can enjoy the ride.
FOUNDER’S CARDS #219
WHAT!? NOW WE ARE SEEING $5 A MEAL FROM FAST-FOOD GIANTS?. → I firmly believe in bringing up the best of The Market and connecting the dots to make the world smaller, but every once in a while I face news that can’t be ignored. This is one of those cases: “Subway started phasing out its $5 footlong sandwiches a decade ago. But these days, other fast-food chains have revived the $5 price point, hoping to win over customers who have cut back their spending………...In the hopes of lifting their results for next quarter, chains such as McDonald’s, Taco Bell, Burger King and Wendy’s have unveiled or revived meal deals with a $5 price tag.” – SOURCE: CNBC - Fast-food chains battle for low-income diners with summer value meals. That’s gotta be a serious business expense when you look at the numbers. Sure, it also means that these companies may be cutting down on Marketing / Advertising, positioning themselves with in-door brochures to try to upsell to customers, but COME ON! Are you serious?! A $5 meal is still a very low price point even for Capitalist nations. Maybe there are other negative developments happening in the back stage of World Markets that we can’t know about by just looking at media outlets. PS: I recently found out about NICE NEWS today, so make sure to subscribe to them like I did.
FOUNDER’S CARDS #218
BUILD THE LIFE YOU WANT WHILE YOU HAVE THE CHANCE. → I’M NOT a negative man, otherwise I wouldn’t sell Coaching. But at the same time, I sell Consutling (marketing and business strategies). Why am I saying this? Because at the same time that you have a window of opportunity, you have LIMITED TIME to take action. MASSIVE action! So if you’re reading this, scrolling on social media as a lazy individual (who knows where you might be seeing this card), you better stop and get your act together and take some action towards your DREAMS. Because whenever you’re dreaming and putting building blocks on it, you feel the most ALIVE. I can’t stress this enough: BUILDING YOUR DREAMS MAKE YOU FEEL ALIVE. Don’t waste a good day where everything is perfect to produce your best work. Forget about A.I. taking over the world. Go take the whole world yourself. We need you.
FOUNDER’S CARDS #217
CHINA IS NOW FACING TARIFFS FROM ALL SIDES ². → I think this subject which I bumped on thanks to CSIS (Center for Strategic & International Studies – a think tank from Washington D.C.) deserves another card. The reason is simple: CHINA has been abusing its workforce by using slave labor to get to a certain level of market power. And in order to compete with Capitalist nations, additionally, CHINA has stolen Intellectual Property and tech secrets. From wealthy nations like the U.S. and Germany. THE CHINESE GOVERNMENT IS ALSO BEHIND many chinese business ventures, obviously having a communist strategic agenda. Now, as shown in the previous card, it seems that the level of overproduction of chinese products forced many countries to place some tariffs on chinese-made goods in order to handle the surplus of imported products from China. Interesting. That’s a development I couldn’t predict a few years back when I wrote The Global Financial Crisis Manifesto. So why am I writing this? Simple. Because China became too strong to stop by now. There’s gotta be a combined effort to stop international communism. READ THE SOURCE.
FOUNDER’S CARDS #216
CHINA IS NOW FACING TARIFFS FROM ALL SIDES. → Years ago I was deconstructing the Trade War between The United States vs China. And tariffs was a subject. Now it’s back: “The United States has imposed 100% tariffs on Chinese electric vehicles (EVs) and increased tariffs on Chinese steel and aluminum to 25%. Canada is imposing 100% tariffs on EVs and 25% on steel and aluminum products from China. It is also looking at other sectors, including batteries and battery parts, semiconductors, solar products, and critical minerals. The European Commission has set provisional duties of up to 37.6% on Chinese EVs in addition to the regular 10% tariff. Brazil has reinstated tariffs on EVs, having exempted them since 2015. Fully electric vehicles have faced an 18% tariff since January that will increase to 35% in July 2026. Chile has imposed temporary anti-dumping tariffs on Chinese steel bars (24.9%) and steel balls (33.5%). Indonesia plans to impose tariffs of up to 200% on a number of Chinese products, primarily textiles. South Africa has imposed a 10% tariff on imported solar panels, cells, and modules, most of which come from China. In addition, South Africa has started charging an import duty of 45% plus the value-added tax on all clothing as part of efforts to stop Chinese-backed shopping platforms like Shein and Temu from undercutting domestic retailers. Both India and Turkey are considering tariffs on Chinese steel, and India is also targeting Chinese glass fiber products. Thailand has proposed a 9% tariff on Chinese hot-rolled steel.”. PS: Edited for more clarity by exchanging percent for ‘%’. READ THE SOURCE.
FOUNDER’S CARDS #215
IF YOU’RE NOT IN A “WAR” TO DEFEND WHAT YOU WANT THEN DON’T COMPLAIN WHEN NOT GETTING WHAT YOU WANT. → I believe and defend Capitalism and Christianity. Two of the main solutions for mankind. One for while we are still alive in Modern Society to create wealth, products and services. And the other for the afterlife (although the commandments and all its teachings are mandatory to live a great life while alive). So what’s the point of this card? YOU CANNOT BE ABSENT IN A TIME OF WAR. It’s just the truth of the Times. You have to defend what you want for others and defend the brands and leaders of those who are putting their neck out there for a fight, and you should stick yours too. Why? Because we ALL like HOPE. But do you wanna be the guy (or the girl) who sits all day without making an effort to help others? ARE YOU THAT LAZY that you will waste YEARS of your life without trying to influence people for the good side? Impossible. I already mentioned before in another card a quick example that fits here: Pavel Durov – CEO of Telegram. He’s trying to be switzerland, but it’s impossible now. You have to choose a side. We are in a time of war. Wake up. Go defend something with the tools you have today, remember we are all on the same Team. We all want PEOPLE to bring us hope. How about being the one who brings hope for a change? Make yourself famous. IF POSSIBLE, ONLINE and OFFLINE. It’s worth it.
FOUNDER’S CARDS #214
A.I. IS NOW GETTING ON ANOTHER LEVEL AT GAME DEVELOPMENT ². → This is more on the same subject, where I have to quote. MIT Technology Review’s September 9, 2024 newsletter because of a NEGATIVE point (again). Here we go baby: “AI is already being used in games for eliminating inappropriate language. This new Roblox development comes after the company introduced AI to analyze in-game voice chat in real time last fall. Other games, like Call of Duty, have implemented similar systems. If the AI determines that a player is using foul language, it will issue a warning, and then a ban if restricted words keep coming. Why this matters: As we’ve written previously, content moderation with AI has proved to be tricky. It seems like an obvious way to make good use of the technology’s ability to look at masses of information and make quick assessments, but AI still has a hard time with nuance and cultural contexts.”. We have to speak the truth. Always. Despite all the shining pretty promises of those reinforcing A.I. to World Markets. Making A.I. ingest hordes of communication content and forgetting to address culture is definitely a problem when you’re dealing with the masses. Not to mention context.
FOUNDER’S CARDS #213
A.I. IS NOW GETTING ON ANOTHER LEVEL AT GAME DEVELOPMENT. → I have been trying to find good news among the whole A.I. subject, but whenever I find one, it quickly follows with a negative point. As I was reading MIT Technology Review’s September 9, 2024 newsletter, something caught my attention, which is this: “The technology behind this can be used for any 3D environment, not just Roblox. My article here goes into more depth, but essentially, if ChatGPT’s tokens are words, the Roblox system’s tokens are 3D cubes that form a larger scene, allowing the 3D generation equivalent of what ChatGPT can do for text. This means the model could potentially be used to generate a whole city in the Grand Theft Auto universe…..Roblox claims you’re also able to modify a scene with prompts. So let’s say you get bored of the Buddhist temple aesthetic. You can prompt the model again —‘Make the spaceship interior a forest’—and within an instant, all the Buddhist statues will turn to trees…..I cringe a little bit when I hear about AI being used to write dialogue for characters. I worry about terribly stilted results and the possibility that writers will lose their jobs. In the same vein, I worry about putting 3D artists out of work and ending up with 3D environments that look off, or obviously generated by AI without care or thought.” Like I said, I try. But eventually (and this is why I love the resources I reinforce / recommend) I end up finding bad news getting bigger than the “good” news when it comes to A.I.. But I tried. You’re my witness.
FOUNDER’S CARDS #212
YOU HAVE THE TOOLS TO MAKE A DIFFERENCE AND THE TOOLS TO GROW YOURSELF INTO GREATNESS. → I firmly believe that we all have what’s necessary at our disposal to get to the NEXT LEVEL in life (although I many times don’t like this reality). If you have few resources to “play with” in order to get to a better life, remember that that’s also the resources you need to put yourself in a higher ground in Society. Good people tend to help each other directly and indirectly, that’s a good truth. And we are all fighting for something in any given time. So if you focus on the good things you have at your disposal (examples: Good mindset, Internet access, Computer, Books etc), you can make a difference. The path to greatness and to a much better life is never easy, but it’s worth the ride.
FOUNDER’S CARDS #211
PROTECT YOUR WORK. PROTECT YOUR LOVED ONES. PROTECT YOUR DREAMS. PROTECT YOUR LIFESTYLE. → IF YOU ACHIEVED a certain level of personal prosperity where you have a good time having fun with your loved ones, with your work, with your daily life, you must protect it at all costs because there’s a WAR for living life the way you want today. There are forces at play that you might not understand today, but your level of stability is being guaranteed by others, so make sure to do your best, bring your best work to life, and PUSH harder to be a FORCE OF GOOD in this World. There’s more to life than suffering. There’s more to life than bad news. There’s more to live by, you just have to know and understand the game and be on the right side. Make sure to protect your dreams and what you want. Others may help you. Because we all like good news. And we all have goals and dreams. REMEMBER: People like hope just like you do.
FOUNDER’S CARDS #210
WHERE THERE’S MONEY, THERE’S ALWAYS DANGER. → It’s a sentence I just got from an African leader that fits perfectly in today’s times which I felt like sharing because it’s a reality (unfortunately): Where there’s money, there’s always danger – SOURCE: Financial Times – Nigeria’s struggle to break the ‘oil curse’. Bravo for the FINANCIAL TIMES to be covering Africa. Currently I can’t follow up much on the continent nor its countries as I already have too much on my plate covering the United States and Europe (and some of Asia), but I as an Entrepreneur believe in the GOOD PEOPLE in every nation. And every continent. May GOD bring prosperity to their land.
FOUNDER’S CARDS #209
ARE CMOs NECESSARY IN TODAY’S GLOBAL MARKET?. → In another of my business readings I’m bumped with a quick article by Digiday about whether CMOs (Chief Marketing Officers) are necessary or not, by laying out the pros and cons of the position. I’ll just quote the beginning: “It’s that season again—when marketers grapple with the age-old question: Is the CMO still a key player in today’s business landscape, or just another relic of marketing’s perpetual debate? As always, the answer depends on your vantage point. For instance, Gap is bringing back the CMO role after a two-year break, while Hyundai is choosing to phase it out.'” – SOURCE: Digiday - The case for and against the CMO role. The truth? It’s necessary to have a CMO. The reason for my argument is that the LAST BARRIER for business growth in today’s overly competitive market landscape is GLOBALIZATION. And because of it, we need people who understand people from other countries. We need those who understand culture + the penetration of technology in that country. All at the same time. Besides, MARKETING is like a MUSCLE. If you stop training it, you’ll lose some marketing juice. Hence why every now and then you see genius marketing campaigns and advertisements. So if you’re trying to cut costs, remember that being #1 on World Markets beats saving dollars in your annual budget. Competition has never been so extreme. The more experts you have on your team, the higher your chances of success. So yes, we still need CMOs. But the ones who understand cultures and tech.
FOUNDER’S CARDS #208
BOY I LOVE WORKING AND LEARNING ABOUT NEW THINGS. → Thanks to GOD I’m now a Marketing/Business Consultant (and an Entrepreneur) and I have to say that it feels SO GOOD to learn new things, especially when it comes to how the world works etc. In this moment, I want to share something on Telecoms: “Neutral host networks are third-party mobile networks that provide LTE and 5G wireless connectivity to users within a designated area, regardless of their mobile carrier. These networks allow multiple public and private users to boost their coverage using an open-access infrastructure, creating an even playing field for all carriers and users. Key Characteristics: Third-party ownership: Neutral host networks are owned and operated by a third party, rather than a mobile operator. Multi-operator access: Multiple carriers can lease or rent the infrastructure to provide services to their customers. Open-access infrastructure: The network is designed to be accessible to multiple operators, with standardized interfaces and protocols. Cost-effective: Sharing infrastructure deployment and operation costs among multiple operators reduces expenses.'” – SOURCE: Brave Search - Neutral host networks. Awesome. The more you read, the more you learn. Boy I love business! Get in the game you too my friend!
FOUNDER’S CARDS #207
GOOGLE GEMINI IS COMING FOR YOUR WEB TRAFFIC AND WILL SIMPLY DESTROY IT. → This is a heavy task, going up against BIG TECH. But I need to keep reporting. Google is the worst of the 5 ones, by far. If serious businesses and entrepreneurs and marketers don’t start admitting the truth, Capitalism itself will be destroyed. Look what I had to read today: “News Media Alliance President & CEO on Google Incorporating AI Tool Gemini into Search Engine: 'This will be catastrophic to our traffic, as marketed by Google to further satisfy user queries, leaving even less incentive to click through so that we can monetize our content.'” – SOURCE: News Media Alliance. OF COURSE. This is the next level of market destruction caused by Google. And here’s another thing worth highlighting by CNN: “Our initial analysis suggests it will significantly reduce search traffic to content creators’ websites, directly impacting their ad revenue and, by extension, their livelihoods,” Marc McCollum, chief innovation officer at Raptive…….’This change could put the future of the open internet in danger.’ ” – SOURCE: CNN - News publishers sound alarm on Google’s new AI-infused search, warn of ‘catastrophic’ impacts. YAY! Who wants to lose their livelihood? Raise your hands! Who wants to lose the Internet? Isn’t that awesome?!
FOUNDER’S CARDS #206
IF YOU WANT TO UNDERSTAND BETTER THE PROBLEMS BILLIONAIRES ARE FACING, READ THIS ON GREEN SOLUTIONS”. → This is one of those cards I recommend any True Entrepreneur to read, as it shows the issues we are all facing as a Planet regarding fossil-fuels, gases and other related subjects. Here’s something I think is worth resharing from MIT Tech Review: “Methane's largest sources are the fossil-fuel industry, agriculture, and waste. Cutting down leaks from the process of extracting oil and gas is one of the most straightforward and currently available ways to slim down methane emissions. There's a growing movement to track methane more accurately—with satellites, among other techniques—and hold accountable the oil and gas companies that are releasing the most.................Methane can come from food waste, and some companies want to capture that gas and use it for energy instead of allowing it to escape into the atmosphere.” – SOURCE: MIT Technology Review Newsletter, September 4, 2024. Smart, right? Bravo! Capturing Methane and use it as a Energy source fixes the main problem, it seems. Like I said, something worth sharing. Don’t you think?
FOUNDER’S CARDS #205
A PRECISE POINT OF WISDOM: “WE ARE BORN INTO PERFECTION AND THEN SEDUCED INTO AVERAGE”. → Thanks to this multiple guests interview by Ed Mylett I found something worth re-sharing (since he did it first!): WE ARE BORN into perfection and then seduced into…..average. Powerful. That’s from Robin Sharma. A name that came to my attention this afternoon. And it’s so true. As a Coach (and Entrepreneur) I noticed how every single person has GREATNESS within them. It’s like a spark. If you poke it, it’ll show, from the janitor to the CEO. If you tap into your greatness you’ll see the level of PERFECTION that GOD created when you’re the piece of clay that turned into masterpiece. So don’t let the dark side of the world kill your spirit. Your dreams. Your goals. Your future work. Your legacy. Your purpose. Make sure to center yourself into the great man (or woman) you are. Now. Because the world needs you. Only you can do you. No one else can be you on this planet.
FOUNDER’S CARDS #204
MAN I’M EXCITED ABOUT OWNING A PHONE MADE BY PURISM AND UNPLUGGED (AND NOKIA’S DUMBPHONES TOO). → I’m a huge fan of Steve Jobs, I consider himself a True Entrepreneur and one of the best we had during our Modern Times (rest in peace Steve), but as in the movie Jobs itself shows, Apple became a bad BIG TECH company. I do have some hope for it (hence why I’m still using an IPhone) but I managed to caught criminal secret behavior done by Apple, where my 1st IPhone was shutdown remotely, and didn’t get turned back on even when pressing the ON/OFF button (which means a backdoor exists). So I lost some hope on having smartphones since 2019 (Android is Google which is a criminal monopoly so there’s no need to say more). But as I’m watching a video from CNBC titled How The Cellphone Market is Transforming | CNBC Marathon I have to say I’m excited about owning new options! Pur.ism is a NEW smartphone. And recently I found out about Unplugged through a Patrick Bet-David interview. I’m HAPPY to see that there’s a future for the smartphone market other than BIG TECH. FULL DISCLOSURE: This is not an advertisement.
FOUNDER’S CARDS #203
THERE’S ROOM FOR ERROR, BUT NOT THAT MUCH. → No one makes ZERO mistakes in a professional career today, doesn’t matter who you are: Investor, Entrepreneur, Influencer, CONSULTANT (hey!), Marketer, CEO etc. So whoever you are, you’ll eventually make mistakes. You may fine-tune yourself up to a point where you make small mistakes. That’s doable. So The Market today is a conglomerate of interactions between professionals, and there’s room for error. However, since The Internet brought the best of us to existence, there’s little room for error at the same time. That’s because people got used to a certain level of QUALITY regarding other people’s work. When in a GLOBALIZED world, you are competing with everyone else. And when competing with everyone else, remember that you must do your very best. Always. There’s little room for error. Remember that.
FOUNDER’S CARDS #202
TAKE ADVANTAGE OF FREE MARKET INTELLIGENCE TODAY. → Nowadays is a time we have never lived before, business-wise and professionally speaking. We have access to The Internet on steroids, meaning, there’s a lot of companies / brands and individual experts putting out their best work for FREE or for a small amount of dollars / euros or pounds. This is the time to take advantage of The Internet like you never did before. If you’re smart and if you’re bold, I highly recommend you to pay months of your rent upfront (6-to-18 months) and save money for gas and food (water is usually included in rent). Then the last expense you need to deal with: Internet access. Why do I say this? Because most colleges today are a fraud. You won’t get sharp enough after finishing 5 years of college, in Market terms. The only way to be on the top of the game is to spend 10-12 hours a day consuming professional-grade content that delivers Market Intelligence. This ranges from videos, podcasts, articles and newsletters at the end of the day. Take advantage of it now because, in the Era of Information, it pays to know a lot more in advance.
FOUNDER’S CARDS #201
HEY HELLO WORLD! NOT EVEN KYRGYZSTAN’S YOUTUBE CHANNELS WERE SAFE FROM YOUTUBE’S DEMONETIZATION RAMPAGE. → It’s hard to watch a Bloomberg Originals with the interviewee team saying they were demonetized by Youtube for “infringing its terms”. Seriously, it’s hard to swallow. One more example in millions, this time by a professional news outlet like Bloomberg. The professional team with its Youtube Channel exploding in success on Kyrgyzstan said that they were working for 2 YEARS in another project without earning anything and that they’re starving (!). How much more evidence do you need to realize that Youtube is not a friend of Capitalism anymore? I just had to put this out. Businesspeople and entrepreneurs need to wake up. The time for thinking that Youtube is demonetizing channels in a just manner is gone. This is now about Market control. Foreign and Domestic. And controlling the media of a foreign country as well, having the ultimate word on what an entire country consumes as media. All through just one single vehicle: Youtube.com.
FOUNDER’S CARDS #200
IF YOU’RE NOT LEARNING EVERY SINGLE WEEK YOU’LL SUFFER IN THIS CRAZY MARKET. → It’s true. Markets are as crazy as never before and the amount of competition has gone International. You can’t find any shortcuts to success. Your work life is a good part of your existence, so you better understand the game and put everything you got into it because what I’ve been noticing is that World Markets have never been more BRUTAL. You need to learn a lot. Now. Today. There’s no time to play with this area of your life. Find out which major crisis is in the radar (or in the daily routine) of billionaires and companies alike. Then find out how you can help with the resources you have. Many of you need only the right intel (information) to take action and create wealth. That’s another truth. REMEMBER: There’s always a solution for whatever crisis we are living in on the planet. So if you’re not learning every single week, you’ll suffer. This is a warning you can’t ignore. Truth needs to be out. Now go find what kind of work you can do and make yourself useful. We need you².
FOUNDER’S CARDS #199
THE LIES ABOUT THE JOB MARKET CONTINUE. → It’s hard to keep reading professional-grade journalism speaking about fake job growth or low unemployment. But look at this from Time: “The U.S. economy added 818,000 fewer jobs from April 2023 through March this year than were originally reported, the government said Wednesday. The revised total adds to evidence that the job market has been steadily slowing and likely reinforces the Federal Reserve's plan to start cutting interest rates soon. The Labor Department estimated that job growth averaged 174,000 a month in the year that ended in March — a drop of 68,000 a month from the 242,000 that were initially reported.” – SOURCE: Time - U.S. Economy Added 818,000 Fewer Jobs Than First Reported . Seriously, we need to remember the recent events regarding jobs. First of all, even if you’re in the STEM category (Science Technology Engineering and Math) there isn’t enough jobs for everyone today (mathematically speaking!). That’s a big red flag. Then, we have more truth bombs: Paramount fired 2K recently, Yahoo! Fired 1K also recently, PayPal fired 2,5K this year, Volkswagen fired 2K, Nokia fired 14K (that’s a lot), GOOGLE fired 12K last year (yay!), Microsoft fired 1,5K from its Azure business then fired 1,9K from its
gaming division. There’s a lot more I could add but there’s limited room here on this card. And if Capitalism itself is under attack and World Markets are under a few monopolies, where’s the job creation coming from? Fearing AI, 1 in 6 Generation Z are focusing on Blue Collar work. Jobs are diminishing worlwide. Wake up.
FOUNDER’S CARDS #198
THE CEO OF TELEGRAM, PAVEL DUROV, IS RELEASED TODAY FROM FRENCH JAIL. THE PERSECUTION CONTINUES. → I’m back from the gym and one of the first things I see is the release of Telegram CEO Pavel Durov. It’s impressive how the persecution on FREE SPEECH has increased in recent years. People tend to forget (but I don’t) how many Facebook Pages were simply shut down in the last 10 years. How one main Youtube channel (London Real) lost 1 DECADE (10 years!) of content after putting out the truth on the fake pandemic. True entrepreneurs will always be persecuted in Modern Times, that’s what I got from monitoring World Markets. With the CEO of Telegram is not different. And to be honest, although he tries to be “neutral” eventually that won’t hold. You have to pick a side. There’s a WAR for Freedom today. I believe he eventually will, since his quoted words show he’s all in for Freedom: “For me, it was never about getting rich. For me, everything in my life was about becoming free,” Durov told Carlson during their sit-down in Dubai. “And to the extent that it was possible, my mission in life was to allow others to also be free. And using the platforms that we created, my hope was that they could express their freedom” – SOURCE: Time. Let’s protect all true entrepreneurs. Now.
FOUNDER’S CARDS #197
WE ARE NOT IMMORTALS. → You are not immortal. You’ll eventually leave this world. If you have a limited lifespan then why aren’t you worried about having some accomplishments? Don’t you want to be remembered? Don’t you want to be used as an example in your generation? If you have limited time on the planet, MAKE something of it! Find out what you love doing in life and dive in head on from Day One. More people may be needing you than you think. The world already has too much Chaos. Too much uncertainty. Too much bad news. We all need some people caring about ourselves as well as we care about others, so we can live a life worth living with a little less suffering as possible. Since the world already has too many people hating their jobs, living lives they don’t like, don’t you think it’s WISE to pursue your dreams while you are still alive? Don’t you think you’ll have a greater impact and you’ll cause greater good that way? Think about it. Remember: We are not immortals. Eventually you and I…..will both leave this planet behind.
FOUNDER’S CARDS #196
LIFE IS A PUZZLE. YOU HAVE TO FIGURE OUT WHICH VEHICLES OF INFLUENCE WILL UNLOCK HELP FROM OTHERS TO GET WHAT YOU WANT AND WHERE YOU WANT → Have you noticed that those who don’t understand much about winning in life say: “I want 1 MILLION dollars and I’ll be happy!”? Don’t be like that. First of all, life is a puzzle. Money is something that’s not that important in itself. Money is something we use to get access to other people’s PRODUCTS and SERVICES (companies are groups of people remember?). So what’s my point here on this card? Simple: Find out which “vehicles” are necessary (books, money, gold, videos, articles etc) to get WHAT YOU WANT in life. A dream house may be accessible after a certain amount of work is done because you need to reach a certain amount of money on The Market to get it. A number of followers can suddenly be part of your life once you have consumed a certain amount of books and once you have published work about them to people, generating knowledge and thus, followers. Get it? You need to find the tools that get you from point A to point B. We always need to play the game wisely. Sometimes we need money. Sometimes we need to publish something to change others to our favor. Sometimes we need to consume knowledge.
FOUNDER’S CARDS #195
MAYBE TWITCH IS ALMOST A ZOMBIE COMPANY AS WELL....? → Today, there are a number of famous companies that are categorized as “zombie companies”, because they don’t make a return on the investment in practice. Part of them, to be fair, is doing this strategically to eat a big chunk of The Market in order to dominate. However, when other playes show up and no domination is done (like the ones from criminal BIG TECH), you have a problem. I was just reading a WSJ newsletter and I found this interesting to share: “Amazon paid nearly $1 billion to acquire the live-video startup Twitch Interactive in 2014, but has seen little financial return since, Salvador Rodriguez, Sarah E. Needleman and Sebastian Herrera report. Documents reviewed by The Wall Street Journal show Twitch’s biggest-paying users are opening their wallets less, and third-party data reflect that growth in new users and engagement has slowed. Twitch’s advertising sales have plateaued since the pandemic ended, according to the documents and people familiar with the matter. Following two rounds of layoffs in the past year, staffers are concerned that a third round could come this fall following an annual operational review” – WSJ Newsletter (July 29, 2024). Who knows? Maybe a lot of the Digital Market will crash soon after too many truths show.
FOUNDER’S CARDS #194
WHAT PIECE OF YOUR CONTENT WOULD YOU LIKE THE WORLD TO SEE? → Think about that. What piece of content would you be proud about? Would you show to the world? What kind of message of PR and IMPACT would you like to deliver through ONE single piece of your content? Do you have it in your arsenal already? Is it ready to be shown? If not, get back to work. You have value and you’re special. Find out why and which message do you have to share with the rest of us.
FOUNDER’S CARDS #193
DO YOU BELIEVE IN YOURSELF AS YOU’RE BUILDING YOUR BUSINESS? → Are you building your business and you have a lack of faith in yourself? Are you pushing and pushing and making every little effort and you eventually break down into tears for not believing in you? Relax, it’s a common issue in today’s world. Why? Because there’s massive competition online. Every single person on the planet with a laptop or a smartphone is considered competition since they have the ability to produce content and create competition. We have never seen so many lives online, and The Internet is a young beast. So you have to realize that when you’re pursuing your goals and dreams, you’re facing MASSIVE competition which means that believing in yourself for a sustained period of time is something hard to do in practice. You need to understand the nature of The Game. You need to understand The Times. When you have that level of comprehension, you have the right mindset to keep going. The right mindset to keep pushing. Don’t forget that. Now go back to building your business. The World needs you.
FOUNDER’S CARDS #192
FOUNDERS BUYING BACK THEIR BRANDS IS A TREND CAUSED BY THE 2019 GLOBAL FINANCIAL CRISIS → When it comes to bad news I don’t like being right, but there’s no way out when I’m right (and I’m usually right 90% of the time, to be humble about it). As I was reading Modern Retail, this next section popped out quickly to my eyes (unfortunately): “Most recently, actress Naomi Watts bought back her menopause-focused beauty brand Stripes after its incubator Amyris filed for bankruptcy. In June, Stripes was acquired by L Catterton for an undisclosed figure. Last year, Ariana Grande bought back the assets of her brand, R.E.M Beauty, for $15 million following the bankruptcy of its incubator Forma Brands.” – SOURCE: Modern Retail. What’s my point here? Simple: We are under ANOTHER Global Financial Crisis (that started in 2019). The Global Economy hasn’t even recovered from the 2008 Global Financial Crisis. Hence why these are unprecedented Times. So when you have even celebrities buying back parts of their brands because they are not making any serious money, you can bet that THE PEOPLE don’t have enough cash to spend on The Market. Just ask the closest 10 people to you if they have the money to buy a home, a car, or start a business with solid infrastructure and you’ll see the reality. So as I said before, this is another warning to those who are not paying attention to how the Global Market is crashing. Just read The Global Financial Crisis Manifesto – A Warning by A Genius Consultant. And you’ll understand. Take care.
FOUNDER’S CARDS #191
FIND OUT QUICKLY WHICH SOCIAL NETWORKS ACCEPT YOUR CONTENT IN LARGE SCALE BECAUSE THE ONLINE MARKET IS CLOSING → Today I was testing the waters to see if both Quora and Medium would accept my branded content without any issues. Turns out limitations on Medium made me stop posting after the 15th piece of content, whilst Quora branded my last effort (today’s effort) as spam (probably because I was promoting my Telegram channel). So this is a wake up call for those entrepreneurs out there who are having a huge problem to deal with, likemyself: WHERE will you market your company nowadays? I already published a while ago that there are 2 BILLION websites today on The Internet, with 200 million active. If you have that many websites in existence, how do you only have Facebook, Instagram, Pinterest, Snapchat, Quora, Medium, Linkedin, Twitch and Tik Tok to “exist” online? Surely there’s a war going on for actual business-related content that we can’t see because The Internet itself has a lot of power, but a lot less power if reduced to a handful of websites. So you better find out which social networks are your enemy as soon as possible so you don’t waste time promoting your brand on them. PS: And only Whats App, Facebook Messenger, Viber, Telegram and Signal as direct messaging apps? We are having a serious problem of monopolies for sure. Could you imagine if we were in WWIII already? Where’s our freedom of comms? We better wake up as a business community.
FOUNDER’S CARDS #190
TAKE ADVANTAGE OF FREE PREMIUM CONTENT WHILE YOU STILL CAN BECAUSE THE WINDOW OF THE MARKET IS CLOSING → There are TWO types of content producers in World Markets: 1) those who spend their marketing budget to produce something on their own and 2) those who replicate the best insights from those who spent the money doing market research. The truth is that both are necessary because you need someone to spend money on doing research and you need someone to market your brand the right way. However, because we are now living in the Content Apocalypse market reality, ALL professional-grade brands and publishers are slowly taking their foot off the gas regarding FREE content promotion and closing themselves behind a hard paywall. This means that The Market will suddenly lose a huge chunk of professionals who rely on such free (premium) content to produce their work, which means fewer and fewer people paying attention to all major brands as well. And because The Market remains extremely competitive, many great brands can disappear while new ones take their place, but in a cycle where no money is being made (because everybody is competing for seconds of attention). So if you have access to free premium content today, take advantage of it NOW. Today.
FOUNDER’S CARDS #189
MCKINSEY IS DEFINITELY NOT THE ONLY ONE TAKING A BREAK FROM DELIVERING E-MAIL / NEWSLETTERS → Since the Content Apocalypse began a few years back, brands and companies who are putting their time, money and resources on digital, have never experienced such a war for ATTENTION. However, some things may have changed because solopreneurs have a much harder time providing timely, business-precise and business-trendy content to the business community in comparison to large companies that have a big budget to spend. This means some of us have “disappeared”. Nonetheless, brands and companies alike still have to compete with influencers and other businesses at the rate of the minute, which can result in a purchase or not. This means what? That Brands are also competing for INFLUENCE when not for money. But it’s inevitable that influence alone doesn’t pay the bills, and in fact, raise the bills. Cost of daily operations. So here’s McKinsey: “Over the next few weeks, we’ll be taking a break from our regular schedule, as we do every year around this time. However, we’ll be back in your inbox on September 8. When we return, we’ll be changing our email cadence from weekly to monthly to better serve you and combat inbox overload.” – SOURCE: McKinsey Newsletter, August 18, 2024. You know why they and others are doing less free content promotion across channels like E-mail or Direct Messaging apps? Because Brands / Companies need to be profitable. And there are fewer and fewer people with strong buying power available, and shorter and shorter time windows to get attention.
FOUNDER’S CARDS #188
LEARN WHAT BILLIONAIRES ARE DOING NEXT TO GAIN A COMPETITIVE EDGE ON WORLD MARKETS → Some of you may be eager to find the “next big insight” on The Market in order to make some honest money. I’m on the same game as well. What do you do in order to find profitable opportunities in today’s crazy competitive markets?! Simple: You learn what billionaires are doing next. There’s no way to hide what you’re actually putting your hopes on regarding the future if you’re a billionaire because there’s too many people watching. News media outlets, influencers, governments etc. So what you can do if you’re after building honest wealth is to explore what billionaires are exploring. Who knows? Maybe you’ll find a way to make a smaller amount of money without having to compromise much of your time and resources. Some opportunities also exist in smaller portions, and people need solutions yesterday. There are too many crises that humans will go through in the next decades, energy crisis, food crisis, water crisis, capitalism crisis etc. Find your opening and get on the game. We need you.
FOUNDER’S CARDS #187
CAR PAYWALLS: A SMART WIN FOR CAPITALISM! → Some customers may hate this brand new subject that came to my attention this afteroon, but I have to admit that turning car features into a paywall is VERY impressive. BOY I LOVE CAPITALISM! Seriously, whoever came up with this in the first place is a GENIUS. It shows that World Markets have a chance to recover despite all criminal monopolies rigging the name of Capitalism itself (like Google and Facebook remember?). When The Market proves that there’s a way to make honest money in an ingenious way, I feel better with myself as an Entrepreneur. Here’s the news: “Features commonly placed behind paywalls include heated seats, adaptive cruise control, and performance enhancements. BMW made headlines by offering heated seats as a subscription, while Mercedes provides faster acceleration through paid upgrades. Other paywalled features include remote start capabilities, advanced driver assistance systems, and connectivity services……..These software-enabled functionalities can typically be activated or enhanced through over-the-air updates, allowing manufacturers to monetize existing hardware without additional production costs” – SOURCE: Perplexity.AI – The Rise of Car Paywalls. CAPITALISM BABY! \o/ \o/ \o/
FOUNDER’S CARDS #186
THE 3-DAY WORKWEEK THANKS TO A.I.? → Although I don’t consider Bill Gates a True Entrepreneur (he copied his major business from Steve Jobs, a True Entrepreneur), there’s the need to say that some of Bill Gate’s words are probably gonna be coming to life. In this case, the 3-day workweek thanks to A.I. and its advancements. No company today can handle an overworked workforce, and employees around the globe have been dealing with burnout in at least some degree, thanks to massive, criminal monopolies manipulating world markets (Microsoft included). In the Age of A.I., productivity lies also on Robotics and humans need to specialize to handle them, having the need to reskill themselves in order to perform in this New Market. However, the benefits of bringing A.I. to production exist, with people having to do less work over the week at the end of the day being one of them. So, is there a possibility of humans being able to work less in the future thanks to A.I.? Sure, but that will only happen if companies and its owners stop being greedy, which is something unlikely and close to impossible. So what’s the hope? Simple: employees will start pushing for a 3-day workweek instead of getting a bigger paycheck. Just like they did with home office. That will work. Don’t you think?
FOUNDER’S CARDS #185
PROTECT YOUR DREAMS AND LIVE TOWARDS THEM IN EVERY SINGLE DAY IN ORDER TO GO THROUGH HARD TIMES → The ability to keep moving forward every single time whenever you’re going through some hardship in life is only possible if you’re at the same time protecting your dreams. People tend to forget that dreaming has a HUGE impact on how they manage hardships in life, processing only the bad without the possible good that can happen in their lives. Make sure to DREAM. Make sure to go after your dreams every single day of your life because no dream is built overnight. You have to keep focus on your goals which will result in living a dream life. Whatever your dreams are, they require putting a brick every single day. REMEMBER: Your dreams are under a construction project. Make the effort to build it!
FOUNDER’S CARDS #184
A QUICK MESSAGE OF GOOD MORNING TO YOU AS YOU BEING TO WORK → The day has started and people need your solutions to live a better life. We all have something GOOD to do through our WORK. Embrace today as if it were the last day of your life and produce your best. People are needing it. Let’s start today with the will of FIRE!. Doesnt’ matter if you generate a PRODUCT or a SERVICE. Start today with everything you got! Cheers!
FOUNDER’S CARDS #183
WHAT A SMART EXECUTIVE EVADING SOPHISTICATED SCAM, THAT I MUST ADMIT → I believe in Capitalism. But Capitalism is under heavy attack. However, even so, there are those who have been bettering themselves despite the rough times, where Entrepreneurs and Executives are suffering attacks from all sides, scams included. But here’s what a serious executive did, evading a sophisticated scam: “Ferrari deepfake scam attempt. Bloomberg has a fascinating story about how sophisticated scammers tried to get to a Ferrari executive. First, they sent the executive WhatsApp messages purporting to come from CEO Benedetto Vigna, then they followed up with a phone call from Vigna’s deepfaked voice. Whatever the aim of the exercise, it ended abruptly after the unnamed exec asked the voice a question to which only Vigna would know the answer.” – SOURCE: Fortune Newsletter, July 26, 2024. Wow! Impressive! And SMART! I guess we should all get to know each other a little bit better up to the point that only the person who can be deepfaked can know the answer. Bravo! A quick insight on how to defend yourself from sophisticated scams.
FOUNDER’S CARDS #182
CHOOSING BIGGER PROBLEMS TO SOLVE MAY MAKE YOU RICHER OVER TIME → Although part of the work I do has to do with connecting the dots among industries and finding huge problems to then deliver solutions (that’s what Consulting is all about), I must say that those big problems that are hard to solve will eventually make you richer. The reason why is simple: Modern Society will reward you for solving huge problems, especially if you’re living in a complex society. If you’re an Entrepreneur and you love what you do, I recommend you to start picking on bigger problems, those harder to solve because you’ll make a greater payday at the end of the day. Besides, we all tend to indirectly help each other out when we are fighting for the RIGHT cause. Society will reward the solutions that are good, honest and clean. Always. Make sure to be on the right side of the war. Choose bigger problems. You’ll make more money at the end.
FOUNDER’S CARDS #181
I LOVE PRODUCING CONTENT THROUGH MY BRAND, DO YOU? → In a burst of good mood I’m here to reinforce how good it is to produce branded content that pushes my company’s thoughts to World Markets. It’s just a nice vibe to experience when I have something key to say and have a vehicle to say it. If you don’t have the same vibe right now, please spend some time trying to figure out how do you want to interact with the world digitally, because after all, we are under a Content Apocalypse reality and we need brands to keep producing their best work, so we can navigate through these tougher times together with more ease. So make sure to spend some time figuring out what content makes you flow. International Markets need it.
FOUNDER’S CARDS #180
ONCE AGAIN WE HAVE TO TALK ABOUT GOOGLE >:( → I think brands and companies and influencers should unite against this BIG TECH juggernaut, otherwise things won’t end well for Capitalism. As I was reading through my business newsletters, one article caught my attention because of this part: “One important systemic change Google Search has made, the SEO consultant said, is to downrank sites at the publisher level, rather than at the URL level, when the search algorithm spots what it considers unhelpful content or spam. Instead of losing traffic to that one URL or section of the site, this causes publishers to experience more widespread downrankings for their main site.” - Google Search’s Core Updates Are Crushing Sites And Reshaping The Web – SOURCE: AdExchanger. WAIT…..WHAT!? Unhelpful content in today’s Content Apocalypse warfare surely places things on another level of business sabotage, from my standpoint. Sabotage by BIG TECH. Google.
FOUNDER’S CARDS #179
MAKE TODAY COUNT FOR YOUR FUTURE → I believe this quick word must be shared with you because we all need some support every now and then. It’s simple: If you woke up with your HEALTH, with your mind in THE RIGHT mindset, make sure to make today COUNT for your future! There’s limited time to build something for yourself and for others, especially for those you care about. Just produce your best work and go get what you deserve in life and business. Take care.
FOUNDER’S CARDS #178
A QUICK NOTE ON CONTENT MARKETING 2.0: PUT YOUR COMPANY IN CONTENT THAT SHARES DATA POINTS OF THE MAJOR CRISES OF TODAY, TO PROPEL YOUR BUSINESS ON A SERIOUS ARTICLE / AUDIO / VIDEO → I think one thing that’s also worth sharing here is the fact that choosing content that delivers key data points of all major crises mankind is currently living, is a very smart (and affordable) way to propel your business. Brands can talk about your business for “free” in a chain reaction if a piece of content is also delivering precise business (and usually global) data that matter to us all. There’s the energy crisis, the water crisis, the supply chain crisis etc. Find a way to fit yourself in those types of content where the online brand is alerting everyone by publishing critical data points of the major problems we all have today. You’ll find that this is a smart ZERO Marketing move to be made. Why? Because we all want to help mankind after all. We are all watching. Aren’t we?
FOUNDER’S CARDS #177
NEWSFLASH: TEXTILE PRODUCTION IS WATER-INTENSIVE → Once again I’m in reading mode and I find something worth sharing with you all: Textile production is water-intensive. Here’s something cool from EcoWatch: “While textile production itself is extremely water-intensive, using around 93 billion cubic meters of water annually, according to the Ellen MacArthur Foundation, conventionally farmed cotton is also especially water-intensive. It takes 2700 liters of water to make one cotton shirt, which is enough water for a single person to drink over three years.” – SOURCE: EcoWatch. So you see…..water scarcity and water crisis issues are fixable. But we need to unite.
FOUNDER’S CARDS #176
REMEMBER YOUR DREAMS AND USE EVERYTHING YOU GOT TOWARDS THAT DIRECTION, BECAUSE LIFE NEEDS TO BE LIVED → There’s a time to “enjoy” life and a time to go with everything you got to BUILD the LIFE YOU WANT. There’s a difference. Life needs to be lived, but if living your dreams is a possibility, and you can see the path in front of you, make sure to use everything you got to get into that direction. You know the saying: “You Only Live Once”. You can’t keep living in a life you hate. You have to chase what you love in life. Which home you would like to buy. Which girl (or guy if you’re a woman) you would like to date. Which car, jewerly and everything else you would like to own. If there’s a path, there’s a solution. If there’s a solution, there’s a way. Remember that.
FOUNDER’S CARDS #175
PUT YOURSELF ON THE PATH WHERE YOUR WORK CAN BE REMEMBERED → The more work you put out when you LOVE what you do, the better your life becomes. I’ve been noticing how this is the truth when it comes to Marketing / Business Consulting and Coaching, where every piece of brick I put on the brand, the better life becomes. Not an easy path, I assure you. But if you can place yourself on the path to greatness, don’t lose your shot. Make your work be remembered. And enjoy life while you still can because TIME is something you can never get it back.
FOUNDER’S CARDS #174
JUST SOMETHING TO REMEMBER: WATER STRESS != WATER CRISIS → After noticing that CEOs of companies nowadays have to keep dealing with multiple crises in order to run a company, this is something that needs to be understood: “It’s good to understand the state of the world’s water supply and demand, but water stress doesn’t necessarily lead to water crisis. For example, places like Singapore and the U.S. city of Las Vegas prove that societies can thrive even under the most water-scarce conditions by employing techniques like removing water-thirsty grass, desalination, and wastewater treatment and reuse.” – SOURCE: World Resources Institute: 25 Countries, Housing One-quarter of the Population, Face Extremely High Water Stress. There’s the reality that although that point is true, water management requires more attention than ever by governments (like investments in newer facilities etc). And this hasn’t been the case from the headlines we have been consuming, is it? But remember the core point: Water stress doesn’t mean water crisis.
FOUNDER’S CARDS #173
A VERY KEY POINT TO FOCUS ON IF YOU ARE A CEO OF A COMPANY → As I’m reading a great article recommended by a newsletter of PaymentsJournal, this got my attention because of its alarming truth: “Criminals have also hacked voice-over-internet-protocol (VoIP) phones. Once the phone system is breached, they can listen in on business conversations, record them, and use them against the organization…………...’There have been instances of account takeover,’ Clayton said. ‘When there are corporate phones across an organization, there have been SIM takeovers. There's one famously involving former Twitter CEO Jack Dorsey. They took over his SIM, swapped the phone number to another phone, and acted as though they were him. To prevent that, organizations should add SIM PINs across all their phones.’………...” – SOURCE: Payments Journal: Out of a Spy Novel: Mitigating Modern-Day Fraud. Taking over VoIP phones and SIM cards allied with today’s easy-to-use voice deepfakes puts anyone at risk. Not even the top CEOs in the world can protect themselves 100% of the time. It’s a truth we all should know by now.
FOUNDER’S CARDS #172
A GROUNDBREAKING MOMENT FOR ELECTRIC VEHICLES, THANKS TO SOUTH PASADENA’S TRANSITIONING TO A REAL EV FLEET → I’m after what counts and deserves attention in today’s very competitive marketplace and this one news piece from Perplexity.AI is one of them. Have a look: “South Pasadena, California, has made history by becoming the first city in the United States to fully transition its police fleet to all-electric vehicles, as reported by ABC News. The groundbreaking initiative, which includes 20 Tesla vehicles customized for law enforcement use, aims to reduce emissions, improve air quality, and set a precedent for sustainable policing practices nationwide………...The Bargersville, Indiana Police Department reported saving up to $6,700 annually on fuel costs for each of their five electric patrol cars since 2019. Additionally, electric vehicles require less maintenance, with the Hyattsville Police Department in Maryland estimating savings of about $600 per year on brake replacements and oil changes for their Chevrolet Bolt. Overall, departments have reported 75% savings on energy and maintenance costs for electric vehicles compared to traditional gas-powered cruisers” – SOURCE: Perplexity.AI: All Electric Police Fleet. Impressive, right? Money well spent (by the government).
FOUNDER’S CARDS #171
YOU KNOW WHEN YOU’RE READING A BUSINESS NEWSLETTER AND SUDDENLY SOMETHING POPS UP? THIS IS THAT. THANKS JAMES HICKMAN FROM SCHIFF SOVEREIGN LLC → Here’s something I want to bring to your attention: “For example, the Social Security trustees publish a report each year stating plainly that the program is going to run out of money by 2033. But no one in Washington wants to talk about it. Joe Biden has even pledged to veto ANY efforts to reform the program.” – SOURCE: NEWSLETTER, June 11, 2024 - Schiff Sovereign. If they can’t sustain the Social Security program anymore by 2033 then America has a problem. An unprecedented one. Who’s also on this?
FOUNDER’S CARDS #170
THIS IS SOMETHING TO PAY ATTENTION TO IN TODAY’S EXTREMELY COMPETITIVE BUSINESS WORLD: CYBER ATTACKS WHEN DOING MERGERS AND ACQUISITIONS. → Thank GOD the business world is alive (at least when it comes to professional publications) and providing things we should worry about. This is a resource I recommend you all to read, as it points to something critical to monitor: Cyber Attacks during M&As. As CSO Online reports: “A prominent example of this was back in late 2018 when the Marriott hotel chain announced one of its reservations systems had been compromised, two years after it had purchased Starwood. Following investigations, it was revealed that when Starwood was acquired, Marriott continued to use the IT infrastructure that it inherited, which unknowingly had been breached by hackers and infected with malware. As a result, an estimated 339 million guest records, including credit card and passport details, were compromised” – SOURCE: CSO ONLINE - The risks in mergers and acquisitions CISOs need to know. Powerful. Very true. As a C-level executive, we should all worry about cyber attacks once we buy companies and merge them to our kingdoms.
FOUNDER’S CARDS #169
DO YOU HAVE SOMETHING TO SAY TO THE WORLD? WHERE DO YOU POST IT NOWADAYS? → I’m being serious here. If you have something you would like to say to the world in a truthful manner, where would you post it? Because if you’re still saying Facebook I believe you may have to pick another place, as BIG TECHs are turning against us in a “powerful” manner. I recommend that you pick online platforms like Pinterest or X for now, if you don’t have a website of your own at the moment. You have to put out what’s in your chest, there’s people wanting your truth on the planet. Just make sure to publish on the places that don’t sabotage your efforts. But your work matters.
FOUNDER’S CARDS #168
TWO OF THE BIG TECH COMPANIES (GOOGLE & MICROSOFT) ARE “HELPING” RURAL HOSPITALS PROTECT THEMSELVES FROM CYBER ATTACKS?! → I’m a bit tired of watching some cover-up news coming from respectable news media outlets such as Quartz, regarding BIG TECH. How after so many wrongdoings and intended harms against Capitalism and Democracies, are BIG TECHs like Google and Microsoft helping rural hospitals now?! HOW?! Here’s what Quartz published: Microsoft and Google are helping rural hospitals protect themselves from cyberattacks. That’s…..impressive huh? After all they have done they’re somewhat now protecting hospitals from cyber attacks (which is a labor-intensive task). Well, at least we’re getting the privilege of having such a thing reported. But sorry, my faith in BIG TECH (with some exception to Apple) is ruined.
FOUNDER’S CARDS #167
THE 4 ENERGIES OF RUNNING A BUSINESS: CLOUDS, SPADES, HEARTS AND DIAMONDS → It feels good when you find good entrepreneurs who know how to dissect the everyday work lives of doing business professionally. Here, I have to once again give congrats to Daniel Priestley (and to The Diary of A CEO) for putting things in a easier way. The 4 energies of a business come down to this: “CLOUDS” – the ones thinking strategically with the head in the clouds; SPADES – the ones doing the hard work; HEARTS – the ones responsible for making connections with people; DIAMONDS – the ones paying attention to the money and finances. Great deconstruction of doing business. Just like a deck of cards. Bravo Daniel, seriously. It’s so rewarding to find priceless nuggets of entrepreneurial wisdom nowadays. I’m happy when I find things like this! GOD bless The Internet. And GOD bless America.
FOUNDER’S CARDS #166
IN ORDER TO PRODUCE HIGH-QUALITY CONTENT, YOU NEED TO CONSUME HIGH-QUALITY CONTENT. → It’s like becoming a writer. EVERY professional writer out there will recommend you to go read, read, read and read some more if you want to become good at writing. In the life of a Content Creator, this is no different. If you want to achieve a certain level of quality you must first consume high-quality content that sets the standards that elevate your professionalism. So what you must do is pay attention to how much time you are putting into content creation and how much time you’re putting into content consumption, BECAUSE IT COUNTS. Furthermore (I like using this word), the kind of content you consume, whether that’s entertainment-driven content or educational-driven content will form ideas in your head and will make it easier for you to produce more content. And today, you simply can’t waste time in your journey consuming the wrong content because the game has become ultra-competitive. It’s International. Time to read and watch the right articles and videos, my friend. Pay attetion to your content creator’s diet.
FOUNDER’S CARDS #165
POWERFUL: “IF A RESOURCE EXISTS ON THE PLANET, THAT RESOURCE IS JUST A FEW CONVERSATIONS AWAY” → I think this is worth sharing through my brand because BOY this sentence makes total sense if you’re in business & entrepreneurship. Very true. Every resource on the planet is in the hands of other people. Like Grant Cardone says: “Everything you want is in the hands of other people”. So if you want something you’re a few conversations away from getting it. However, I do recognize that today, thanks to monopolistic behavior and anti-business moves made by the governments and many big companies themselves, THE LEVEL OF ACCESS to other people (the amount of connections you can make now) has been under attack. It’s a truth that goes hand-to-hand with this introductory sentence. Nonetheless, if you can reach people, eventually it all boils down to a few conversations to your End Goal. Thanks for The Diary of A CEO and its interview with Daniel Priestley for putting out that content. BOY I LOVE finding other true entrepreneurs in this life! Share this!
FOUNDER’S CARDS #164
PROJECT YOUR VISION ONTO YOUR WORK, THEN WORK HARDER → I just published a card where I recommended every entrepreneur, founder and CEO to subscribe to as many business newsletters possible. This made me realize how hard has become to push your vision to the marketplace up to a point where every INCH of attention you get online requires you to go to war for it. It’s fortunate that I have taken this path because it revealed to me how the business world is turning into something else. Something that won’t be able to subsist on its own unless huge strategic changes are made, particularly partnerships between big corporations and small founders and entrepreneurs in order to keep pushing goods and services effectively on a daily basis. Both big-time CEOs and entrepreneurs tend to have VISIONS of what they want to accomplish (and they should, as this means a purpose-driven business which is harder to go bankrupt), and these visions need to be constantly projected. Daily. Like pieces of a master puzzle that customers must be able to decode as soon as they view your business moves. Customers are a bg part of a business, and if they don’t understand what you are here for, what do you stand for, despite selling your product / service, then they will disregard your brand / company as soon as they find a competitor displaying a higher cause. People want to be part of something big because it makes their lives feel special. So if you can’t make people feel special as soon as they meet your brand, you’re already losing. It’s another truth.
FOUNDER’S CARDS #163
I RECOMMEND EVERY ENTREPRENEUR, FOUNDER AND CEO TO SUBSCRIBE TO AS MANY BUSINESS NEWSLETTERS POSSIBLE NOW. NOT TO MENTION SOCIAL NETWORKS → It’s a serious recommendation. The goal of this business experiment is only one: to show you HOW HARDCORE the Attention War really is in practice on a daily basis. If you do this “test” you’ll notice how shooting a single e-mail, or worse, an entire e-mail marketing campaign can be useless even after landing on your potential customer’s e-mail address. This subject is serious. I’m not trying to just add more business expertise to the everyday entrepreneur here. Instead, I’m warning that the war for attention has become something else. Something very hard to decrypt. Something we will eventually have to unite in order to maintain certain websites running, certain online services, certain communication centers, and certain parts of society. When you put the entire planet on just a few digital ecosystems (some experts interviewed by McKinsey & Company said they believe by 2025, $60 TRILLION of Global Revenue will be concentrated in just 12 ecosystems (!)), you have the complexity of each individual and their behavioral patterns reflected on digital, which is something EXTREMELY hard to decode. And that means online and offline digital businesses, social interactions through online communications and much more coming to a HALT. Because there’s just too many people fighting for attention, whether that means for running a business, for dealing with personal problems, or nationwide or globalwide crises. Time to understand The World of today.
FOUNDER’S CARDS #162
THE HARDCORE BUSINESS REALITY OF THE GOOGLE MONOPOLY IS SHOWING UP NOW, ISN’T? → Eventually the truth starts to appear, no matter who you are. Now, as I am going through my business newsletters I see something that caught my attention: “HBO Delaying ‘Last Week Tonight’ Segments on YouTube”. Well well, looks like not even HBO is happy about Google, huh? We understand. Monopolizing videos ONLINE (because that’s what Youtube really is in practice) eventually reveals how everybody is getting hurt financially. Here’s The Hollywood Reporter: “Per both HBO and Oliver, the premium cable outlet is now holding back segments from the show for a few days after episodes premiere. That’s a change from past practice, when people could watch the show’s main story on YouTube the morning after an episode aired. Oliver sounded displeased with the change in a post on X on Monday afternoon: 'I know I usually share a link to our main story here on Mondays, but HBO has decided they’re going to wait until Thursday to post them to YouTube from now on,' he wrote.'” – SOURCE: The Hollywood Reporter. And their Youtube channel has 9 MILLION subscribers. WOW! It seems that this is not all great for business, isn’t it? That’s because it’s a similar case like the Pepsi Refresh Project. Where millions were invested to gain likes and followers on social but Pepsi ended up losing 5% market share. Now that HBO is playing the streaming game, it’s obvious that they don’t look at Youtube as the same thing anymore. Because you want your customers to think first on Max, not Youtube, when it comes to viewing your content.
FOUNDER’S CARDS #161
THE REALITY OF BUSINESS WARS: FORD, ELECTRIC VEHICLES, MERGING WITH RIVALS + CHINA → For those entrepreneurs out there who are overthinking things, trying to have a master strategy to prevent every damage from every angle (believe me I know the feeling), know now that there’s no avoiding the WAR of the business world. You’ll eventually have to think fast and pursue options in response to unpredictable events, in order to succeed. Here’s something from Fortune involving Ford’s CEO and Chinese Evs that you should know: “'We can start having a competitive battery situation,' Farley told attendees at an auto conference hosted by Wolfe Research on Thursday in New York, as reported by Reuters. 'We can go to common cylindrical cells that could add a lot of leverage to our purchasing capability. Maybe we should do [this] with another OEM [automaker].'……'No one can match BYD on price. Period,'….….Chinese EV makers, accused by EU regulators and others of benefiting unfairly from government subsidies, are expanding rapidly in Europe, Southeast Asia, and other markets around the world. High tariffs have kept them out of the U.S. so far, though American lawmakers fear they’ll use factories in Mexico as a back door, taking advantage of a North American free trade agreement.” – SOURCE: Fortune. When companies get backed by the government, the talk becomes something else. Hence why BYD has grown so fast. It’s impressive how today, business is all about WAR. Remember that, dear Entrepreneur.
FOUNDER’S CARDS #160
THE “COMPANY” GOOGLE IS NOW RUNNING WITHOUT SMART BUSINESS STRATEGY → The reason for the quotes is simply because I’ve explained that Google and its systems are in fact a surveillance infrastructure. Not a company. Not anymore. Since Snowden at least. Nonetheless, thanks to Futurism (and The Verge and The NYT) we can “look inside” of Google for a little bit: “Just before Christmas 2022, the NYT's reporting explains, the company's top lawyer summoned executives to deliver a directive: that their teams were to drop whatever they had previously been working on and begin developing a slate of AI products immediately, per Pichai's orders. Just over a month later, those 12,000 employees were axed, and now we appear to be seeing the continued toll of that rapid decision-making process.' – SOURCE: Futurism. Wow…..that’s something I wouldn’t expect to read regarding Google’s business strategy. This seems to be the hard truth because it connects with another article, let’s look: “Theriault accused leaders of 'randomly firing people, torching institutional knowledge, and blowing up perfectly functional teams.' As a result, there's a 'pervasive sense of nihilism that has taken hold.'.....'The buildings are half empty at 4:30 [pm],' .... 'I know a lot of people, myself included, who used to happily do extra work evenings and weekends to get the demo done or just out of boredom. That's gone.'” – SOURCE: Futurism. I’m not the guy cheering for companies to crash, but Google became the enemy of the people. Masquerading a surveillance monopoly as a company, eventually, doesn’t work.
FOUNDER’S CARDS #159
THE CREATOR ECONOMY IS TURNING INTO MODERN SLAVERY → There’s a great article I need to share with you from Digiday which shows how much money creators are actually making. If you read what I published on Market Facts #255 about Mr. Beast’s low earnings, then you know I’m not in favor of all this. Let’s cut to the chase: “Jess Zafarris, content director and part-time content creator with nearly 90,000 followers on TikTok, started her TikTok account back in 2020, at the start of the creator fund. Early on, Zaffaris would post daily where videos could go for $2.50 in the Creator Fund if they got above 10,000 views. How much TikTok is willing to pay nowadays is much less, she said. To date, she’s made $319 from the Creator Fund, she said. 'Originally, I could make like $2.50 off of a single video,' she said. 'Now, that same video, for the same amount of views and responses, likes and comments, if not more, would make three to five cents.' – SOURCE: Digiday. Wait….WHAT? The value of $2.50 is already pretty low...and now it’s 3-5 cents?! And here’s more: “Meanwhile, Jessica Davis, a part-time content creator, who focuses on career content and works for an analytics consulting firm in customer success, pulls in an average of $250 per month from charging followers a $2.99 monthly subscription fee”. Seriously, how is that kind of money supporting creators? HOW!? Then in the same article you find this: “For example, Alyssa McKay, the Snapchat creator who posts 100 times per day, managed to make $1 million from mid-roll ads.”. Now THAT’s interesting. However, one thing was left out: the time period where she posted for 100 times a day.
FOUNDER’S CARDS #158
DO YOU CARE ABOUT OTHERS OR DO YOU ONLY CARE ABOUT YOU? → There’s a good hard truth that will help you in your entrepreneurial journey, which is: The more you care about your customers the more they’ll truly care about you. Make no mistake: caring is HARD. And many times when you care, you’re not recognized. You’re not rewarded. That’s because this is a game playing the long-run. You’re going the distance using the same strategy to impact 317 lives after reaching 243,457 lives. Then you’ll impact some more 735 lives after reaching 414,050 lives. And the game goes on and on until you either retire or go bankrupt. So why do this? Well, first, because it’s the most powerful marketing strategy there is in real life. You’ll spend less and less over time doing marketing when running your business by caring too hard. Second, it creates real connections. And thus, real relationships. This allows you to serve people better because it gets easier to serve with those you like serving. And you’re in the business of service. Just like in the world of John Wick. “I’ll be of service.” So care more about others when producing your work. And let it compound over time.
FOUNDER’S CARDS #157
YOU NEED TO SHOW UP MORE. → I once read that 80% of Success is showing up and that’s very true. Sometimes you just need to show up more. Sometimes you need to become a present helping hand to others on The Market to get the results you want. In this very competitive world of business, people need to be assured that they can count on you whether it’s a sunny day or a rainy day. They need to know that you’ll do whatever it takes to fulfill their business needs in order to give you money. If you feel like you’re being left out, you’re probably right. That’s because you need to show up more. People care about those who care about them. Remember that.
FOUNDER’S CARDS #156
YOU WILL NEVER GET BACK THE HOURS YOU’RE WASTING TODAY SO WAKE UP AND PRODUCE SOME WORK! → If you’re waiting for another day or for tomorrow to “have the right vibe” in order to produce what you can produce today, FORGET about that self-sabotaging thought and PUSH your negatives thoughts away and produce some work today! You’ll never get back the hours that are being wasted today. Never. Today, as you’re reading this, you’re letting a good chunk of your life pass with the hope of having only good days in the near future so you can have the “perfect vibe” to enter production mode. There is no such a thing. The grind is called “GRIND” for a reason. You have to push as much as possible in order to break through the noise and stand out. So make sure to produce what you can TODAY and don’t let the day go unfinished in the Book of Your Life. Considered yourself warned.
FOUNDER’S CARDS #155
YOU'RE EITHER PRODUCING OR CONSUMING → If you ask any person whether they want to become RICH or not the answer will likely be “YES!!!!”. But what does it provide? Simple: The ability to enjoy OTHER people’s work for a long period of time without having to produce anything. Although this seems like “a dream”, I often find myself wondering whether enjoying the “next level” of wealth would be any fun. Because think about it. You’re now “rich”. So you’re not producing anything, you’re just a consuming machine looking for something else to buy that deep down you want to fulfill your purpose in life. Is that a dreamy life? Is that great? I think not. I think this is where we draw the line between RICH and WEALTHY. Wealthy people CARE about producing something back to society because they know that they’re taking their share of goods and services. So especially for those who are also entrepreneurs, I recommend to always remind yourself: YOU’RE EITHER PRODUCING OR CONSUMING in any given time of the day. If you want to enjoy a movie, someone produced the popcorn, the soda, the chairs on the cinema, someone cleaned the entire room before you came in, and a bunch of other people worked on the movie you’re about to see for usually 2 years straight. What are you producing back? What is your “currency”? Why should other people care about you? What WORK are you putting out that society should care about? Remember these questions. They should wake you up to go produce something. Remember: LIFE is more abundant when there’s a good trade between your work and the work of others.
FOUNDER’S CARDS #154
NO ONE CARES. WORK HARDER → This is something I saw on a board on another Entrepreneur's recording room in a Youtube video (which I should have remembered the name) that is a hard truth: if you're not getting enough ATTENTION yet, it's because there's more work that you need to publish. So one more time for you, my friend: No one cares. Work harder. REMEMBER THOSE WORDS!
FOUNDER’S CARDS #153
YOUR CONTENT CAN BE JUST A FEW LINES AND IT’LL STILL WORK → I’m here once again to reinforce another truth: YOU CAN deliver IMPACT with just a few lines through text or video, and it will still work. If you also believe in The Bible, you know that’s very true. One single line can make a world of difference. In Business, that’s obviously no different as people like King Solomon delivered key business insights through just a few lines of text. So remember: Wisdom can be delivered with few pieces of content. You don’t need much to deliver impact. You just need the right content. Always. Now get back to work. Take care.
FOUNDER’S CARDS #152
REMEMBER: EVERY SINGLE ONE OF YOU IS A MEDIA COMPANY → I’m reinforcing something I first watched Gary Vaynerchuck say YEARS ago: Every single one of you is a media company. This is so true. If you take any Media Business that you consume, from news media outlets to entertainment outlets, you’ll notice how everything boils down to publishing an article, an image, or a video. Repeatedly. With professional guidelines. When you apply this to a single individual who has been doing the same, you have competition. Why? Because it’s the same process. Hence why today has never been harder to GET and MAINTAIN…….ATTENTION. I just thought that this was something to bring back to life due to the explosion of content creators out there. If you’re into content creation and treating it as a business and going in that direction, it’s important to understand the level of competition of nowadays, otherwise you’ll think that your business is failing. When it’s not. You are just facing MASSIVE competition to get your content delivered to more eye balls because everybody now has the “power” to create content on the web. Some are producing noise, while some are building a business. Furthermore, just remember yourself of another hard truth: The Founder's Cards #148 - The Cost of Content Production. Take care.
FOUNDER’S CARDS #151
A COMPANY BUYS AND SELLS A BUSINESS WITHIN 2 YEARS? → I’m talking about PayPal. As I was reading a Payments Dive article on another (yes, again) massive layoffs subject, something key popped up: “PayPal sold its Happy Returns business to shipper UPS for $465 million in cash in October, just two years after it acquired the business.” – SOURCE: Payments Dive. WAIT A MINUTE…….you invested millions in buying another business and after ONLY 24 months you’re selling it?!? Sure, as an isolated event this may seem that the company is just trying every angle of growth. But at the same time, when you look at the bigger picture, this tells a different story: because not too long ago companies were selling THEIR ASSETS to raise cash for growth (!). Then you add this with the fact that 2018 was the biggest year for Mergers and Acquisitions (M&As) - $2 TRILLION dollars! - for businesses, showing that companies had to merge to survive this new Era. And once again, another sign that things are definitely not well, you have everybody doing massive layoffs now in 2023-2024. A company like PayPal selling a company it just acquired? Companies selling their assets to raise cash for growth? M&As having its largest year in recent years? And countless massive layoffs happening across SEVERAL industries? Think again when you think about saying “the economy is doing well”. Because there hasn’t been that many red flags happening altogether all over the place. Just remember: A Global Financial Crisis started in 2019 (!). Time to wake up.
FOUNDER’S CARDS #150
A SHOUTOUT TO NETFLIX TO PUT THE MOVIES I WANT – PART I → l think Netflix Headquarters could look at this card and see if they can do something about my wishes (please share this card a lot). As a customer, I would like to see the following movies on Netflix please: Undisputed 1, 2, 3, 4; The Matrix, The Matrix
Reloaded, The Matrix Revolutions; John Wick 1, John Wick 4; Ip Man 1, 2, 3, 4; Gold; The Bourne Identity; The Bourne Supremacy; The Bourne Ultimatum; Jason Bourne; The Bourne Legacy; 007 James Bond – Goldeneye; 007 James Bond – Tomorrow Never Dies; 007 James Bond – Die Another Day; 007 James Bond – The World Is Not Enough; 007 James Bond – Casino Royale; 007 James Bond – Quantum of Solace; 007 James Bond – Skyfall; 007 James Bond – Spectre; 300; Boiler Room; Brexit; Chaos; Die Hard IV; Hitman; Margin Call; New Police Story; Ocean’s Eleven; Ocean’s Twelve; Ocean’s Thirteen; Snowden; Tango & Cash; The Founder; That’s it for now. Thank you for the attention.
FOUNDER’S CARDS #149
THE INCREDIBLE VALUE OF ENTREPRENEURSHIP → Along these days I’ve been promoting once again The Global Financial Crisis Manifesto – 523 pages, because many subjects (A.I., Trade Wars, M&As, Massive Layoffs, Market Solutions) and market predictions are still very fresh (and it was published in April 21, 2019!). However, I couldn’t have reached that level of expertise without the assistance of other entrepreneurs. Some through their content, others through their tools, and others through their books and videos. So whenever you find yourself rethinking the world and life because of this massive international financial crisis (believe me, I too find myself often wandering what to do next) know now that the answer is likely MORE ENTREPRENEURSHIP. You just have to execute more, dream more, connect with other like-minded individuals and push forward. There’s always a way out, regardless of your current situation. Failure is not fatal and success is not final (I love this quote). And don’t matter where you are, there are ways to migrate to better lands (countries) and sometimes you can execute things from your own country, even if it’s not a 1st World Country. The bottom line? Become an Entrepreneur. Now.
FOUNDER’S CARDS #148
THE COST OF CONTENT PRODUCTION → There’s a cost for content creation / production that some businesspeople fail to understand. This card is being published only because the electricity and the internet bills are being paid. Furthermore, in order to produce content you need a professional marketer (or researcher) doing research online (and sometimes offline like journalists do) and using tools that sometimes are not free, which are required to achieve a certain level of content quality. Then there’s the TIME spent actually publishing content for a period of 6-to-12 months straight as a “machine” which results in the content agenda published for others to see. All these things combined are the basic cost of content production, which is the amount of money necessary to put out content. So whenever you see a piece of content online, know that that unit of content is only being possible to see because there’s electricity being paid, internet being paid, and the time of the content producer being paid. To say the least. There is no content being published FOR FREE. Remember that. There’s always a cost. For everything, there’s a cost. You need to deconstruct the end product in order to understand that.
FOUNDER’S CARDS #147
ARE YOU IMPROVING YOUR WORK AND YOUR SKILLS AND YOUR KNOWLEDGE? → You have limited time on Earth. There are months, years that you have left in your Life that you’ll NEVER get back. It’s the truth. From 1 month ago up until now, have you improved? Has your work improved? Your skills? Did you learn anything? Are you practicing a new skill? And what about your knowledge? How many marketing / business articles did you read last month? How many books did you start and how many did you finish? It’s time to wake up because in today’s business world there’s nothing certain other than one thing: THERE’S MONSTER COMPETITION! You have to understand that your profit is the end result of a product / service served to The Markets. And the quality of your product / service as well. So think about that. And remember to ask yourself: Have I improved in the last month of my life? Did I learn anything? Is my product / service better now? Question yourself. Now embrace the next 11 months of this year with wisdom, my friend. Work HARD to improve! It’s good for you. Trust me on this.
FOUNDER’S CARDS #146
INTERESTING QUORA ANSWERS – PART I → I have been testing a Marketing Experiment where I’m not allowed to use any money for Advertising. It’s just raw Marketing done right. Zero cost marketing. In this experiment, I’ve been using Quora to test the waters (although I’m sure that social media marketing is completely useless). But there are openings I want to try. This is one of them. So here are some of the questions I answered on Quora that you should check out: QUORA – How can I get 1000 followers in 78 hours? | QUORA – How do I get 5k traffic on a blog website? | QUORA – What strategies can a company use to create long-term customer loyalty? How does this benefit both the company and its customers? | QUORA – What are the reasons behind people’s negative perception of working at a Wall Street bank or investment firm compared to a tech company like Google or Facebook? | QUORA – What are the key strategies for effective business growth in today’s competitive market? | QUORA – Is Google considered a social media?. Have a nice reading, my friend. Don’t forget to share this.
FOUNDER’S CARDS #145
DID YOU KNOW ABOUT FACEBOOK’S KEYLOGGER? → WHAT!? I have to admit I didn’t know this. Look: “When you click on a link in the Facebook or Instagram apps, the website loads in a special browser built into the app, rather than your phone’s default browser. In 2022, privacy researcher Felix Krause found that Meta injects special ‘keylogging’ JavaScript onto the website you’re visiting that allows the company to monitor everything you type and tap on, including passwords. Other apps including TikTok do the same thing.” – SOURCE: Gizmodo: Meet ‘Link History,’ Facebook’s New Way to Track the Websites You Visit. The level of shameless surveillance we are now facing with these “systems” is ABSURD. Facebook has already been wanting to know what did you type that has never seen the light of day (those things you typed but never hit publish), so this is another similar case. Apparently, you have no control over your private thoughts. Not even on other websites that loaded from Facebook. So if you’re inserting your password Facebook knows!? What a “company”! Watch out. Facebook’s Surveillance systems are hard to avoid. Time to be radical and delete all that comes from Facebook, all at once.
FOUNDER’S CARDS #144
MASQUERADING THE NUMBERS TO THE STOCK MARKET → A dumb friend of mine was arguing with me on Telegram (I don’t use Whats App and neither should you, not since Facebook, the criminal company, bought it) on company profits and how Google and other BIG TECH companies are having their best years ever, and how the ROUNDS (rounds! plural!) of massive layoffs isn’t important (!?!?). Well, the following is proof that such companies make business moves to help masquerade numbers so they can have X or Y or Z impact on the Stock Market: ”Meta workers hired as late as 2022 said they had to 'fight' for work, while other Big Tech employees told Fortune they were paid six figures to do nothing—some even used company time to learn how to scuba dive. Both Meta and Google were name-dropped by Silicon Valley VC Keith Rabois, who said the companies had hired thousands of people to do ‘fake work’ to hit hiring metrics out of ‘vanity.’ The DoorDash investor added: 'There’s nothing for these people to do—it’s all fake work. Now that’s being exposed, what do these people actually do, they go to meetings.'.” – SOURCE: Fortune: Google, Alphabet CEO Sundar Pichai announces job cuts for AI investment.
FOUNDER’S CARDS #143
ONE MORE BIG WARNING FROM MARKETS: A.I. IS A FUNDAMENTALLY LABOR REPLACING TOOL → Thank GOD for Fortune and its articles. Here’s more gold: “Now, the veteran AI founder is working on a new company called Inflection AI, which offers personalized AI assistants. And while Suleyman remains an avid supporter of AI, he expressed concerns about the industry’s possible negative effects—in particular on workers…..“In the long term…we have to think very hard about how we integrate these tools, because left completely to the market and to their own devices, these are fundamentally labor replacing tools,” Suleyman told CNBC on Wednesday at the World Economic Forum’s annual gathering in Davos, Switzerland…..AI tools do two main things fundamentally differently, the DeepMind co-founder said. First, they make existing operations more efficient, which can lead to huge savings for businesses, but often by replacing the humans who did those jobs. Second, they allow for entirely new operations and processes to be created—a process that can lead to job creation. These two forces will both hit the labor market by storm in coming years, leaving a serious, but unpredictable impact…...In a Jan. 10 Wired article, MIT professor Daron Acemoglu predicted that AI would disappoint everyone in 2024, proving itself merely a form of “so-so automation” that will take jobs from workers but fail to deliver the expected monumental improvements to productivity.” – SOURCE: Fortune: DeepMind co-founder Mustafa Suleyman warns AI is a ‘fundamentally labor replacing’ tool over the long term. Impressive. Both underlined texts are hard truths. READ THIS.
FOUNDER’S CARDS #142
THE ROLE OF CMO (CHIEF MARKETING OFFICER) IS BEING MERGED OUT → Definitely this is something worth your time. As I was reading my Fortune Newsletter I got the news that CMOs are now a role being merged with other executive roles, making the person responsible for Marketing also responsible for other actions. Here’s Fortune: “Last month, UPS, Walgreens, and Etsy eliminated their chief marketing officer roles as a stand-alone job, joining other companies, such as McDonald’s, Lowe’s, and Uber, in either merging the role with another title or farming out their responsibilities to other executives. The CMO role is losing clout, not because marketing is less important, but because it has become even more critical. The rise of ‘martech’ or marketing technology has transformed the role of marketing from primarily placing print and television advertising to one that must leverage more specialized data than ever before.” – SOURCE: Fortune. From my consulting standpoint, martech has nothing to do with it. What this shows ( or should I say reveals?) is that the Global Financial Crisis is delivering its hard blows on The Market, up to a point where those dedicated in analyzing and doing Marketing (which is A MUST in today’s overly competitive market where we are all at WAR for ATTENTION), are now being phased out of main activities. It looks like all these companies are actually placing their hopes on martech software to save the day, and leaving ONE person responsible for MARKETING RESULTS. Surely, that won’t work. Mark my words. You need dedicated marketing personnel. Especially nowadays.
FOUNDER’S CARDS #141
SOMETIMES YOU NEED TO STOP EVERYTHING YOU’RE DOING TO LET YOUR CRAZY THOUGHTS FLOW → In the long road of Entrepreneurship you’ll find yourself without solutions time and time again. This is inevitable. Because you’ll run into problems that you can’t solve because you’re either going too fast or because you don’t have all the information necessary to make the next smart strategic move. So you’ll stop. And freeze. Because your mind doesn’t know what to do next. But because you’re an entrepreneur, you’ll likely keep doing the same wrong efforts which ultimately results in frustration. Relax, this is common among entrepreneurs. It’s not just you. So what can you do? This is where you apply the core advice that started this card: Sometimes you need to stop EVERYTHING you’re doing to let your crazy thoughts flow. Whenever you have a SPARK of those crazy, beautiful thoughts that are part of your dream and your vision for the future you deserve, you should fine tune yourself as much as possible to them. And the 1st action to take is to stop doing everything else to avoid blocking the flow of those thoughts. Because they’re precious. They make you strategize on the SPIRITUAL level. Which is a completely different level. It changes your game. Your actions. Your business decisions. And ultimately, your future. But you need to connect with them. You need to let them take over. So you can visualize your crazy dream turning into a reality. Make no mistake: in Entrepreneurship, you MUST dream and work towards your dream. Otherwise….you’re just wasting time. Go for it!
FOUNDER’S CARDS #140
MAKING THE BUSINESS WORLD SMALLER → In the spirit of making the world smaller (for those in business / entrepreneurship) I want to share some important Market Facts I recently brought to life in my publications: MARKET FACT #201 - 1% of the richest are now owning 43% of GLOBAL financial assets. MARKET FACT #87 - 1% of the richest in the United States are now holding 31% of net assets. Remember that I don’t hate the rich nor anything, I’m a Capitalist who follows GOD. This is just market data that helps you understand the discrepancy in Wealth, where some made honestly, others made through criminal monopolistic behavior (like BIG TECHs). But it’s all combined. Now here’s something on massive layoffs you should also know more about: MARKET FACT #199 - 1.7K of WayFair's employees are facing another round of massive layoffs. MARKET FACT #197 - 20K employees of Citibank are gonna be laid off this year. MARKET FACT #194 - 170 of Discord's employees are being laid off in 2024. MARKET FACT #193 - 35% of Twitch's employees are being laid off in 2024. MARKET FACT #179 - 1,1K employees from Hasbro are gonna be laid off. MARKET FACT #169 - 62K employee positions were utterly cut by Big Banks in 2023. MARKET FACT #161 - 900 factory workers were laid off in China by Honda Motor because of the rise of Electric Vehicles. MARKET FACT #155 - 1K employees were laid off by ByteDance in its gaming unit. MARKET FACT #146 - 1,9K VMWare employees will be laid off. MARKET FACT #76 - 14K employees of Nokia are being laid off. Finally, MARKET FACT #71: A big one!
FOUNDER’S CARDS #139
ATTENTION DOESN’T NECESSARILY MEAN MORE MONEY → Businesses can’t be built without attention. That’s a mandatory rule for a business to exist. Without attention, a company can’t even start selling its product or service to others, let alone be found as an option by consumers on The Market. But in the Era of Social Networks, it may look like someone or some company who’s getting lots of attention online is enjoying tons of SUCCESS. Unfortunately that’s not true. In order for a company (or an individual) to enjoy success it needs to have systems in place, ready to fire proceedings that sell their product or service in a hearbeat, while at the same time, it needs to have the right customer with enough money ready to be spent at the right time….which enables great profit. Sometimes you’ll get a lot of attention from people who don’t have the money to pay you. And sometimes attention is just attention. It doesn’t have a way to translate into a commercial transaction. But the hardcore truth is that nowadays, lots of online places like social networks have lots of attention available, but the end users don’t have enough money (or any money at all) to pay you for your product or service. Hence why I published The Global Financial Crisis Manifesto in April 21, 2019 warning about several factors like these, and Trade Wars, rampant A.I., M&As, moves by BIG TECH among other things + SOLUTIONS for online businesses and companies that were implemented on The Market (like the one using QR Codes). The level of attention I got resulted in MANY things. I’ll leave the rest for the book. Just mark my words: the right attention, is not an easy game.
FOUNDER’S CARDS #138
SMARTPHONES THAT NEVER NEED CHARGING…? → What?!? This is some impressive news I have to share with you, and it’s thanks to Slashdot and its long-time user who shared first: “The Betavolt BV100 will be the first product to launch using the firm's new atomic battery technology, constructed using a nickel -63 isotope and diamond semiconductor material. Betavolt says that its nuclear battery will target aerospace, AI devices, medical, MEMS systems, intelligent sensors, small drones, and robots — and may eventually mean manufacturers can sell smartphones that never need charging…” – SOURCE: Slashdot. It’s weird that not many businesspeople (and mediapeople) are talking about this because it’s a gamechanger for sure. Can you imagine not having to recharge your phone ever again after buying it? How much energy would be saved? Would that change the lifetime of the device? It’s strange that not many people focused on this. But hey, there’s a lot of work involved in maintaining yourself up-to-date nowadays, especially on a daily basis. I think it’s because of a known ultimate truth that this hasn’t gotten much attention: The Internet is….a haystack. This is proof.
FOUNDER’S CARDS #137
SOCIAL MEDIA MARKETING IS COMPLETELY USELESS → What? I know. It’s shocking to see this statement from a Consultant who works in Marketing right? Especially if you’re reading this card on a Social Network. But it’s the truth: Social Media marketing is completely useless. You have to realize that this is backed by really solid business data, and it’s not pretty. You see, people don’t wanna talk to brands on social networks. I challenge you to remind yourself of the last time you went to the supermarket and right after buying a can of Coke you went straight away to Coca-Cola’s social networking profiles to talk with the brand. See? TRUTH. And there’s more truth: The Pepsi Refresh Project (a while ago) got 3.5 million likes on Facebook after putting 50-100 MILLION dollars behind the social media campaign. And it lost 5% Market share as a consequence. People don’t wanna talk to brands. They are in social networks to connect with PEOPLE. Is there a benefit to being in social media? Yes, some. Can you get attention from potential customers? Sure, obviously. But the key factor here is to remind yourself that social networks are BUSINESSES and are WEBSITES at the same time. The genius of it all, is having businesspeople forget about bettering their own company’s website and turning it into a great experience and the 1st place for customers to visit, and have them make their Instagram page the 1st stop for their customers (!). That’s…….stupid. Instagram is a website. Facebook is a website. All social networks are websites. Why push yourself to have your potential customers visit another company’s website instead of yours?
FOUNDER’S CARDS #136
WHAT IS YOUR DREAM? → Sometimes you need to concentrate all your efforts towards a goal that is part of a bigger picture, a vision you can’t yet see in its entirety. WORK results in WEALTH when the work you’re executing is strategically right. This means understanding supply and demand (obviously), but at the same time, it means that sometimes you don’t have a clue for why something is working and generating great results. That’s because time and time again we tend to forget the hardcore truth that the World is GLOBALIZED now and our work (especially if put online) has massive impact and a lot more influence nowadays. That results in more wealth. For those out there who are also entrepreneurs, know that you might be working hard to produce something that hasn’t yet seen financial returns, but that’s only because International Markets are at another level. But the attention is there. Waiting. Waiting for one more interaction of your work. Waiting for one more incremental piece. Waiting for you to reach at a certain level of maturity. Waiting for you to be shown to the world to then explode. The only way to achieve such level of success? By producing work that matters. Take care.
FOUNDER’S CARDS #135
WHAT IS YOUR DREAM? → Have you outlined your dream to yourself? What is your dream life like? What do you wanna accomplish in a lifetime? What is the work you wanna produce? What are the titles you want to be known for in this world? Which places on the Planet you wanna live or visit? How many lives do you wanna impact? How will you impact them? Through Books? Videos? Articles? Art? Code? The more you dive into those questions the closer you get to finding your purpose in life. You see, a bad news is that few people IN YOUR LIFE will force you to approach those questions. Maybe your kindergarden teacher mentioned you to pursue your dreams. Maybe. Maybe some other crazy friend later on in life did the same. But you can say for yourself how many people urge you to think in this subject. One of the most important subjects in your life. So what’s your dream? Think about it. Because it’s time to start sharing your desired life. You may find tons of help along the way. You just have to share it. And deploy all your efforts towards that goal. Trust me on this, you’ll feel more alive. Time to live your dream, baby.
FOUNDER’S CARDS #134
PICK A WAR, THEN GO MAKE A LASTING DIFFERENCE → You have enemies. Everybody has. But if you’re on the good side then your enemies are utterly evil, which means others are also on your side. In Life & Business, you’ll bump with others who want to destroy you. Destroy your family. Destroy your friends. Destroy your dreams. Destroy everything you represent. Destroy your work. These enemies are out there, and eventually they’ll appear. You have to be ready for them. For the war. For the countless battles you’ll have to endure in order to hold your ground. So I don’t know if you are “sleeping” or not, but it’s time to pick your battles. Pick your wars. And get up and go fight the good fight. Because there’s plenty of room for heroes in this world, just look at how much disgrace there is, despite all the good people on the Planet. Some may argue that this is because good people are not fighting back. Is this you? Because if it is, shame on you. If it’s not and you’re just gathering information and energy to go after your wars, then bravo. We need more of those like you. Either way, get up and go fight the wars that may change the world. It’s time to wake up and cause a lasting difference. Take care.
FOUNDER’S CARDS #133
MAKE A DIFFERENCE WITH THE HOURS YOU HAVE → It’s time to think strategically with the free hours you have available and deploy something of impact to The World. You see, we have limited time on Earth. The way we live our lives enables us to either have more or less impact on people’s lives. Yes, the more honest money you make the more time you have on your hands to do something of impact. It’s a hard truth. However, if other people are helping you gain more free time then USE IT to deploy something of IMPACT on other people’s lives because you’re not meant to live forever (not on this life at least). You must make a difference with the hours you have. Life only gets exciting and fun once you either find other humans who are living to cause an impact on other people’s lives or once you are impacting lives yourself. That’s another truth. At the end of the road, after looking back, you’ll want to see if what you did made a difference and if you haven’t pursued any higher cause then you’ll only be left with REGRET. And that’s painful. Very painful. Go ask around. Regret is one of the worst feelings one can ever feel because they mean a huge error done along the way that takes a lot of time to “compensate”. So if you’re still looking at life from the lends of the spectator, it’s time to change that. And do something about it.
FOUNDER’S CARDS #132
MAKE MORE CONTENT THAN ADVERTISEMENT. AND TRY TO MAKE ADVERTISEMENT THAT SHOWS AS CONTENT → Since the topic of Advertising came up today once more I urge you to produce more content than ads. I know that it might make your overall marketing strategy look weak and not commercial (at first), but eventually the brand gets stronger. Furthermore, make adverts that are like paintings! Try to really put some Art into your Ads (if they’re images) or try to make them look like mini-movies (if they’re videos), then make them compete in a contest. This will make you treat your ads with more care, it will force you to work harder to make them memorable while being something that people will share at the same time. It’s like Art. People like Art. They like sharing and buying Art. Make your ads cause the same effect on people. Don’t try just selling your stuff. Make people want to buy the content that promotes your products and services. Like collectibles. Enjoy.
FOUNDER’S CARDS #131
ONE MORE ADVERTISEMENT DONE RIGHT: VODAFONE ACTION-PACKED ADVERT: THE REMOTE → It’s beautiful to see an Advert done right, especially in times where whenever you look at online, you find annoying, garbage-like ads. Things that make you wanna hit instantly the skip button. For those who like studying advertising like myself (I still remember the joy and pleasure I felt after finding the book “Ca$hvertising”), great adverts are still here, although are a rare breed. So you need to have a look at the quick article where Adweek promotes Vodafone’s advert: Vodafone's Action-Packed Ad Dramatizes Fight for the Remote – ADWEEK. These things deserve attention. Business-related attention. Come on baby! Hit the blue link! PS: If you like you can watch it on Youtube for now: The Remote │Vodafone TV PLAY [ video ]. I just think Adweek deserves the click. See ya!
FOUNDER’S CARDS #130
YOUR BRAND GOES BEYOND ANY SUBJECT IF YOU CHOOSE TO BELIEVE IN YOURSELF AND DO THE WORK → Have you came across with some brand or business or independent professional or entrepreneur who somehow manages to use his/her brand to speak about all kinds of subjects? Yeah, me too. It’s this kind of branding that you should thrive for when targeting your goals. You see, if you put MASSIVE ACTION into your beliefs and turn your vision into a reality, eventually people will notice that you (or your brand) can surely talk about any subject, if it’s done through quality work. We humans have many facets in life, and we’re wired for many subjects at a time, which is why giving up on something you feel like you can talk about makes you feel lost and incomplete. You shouldn’t give up on mastering the subjects you love talking about. You should go to work, embrace hard work, long hours and put some of the chunk of your finite years of your life into what you would like to be known for on the Planet. There’s definitely room for you. The Market needs authenticity. Remember that.
FOUNDER’S CARDS #129
DESTROY YOUR NEGATIVE THOUGHTS NOW! → I recommend you to stop and read this card whenever you’re feeling negative about yourself and your future. Hear me out. It’s simple: you have ONE life. You have one Youth. You have multiple roads. Whatever you’re going through, you need to deconstruct your true options and see what you can do with your time and your resources (money, friends, family, assets). Once you begin to strategize you’ll notice that feeling negative and giving birth to all the negativity that crosses our minds (we all have those thoughts) is A WASTE OF YOUR TIME. It’s time that YOU’LL NEVER get back! Never! If they’re seconds in a week good! You’re mastering your negative thoughts and putting all of them to sleep. But if it’s hours or days or WEEKS then you have a problem. And that’s when you need to approach what you’re feeling strategically. It will give you perspective. It will give you solutions. It will give you Hope. So yes, I know we are going through difficult times (very very difficult times I assure you) but you always have a way out. Remember that. GOD didn’t create you for no reason. Go find out why. God bless.
FOUNDER’S CARDS #128
THE DIFFERENCE BETWEEN “RICH” AND “POOR”? → I’m reading a short article from one of those old men who have won in life (and apparently in business too) and he made the following statement: “Poor people spend their money and save what’s left. Rich people save their money and spend what’s left.”. I don’t agree. I’d say that the rich INVEST their money and save what’s left. It’s completely different. Sure you can argue that in order to invest you have to save first, but you got the point. There’s no reason to save your money, especially if you’re an entrepreneur. You need to INVEST as much as possible (intelligently of course) in order to have more value on The Market which in turn will enable you to earn more. And when that fails, you use your savings and rapidly get back on the horse to make money again to invest in yourself again. As quickly as possible, otherwise you’ll SUFFER. But when you’re actually investing in yourself, making sacrifices and learning, and reading books and reading thousands of business articles, marketing articles, coaching articles and building SOMETHING, then you’re doing the right thing. That’s for sure. You’ll also feel that you’re doing the right thing as you naturally progress. So what I say to you? Find a way to success. May you invest in yourself and in your business my friend.
FOUNDER’S CARDS #127
PROVE YOURSELF. THE MARKET IS DIGITAL. YOU HAVE TO TRY → I’m not pushing you into an entrepreneurial vibe so you can put high hopes on something that might never turn into a successful venture. I’m pushing you to TRY this digital market. With your skills. You have them, you just need to practice. Today you have more access to business-related information than never before, and that’s a fact. Many serious brands and entrepreneurs and independent experts are having their moment as a Media Company today, because the possibility of getting serious attention pays. So they’re publishing high-level information that should be PAID, but it’s not. However, the window is closing. In the past few years almost all famous media outlets began putting themselves behind hard paywalls. Now you can only access 3 to 5 articles PER MONTH from many of them. But because some are still playing the competition game on places like Youtube and on Email, serious business information is still available if you subscribe. I urge you to do it. I urge you to consume business-related content more (a lot more) and put your skills to work. You must try. The opportunity is worth the effort. It’s life-changing. Give it a try.
FOUNDER’S CARDS #126
”HACKVERTISING” – PART II → I find certain marketing and advertising efforts some of the most genius-like moves made on The Market, which has an absurd amount of businesspeople jamming everything with boring stuff and pointless laws. This is why great marketing and great advertising eventually stand out. But it’s a rare breed. You have to monitor many brands in order to find a few who know what they’re doing and are bold enough to do it. But once you have found it, it’s gold. And it works like compound interest too, with the brand reaping its effects long after the marketing / advertising campaign is over. So here’s what Burger King also did: “For example, last year, after a new Star Wars film was released, the team noticed that very few people were talking about the movie and what was trending instead were terms like ‘net neutrality’ and ‘FCC.’ After some research, the team realized that very few people actually knew about the intention to end net neutrality or what that would actually mean. The agency folks came up with the idea of replicating what the end of net neutrality would be like for in-store customers by creating a fast and slow lane for burgers and filming their reactions, which was then turned into an ad. It has become Burger King’s most shared ad ever with 4.3 billion impressions.” – SOURCE: Marketing Dive. Once again, G-E-N-I-U-S. Not many marketing minds have this kind of insight nor creative juice from a few data points in a timely manner. Awesome.Marketing done right.
FOUNDER’S CARDS #125
”HACKVERTISING” – PART I → Something I just found out about and that made me feel happy about re-reading Marketing-related content because it brings the creativity allied with war-like mentality, critical for business. Here’s what Burger King did: “Burger King also rolled out a “Whopper Detour” stunt in December that used mobile geofencing to direct people away from McDonald’s locations. When smartphone users went within 600 feet of most McDonald’s brick-and-mortar locations, they were sent a mobile offer for ordering a Burger King Whopper for a penny from the chain’s revamped BK App, which then navigated them to the nearest Burger King to pick up their food. ‘Hackvertising’ — when a brand hijacks another brand’s marketing efforts — is becoming a hallmark of Burger King’s strategy. The stunts often get media attention and heighten engagement on social media, which help the brand stand out in the competitive fast-food space.” – SOURCE: Marketing Dive. GENIUS! So you “steal” your competitor’s customers when they’re thinking about food using geofencing while using your product as a marketing budget, which works perfectly when your product is food. There’s no doubt that Burger King is a master in Marketing / Advertising. (I know, I know, there are marketing agencies involved….but the brand knows what is doing).
FOUNDER’S CARDS #124
BUILD A BRAND, NOT JUST A SOCIAL PROFILE OR ELSE YOU’LL NEVER BECOME INDEPENDENT NOR WEALTHY → A warning to those who are eyeing opportunities in social networks in order to achieve online-based income: Tech overlords can decide how much you earn. And no significant freedom has been achieved by working under any social platform (Market Facts #106). Here’s something you should read by Fortune: “comedian Pat Beutow (@nomdecoom on TikTok) who was part of the Creator Fund from the spring of 2021 until recently. During that time, he says his videos generated an average of 2 million views per month, but he made “a couple hundred bucks” in total. “It’s our tech overlords; they can cut it off at any point if they want.” – SOURCE: Fortune – What TikTok killing its $2 billion Creator Fund says about the creator economy. Who works for achieving 2 MILLION views and earns a couple hundred bucks in return? That’s slave work. Modern slave work. Build your brand on top of social networks, and invest in Advertising on them after you’ve built something valuable if you want. But don’t rely on social platforms for your online existence. Especially your business existence. Always rely on yourself.
FOUNDER’S CARDS #123
MONEY BOOSTS YOUR BUSINESS MOVES, BUT REMEMBER YOU CAN ALWAYS MAKE MOVES WITHOUT MONEY → This is easy to understand when you think about something: Advertising. If you’re good in Marketing like I am, you know that making the right business moves is the same as putting tons of money behind what you’re doing and expecting great returns. With money you’re just maximized. Your moves are maximized. Hence why you can’t (or shouldn’t) boost bad business / marketing moves because you’re just wasting cash. You should only USE MONEY (money is to be used like gas!) when you have the right strategy and structure in place. It just boosts your actions. If you were to make Zero Cost MARKETING moves then money would only boost its raw performance. Get it? So think about perfecting your actions and structure first before receiving or going after massive levels of attention.
FOUNDER’S CARDS #122
MONEY SHOWS UP EVERY TIME IN A GLOBAL FINANCIAL CRISIS TO THE RIGHT BUSINESS MOVES → The thing behind businesses and corporations is one thing: PEOPLE. In a Global Financial Crisis what ‘breaks” are the people. People break down. They end up homeless, or broke without money to do groceries, or they get depressed or burnt out unable to work anymore for a sustained period of time, or they stop paying critical bills etc. You get the point. All that ultimately impacts the country’s GDP. Because people become unstable. And that instability reflects on The Market later which is when the news start reporting that “the country is in too much debt” and “can’t pay its bills”. That means THE PEOPLE are broken and can’t pay their bills. So why am I saying all this? Because on the other hand, money shows up every time after the right business moves are made. You see, there’s no scarcity of money. What we have are ways of blocking us from making honest money easily (like anti-business laws, monopolies, criminal governments etc). This means some people are currently working AGAINST YOU, blocking you from making money easily. Get it? Which usually means a criminal government, extracting money from its people and putting taxes and more taxes until they can’t pay their bills anymore and break. Likewise, good entrepreneurs and business owners are always fighting back, finding ways to destroy the evil control governments have over its people, while competing against monopolies at the same time. In the midst of Chaos, real solutions appear. And with them, the money you deserve (once you get enough attention).
FOUNDER’S CARDS #121
PROVE YOURSELF ON THE MARKET FIRST, THEN CARE ABOUT BUSINESS INFRASTRUCTURE LATER → I know this may seem contradictory (especially because I’m a Consultant), but in today’s business world the speed at which businesses are borning and dying is INCREDIBLY fast. That’s mostly because of how businesses 2.0 work. You can’t even “enjoy” some lawsuits thrown at your business for doing something wrong nowadays. The Market happens faster. People behaving online shift their attention to something else….faster. They see and remember your brand for one day and a short period of time and then they’re going someplace else (another website 2.0 or another app) before you can iterate the next version of your business to them. It’s the truth. This means we don’t have enough time anymore to keep worrying that much about business infrastructure (the most precise Terms of Service, international law compliance etc) because you can surely die much sooner than having these things turn into a nightmare. So you have to prove yourself first. You SHOULD prove yourself first. And despite the fact that you can be much faster in putting a business 2.0 online with everything working, the time you’ll have to outlast the market has increased significantly because of excess competition. So why bother putting your best infrastructure out for everyone to see first? It also takes WORK. Either you’re working on your business or in your business. Care instead about proving yourself to international markets first, and then worry about all that. You’ll direct your entrepreneurial energy better. And you’ll see better results at the end.
FOUNDER’S CARDS #120
THE GAME OF BUSINESS REVEALS TRUTHS EVENTUALLY → For those who are kidding themselves or trying to portray themselves as something else to others on The Market in order to get great returns, rest assured that there’s no way to deceive everybody else for a long period of time. The Market reveals truths eventually. Harsh truths. It reveals fraudsters. It reveals people who have been playing around in their business and burning cash. It reveals useless businesses. It reveals zombie businesses. All at the same time after some time passes by. How that happens? Through monitoring the life of people. Remember: The Market is made of PEOPLE. If certain people can’t support themselves anymore (something we’re now seeing a lot but also thanks to monopolistic behavior of BIG TECHs + a criminal government), the WHYs appear. And that means some are being kicked out of The Market and not being paid anymore, whether that’s an individual (employee) or an entrepreneur (company). And when you take away the money of someone, market anomalies begin to pop up. And that’s the game of business. You’re either making money or not. If you’re not, then this means that The Market has shifted to something else. Something you need to learn more about. And care about. Or else? You simply won’t survive.
FOUNDER’S CARDS #119
THE INTERNET HAS TONS OF TRAFFIC AND THE TRUTH IS THAT THERE ARE NO RULES → Whether you are a company / a business or a solo individual, you must know the truth of running your brand online: There are no rules. It’s the truth. Nowadays we are all at war for ATTENTION. And the way we get that sometimes don’t matter as much as the end result, because the Internet is open (with some exceptions in certain countries like China and Russia) and it’s the modern battefield for business wars. And because such wars are real, the same rules of war apply: there are no rules. So you may get away with something, like, avoiding Copyright Lawsuits if you provided monster amounts of value to the whole market in ONE SHOT, giving everybody involved a reason not to sue your business. Protection like that exists. This is why once you get experience in the Market, things usually fall on a gray area. Because there is no black and white. People are complex. And people are the reason why the Internet is interesting. So if you know how to navigate the game and provide value, eventually you’ll succeed. You just need a true explosive moment. You just need to go viral ONCE if you have enough online infrastructure to prove that you’re a great brand. And then the rest is history. Remember: there are no rules. Play to win.
FOUNDER’S CARDS #118
VISUALIZE THE WORK DONE AND DO IT → Beating procrastination on a daily basis is no small feat because the actual workload necessary to become someone is at least 10.000 hours. You’ll jam at the 100th hour. Easily. That’s why you need to teach yourself VISUALIZATION which is something that enables you to overcome those not rare moments where you simply breaks a good productivity pace and stops producing, delaying your work to the Marketplace. The “trick” is simply: You must VISUALIZE the work done. Once you practice this often, you’ll notice how you simply get back to work, executing like a machine over and over again without resting. Why this works? Because all the rewards involved in having that amount of work done also comes to mind, putting you in a place of extreme productivity. And the best part is that you will feel happier because of it, because you’re in the grind, working hard day and night until you’ve reached your goals. And that also feels good since nothing easy is truly something to rejoice nor brag about. We don’t like easy achievements. We like to brag about hard achievements. But getting something hard done successfully implies in mastering the journey, and that’s where Visualization comes to save the day. So visualize your work done and enjoy your boost of hard work. You’re welcome.
FOUNDER’S CARDS #117
PROTECT THE INTELLECTUAL PROPERTY YOU CARE ABOUT → Some business wars are fought over Intellectual Property (IPs) today because they get you a winning edge. That’s no secret. But for 1st timers in business and entrepreneurship, a hard lesson learned is that the IP you own is more valuable than anything else because it allows you to JUMP years ahead in front of the competition. What I mean here is simple: You may have “secret” proprietary code or books that are extremely valuable once executed in the marketplace (or something else like Content, for instance). Such IPs must be under attack by other players because of it, which indicates that it has tremendous VALUE on The Market proving its worth. Serious players don’t persecute unvaluable Intellectual Property in early stages, but only the ones that can create IMPACT. And in today’s modern business world, the right IP will give you an unfair advantage over your enemies which is why they target those in the first place. So make sure to do anything you can to protect the Intellectual Property you care about because we are in the Era of Information. And Information is Power. Information is……. everything. It gives you an Edge. Sometimes you only need information from a certain IP to go to the next level in your business. So buy that book. Buy that piece of code. Buy that piece of content. Store it in a digital safe. Because you never know which businesses can crumble and go bankrupt overnight. Like Chaos Theory says: The only thing we can provide others is Information. How much your collections are worth? How much power your collection of information provides?
FOUNDER’S CARDS #116
IF YOU’RE OUT OF WORK FIND OUT WHAT DRIVES YOU AND WORK ON IT → Sometimes life puts you in a tight spot so you can figure yourself out. There’s no greater blessing in disguise when you’ve your back against the wall and you have to reinvent yourself in order to keep providing value to The World. Make no mistake: The World will rearrange itself in the age of A.I., massive content production, massive business competition, international economic crisis, geopolitical headwinds, rampant ad fraud, countless global bankruptcies, mass layoffs and much more. THE WAY this world rearranges itself (i.e. its people) is by seeing where there’s value to provide. If you’re in the position of providing value, you just need to work. However, your spirit must align with the value you provide. You must WANT to provide the kind of value you’re providing. Meaning, if you’re driven by publishing countless pieces of content with your spare time then this is what you should do with your life because although you might not have seen a paycheck in return right now, it will compound in the near future. TRUE PASSIONS stand out. That’s a law, that impacts the economy of the world because there’s a living person behind it. And people love people (that’s another law). So find your passion and work!
FOUNDER’S CARDS #115
BUILDING A TRUE BRAND TAKES A LIFETIME → In the Era of A.I., building your brand takes more than a few years, it takes a lifetime. The reason is simple: Only brands with a higher purpose will survive because the leaders behind them will keep pushing, and bleeding money (if necessary) to make the brand stay active in the business world, delivering IMPACT. A true brand doesn’t disappear easily, because its founders will keep trinyg to maintain it alive all the time, showing up on The Market no matter what happens regardless of the crisis at the time. I personally went through being a target of hacks from my own Webhosting company (!) and some costly business sabotage done by my previous Telecom provider (my international phone calls were sabotaged resulting in me having ZERO contact with potential customers & leads after striking great business results on The Market with my marketing – the QR Code solution). So despite all that, I’m still here. My spirit keeps pushing me to publish content that from my standpoint….WORKS. Because it’s real. Sinceer. And to the point. But I wouldn’t be doing this without forecasting A BRAND as the end result. Sometimes I think I’m documenting a journey I don’t yet fully understand. But I don’t understand because of one thing: I can’t predict with more precision all the impact of A.I. nowadays. Some things are changing too fast. Other chunks of The Market are being heavily impacted but there’s still time to react. And other chunks of The Market seem the same, but they’re NOT. It’s “scary” to build a brand nowadays, that’s for sure. But brand building is still worth it. Build yours. It’s fun.
FOUNDER’S CARDS #114
HOW THE BUSINESS WORLD WORKS AND THE COST OF EXPENSIVE ATTENTION IN REAL LIFE → I think this is something I’ll simply share to show how business leaders think and act when doing business in real life: “The C.E.O. of Broadcom, whose $69 billion takeover of VMware had been stymied by Beijing regulators, paid $40,000 to sit at Xi’s table, according to The Wall Street Journal. (Mastercard and Boeing were among the dinner’s underwriters.) But the expense appears to have been worth it, The Journal reports: A few days after the dinner, China signed off on Broadcom’s deal. Beijing also gave a long-awaited green light to New York-based payments processor Mastercard to issue yuan-denominated cards bearing its brand in the country. Some observers saw the moves as olive branches to American corporations as firms grow wary of doing business in China. The moves also show how companies can become pawns in the intensifying geopolitical competition between Washington and Beijing.” - SOURCE: The New York Times Newsletter – Dealbook. Precious lines of content. Worth sharing.
FOUNDER’S CARDS #113
ARE YOU READY TO EXPLODE? → If you know the World of Marketing then you knkow that today you don’t need 1M followers to explode on the Internet. You need 1 content. One shot. And you can have zero followers. The reason why is because there’s a market circulating around content itself – the famous The Creator economy – and it dictates levels of attention people have and where businesses need to look at. So what I’m saying is this: You can explode with one single piece of content. But the question you need to ask is this: Am I ready to explode? Would I choose to explode NOW if I could? Do I have enough content and professionalism to receive that rare MONSTER attention moment? Or do I need to work a little bit more and a little bit harder to build an infrastructure and deploy some Marketing move as soon as I get the attention? So think about that. Maybe you’re not ready to explode. Yet.
FOUNDER’S CARDS #112
THE POWER OF ZERO COST MARKETING → Forget the idea that The Market is super-competitive up to a point where you must waste dollars with Advertising. It’s time to hone and perfect your marketing skills and go ORGANIC. Why?! Because that’s the only sustainable way to maintain your business in a very competitive business world where people block your ads, where people have ad blindness, where you may hit audiences with no money at all to do a business transaction and where ad fraud is rampant. However, doing Zero Cost Marketing may be the only way out for those who want to have a lasting career in the business world. To do that, you must care about BRANDING from Day One, thinking about every piece of content you’re publishing as something you would like CROWDS to see (think Madison Square Garden, NY) and not be called stupid if that happens (get the point?). You must be memorable. Smart. Fast. And to the point. And never assume you’ll have money for ads. That’s how you enable your business in Zero Cost Marketing. Furthermore, after years in a row doing this marketing approach, it will compound and you may experience EXPLOSIVE marketing moments in your brand’s history. Viral moments. Time to test your marketing skills. Embrace Zero Cost Marketing.
FOUNDER’S CARDS #111
YOU’LL EVENTUALLY HAVE A PROBLEM WITH AD BLINDNESS → As I was reading my Wall Street Journal Newsletter I ran into something that is worth resharing: “In a world where every site or app is an advertising opportunity regardless of the intended purpose for the consumer, you eventually have a problem with ad blindness,” – Kelly Metz, Chief Investment Officer at ad-buying firm OMD. This is something that will appear in the form of countless advertising budgets going to waste: ad blindness. Why? Because Supply and Demand has changed dramatically on the Internet, especially on Social Networks. Every platform is an ad network when you look to scale things, and every website and smartphone app is an advertising slot. And because of how concentrated the market has become into a few digital monopolies, all attention seekers (mainly businesses of course) are advertising themselves all the time. This creates a SHIFT in behavior patterns of all humans who use digital daily, going from paying attention to certain ads to not paying attention at all while automatically moving their eyes away from anything that is or resembles an Ad. Ad blindness. Because of the excess of competition, businesses keep trying to survive and shoot ads on people all the time, 24/7. Obviously that lack of targeting and timing leads to unhappy audiences which in turn means people skipping or evading ads completely. AUTOMATICALLY. A behavior pattern that has emerged and will continue to grow as the business world fights for YOUR attention inside a few digital places like Google, Social Networks and other widely used websites. Save your money. Go organic.
FOUNDER’S CARDS #110
YOU MAY HAVE TO PREPARE FOR 1 YEAR TO SERVE AND IMPACT SIMPLER PEOPLE, OR YOU MAY HAVE TO PREPARE FOR 10 YEARS TO SERVE AND IMPACT WEALTHIER PEOPLE → The mission is the same: To serve and to impact. I don’t know what you’re going through right now but every hardship is definitely preparation for something in your near future. For those who are aiming simpler people, you may not have to prepare for too long to deliver actual impact, giving 1 year of your life in return for proper preparation. But if you’re aiming high-level people, you may have to prepare for 10 years before you can land something solid. But at the of the day, impact is impact. And the amount of people impacted also counts, putting both those who serve simpler people and wealthier people…...on the same level. The preparation was just different. And remind yourself that the trade off for your TIME is critical and you need to know what you really want because you can’t waste time in preparation for something that you don’t truly want. Know your worth before jumping into a time of preparation. Pick your ideal path. And envision yourself serving those who you will be proud talking about.
FOUNDER’S CARDS #109
YOU’LL EVENTUALLY DIE. WHAT HAVE YOU DONE WITH YOUR YEARS SO FAR? WHAT HAVE YOU LEARNED? WHAT HAVE YOU PRODUCED? YOUR TIME IS RUNNING OUT → If you’re not thinking about your life as a limited existence, then you’re already in a delusional state. Eventually The Day to Leave Earth comes to all of us. And what have you done so far with your life? What have you been learning that makes you of better value for Society and for yourself? What have you produced to The Market? Does it matter? Is it counting? Is it helping new entrepreneurs and businesspeople? Is it worth people’s time? Would you consume what you have been producing? These are all questions you must answer with care, and precision in order to live a life that counts. Remember: We are all here trading value with each other. If you’re not putting your thoughts to work on how to serve people better in a way that suits you best, you’re just wasting your limited time on Earth.
FOUNDER’S CARDS #108
ALWAYS TRY TO CONNECT WITH YOUR IDEAL CUSTOMERS AND IDEAL EMPLOYEES → If you think about life as a limited time on Earth you’ll remind yourself that you won’t exist forever. And because of how we’re wired, we’re after living a better life while surviving at the same time (we need to work to put food on the table). But the time you spend finding work or customers or employees, should be fine-tuned up to a point where both you and the other side should be a PERFECT MATCH. Meaning, why going after doing business with a company that you didn’t like in the first place? That you don’t want as part of your portfolio? That is part of your reputation while you’re alive? The same goes for employees. You should aim for getting your ideal worker as much as possible because he/she will help you get your business to the next level. But the wrong kind of worker will make your business go to the opposite side, the bankruptcy side. That happens because he/she is not happy with the offer of your time to their lives, and in return, their effort won’t better your time as well. A poisoned relationship is what you get from not handpicking the right employees, who are giving part of THEIR LIMITED TIME on Earth to better and strengthen your company. So whenever you think about doing business, remember that what you’re really after is quality time. You want to experience life more. You want to feel more alive. More cheerful. More excited about the basic things just as much as the big things. And that will only happen if you connect with your ideal personnel. And ideal customers. Make sure to strive for the right connections. Value your time.
FOUNDER’S CARDS #107
PROJECT YOUR IDEAL LIFE AND BUILD IT → You have one fingerprint that differs you from everybody else. You have one unique way to walk that differs you from everybody else. You have one retina that differs your eyes from everybody else’s. You have a voice that no else has in THE WORLD. All that uniqueness is not an accident. It’s by design by GOD. So if you’re doubting yourself thinking you’re not SPECIAL then think again. In life, you have one existence, whether that existence will mean you’ll live your dreams is entirely up to you. Yes, you’ll face Trials and Tribulations but at the end of the day you’ll have enough time and openings to pursue your dreams. You should project your ideal life and go build it because no one cares about those who are not living their dreams in comparison to those who are. Isn’t that also true? You attract more people and more money by living your dreams. You worth more in The Market when living your ideal life. That’s pure truth. Your commercial value is HIGHER if you’re living your dreams, which proves that not going after what you really want and how you want to live and what kind of work you wanna be doing and what you’ll leave behind as Legacy is…...stupidity. You’re leaving money on the table. The Market has several openings for your ideal life, you just have to find it. Money is about providing value to other people’s time, so if you can build something UNIQUE just like your fingerprints you’ll earn more. So make sure to spend TIME – your personal time – building your dreams. You’ll earn a lot more money that way.
FOUNDER’S CARDS #106
YOUR WORKLOAD SHOULD CALM YOU DOWN → For those who have been following The Founder’s Cards closely, know that I created a card just about The Work of Your Life (The Founder’s Cards #100). That alone is not enough to give you perspective on WORK which is why I also published The Purpose of Work (The Founder’s Cards #101). So what’s this now about your workload? It’s simple. You are either producing or absorbing VALUE. For those who are real entrepreneurs (like myself) you know when you are getting value from free youtube videos from experts that you simply know that it should be paid. But because of monopolies like Google and Facebook, The Market has gone crazy. And now everybody publishes something, from the average Joe to professional brands and independent experts. So it became chaotic. Everybody’s fighting for ATTENTION! So these anomalies of getting tremendous value from free videos exist. Today. And because of your TRUE NATURE as an Entrepreneur, you also know when you’re not adding to the community. The International Business Community that is stronger than anything else and any monopoly (or in this case duopoly). So what I mean here is that if you’re a true entrepreneur, you’ll likely feel a feeling of GUILT. For NOT having that much work put out to the marketplace. It’s because your spirit tells you that you need to push harder and add more work to the online space, because the value you’ve been getting from those who have been adding their valuable share is disproportional. So you need to work. Once that work is published, it calms you down. Have you felt that already?
FOUNDER’S CARDS #105
DECONSTRUCTED: ANXIETY → Something I also need to bring up thanks to the interview between Ed Mylett and Alex Hormozi (and also learned from Alex). I’ll quote Alex again: “Anxiety is the opposite of that [sadness]. Which is that you have many options in front of you but you don’t know which to take, which is a LACK OF PRIORITIES. You solve that with a DECISION.“ – Alex Hormozi. Once again, very true. Your levels of anxiety go up when your thoughts visualize several options that you could be taking RIGHT NOW to take you to your goal, giving you that awful feeling where you should be strategizing and taking action right now but you’re actually FROZEN because of a lack of decision. Then at the same time you know that the clock is ticking and your current actions are getting you nowhere…...and it hurts. HARD. So how do you heal it? Think about what’s most important to you in the next 30 days, 6 months, and then 1 year. If you have multiple things to worry about, good. You’ll see your priorities rearrange themselves by just categorizing everything. Once you have everything in place, you deploy your effort. Then, you’ll see your anxiety disappear. Because you have solved the decision-making tree problem. Practice will make you beat this faster throughout your days.
FOUNDER’S CARDS #104
DECONSTRUCTED: SADNESS → Something I think is worth sharing thanks to an interview between Ed Mylett and Alex Hormozi (and learned from Alex). I’ll quote Alex: “Sadness comes from the perceived LACK OF OPTIONS. That’s why it feels like hopelesness. You don’t know what to do, that’s why you’re sad. And you can solve that with KNOWLEDGE.“ – Alex Hormozi. True. When you’re sad you can notice by looking at yourself that having a lack of possible actions in front of you makes you powerless. Hopeless. And because you have no control you can’t put yourself in the position of experiencing the things you like. Because you CAN’T VIEW that path yet. It’s hidden from you. So you have no clear sight of what to do next that will give you a certain level of certainty that will simply change your state. And because of it, you experience sadness. Hence why sometimes we need to shift from an action-taking posture to a listening posture, which feeds us the KNOWLEDGE we need that enables us to visualize the level of action to take, going from point A to point B. So if you’re feeling sad, what knowledge would solve your state? What do you need to know in order to take action? Think about that next time you feel sad, my friend.
FOUNDER’S CARDS #103
LEARNING THE MARKET 2.0 → A reality of the globalized world is that The Internet has changed how we do business, either on national grounds or abroad. And The Internet is faster. Faster than any burocracy we may have from 1st world countries to 3rd world countries and faster than any laws trying to prevent chaos. And The Internet is here to stay. Which means that some permanent changes were made to how we learn and how we do business today. The Market 2.0 is the world of business that is ruled by the online realm, with websites, e-commerces, social networks being the main “streets” of this new place. And because of the advancement of technologies, and the easyness of website creation (online companies) and content creation (online presence), how do you keep up? Because Universities have been considered a fraud in recent years for maintaining the same structure when the business world dictates the rules of The Market in a much, MUCH FASTER pace, leaving college grads hopeless on the Job Market after fininshing college. So how do you keep up with this? The answer is simple: LEARN from the platforms that are succeeding. Countless companies are publishing FOR FREE content that should be paid (!). Go access the best Youtube Channels and learn from them. Go read business newsletters. That’s it.
FOUNDER’S CARDS #102
THE REALITY OF CONTENT APOCALYPSE → We are now living the reality of The Content Apocalypse. Brands, companies, influencers and all those who are experts in Marketing know that in order to get ATTENTION – the number #1 asset of a business – from customers or a free OR paid audience is a full-time WAR! Countless brands, individuals with internet access are posting on just a few WEBSITES like Facebook, Instagram, Pinterest and more. But there are 2 BILLION websites on the Planet (!). But only a few websites are getting massive attention making Marketing (and Advertising) a broken game. Hence why, The Content Apocalypse. So how do you survive? HOW do you get enough attention as a business? And will that attention turn into money? We have 31 MILLION hours of content being streamed across The Internet in the last 7 minutes (!). Who wins in a game like this? The answer is simple: Those who actually care about their work and care about helping their customers. We will all suffer from the disruption caused by massive international competition, but only those who care and are a bit paranoid survive. Furthermore, if you’re a Content Creator yourself, rest assured that you’re facing a never seen Market before in many lifetimes. You MUST NOT blame yourself if you’re seeing no results most of the time because people are being bombed by content. There’s content overload. And consumer behavior is changing. FAST. So getting the same amount of eyeballs to look at your product or service is not a simple game anymore. The Internet is complex. But it has its openings. And that’s the good news. Not all is lost. Keep trying.
FOUNDER’S CARDS #101
THE PURPOSE OF WORK → Although we have to support ourselves with our work in order to eat and to provide for our families, YOUR WORK should have a purpose. A higher purpose I mean. Something that causes change. Lasting change. On other people’s lives. Because when you look back later in life, after you have done work that doesn’t count as part of your Legacy on Earth, you’ll likely care ONLY about the people you met doing work that didn’t matter to you. Isn’t that the cold hard truth? That’s because how we are wired. We are wired to pursue happiness, not money. Although is true that money equals freedom, having just money without purpose feels like a prison. You want the comfort, but you are not happy living only for the digits on the bank. That’s why finding PURPOSE in your work matters. You have one existence on this planet. And you don’t know how much time you have left. So if you have the opportunity to deal the cards and show off what you are here for professionally speaking, do it now. As early as possible. Because there’s a lot of people who care about your work. You just have to find them. Make no mistake: working with PASSION gives you a much healthier life. Try it!
FOUNDER’S CARDS #100
THE WORK OF YOUR LIFE → If people had the habit to think about their work just as much as they tend to think hard about who to marry, many financial crises would not exist. The reason why is simple: You can only OUTWORK and OUTLAST other people in business (the famous hard work) when you care about your work and you want to show it off. Otherwise you can’t. You won’t even last in this Business Era. But when you care about the work you put out to the world, you go the long distance. And you don’t even realize. That’s because doing the work of your life should be NATURAL to you, making your being exist and impact other people without that much “effort”. The work of your life is also what others want to see as we are all unique. We have unique fingerprints. Unique voice. Unique handwriting. Unique way of walking. And a true unique work output if we are brave enough to explore ourselves and spend time and resources trying to figure that out. Because it’s the work of our lives. If you find that, please share it with the world. Because we are in a crisis here. Share what you have. Today. There’s no time to waste. We want to see the uniqueness of your work. Show off the work of your Life. What work will you leave behind? What’s your Legacy? Time to fill that spot on The Market.
FOUNDER’S CARDS #99
I WANT YOU TO MAKE LESS AND IMPACT MORE → In a world where generative A.I. is already taking over The Market, content production done wisely changes everything. You have a limited amount of time to deliver IMPACT on someone with your WORK. If you haven’t noticed this golden rule of business by now then you’re a newbie. The goal is to become a true expert in business in less time. But considerable effort. And also to make your brand deliver a great level of impact by showing less. When you have reached that sweet spot your goal is now to map your audience as much as possible to make sure that your consumers / viewers are also doing less work when consuming your content. Meaning, you need to make a difference with 1 article instead of 15. The rich people like that. Because they value TIME. Are you getting the idea? The time your audience spends with you should be perfect. Of course, in such a competitive world this is an extremely hard feat to achieve but that’s what you should aim for on a daily basis. Because no one likes content overload. We like to feel smarter than others by consuming the right things. While spending less time. Just make the right things and publish them. Make more impact with less.
FOUNDER’S CARDS #98
THINK ABOUT MAKING CONTENT CONSUMPTION THAT COMES FROM YOUR BRAND AND YOUR CONTENT A “TRUE WEALTH” CASE → I explain. In these overly competitive times where everybody with a free social network access can post something online, brands / companies and those working on their personal brands think that QUANTITY triumphs over all when it comes to Content Production. It’s not true. Especially now that A.I. is here to prove my point. With A.I. being able to generate content, users / consumers still care about authenticity and this is a filter. A filter that tells you about what people actually care. And people care about living a better life. Think. For those who think ahead (like the rich), you don’t want to consume content all the time. Why? Because it takes WORK. It takes work to consume content many times. And you don’t want to waste your time. You want to remain SPECIAL. So that’s why the title of this card. Every piece of content must make your brand aim for something to look at by those who want a richer life. A wealthier life. A life where you consume a few pieces of content and you’re updated. On the game. Relevant. So make sure that every digital extension you put out on the Internet enables your audience to feel better. At a higher level. And up-to-date. And make that work with less. LIFE is finite. Is your content something people worth spending a portion of their life with? Think about that before putting something out for others to see. Also think if the rich would be up-to-date with your content. Because if you managed to land such an audience with less effort, you’re sitting on success.
FOUNDER’S CARDS #97
TIKTOK’s 1 BILLION CREATOR FUND IS SHUTTING DOWN → It’s ANNOYING to be a consultant sometimes because BOY I hate delivering the truth when it’s bad news! But this is something worth sharing as it concerns Content Creators who have been following the latest social network trends and believing in their effort to make money online honestly. Thanks to The Verge, the following is part of a must-read article: “The creator fund was originally introduced in 2020, with the company promising to pay out $1 billion over the course of three years to people making the app’s viral content. Along the way, influencers and other content creators have noted the low payouts — sometimes just a few dollars for millions of views — making it impossible to earn a living through the creator fund alone. TikTok didn’t respond to questions about whether it had paid out all of the $1 billion.” – SOURCE: The Verge. Now the part underlined is critical to pay attention to because it proves that social media alone won’t make you a living. NOT in our current Global Financial Crisis at least. Because they’re websites, and online businesses on their own. They are having to shift business strategies to make a profit and stay relevant in a world where customers are not loyal anymore (yes, that’s also true). Ask ride-sharing apps and you’ll see how hard this truth is in practice. So any other social media is also trying to make money, retain users, and many times they’re spending money just to stay relevant. It’s a monster competition these days and social networks are BUSINESSES. Think on the business side of a social network before putting the effort.
FOUNDER’S CARDS #96
JAPANESE PRINCIPLE: THE IKIGAI PRINCIPLE → This is something I learned today that is worth sharing with you. The Ikigai principle is a “reason for being”, or a reason for existing. The reason for your life. It centers around 4 points: 1) What you love; 2) What you’re good at; 3) What the world needs; 4) What you can be paid for. This principle is genius to say the least because when you stop to think about it, your life can be “unlocked” once you have mastered all 4 pillars. And not a normal life. A GREAT LIFE. If we bring to the WORK realm, what you love allows you to keep spending time perfecting the skills without feeling like you’re doing much work. Not to mention that you’ll spend paid time anyway in what you love, creating a cycle where you’re investing in yourself. What you’re good at shows what’s easy to you, so if you’re good at writing or making marketing / business videos you are half way through. Then what the world needs means demand. If what you love and what you’re good at supplies to what the world needs, you have found WORK. But this is not always PAID WORK because certain things need to be built to be proven valuable, like building a brand for instance. You’ll do a lot of unpaid work up until a point where your brand gets too big and deserves payment. But the world needs your brand. Which is why we finally need the last pillar: What you can be paid for. If you found all 3 pillars but not the 4th, you won’t have paid work that easily. But if you found a way to get paid right off the bat, then you don’t need to look any further. You unlocked A GREAT LIFE. All thanks to the Ikigai principle. Try matching all 4 from the start.
FOUNDER’S CARDS #95
JAPANESE PRINCIPLE: THE KAIZEN PRINCIPLE → This is something I felt like sharing first because of another japanese principle (soon to be shared on the next card) I quickly learned minutes ago. The Kaizen Principle involves setting up the bar to a determined level that you have reached ONCE and never allowing yourself to perform below that level again. In simpler words, if you achieved a certain level in anything, you MUST NEVER allow yourself to do that task in a lower level. Example: If you go to the gym and you bench press 100kg and it was the first time you have ever achieved that weight, in your future trainings you CAN’T train with less than 100kg. Because you have upped your game in the past. So you need to push to perform at least on the same level of weight or higher. That’s the Kaizen Principle. It forces you to construct great mental toughness which results in a better version of yourself over the course of a year, for example. That way you consistently keep reaching higher and higher goals, and building yourself faster than others because the mind is everything. Master your mind and you can go great lengths in life. Try the Kaizen Principle in your trainings at the gym, in your writings, in your coding hours, in your artwork and see where it leads you in just 3 months. Enjoy.
FOUNDER’S CARDS #94
DOCUMENT YOUR ENTREPRENEURIAL JOURNEY THROUGH YOUR WORK → This is something I learned from Gary Vaynerchuck a few years ago when he was asked by a person what to do in an overly competitive digital landscape. His answer was gold: DOCUMENT YOUR JOURNEY. It’s content. It’s real. It brings people closer to you more than you can imagine. For instance, TODAY, October 25th of 2023 I deleted my 9GAG account which I was using to try to map Generation Z and deconstruct them. However (not to my surprise) I found many haters on the platform. I was expecting that actually, but not like 95% of the interactions being haters. Since I don’t care, I kept posting and found out one thing or two about Gen Z that worth my time. But to my surprise, 2 days ago, I logged in and saw that 70% of my content was deleted (!). Wow! It’s a bummer. It’s not a case for publishing under CEO WARS but it’s something worth mentioning and documenting. It also teaches us entrepreneurs and marketeres a valuable lesson: when the platform isn’t yours, be ready to a doomsday scenario where ALL your content can disappear in a heartbeat. After this quick interaction with 9GAG (I only posted 22 times) I learned this valuable lesson. Whatever platform you are a part of, please assume that someone crazy behind the platform can delete all your content (like a crazy employee). Or maybe the CEO itself can mess with your content like Reddit’s CEO who edited content of Trump supporters. Or maybe the platform got hacked and you were a random target during the hack. This is why it’s important to build a brand and be as solid as possible on good platforms. That way you can outlast any future storms coming your way.
FOUNDER’S CARDS #93
YOUR WORK FOR “SOMETHING” NOT FOR MONEY → This line might look odd to you but that is the truth of the Market. We all work for SOMETHING, not money. Money is an invention made by men that allows us to trade goods and services at a price point. So if we all work for something, you should reassess your life and see if what you’re putting out your work for is giving you what you REALLY WANT. Maybe you want more time with your family. Maybe you want to travel the world for 6 months. Maybe you want to buy an apartment on the 30th floor with a beautiful balcony. Maybe you want to buy a sports car. Maybe you want to pay your bills for 24 months in a row to gain some peace of mind. Maybe you want to buy additional expertise through books or courses so you can make even more money. I don’t know. But this reality you must understand because, especially when you are an entrepreneur, you’ll live in survival mode for at least 2 years in a row. And when you’re doing work without being paid, it needs to make sense. It needs to be taking you closer to your goals. Business goals and Life goals. So don’t forget to roll up your sleeves and work. But be smart. Work for what you deserve. And for who you wanna become. Otherwise the work you’re doing is just a waste of time.
FOUNDER’S CARDS #92
MAKE TIME FOR REST AND MAKE TIME FOR RESTLESS WORK → As an entrepreneur, you are your own boss. So you better know how to be a great boss otherwise you’ll be setting up yourself for failure. What I do recommend is that you keep working hard, as hard as you can so you can have “published work” that allows people to see where your company is at, and at which level it’s at. Because the work you have published is done. It’s intellectual property that protects you and your business on those rainy days where you simply cannot execute any kind of work because of higher forces at play or because you are simply sick that day. This is why you must value TODAY and if you can produce, please do because your future self will thank you a lot. However, this line of thinking is too extreme (I admit) and it takes everything from you, pushing you to perform at crazy levels on A DAILY BASIS. That’s not why human beings were created. To work. Human beings were created to enjoy LIFE. This is why on the other side of the same coin, I recommend you to make time for rest. Because once you have replenished your forces, you’re ready for another round. So make sure to remember both rules.
FOUNDER’S CARDS #91
THE REALITY IS THAT TRUE SUCCESS TAKES TIME → I have been pushing as hard as possible to reach the next-level as soon as possible since I’m a bit of an anxious man. But when it comes to success, you’ll only explode when the TIME IS RIGHT. That’s a rule that no one can bypass. Those who are in the path of entrepreneurship, understand how your work exceeds to not only your product or service, but also to bettering your company infrastructure which in turn helps you deliver a better product or service and so forth. This is why actual SUCCESS takes time. Because as you go deeper into entrepreneurship, there are areas that need your work before you can reach your next-level. Maybe you have written 1000 business articles already, but the design of your website is compromising your sales funnel. So you need to put in the work to make the design of your website more professional. Maybe you need to work on your contracts and other business documents and perfect them to protect your company legally, before you can close a 6-digit contract. As an entrepreneur, you’re responsible for all fronts of your business. And The Market will demand nothing but professionalism from you. So relax. Once you have reached a certain amount of maturity level in your business, true success will come.
FOUNDER’S CARDS #90
THE PATHWAY TO YOUR VISION → I have been fighting the Attention War since at least September of 2015 and over the course of all these years I have learned that we simply cannot outlast and outsmart and outwork everybody. There are periods of success in your journey actually, because success is rented, not owned. We all enjoy success for a period of time then it fades away because you need to get back to work to then enjoy success again. It’s a cycle. But in the many days where you’re putting out your best work and nothing happens, the pathway to your VISION is what determines whether you’ll enjoy success once again or not. That’s the sweet spot that allows you to outlast, outsmart and outwork SOME PEOPLE for a sustained period of time to reach a destination. Your vision allows you to gain momentum and go faster. This is why defining your vision is key, and critical for success. All the numbers you tend to care about like the amount of views, followers or whatever, don’t matter. You just need to envision the amount of work completed like 1000 videos or 5500 articles published etc. THAT KIND of vision is what will unlock your best self over the course of a sustained period of time, enabling you to complete your best projects without failing. Master this skill, and you’ll be the master of your Fate. Great things take time. Legendary things take a lifetime.
FOUNDER’S CARDS #89
THE NEW WAY OF RECRUITING → I’m a Consultant specialized in Marketing & Business, but I must say that it’s hard to avoid the A.I. subject. One more breakthrough is coming to Markets that will change forever how recruitment happens, at least in early stages. Here’s why: “After introducing AI-assisted messages for recruiters in May, LinkedIn will now let head hunters simply type in natural language describing the type of candidate they are looking for, allowing the company to combine profile insights with generative AI to cast a wide net……….LinkedIn’s VP of product engineering, Erran Berger, told Tech Brew that the tools are designed to help recruiters expand the list of potential candidates by opening up a conversational format between the AI and the human, wherein the system can make suggestions based on insights and criteria the user mentions” – SOURCE: Tech Brew - LinkedIn adds AI tools to make recruiting more conversational. That’s impressive. Now head hunters will simply talk to a A.I. chatbot and they’ll be served a list of professionals to hire, or maybe just a precise hire. Who knew that we would come to this point. I wonder which datasets are in the A.I. chatbot database for people to be considered as a potential hire. And what will happen in practice to those who are not in the robot’s databases. Maybe they won’t be considered as someone eligible for a job? How deep is the rabbit hole on this one? One thing we know for sure: This will create a class of people who are “not on the market” if they are out of Microsoft’s systems.
FOUNDER’S CARDS #88
A BUSINESS REALITY: 80% OF SUCCESS IS SHOWING UP → Reliability is conquered in the Business space when you as an entrepreneur keep showing up, as much as possible with as much consistency as possible. Your potential customers will trust you more when they see that you are operating like a machine, going after business on a daily basis and providing help to whoever shows up in your way. There more frequent you are in showing up on The Market, the higher your chances of being seen as a trustworthy brand / company. People do business with those who work hard. People do business with those who show up no matter what happens. Because both of these things prove that you have strong work ethic. Sometimes you as an entrepreneur may not see the results after doing hours, days, weeks or even months of hard work. But when so much accomplished work gets materialized by your strong work ethics, the probability of success is off the charts. You never know where and how you’ll explode. So one thing is certain: showing up 80% of the time will help you get business and achieve business success. And although this seems simple, IT. IS. NOT. Because consistency requires discipline. And in this Era where we are all in the midst of a Global Financial Crisis and waging HUGE wars for Attention online, working without seeing satisfying results is definitely not easy. We tend to break. But that’s the game. So it’s a must to wage the necessary business wars and enter the mess that we all call Market, and keep trying to OUTLAST your competition with very precise, very smart, hard work. And you have to do that 80% of the time. Don’t forget.
FOUNDER’S CARDS #87
THE WORK YOU PUT OUT IS FOR THE “RAINY DAYS” → If you’re an Entrepreneur, a Content Creator, a Marketing Strategist or all these things combined, be aware that the work you publish will save you on “rainy days”. Days where you can’t work because you’re overworked, and experiencing burnout. Days where you get sick and simply cannot perform nor produce anything of high-quality. Days where your level of Faith is down after years in a row struggling to get to a certain level. In those days, you won’t be able to produce and therefore you won’t be able to show up. But the work you have already done, has the potential to generate WEALTH and has the potential to PROTECT your mind from getting into a very negative mindset. Not to mention that it can be shown to others who are not on the same level of faith and guts, helping in selling yourself. If you have published 1000 videos on Marketing or Business advice, these pieces of content alone can sell your brand without you having to do much effort. And you’ll need something like that in days where you’re unable to perform due to a health crisis or mental crisis or any other kind of crisis that doesn’t let you perform. So make sure to produce your best work whenever possible, since you never know when you won’t be able to produce.
FOUNDER’S CARDS #86
THE HOMELESSNESS PREVENTION UNIT OF LOS ANGELES → Time for some good news (and involving A.I. wow!). Some smart advancements in the city of Los Angeles were recently made using artificial intelligence to prevent people from going homeless. According to Slashdot (and the source), Los Angeles is hitting record-highs on housing people, with many under low-income housing. Nonetheless, the city is still struggling to keep up with the number of people who end up in cars, tents and shelters. Enter The Homelessness Prevention Unit of LA. Now, the pilot program is using A.I. to predict whether you’ll end up on the streets or not, and then make some interventions to assist you and provide help if necessary. The “pain data points” are interesting because they’re somehow connect most of the times. Here’s Slashdot: “The program tracks data from seven county agencies, including emergency room visits, crisis care for mental health, substance abuse disorder diagnosis, arrests and sign-ups for public benefits like food aid. Then, using machine learning, it comes up with a list of people considered most at-risk for losing their homes. Vanderford says these people aren't part of any other prevention programs.” – SOURCE: Slashdot. It does makes sense to monitor these things to then intercept a case where a person might go homeless. A good use of government data. Finally. Something worth sharing since governments tend to mess up our lives.
FOUNDER’S CARDS #85
ADVERTISING ON FACEBOOK? NOW A.I. IS COMING FOR YOUR “MARKETING JOB” BABY → I think one of the most untrustworthy companies on the Planet is still Facebook. I don’t know. It’s hard to say because there’s competition. You know. If you’re a business owner then….you know. Anyways, what I had to comment was another blow landed by Facebook (or Meta…) on those who work as Advertisers on Facebook and their skill-based jobs. Here’s Fortune: “The AI tools, which will be available for free to anyone who uses Meta’s self-service advertising management platform Ads Manager, mean that businesses as small as mom-and-pop shops, home contractors, and social media influencers will be able to produce online ads with video and images that typically require staff with specialized skills to create.” – SOURCE: Fortune. I liked the title: “Meta aims its new AI tools at advertisers”. Spot on. So maybe you’re thinking: “OH NO! Where did my job go?!!”. You see, this is what’s like when A.I. penetrates the market. Because it has to penetrate through dominant online big tech companies and THAT’S where the problem lies. And thank JESUS I’m not alone in this observation because experts need to come forth and give the warnings necessary. Here’s more: “Yu Yang Pei, the chief growth officer at marketing services agency AX10 has worked in advertising for 12 years, and watched AI rock the industry. His company recently cut two full-time employees because AI made their roles superfluous. ‘The thing that I’m most concerned about is that anyone who is in marketing, anyone who is in the creative space, how do we convince clients that our roles are valid?…”. Yeah. Read this.
FOUNDER’S CARDS #84
GOOGLE + A.I. vs IPhone dominance → It’s funny to see Big Tech companies fighting amongst themselves after striking multi-billion dollar deals together, which is the case of Google and Apple where Google paid $10 billion to make its search engine the default on Apple’s smartphones. Now, Google (which turned into a company I hate unfortunately) is leaning towards a reality where its Pixel phones can finally be a threat to iPhone’s huge kingdom because of its A.I. The Pixel line has less than a 1% global market share but it seems that it has a shot at growing that exponentially thanks to its latest model. I’ll reinforce a part of the Fortune article that caught my attention: “Using the new Pixel 8 Pro model, photographers can drag objects out of a picture, and AI will generate the background to fill the space. It can unblur objects and sharpen minute details in a photo as well. For its audio capabilities, Pixel can provide real-time transcriptions and summarizations for voice recordings. A virtual assistant can not only answer the phone for users, but hang up on spam callers. When multilingual users dictate to the phone, AI can switch between languages as it types—something Monica Gupta, head of strategy and operations for data management, said no other phone can do” – SOURCE: Fortune. That’s something very impressive, I must admit. The usability of such a “hands-on A.I.” will likely change the smartphone market because people will break “technical barriers” faster. But of course, only for those who buy from Google. I’d rather hold onto my money to prevent revenue growth of one of the worst big tech companies to date: GOOGLE.
FOUNDER’S CARDS #83
ADVERTISING: “SHRINKFLATION” → After publishing a great advertising example I now have to reinforce something rare to find since I’m currently still in the Advertising subject: A Supermarket – Carrefour (France) – shaming brands that made their products smaller while maintaining the same price. That’s a first, I must say (although I don’t monitor France a lot). And the warning isn’t for no cause. What a surprise that was after reading this paragraph: “For example, Carrefour said a bottle of sugar-free peach-flavoured Lipton iced tea, produced by PepsiCo, shrank to 1.25 litres (0.33 gallon) from 1.5 litres, resulting in a 40% effective increase in the price a litre.” – SOURCE: THE GUARDIAN - Carrefour puts ‘shrinkflation’ price warnings on food to shame brands. WOW! A 40% effective increase in the price! That’s huge! This is a reality in Brazil as well, with chocolate bars (I’m a big fan of chocolate) being advertised as the best chocolate ever, only for you to find out that it’s way smaller than it once was before economic crises began to invade our lives while being used as an excuse by big brands. I’d applaud Carrefour on trying to make things better on the Adveritsing world, but like the article says: “PepsiCo did not respond to a request for comment. Nestlé and Unilever declined to comment. Consumer groups say shrinkflation is a widespread practice, which supermarkets like Carrefour are also guilty of in their own-label products”. Sorry Carrefour. But keep up the good work.
FOUNDER’S CARDS #82
ANOTHER EXAMPLE OF ADVERTISING DONE RIGHT: For those entrepreneurs and marketers out there who are thinking about great Advertising examples to study and deconstruct, I recommend the one from Edge New York. This is an example of how to use imagery as a quick silent video that displays all that the customer wants to see: The View (in this case). The website alone after it loads makes you wanna schedule a visit. Great work. It’s an example of how seconds of attention can be harnested through smart advertising. The only other seconds of advertisements that I recommend you to watch are the 5-second advert of the Jason Bourne movie and The House of Cards season 4 5-second ad. That’s what I call smart advertising.
FOUNDER’S CARDS #81
THE REAL “REGULATION” OF A.I. → LAWSUITS: For those who are scared about A.I. taking your job or your work away, rejoice. The war has begun and humans are not stupid. True artists and professionals have come together to deploy class-action lawsuits, suing Meta (hey Facebook!) and OpenAI (which used to be not-for-profit and became for-profit) alleging copyright infrigement (SOURCE: The Hollywood Reporter). It is not the first major lawsuit against A.I. I’ve seen of course (I read a lot!), but I felt like commenting on a Founder’s Card on this one because it proves that the only way to regulate A.I. is through lawsuits that stop the advancements of those who are defining the A.I. industry. However, for those who are business owners and understand its ways, another layer must be necessary. I explain: If the company has lots of cash to burn (like Meta) even on lawsuits then the game becomes setting a precedent so other lawsuits can drain money from them. That way businesspeople, artists, and professionals of all kinds who have their works protected by copyright law (which tends to last only 95 years in the U.S.) can both stop the advancements of dangerous A.I. and get a portion of money from tech giants. Finally, here’s something that I consider good news: “Klaris predicts that the courts will ‘rule in favor of creators’ if they get to analyzing fair use. He points to arguments from authors and artists that AI firms are actively hurting their economic interests by creating competing works on the backs of their material. This will force AI companies’ hands in creating a licensing framework, he says.” – SOURCE: The Hollywood Reporter. Nice. A licensing framework! Interesting how the business world works, huh?
FOUNDER’S CARDS #80
A NEXT-LEVEL SOLUTION → SPONGE CITIES: Every entrepreneur is passionate about solving problems, small or big problems. One of the most difficult problems we experience in Society across several nations is those involving Natural Disasters. How do we get rid of it? How do we evade it? Because Nature has its power. And Nature has its judgement days. And when such a thing comes there’s nowhere to run. So many times hordes of people go through experiences they don’t deserve and are left without anything but their lives after experiencing a natural disaster like earthquakes or floods. For decades humanity has struggled to find ways to prevent destruction from natural disaster events. So why am I saying this? Because something real appeared as a solution that I wasn’t aware about recently: Sponge cities: Cities that have lots of trees and grass fields spread across the city strategically to absorb enourmous amounts of water naturally (SOURCE: Mashable). That’s very smart work right there. Good to see the chinese people shine with such a solution in the midst of a lowsy totalitarian, criminal government. Because designing cities with that “sponge-city” solution can truly change the statistics of natural disasters (when it comes to floods) for the better and help millions of lives. Looks like humanity still hasn’t given up and is fighting back, regardless of the problem. So this had to be shared because good news are hard to find these days, and it’s content like this that promotes the entrepreneurial spirit and pushes people forward. Bravo Kongjian Yu! Great work!
FOUNDER’S CARDS #79
A GREAT MONEY-MAKING OPPORTUNITY: As I was going through my business newsletters, something from Entrepreneur caught my attention: A Ghostwriter made $200,000 in 2022 writing tweets for Venture Capitalists! This shows that despite A.I. being able to generate content in today’s Market, true work that involves nurturing an audience is not going away either. Targeting the super-busy class of executives or professionals that are employees but that do care about their personal brand is an opportunity that you can explore, to make actual money on the side. Or maybe turn such type of Ghostwriting work into your main revenue stream completely. There’s market. Because there’s value in showing up continuously to an audience, especially nowadays where EVERYBODY is fighting for……..attention. And I mean everybody. From the CEO to the low-level employee. Whoever gets lots of attention online and go viral for instance, can monetize on that opportunity and take his/her life to the next-level, just because many eye balls have found your content. And although I’m not in the ghostwriting business, I believe you can do a lot in a career like that today. And not go overworked and end up in burnout. At least the evidence is here, published by Entrepreneur.com. So explore this if you like. Just build a brand and maximize your prices to end up working less and living more because that’s what true entrepreneurship is all about: FREEDOM. We work for freedom.
FOUNDER’S CARDS #78
GREAT ADVERTISEMENT: For those who like to study ADVERTISING and do enjoy watching ads that are done in a very smart way to deconstruct them, I found a pretty good one with Ryan Gosling: The Chase for Carrera – The race never ends. Very good advertising hahaha. Well done. Funny and smart at the same time. This kind of ad is what makes me proud of being in the Marketing Industry because it proves that many professional creatives haven’t lost their way in Advertising. They (and their work) are just a rare thing to find nowadays. You enjoy watching KNOWING it’s an Ad. And in today’s world where there’s this gigantic need for more precise and robust and entertaining advertising, that has tremendous value. The only other Ad I recall being worth sharing is the one from LG: Thief Cleverly Steals a Thin LG Televion. HAHAHA Enjoy!
FOUNDER’S CARDS #77
THE TRUE COST OF RUNNING YOUR BUSINESS: If you’re running a business, whether that’s a startup or a normal business venture, the first thing that comes to mind is how to be cash positive since no entrepreneur likes to live cash negative for a long period of time. However, that doesn’t come down to putting on pen and paper the utility bills + rent. That’s far from reality actually. The reason is simple: PEOPLE RUN BUSINESSES. And people are in need of certain things, like: Progress (because you need to experience progress in your journey otherwise you start breaking / going bankrupt as a person first, then the company follows); Health (because without health, there is no running your business); Entertainment (because once you have put a considerable amount of EFFORT into something that is a long-term goal, you need to reward yourself during the journey that few follow closely); Tools (because the market is more and more condensed in monopolies, and they have upped the bar and the standards for doing business and becoming profitable which means you need the right tools like computers, phone lines, software and more to be operational). All these things combined are a MUST if you want to run a business. If you don’t have these, you will only add negative weight to one thing: YOUR MIND. Remember that.
FOUNDER’S CARDS #76
ABOUT THE COST OF TRAINING A.I. AND ITS “UNLEARNING” PROBLEM: As I am reading a great Fortune article about the massive problem of A.I. systems not being able to “unlearn” private data, a 2nd point came up: The cost of training A.I. systems. For those entrepreneurs out there who are thinking about exploring A.I., the amount of money necessary is around $100 million (!). That’s impressive. And makes sense. Because you need A.I. experts and a while ago A.I. experts were already making $1 million even on non profits. Then you need reliable data, and despite of what the famous OpenAI did (by injecting Intellectual Property into its systems to train its A.I. then turning from a non-profit into a pro-profit AFTER taking lots of IPs! WHAT?! WHAT Market is this?!), the more reliable and mature way to make a robust A.I. system is by acquiring the Ips of companies, artists, experts etc. Just 10 A.I. experts means $10 million. Assuming you’re being conservative. Then the costs of machines and environment will add more to the bill. This is why whenever you see A.I. on the news, be aware that it needs money to generate money, like any other business. The “next level” of Technology requires money and proper data to bring results that can disrupt The Market. Don’t be fooled. Furthermore, a new problem is now common to those who are putting A.I. on the market: it’s harder to make the A.I. UNLEARN private data. Meaning, if you used private data from people and they find out and want it removed from your A.I. systems, making your A.I. unlearn this can be close to impossible. And may cost you a lot of money. Just a heads up.
FOUNDER’S CARDS #75
A QUICK WORD ABOUT X: The Founder’s Cards section was something I had to invent for myself after Twitter editted one of my tweets (the one promoting The Global Financial Crisis Manifesto). But this was in April 2019. Obviously PRE-MUSK Era. Now, with the bird losing its name and brand and turning into a completely different platform, certain things that Musk did made me respect him even more, bringing new business models to the platform which only had basically Advertising as a way to make money. But when it comes to creators, and as a creator myself, I was reading the article from Mashable: Youtube Star KSI has made very little from Twitter aka X monetization. The part that surprised me was this: “Speaking to Paul on a recent episode of his IMPAULSIVE video podcast, KSI shared that he receives hundreds of millions of views per month, which netted a bit more than $1,500 from his X account, which is followed by more than 8.9 million users” – SOURCE: Mashable. Who wants just U$1500 for nurturing an audience of 8.9 million?! There’s clearly a bigger financial crisis here because not even the mainstream platforms are being able to FEED what made them great in the first place: The Creators. No one survives this if that’s the truth. Hard work needs to be rewarded, especially in an Era where A.I. is taking over. Business owners and Entrepreneurs are having to concentrate marketing efforts on fewer and fewer websites today, entering a competition that doesn’t seem to breed winners, but only lots of losers. What’s your work worth? Think about it.
FOUNDER’S CARDS #74
THE REAL NUMBER OF PEOPLE BEHIND YOU: This is something that will make sense when you start understanding Society as a whole, and how humans support each other in both difficult and good times. You see, when you look at someone’s professional profile page (Linkedin, X, Pinterest etc) you may see a number. A number of followers. But the real number behind that profile is bigger. Why? Because in order for that to actually exist, the person behind it needs to be well. Needs to be eating and drinking water. Needs to be with electricity and clothes. Needs digital assets (content) published. Needs Internet. All combined. That results in a pretty link we get to see with the click of a button, but there’s way more people behind that single profile. Because in order for you to be putting out WORK you need some level of stability (infrastructure, emotional support, great tools etc). The place you work must be prone to productivity. The notebook / laptop must be working. The clothes you wear must be satisfying for the job. And you must be mentally / emotionally well to operate properly. The content (code, text, images, videos) you produce is the end of the chain. But all these things cost money (which is something humans use to Trade). So what’s the point? Simple: Sometimes, you are having these things thanks to the help of others. So when you notice that, be grateful. And produce your best work. And remember that more people are behind your delivery. When you reach that point, you’re understanding Society at a bigger picture. And now you know how much impact you are actually having in other people’s lives.
FOUNDER’S CARDS #73
THE 1000 TRUE FANS PRINCIPLE TO SELLING ANYTHING YOU WANT: This is something that I learned a while back from Tim Ferriss, which is a famous old article Ferriss referenced to in one of his contents, but you can have a pretty good idea on this article right here. Basically THE TRUTH (yay!!!) is that you need only 1000 True Fans for getting the level of freedom you want. And everybody (and I mean everybody!) has them. The reason why it doesn’t seem that way at first, is because people are not usually following their purpose / passion, which means their WORK is not spiritually powerful and doesn’t connect with these 1000 true fans. You can sell professional videos and price them at a $100,000 pricing point, making you a Premium Brand. You can sell Consulting and price your hours at $5000 if you have the content to back it up to reach your true fans. You can sell SaaS at $1M if you like, as long as you find these 1000 peple willing to pay you whatever the amount is to enjoy your work. Because the TRUE NATURE of Entrepreneurship and therefore Capitalism, is that we get to enjoy each other’s work in life. So if you put the right work out to the market, you’ll notice how the right people will gravitate towards you. Because you only need the right people to buy from you. Or were you expecting to do business with all 8 billion people on The Planet? Obviously not. There’s only a specific amount of people you need to spend hours of your life with in business transactions. Because LIFE itself is limited. You’ll have limited amount of time to enjoy other people’s work, and produce your own work. So you better design what your 1000 true fans will buy. Now. Then unleash it to The Market. Beautifully.
FOUNDER’S CARDS #72
THE CONTENT YOU CREATE ARE EQUITY / ASSETS: I’m not talking about A.I.-generated content, but the content you produce with your own EFFORTS without using an algorithm to generate text, images, or videos. Although there are exceptions. Remember: in the past 10 years, certain levels of market predictions became possible thanks to the experts of the past generation that taught us how to do business online. For those who are newer to The Internet, there’s a trail of huge must-knows and teachings starting mainly from the dotcom Era (early 2000s). Then Markets became influenced by what happens online over the course of the past decade, and a single person can now reach millions of people through platforms created by entrepreneurs. BUT in THIS ERA you as a Content Creator are also fighting systems. Whether that’s the bipolar algorithms of Big Techs or A.I. itself. Not to mention the monstruous competition since everybody online can start a brand from zero and lead it to hero. So what you need to understand is that your content are ASSETS. They define whether you’re poor or rich. They act as personal identifiers to your brand / company and can sell your product and services. Hence why you must care about the content you produce from the start, implement the right marketing strategy from ground zero and duplicate them and back up them on drives to protect yourself from potential cyber attacks. Because you don’t wanna lose all your content. That would mean losing all of your digital assets.
FOUNDER’S CARDS #71
THE INTERNET IS COMPLEX → HENCY WHY THERE’S A LOT OF MONEY TO BE MADE THROUGH IT: Despite the absurd amounts of online COMPETITION in the past 5 years (mainly) the truth of the matter is that entrepreneurs can still (!) find new paths ands find profitable (multimillion dollar) ways to do business online. Yes, we have never seen this amount of content being produced (especially now with A.I.-generated content) and The Online Market is monopolized by Big Techs, but despite all those must-know truths you can still thrive. Don’t be fooled though, monitoring online companies and government actions and new laws are still very much a MUST if you want to see the big picture, and the game has never been hard before, but there are ways. Because The Internet is complex. You can deconstruct content patterns, publishing patterns, influencer patterns, advertising patterns, bankruptcy patterns, startup patterns and find ways to monetize your work. But there’s work to be done. Good, steady, big honest money doesn’t come easy, that’s for sure. But if you have access to The Internet and know the right and the best links, know how to draw attention, and know market standars and the culture in the country you’re trying to reach, then you’re sitting in gold. If you don’t, find out those things first. Work!
FOUNDER’S CARDS #70
MASTER ONE OF THE 6 HUMAN NEEDS FOR YOUR LIFE → CONTRIBUTION: Have you feeling like what you put out of effort you get nothing in return? Like whatever you do is not enough or isn’t growing anything? That’s Contribution missing in your life. You need to be able to understand that in order for you to be happier, you have to contribute to something like a Community / Society. And if that “target” is wrong, then your contribution is not being weighted at the end of the day. This is why many people hate their jobs. Because they feel (or worse, they already know!) that they’re NOT contributing to the growth of the company, but they’re trying to focus only on themselves. Or maybe they’re doing the job right but they’re not being recognized because they’re spiritually on the wrong place. Wrong company. Wrong kind of job. Then there’s no contribution being provided and therefore no need being met. You need to contribute to the kind of Society you WANT to see GROWING. If that’s not the place you’re putting your work, then you’re on the wrong place. Be happy. Find the right community and contribute!
FOUNDER’S CARDS #69
MASTER ONE OF THE 6 HUMAN NEEDS FOR YOUR LIFE → GROWTH: Have you feeling like you’re the same as the one of 5 years ago? 10 years ago? 15 YEARS ago?! If that’s the case, you’re missing some GROWTH in your life. You need to evolve, change things, change patterns, boost your learning, your skills, and sharpen your character over the course of time. We all do. Because when you’re experiencing growth, you’re happier and you can contribute to the life of others with a lot more ease, and that’s GOOD for you. It’s like a payment of some sort. You enjoy life better because you know that the level of progress you made is enabling you to live this better life. So maybe you have to focus on honing your programming skills, or sales skills, or dealmaking skills, or networking skills, or writing skills, or something else. But you need growth. You need to see how you managed to evolve over the course of time. Short periods of time and long ones. You need to see what makes you BETTER now in a clear way and without having any doubts, because it shows. Your progress in your professional life or personal character (or both) shouts IMPROVEMENT. Focus on your growth. Because you’ll be a happier human being. And people love that.
FOUNDER’S CARDS #68
MASTER ONE OF THE 6 HUMAN NEEDS FOR YOUR LIFE → LOVE & CONNECTION: Have you been feeling lonely? Lonely of personal friends? Or lonely of a soul mate to enjoy good times and have meaningful sex? Or maybe lonely in your business area, missing people who can talk about the same things you love. Relationships. That is what is the MOST OBVIOUS human need that people can identify for themselves when things are not “right”. We are social creatures, no matter if you’re an introvert or an extrovert. We live to also connect with others. Sometimes the way we do those connections is different, and we may need an online community, a forum or a chat app to fulfill part of that need. And sometimes we need to go on the streets and approach random people and go out by ourselves, completely “alone”, and deconstruct the social environment (bars, clubs, churches, shopping malls) and try to connect. Try to approach. Try something new. New relationships. New people. New subjects. LIFE. So if you know what kind of connection you need, then focus all your efforts on that. Fulfill that need. Because you deserve to be happy. We all do in life.
FOUNDER’S CARDS #67
MASTER ONE OF THE 6 HUMAN NEEDS FOR YOUR LIFE → SIGNIFICANCE: Have you been feeling like you don’t matter or anything in your life seems empty? Lifeless? Purposeless? That’s because you need to focus on what matters TO YOU. Parts of your life need to MEAN something to you in a way that fulfills your spirit. You can’t live for money because money only maximizes who you truly are. If you don’t know who you truly are yet, then there’s work to do and you need to focus on yourself first. Once you find what life means to you and why you are alive and how much power you have by existing in your own crazy way, you find meaning. Significance. You now matter for that specific thing. That’s what counts. And that’s when your true life begins. You just have to focus on that a little bit MORE and maximize that. Sometimes is work that matters. Sometimes is living for someone. Sometimes is both. Then you’ll fulfill your significance factor. And you’re closer to being 100% happy.
FOUNDER’S CARDS #66
MASTER ONE OF THE 6 HUMAN NEEDS FOR YOUR LIFE → UNCERTAINTY / VARIETY: Have you been feeling “trapped” into a neverending routine lately? Do you feel like your life has no fun moments and it’s not something that can lead you to new exciting paths? That’s because you’re missing Uncertainty / Variety. We humans need to see life as a true adventure sometimes, projecting a life that can always be maximized and that can result in a bigger, better version of ourselves where we can explore LIFE. And understand it better. If you’re not having enough variety in your life (you can’t go out and do whatever you want or go to a restaurant or a place with a beautiful view on a Wednesday afternoon or go on a date on another country), then you must MAXIMIZE and hone something in your core (your professional skills, your mindset) to enable you to do that. Once you have variety filled in your life, you’re closer to your full happiness.
FOUNDER’S CARDS #65
MASTER ONE OF THE 6 HUMAN NEEDS FOR YOUR LIFE → CERTAINTY / COMFORT: Have you been trying to get some sense of security in certain areas of your life? Maybe a steady relationship. Maybe a steady paycheck. Maybe a steady customer. That’s because you’re actually aiming for Certainty / Comfort. Pay attention: When you are looking for a certain level of comfort where you can build a routine around, it’s because some parts of your life need to be “secure”. Rock solid. So you can make plans and project a good life thinking forward. And if that’s missing because your current level of comfort / certainty doesn’t match your Blueprint, you get stressed. Deconstruct yourself and see what kind of certainty makes you happy, and focus all your efforts into getting these needs supplied.
FOUNDER’S CARDS #64
THE 6 HUMAN NEEDS. This is something worth bring back to light, which I learned from Tony Robbins. Humans are wired for just 6 human needs → CERTAINTY / COMFORT: We need Certainty. Comfort. For example, we need to be sure that our “paycheck” is in our bank account on day 30 of each month; UNCERTAINTY / VARIETY: We need to be able to just get our car and go to an amusement park on a Wednesday and ride rollercoasters or go on a date at 3pm on a Tuesday or do whatever we want at any given time; SIGNIFICANCE: We need to mean something to the life of others and to ourselves, which is something hard to put on words; LOVE & CONNECTION: Relationships. We need to connect with other people, enjoy good, healthy relationships with friends and family and with our soul mates. We need to socialize; GROWTH: We need actual progress, needing to evolve our skillset, our professional life (work) and our personal character; CONTRIBUTION: We need to see that we are contributing to the growth of our Society / Community with what we do on a daily basis. Once all those 6 human needs are met, you end up very happy (!).
FOUNDER’S CARDS #63
VALUE YOUR TRUE RELATIONSHIPS. As an Entrepreneur and Businessperson you rely on relationships in some part of your journey. But these relationships start with friends and family. Sometimes a friend can introduce you to a client. Sometimes a family member can give you free information that matters to your business. And sometimes a customer becomes close, and turns into a friend. You must deal with your friends and family the best way possible because having good relationships are a clear sign that you know what you’re doing yourself. Remember: Everything in life is a trade. You are currently living a certain phase of your life because of the “trades” you made, which starts with friends and family. Relationships involve trading something on both sides. The sooner you understand that you must provide value in return in whatever relationship you’re involved, the sooner you’ll enjoy life at a greater scale. You have a relationship with certain Social Media websites. How is that? You have a relationship with your followers. How is that? You have a relationship with your customers. How is that? Provide value. Massive value. As much as possible.
FOUNDER’S CARDS #62
WHENEVER A TRUE BILLIONAIRE SHARES A BOOK LIST, SAVE IT. I was working and reading my newsletters and something worth saving jumped to my eyes: A Great list of Books shared by Elon Musk. When a billionaire shares this, pay attention! Because this is the kind of content you must save simply because ONE single book can have a multi-million dollar idea or solution that enables you to go to the next level. Books are used for marketing a person’s expertise. There’s no money in writing books. There’s money in getting known. And big players do us a favor when they execute this marketing strategy for getting known. So whenever you see this online, save it. It’s worth a lot. It’s years of curation and hard work involved in validating what’s published. Anyways, here’s the article-list that caught my attention to you: 61 Books Elon Musk Thinks You Should Read – SOURCE: Entrepreneur. It’s worth saving. And reading. But not all of them, of course.
FOUNDER’S CARDS #61
A GREAT DEAL OF WARS ARE CURRENTLY BEING WAGED FOR CAPITALISM. Nowadays, Capitalism is under attack and we need to reinforce that once more. The companies that have been providing jobs, market alternatives and a better world for all, need to be reinforced as hard as possible because people’s livelihood are now in check. I’ve been trying to find market opportunities through my Consulting brand lately and I haven’t been “lucky”, all because of how the market is now monopolized by just a few players. Everything good seems to be “shrinking” online. Hence why the time to start producing and generating good things for the world is now. Make a difference. If you have the opportunity to start a business, start creating great content, start consuming from the right brands, do it NOW! Because we need to reinforce Capitalism the proper way. The right way. This Global Financial Crisis that is developing will create market anomalies as never seen before. But if you care about the things on The Internet that enables freedom, like websites for freelancing, or websites to consume content and the news, or online tools and apps for marketers / entrepreneurs etc, please reinforce that in the best way you can as we all need each other. Make a move. Make a difference. Create something.
FOUNDER’S CARDS #60
ANOTHER QUICK COMMENT: DO NOT use Google. Here’s why. I think I’ll stretch the previous card’s content a little to give you more guidance when it comes to Google. Google Search: your searches when you want to LEARN and when you want to BUY is of Google’s knowledge. That’s hard data about your thinking patterns and buying patterns. Google Maps: your locations but with a tracking record, which means that Google knows your commute (the pathway to your work) + the pathway to your home and the paths to friends + family + how often you travel, and those paths as well. Google Drive: your personal and business documents, whether you’re having trouble with the law, how is your job like etc. Google Youtube: your video patterns (do you see many videos in a day or by the hour?) + favorite content (which types of content you consume) + favorite persons / youtubers (which subjects too). Google Analytics: ALL your company’s marketing metrics (!). Google Chrome. the websites & links you consume, and how often you shop online. Google Android: which downloaded apps you have (which tells much about you) + your text messages + phone calls history. Google Ads: what you sell online, how you sell it + how much you spend trying to sell it. Google Gmail: All your communications with friends and family + your worklife. And if you are using a Gmail account and sending e-mails to business partners with money digits, intellectual property breakthroughs, or some other vital information of your company, Google knows it first (!). And it can see your secrets in early stages. That’s why you should avoid Google. And I was brief. Because there’s more. Way more. Remember that the Snowden movie already featured Google.
FOUNDER’S CARDS #59
A QUICK COMMENT: Google is finally seeing true competition. I received today a great newsletter from Proton and I think is worth sharing the following part: “Many people think of Google as a search company, but its flagship product is actually your identity, courtesy of Gmail. If you use Gmail, you’re always logged in to your Google account, which is how Google can connect your search terms, GPS location, photos, YouTube views, and more to your real-life identity. And every time you sign up for a new service and provide your email address to create an account, Gmail knows about it first.” – SOURCE: Proton Newsletter. They say very well that your e-mail is today your Digital ID. True. For those who are crazy and still use Google, if you use your Gmail account to a new service or a new newsletter or a new e-commerce, Google deconstructs your digital actions by looking at your e-mail while cross-referencing it with other Google Services. Google gathers data from your Google Search (your queries), Google Maps (your locations), Google Drive (your personal and company-related documents), Google Youtube (your video patterns + favorite content + favorite persons / youtubers), Google Analytics (your business metrics), Google Chrome (your favorite websites & links), Google Android (your downloaded apps + text messages + phone calls history) and Google Ads (what you sell and how you sell it). So if you’re logged in all the time on Gmail, Google thanks you because it can deconstruct you faster. Especially if it can read your e-mails. And some businesspeople stil think that’s a company. Cute.
FOUNDER’S CARDS #58
QUICK NOTE ABOUT A.I.: Data Leaks is a subject that will make COMPANIES ban the use of it. Just now, as I am reading a newsletter from The Information something caught my attention: A number of firms have banned ChatGPT in recent months. The cause: these companies are fearing data leaks by employees who use ChatGPT because of the input of sensitive data (company information). That makes sense. If you’re a company and your employees are using an A.I. Chatbot that ingests data, you don’t want your company information leaving your headquarters and strengthening a chatbot that belongs to another company. Especially if it has gone viral and tons of people ask questions and get true information in return. Business Insider published an article showing 14 Companies that already banned ChatGPT because of fears of data leaks. If your entire workforce has been giving private data to an A.I. while at work, the owners of that A.I. are gaining a profound eye in your organization. And they now know some of your “secrets” too. No one wants that. Hence why A.I. Chatbots will experience a drop eventually in monthly users.
FOUNDER’S CARDS #57
QUICK ADVICE TO CONTENT CREATORS: Embrace what you love creating and focus your content production efforts on that above all else. Since nowadays you, who work with the Internet, are involved to some degree in content creation or is a full content creator full-time, think about it the right way. Whether you’re working and developing content for a company or for yourself, try to deconstruct your personal taste when it comes to creating content to maximize your efforts. You’re like a car. You have GAS. That gas is so much bigger when you’re creating what you love creating, whether that’s music, articles, podcasts, videos, cards or whatever. This helps you avoid burnouts (which can come and go very often if you don’t stop to pay attention to HOW you work/operate), and helps you outlast and outwork the competition. It will also place you on a GOOD cycle: after seeing the work materialized, you’ll admire your own work, and you’ll WANT to create more. And in an Era where there’s now A.I.-generated content as well, true, human-made content that succeeds and brings attention will be more rare. So outsmart others and….machines. It’s possible. Try it for 4 weeks straight and see what happens.
FOUNDER’S CARDS #56
RULE: Success is rented, not owned. This is something that I find interesting to share with you all, which I heard recently on an Ed Mylett show with Jason Derulo. True. If you stop to think about it, what Jason Derulo says makes perfect sense because we who are after TRUE success, will build up a certain amount of effort, then deliver a certain amount of VALUE. And then, either you’ll experience success or failure. But when you do experience success, the people you delivered value to will enjoy and use that value, and if you’re lucky (or better: blessed!), you’ll be REWARDED for a specific amount of time. Then if you stop working, and stop pushing, and stop thinking about others, you’ll notice how your successful life has suddenly disappeared. No one does a short amount of work and enjoys a lifetime of success. We all need to keep pushing. Remember: Success is rented. The Market, people or whatever you wanna call it, responds in return to your efforts.
FOUNDER’S CARDS #55
NEWS ALERT – and here we go again... – Facebook is changing its pet-project Libra to a different name because that’s what BIG TECH does to avoid truth and cold hard facts from spreading out across International Markets and businesspeople. Before anything else, read this from The Atlantic: The Trouble Starts If Facebook’s New Currency Succeeds. Did you notice how it’s FACEBOOK on the headline and not “Meta”? Give this a read if you want to understand what Facebook was and is trying to do in practice. And now, the news: “Libra Association, a cryptocurrency project started by Facebook that drew regulatory blowback worldwide, is hoping a new name offers a fresh chance to win over regulators and gain a foothold in the emerging market. The group will now be known as Diem Association, named for the word “day” in Latin, with its subsidiary Diem Networks serving as the payment system operator. It’s readying a currency that will be called the Diem Dollar…....But the social-networking giant has previously worked to distance itself from Libra. In May, it renamed its Calibra blockchain group Novi to make it sound less like Libra. The Novi team is building a digital wallet that will eventually hold Diem coins, Levey said” – SOURCE: Fortune.
FOUNDER’S CARDS #54
THE GLOBAL FINANCIAL CRISIS – FACTOR #33: SUPERCOUNTRIES. This is important. There are only two nowadays: The USA and CHINA. Both countries are now “supercountries” because of several factors: The State of Artificial Intelligence; Dominant online companies; Awesome market to harvest / handle Big Data; Strong Currencies; Military Power; Great Minds and Entrepreneurs (a good example from the US is Mark Cuban and a good example from China is Jack Ma); Robust Intellectual Property; Powerful International relations (commerce) with other nations (exportations) and more. The problem with all that awesomeness is ONLY ONE: The possibility of getting enslaved by both countries. Because thanks to factors of the Global Financial Crisis, BOTH NATIONS could do many things to grow their own economy overnight: #1 – Turning things that are now FREE into PAID services (imagine everything from Google, Facebook, Microsoft, Apple and Amazon costing $3000 per month). Several nations will suddenly lose businesses due to the overnight cost of running their companies online and the USA actually grows and recovers a good chunk of its economy, also overnight. #2 – Trade the country’s natural resources in exchange for big tech services (or products “Made in China”). And that’s just two examples of how other nations can quickly become enslaved by those supercountries. Clearly there’s danger in letting both nations overreach. At least that’s how I’d think if I were working for the defense department in my own country (Brazil).
FOUNDER’S CARDS #53
THE GLOBAL FINANCIAL CRISIS – FACTOR #32: THE STATE OF A.I.. A lot can be said about this subject, so I’ll try my best to cover it all. Fast. We know there’s ANI: Artificial Narrow Intelligence; AGI: Artificial General Intelligence and ASI: Artificial Super Intelligence. ANI is the chess game on your computer. It knows to do just that. Humanity is discovering now the powers of AGI. Which mimics a human (!). In Japan there’s nurses who are humanoids. Robots. An almost perfect copy of women who are nurses. Teachers also. Then there’s chatbots, who are not just for chats, but to act as an assistant. That’s the case of ChatGPT that took over the news recently. It explains things, generates code, math equations, copy for advertisements and much more in exchange for a single input (which usually is an one-line phrase). Also, it breaks security because of how it ingests data. A recent case I mentioned was a ChatGPT that broke a Captcha test, bypassing it completely. So let’s talk about dangers. MIMIC VOICES: The A.I. that ingests audio files can replicate the same voice but saying something that the person never said before in her life (!). Now you can imagine this on elections. And on CEOs who heavily impact the stock market. All you need is the right training data. Next → FAKE FINGERPRINTS: Because the A.I. learns from images/texts/audios guess what? It can now create fake fingerprints (!). It merges two real fingerprints and create one that doesn’t exist, but that can unlock both phones for instance. Pretty isn’t? Finally, A.I. can also now alter videos in REAL-TIME, changing what is said by the targeted person (the sound) while altering its facial expressions(!).
FOUNDER’S CARDS #52
THE GLOBAL FINANCIAL CRISIS – FACTOR #31: THE ENTERTAINMENT INDUSTRY CRISIS. A hardcore battle (or should we say WAR?) is happening right now for your entertainment hours. Netflix became a major brand, but it’s fighting nothing less than Hollywood. Other streamers too. We now have MOVIES launching directly on Netflix. At first, it was a smart marketing move. Now, it’s standard procedure for those wanting to choose Netflix over cinema. But there’s another new pattern: We don’t see many GOOD movies being launched over the course of a YEAR anymore. Just pay attention to the releases of a year from 2019 to nowadays. Which ones would you buy on Blu-ray? Which ones were a must-have? And which ones were rewatchable? How many come to mind? Near 5 movies I bet. And that’s putting Netflix AND Hollywood combined. Remember: a movie takes MILLIONS to make (usually). And usually from 2 to 3,5 years (years!!!). And that’s content. That needs attention. Just like articles from The New York Times. And people are relentless. They already EXPECT a certain level of QUALITY. Isn’t that you? I know that’s me that’s for sure. So you have now the movie business waging wars and hiring actors for less, paying writers less and so forth (as I’m writing this, writers & actors are on strike!). And then there’s the gaming industry. E-sports. Which are concentrated in a few players. Sony, Xbox, Nintendo, Steam. Am I missing one here? The entertainment industry is now in a war to decide which actors, writers, game devs survive. Keyword: SURVIVE.
FOUNDER’S CARDS #51
THE GLOBAL FINANCIAL CRISIS – FACTOR #30: THE REAL ESTATE CRISIS. A MAJOR real estate crisis is looming and there’s a harder crash ahead than the one we saw in The Global Financial Crisis of 2008. Why? Simple: people are STILL struggling for money. Millennials are a poor generation (24-39 years old) to buy houses/apartments. Big Techs sabotage / shrink your attention. There’s A.I. / Robotics + massive layoffs. And the fake GLOBAL pandemic caused a financial anomaly: workers wanting to work from home resulted in empty commercial real estate. So now we have an entire generation without money + everybody fighting for attention in Big Techs + companies maintaining expensive real estate in a worse market. Back in 2008, banks knew that people wouldn’t have the INCOME to pay for all those apartments and houses, but they lended the money anyway (causing a bubble). The end result was hordes of people defaulting on their mortgages and tons of houses / condos becoming cheap for big banks to take. So by lending all that money to uneducated people, big banks let them “buy” 3 to 5 houses/condos per person knowing that they couldn’t pay in the near future because salaries were obviously NOT keeping up. That meant that the real assets (houses/apartments) would be available for a lot less for these big banks to take, as they were protected by government bailouts at the same time. Also, smaller banks became the prey of those big banks as they could not be found solvent after so many reckless loans. M&As came and big banks got bigger. Now? It’s worse. Because CRE are involved.
FOUNDER’S CARDS #50
THE GLOBAL FINANCIAL CRISIS – FACTOR #29: PRICE WARS. The Market is a conglomerate of businesses. Each business, has an owner who makes strategic business decisions. One of them, is price wars. You see, when the local market is super-competitive, or when the national market is super-competitive, or worse, when THE INTERNATIONAL MARKET is super-competitive, companies do price wars to draw attention from customers. Some in an attempt to make more money, others just to survive. So let’s assume that a city like Santos in Brazil (my beautiful city) has only 10 pizzarias. One of them, depending on the level of size and strategic position, can choose to “bleed out money” for a while (months or even an entire year) in exchange for crushing all the other competitors in the city. Or just 5 of them. This gets more obvious for those running this kind of business of course, as the operation costs for a specific industry sets some standards that you simply cannot make sense otherwise. So once businesses start Price Wars, it’s probably because it’s too expensive to grow by hiring top talent, or consulting companies that “show the light” or additional smart marketing. And this goes for every business. Supermarkets. E-commerces. Online Businesses etc. It’s one of the ways that you can see a Global Financial Crisis blooming. And if the prices begin to change very often in a course of months, local businesses are in a war to survive. Sometimes, maybe national businesses as well.
FOUNDER’S CARDS #49
THE GLOBAL FINANCIAL CRISIS – FACTOR #28: MENTAL HEALTH + BROKEN SPIRIT. The superdangerous virus came out. In 2019. It was the flu. Again. But that doesn’t matter to a NWO government as they can use the flu too to make its people obey laws (!) that don’t make sense, close beaches, and force people to wear masks as if we all were in WWIII and a truly dangerous airborne virus was out. However, as we are talking about another Global Financial Crisis Factor, a true issue arises: Mental Health. You see, mental health seems just another term, but it’s actually one of the most complex problems to find solutions for, if we stop to think about it. Quick example: Putting people in lockdowns forces them to consume content. Then we have people with discipline and people without discipline. Those with discipline will go after the right kinds of content. However, the other type of people will consume whatever they are fed, resulting in different individuals over a short period of time (!). And these individuals will likely interact with disciplined ones, but sucking their value indirectly. Also, The Market is a PRODUCT of people working (!). So if certain restraining orders were suddenly placed under everybody, and their content comsuption changed drastically, you get an entirely different (unprepared) market running your country. All because people were forced to be in closed doors due to lockdowns. Impressive isn’t? They now will have a completely different OUTPUT to their companies and to people, thanks to a change in content comsuption. And this all results in a lack of PROGRESS. And now you have tons of people needing to heal their minds.
FOUNDER’S CARDS #48
THE GLOBAL FINANCIAL CRISIS – FACTOR #27: DISCOURAGING GETTING BACK TO WORK. Thanks to a fake “international virus outbreak” we got to rest a little bit in the comfort of our homes, playing with our loved ones and rethinking life. However, that wasn’t suppose to be the case. The international criminal government who’s in control and that rules over us all, has been pushing a “we should not get back to work” agenda. For those who have their minds – and their eyes – a bit more open, and understand the moves of a criminal NWO government, can see why discouraging its own people getting back to work is a trap. First, no actual dangerous virus came out. But next, a fake “we care about you” government agenda began. And it’s equally dangerous. You see, MONEY enables FREEDOM. Freedom from governments. Freedom from entrapment of many kinds. And people work to get….MONEY. But that’s not all. From a macroeconomic standpoint, having almost your entire country’s workforce stop its own work results in an obvious CHAOTIC environment. Economic Chaos. Social Chaos. All at the same time. So by discouraging people to not get back to work seems nice and pretty at first but when you look at how a country stays...a COUNTRY….there’s no logic in stopping its engines. Unless…..there’s a hidden agenda of some sort. Think: What happens if people stop working, stop getting their own money and the ability to multiply their levels of freedom? What kind of individuals result from this? Freer individuals? Or a web of powerless people who hasn’t been producing, consuming the right news (the right work) and intercepting harmful government interference and action?
FOUNDER’S CARDS #47
THE GLOBAL FINANCIAL CRISIS – FACTOR #26: IDENTITY THEFT. Thanks to The Internet and things like The Dark Web and the lack of robust cybersecurity in today’s widely used pieces of software, and the weird willpower of script kiddies and black hat hackers (among other criminals), stealing someone’s identity nowadays became something ordinary. The Identity Theft is another major factor in a Global Financial Crisis because we now live in a world where tweets (actually posts now since Twitter became “X”) can have impact on the stock market. And the stock market moves tons of money. And the tweets/posts came from….an account. Which can be an individual. Because of the explosion of personal branding, a few single accounts from a particular player in the market – a single individual – has the power to divert the attention of CROWDS to…….something. That something can be a product, or a malware. But both are usually designed to make money. This is why identity theft is a new issue in our Information Era. So if a major CEO had his identity stolen from him and the black hat hacker gets creative, he can use his accounts + invent big lies about him and publish on his digital accounts and move markets or TARGETS (other people) towards his end goal. While at the same time negativily impacting world markets.
FOUNDER’S CARDS #46
THE GLOBAL FINANCIAL CRISIS – FACTOR #25: INTELLECTUAL PROPERTY THEFT. The PRODUCT of people’s time invested into building something for The Market results in what is called “Intellectual Property”, which is something that has the potential to make money ($$$). The very robust pieces of code from the famous Big Tech Companies (which are now criminal companies) are the end result of SEVERAL tech experts. These pieces of code can move entire markets now. Entire industries. And generate massive impact on both Economies and Democracies nowadays. Therefore, certain levels of Intellectual Property today have power and are targets of bad actors (like crackers / black hat hackers) because of what they can do, but the level of attention towards PROTECTING it is another story. Most of China’s economic growth is actually thanks to Intellectual Property Theft, mostly from Germany and The U.S. This means that entire companies in a single nation have been working to end up enriching other (foreign) nations through their hard work. The entrepreneurs carefully complied with the laws of their own nation to be able to work without much government interference, and end up targets of Intellectual Property Theft that makes a copycat company grow exponentially overnight, with criminal government assistance. So what happens is that certain nations have a criminal government commiting crimes (like China), but they back bad actors to steal profitable Intellectual Property from true entrepreneurs so they can save themselves and prevent them from losing power towards the people. Hence why it’s wise to monitor not only the government of your own country, but the criminal governments abroad.
FOUNDER’S CARDS #45
THE GLOBAL FINANCIAL CRISIS – FACTOR #24: CURRENCY WARS. If you read the card about Trade Wars then this is the “continuation” of it because what usually follows a Trade War is a Currency War. What happens is the following: A country devalues its own currency artificially, which turns their own products more attractive to foreign customers. This in turn results in a move by the government to get greater market share of foreign nations, just by being cheaper in that nation. And in other nations too. Because if the dollar or the yuan is cheaper, then customers with their own nation’s currency can buy MORE imported products. So if the Trade War is between USA and China for instance, other countries get indirectly involved (because they do business with The US and China). And when Currency Wars kicks in, these other countries are also foreign markets of interest. They – let’s say China – can end up selling more in other countries just because the currency is now cheaper. However, in that very nation where its own currency is being devalued, the people suffers from higher prices at the expense of having their nationally-made products exported more often to foreign nations. So, after both countries in a Trade War placed enough “taxes” (tariffs) on each other’s products, both countries “summon” OTHER nation’s money through Currency Wars. After it all gets unsustainable, nations “activate” other foreign markets by devaluing their own money in a move to see who matters the most in Global Trade. However, this rarely results in winners. Usually, everybody loses.
FOUNDER’S CARDS #44
THE GLOBAL FINANCIAL CRISIS – FACTOR #23: TRADE WARS. When it comes to Trade Wars, the most recent case we can use is what Trump did against (actually to favor and to boost) China, the 2nd biggest economy on the planet. Thanks to International Trade, the market is actually GLOBAL nowadays. Imports and Exports. But when a nation’s entire market is relying too much on imported products, there’s a problem. A National Security problem. Because the market is too reliant on another country’s products, there’s the risk of military-level moves against that country’s economy. How? Through stoppage of supply/demand, deactivating big chunks of that country’s economy through shady business moves and weakening it entirely. But there’s a factor: CUSTOMERS. If they prefer the foreign product over the domestic, Trade Wars kick in to “save” the day by placing TARIFFS on the foreign product “forcing” the customer to choose the national version. However, in the USA vs China case, the Trade War actually made EVERYTHING more expensive to americans. Because Trump made raw materials like steel more expensive, raising the prices for operational costs for many american companies. So now you have the same market, but with higher prices for both foreign and domestic products. At the same time, China did the same to America making american products more expensive...in China, diminishing the “export income” of the U.S. Then this goes back and fourth. But only China is a must-have business relationship for 20 countries. Not the USA. The U.S. is only a must-have business relationship for 9 countries. Now you have a stronger China, a weaker America, and everything more pricy. Another financial crisis factor.
FOUNDER’S CARDS #43
THE GLOBAL FINANCIAL CRISIS – FACTOR #22: SECRET SOCIETIES. Secret Societies “run the world” through their own personal agenda, rigging democracies and economies all over the world, and leaving the people completely blind when it comes to macroeconomic tendencies (i.e. things that matter for everybody like taxpayers, true entrepreneurs, pro-people politicians, business owners, investors etc). There are many today: Masonry, Illumminati, Rosa Cruz, The Brotherhood (which is actually a criminal organization that has many arms and is centered on Modern Satanism, to be more precise, responsible for wanting to install a “new world order”) etc. For those who understand business & society, a good piece of our world is actually working under these secret societies, which is why many things don’t work properly. Because many layers in society today, are actually rigged by secret societies. This is why many times newspapers are publishing false stories when many know the truth, this is why true progress for entrepreneurs is much harder, this is why pro-people politicians don’t get elected easily etc. Because of such societies that feed the people layers of lies. So whenever something major (like the “coronavirus pandemic”) tries to hit everybody at once, remember that secret societies exist. Clowns with hidden agendas. Remember?
FOUNDER’S CARDS #42
THE GLOBAL FINANCIAL CRISIS – FACTOR #21: DUMB WORK. Dumb Work is different from Misplaced Work. Dumb work is when people are putting actual HOURS and effort into doing WORK that a good chunk of the market knows that won’t result in significant economic progress, either for their own company or for their resumé. A quick example is Social Media Marketing. Many are still thinking that quitting their jobs and opening an Youtube channel will lead them to financial freedom. FALSE. It’s not anymore. The reason is that the level of awareness is not high enough to stop hordes of people from taking this path. All the constant algorithm changes that crashed many serious Youtube Channels (which forced Youtubers to enslave themselves) + the huge censorship coming from Youtube itself + the SYSTEMATIC demonetization are some of the factors that put “working as an Youtuber” on the dumb work category. It’s work that when you say you’re doing, makes you look dumb. Very much. And another major factor for this Global Financial Crisis. Because if people are choosing to do dumb work themselves, where’s my great GDP? There’s no awesome GDP anymore. There’s instead a group of people under a flag (called a country) ready to experience new levels of financial pain, because many are doing….dumb work.
FOUNDER’S CARDS #41
THE GLOBAL FINANCIAL CRISIS – FACTOR #20: MISPLACED WORK. Because of continuous criminal activity all over the world on a daily basis by Banks, The Government (home and abroad), Monopolies and other sections of Organized Crime (it’s true, I consider most of these actors criminals most of the time), the people has been working in areas or projects or “things” that doesn’t cause ECONOMIC PROGRESS. A quick – and clean – example is those working under Facebook (whether as a user or as a developer/employee) when it’s already proven that the algorithms have been destroying businesses’ reach while taking their money, plus acting as a Surveillance system for higher levels of the U.S. Government. So people who invest time WORKING in something like Facebook are not contributing for the entrepreneurial community anymore; are not adding work that matters to GDP anymore; and are not helping the nation get stronger (economically speaking). The monopolies (like Facebook) may SEEM to cause GDP growth but it’s only through monopolistic (criminal) activity rather than actual Entrepreneurship. So the work many are doing today is simply misplaced. Millions are working on things like lawsuits, reports, stopping their projects/jobs, to spend TIME fighting monopolies for instance.
FOUNDER’S CARDS #40
THE GLOBAL FINANCIAL CRISIS – FACTOR #19: MISPLACED INVESTMENTS. Because of factors like The Fake News Industry, The Fake PR reality, The Fraudulent Educational System and The Attack on Entrepreneurship and therefore on True Capitalism, the people whenever they invest money trying to earn more, end up making less. This means in essence that in a given country, A LOT OF MONEY is going to the wrong places, because the investments being made are dumb and misplaced. The people with dumb money will view lowsy investments like putting the money on banks as standard procedure, without informing themselves with solid knowledge of the marketplace before they do it. The people also tend to go with the Trends, buying / selling stocks based just on the news without looking at the CEOs, or investing in startups or companies that mention the next best thing like “Crypto”, “Artificial Intelligence”, “AR / VR”, “Genetic Engineering” (etc) without considering the business. So even when investments are being made, the amount of money counts for nothing if the investments themselves are dumb. The only thing to look at next is how the economic is tanking thanks to those “investments”. Less money being spent wisely, at the end of the day for a country, hurts the economy. Hard.
FOUNDER’S CARDS #39
THE GLOBAL FINANCIAL CRISIS – FACTOR #18: THE PERSONAL JUSTICE FACTOR. You think this is not as important but when it comes down to people seeking Justice it’s impressive how it has the power to change things. And things in the economy itself. The Personal Justice Factor is what I call the events where THE PEOPLE execute their own vision of Justice to their own benefit. Here’s a quick example: In The Trade War between The U.S.A. and China done by Trump, steel became more expensive because of it. That rose prices of steel-made products for those who produce and sell barbecue grills and made them charge more (since it depends on steel to be made). However, tariffs impacted both chinese and american steel, and the american vendors decided to up their prices because in the Obama Era they didn’t experience…….JUSTICE. Get it? That’s part of the economy. If the people sees an opening to charge more they’ll do it because they haven’t seen much justice in their lives in the past, because of other politicians, for example. So whenever there’s room for the people (and that includes entrepreneurs) to take more and charge more, they will. Because they have the power to do it. That’s the personal justice factor. And that’s an economic factor to always consider.
FOUNDER’S CARDS #38
THE GLOBAL FINANCIAL CRISIS – FACTOR #17: MONEY VELOCIY. When people are in a Global Financial Crisis they tend to contract, meaning, they hold onto their money as hard as possible. That’s because they don’t know how to multiply it, nor how to spend it wisely. And people who want to help, like entrepreneurs and pro-people politicians (a rare breed) tend to give people MONEY. But there’s a key factor here when this type of stimulus happens: Money Velocity. When a certain politician releases “free money” to the people, the people has a certain TIME to take it, and spend it. If I take $1000 from the government (a stimulus) for example on Saturday July 15th, and hold $700 but spend $300 on a launch at a bar in Saturday August 5th, and then the owner of that bar spends these $300 on the movies (which was originally mine) on Sunday August 6th, that’s money velocity. It took 22 days for those $300 to travel from my hand to the hands of the movies’ owner. That’s money velocity. It’s the speed that the money travels throughout the economy. But my remaining $700 are still with me after all these days. That’s because naturally, when in a Global Financial Crisis, people tend to contract and spend less. So you see, even if there’s a stimulus for people to keep spending, that doesn’t happen as fast.
FOUNDER’S CARDS #37
THE GLOBAL FINANCIAL CRISIS – FACTOR #16: FAITH WARS. Despite Society’s best efforts to label religions as a “separate thing from the State”, what happens in practice is the other way around. That’s because people MOVE according to their Faith. Everybody does. So you extract your core spiritual values from a Belief System and you use that faith power to reach your goals. That’s how everything works. However, at the same time, this creates “Teams” in Society. And certain Teams do not play well with others (obviously). Example: some people are Masons while others (like myself) are Christians. The two don’t play along, especially because Masonry is actually an arm of Satanism (not that many people know that) along with other secret societies. So you can’t be both Christian and Mason at the same time before GOD. Thanks to masons who turned christians we now know this for a fact. The end result is that some people never land jobs or business deals on the Market because their Belief System is Christianity or Masonry or Spiritism or Budism etc. This single factor alone is THE WHY for why things are not working in the economy. Remember: people are complex. And its people who make the market. The “what you believe in” is important just as anything else. Remember that.
FOUNDER’S CARDS #36
THE GLOBAL FINANCIAL CRISIS – FACTOR #15: COMPROMISED TECHNOLOGY AND INTELLECTUAL PROPERTY. When too many entrepreneurs choose to “move fast and break things” the level of perfection that protects the software is not there. That’s because the focus of the entrepreneur is on unleashing his/her product WORKING to the markeplace. But working and with all cybersecurity holes covered – no cybersecurity flaws – is another story completely. Because of that REALITY we have tons of market-grade software filled with cybersecurity holes. Software that is used by B2C and B2B (which is a bigger mess) customers on a daily basis. There’s also, thanks to a lack of talent when it comes to cybersecurity experts, many systems under APT (Advanced Persistent Threats) which is when a hacker (a cracker actually) hacks into the system on July but will only make the big move on December. So you have companies running thinking everything is OK when in fact they’re already breached, and running with a hacked system. The entire operations compromised. They’re just waiting for the blow from the hacker. That’s one example of compromised tech / intellectual property. There are other examples that are trojan horses. But I’ll stop here for now.
FOUNDER’S CARDS #35
THE GLOBAL FINANCIAL CRISIS – FACTOR #14: THE WAR VS TRUE ENTREPRENEURSHIP. The attack on entrepreneurs. Another huge factor for a Global Financial Crisis. When a nation is attacking True Entrepreneurs it means that it’s crushing innovation (and the ability to innovate for future businesspeople), destroying the Country’s Capitalistic nature, and making monopolies stronger, more condensed for the next decades. The agents are usually in the government. The Criminal Government so to speak. That’s because they can’t “compete” with true entrepreneurs, those who create change based on hard work that installs happiness across the people it impacts. So sabotaging capitalism itself becomes the way to go. Because criminals don’t create value. Those who create value are entrepreneurs. Steve Jobs built Apple. Then clowns stole the company from him. Then when the company was crashing, they had to get him back. So you see, the actual game changers are under persecution because they’re the true value creators. And the targets for nefarious people. Well, at least true value creators (after a long journey) tend to end up rich. But know now that we are constantly under attack thanks to part of the government being a criminal one, that partners with monopolies etc.
FOUNDER’S CARDS #34
THE GLOBAL FINANCIAL CRISIS – FACTOR #13: THE WAR VS TRUE JOURNALISM. Journalism is the foundation of a good Democracy. Democracies stop working when true journalism is under attack. Unfortunately, that’s the case today. The ones who are part of the Journalistic team of a nation, when they produce actual journalism, investigative journalism, people are warned about what’s truly happening in the business and political landscapes. When truth comes out, the people reorganize and society heals from harms and damages done by misinformation. Also, people get smarter about who are the corrupt agents in their society who are manipulating things, and which are the ones committing huge crimes etc. True journalism exposes criminals and corrupt companies. I remember a case here in Brazil of a company that sells meat called JBS, that was actually selling ROTTEN meat (!). I remember the scandals involving Nestlé selling tap water (!) in a bottle and so forth. Investigative Journalism gives the power back to the people, which is something criminal governments understand. Hence why, they tend to render the media in a country uneffective or controlled. Because it empowers the people. There’s a WAR for actual journalism. A war you’re part of, like it or not.
FOUNDER’S CARDS #33
THE GLOBAL FINANCIAL CRISIS – FACTOR #12: THE PEOPLE’S SUPERTINY PURCHASE POWER. Because of the continuous destructive macro events that have been crushing economies and consolidating market power on monopolies, banks and big tech companies, along with the systematic attack to the educational system which prevents everyday people from getting knowledge that works, what we know as “THE PEOPLE” became very POOR. And when you have poor people, people with not so great purchase power, the money doesn’t move around much. Maybe true entrepreneurs can develop a new product and launch it to the market, but if ALL – or the majority of – your potential buyers don’t have much to spend, the entrepreneur’s success is doomed. Or at least diminished. Furthermore, people will retain their money as hard as they can, because they don’t know how to put money to work. So this means less buying activity + less investments because uninformed people tend to contract in a global financial crisis, generating a scenario of Scarcity. And finally, the companies that do understand this reality of the people’s tiny purchase power, will develop solutions that attend the people, creating…..a gig economy, where people ultimately work and buy less, but using coupons and promotions and cashback etc.
FOUNDER’S CARDS #32
THE GLOBAL FINANCIAL CRISIS – FACTOR #11: THE PEOPLE’S LACK OF AWARENESS. Because of the fraudulent educational system + the fake news industry + the censorship by governments and big tech companies (Google, Facebook mainly), the level of awareness of the people of important subjects that concern them in a crisis is very low. So thanks to all these factors combined, you have people uninformed with….MONEY. Money used wrong. Dumb money. Because deep down, a nation is A TEAM. And if many in your team are using money the wrong way, the nation as a whole fails to achieve greater levels of success (gross domestic product – GDP). Get it? So you have masses of people uninformed about the water crisis, food security, big tech crimes, the criminal activity of banks, fraudulent telecoms, market manipulation factors, the state of A.I., the realities of cybersecurity, the state of cybercrime and more. As a result, when the nation (the team) is going through a financial crisis, they don’t know how to respond properly and won’t be able to react in time. That’s another factor.
FOUNDER’S CARDS #31
THE GLOBAL FINANCIAL CRISIS – FACTOR #10: FRAUDULENT EDUCATIONAL SYSTEM. Education is mostly done by schools and universities, with the latter being a SERVICE, taking your money and giving back to you a promise that it will turn you into a great “product” that is ready to crush the market. Isn’t that right? You pay X amount of money + your time in life and something called University will make you go through tests and readings which include books and on the very last day of your attendance at the University, you’re READY for the market. And a working person desired by companies. Well, sorry kid. Because today’s universities are mostly in their majority….a FRAUD. It’s a market where the name of the university became a brand, and the output of people are people who know nothing and are not prepared for the market. When they have political agendas it’s usually done on purpose, because criminal governments don’t want the people educated. Dumb people are easier to control. When that’s not the case, you’re paying for a degree when you yourself is not graduated in terms of market readybility. And as a result, COMPANIES have entire masses of people that they cannot use, because they’re not prepared, slowing down the progress of Capitalism in that nation. So yes, that’s another factor.
FOUNDER’S CARDS #30
BREAKING NEWS: ELON MUSK REBRANDING TWITTER AS “X”. The very reason WHY I started The Founder’s Cards was because after months and months trying to grow my Twitter audience, it finally landed a final blow: IT EDITED my TWEET. It was business sabotage/censorship altogether. But that final blow was too much even for an Entrepreneur as resilient as me to handle. So I’m out of Twitter because of it. Hence why Founder’s Cards was born (this was pre-Musk). But now I see the news and here we go: “On Sunday, in the middle of a quiet summer weekend, Elon Musk decreed that Twitter’s product name would be changed to “X,” and that he is getting rid of the bird logo and all the associated words, including “tweet.” Musk’s move wiped out anywhere between $4 billion and $20 billion in value, according to analysts and brand agencies.” - SOURCE: Fortune. Well, NOW there’s no comparison to anything (not even the garbage from Facebook: Threads) as this means that Elon will turn Twitter into something entirely new, and probably more profitable as well. But for those who sell Marketing Projects (like myself) this is something hard to handle. It kills strategic plannings and ongoing marketing projects. But a company named X is another story completely. I read that Musk was about to lauch a way for creators to produce long reads, even books if you like, defeating the whole past branding of Twitter due to new functionalities. It’s funny how a True Entrepreneur installs fear on the competition because who knows what will come next? The markets better prepare. And Zuck too.
FOUNDER’S CARDS #29
THE GLOBAL FINANCIAL CRISIS – FACTOR #9: THE FAKE PR. This one is a little bit different from The Fake News Industry. It’s about PR (Public Relations). You see, market nowadays are PARTIALLY impacted by the image of the companies that dominate the market, which are usually listed on the stock market. So whenever a company gets serious and turns into something to look at, the Public Relations begins to matter. But what is the problem here? Simple. LIES. BIG LIES. When companies are blatantly lying about their activities and business actions, everyone else on the market tend to hold onto a false foundation, generating a world of “sand castles”. Businesspeople place bets on the stock market but the PR of their chosen company is lying or holding up too much critical information (hence why smart investors tend to look directly at the CEO and his/her actions). Information that obviously changes the course of….MONEY (!). So when THE IMAGE of a company is under a false pretense, or is under a lack of PR (companies don’t report information about massive layoffs, products with problems, secrets of the industry etc) everybody else are not being warned about all kinds of different, real dangers. Dangers that may change where people put their cash. And that...kills Capitalism.
FOUNDER’S CARDS #28
THE GLOBAL FINANCIAL CRISIS – FACTOR #8: CYBERCRIME. Because of the level of online economic activity nowadays, and because A LOT of the market now relies on internet-based companies, multi-million or billion dollar companies, and because people place their identities online which have actual value in the real world, cybercrime became the next best thing for real criminals. It is part of the WHYs for a Global Financial Crisis because it involves Destruction of Service Attacks, DDOS, BECs and other ways of causing harm and damage to businesses, companies and entrepreneurs. Today, Black Hat hackers also have been developing professional-grade hacking tools and putting it for sale on Dark Web websites, where script kiddies (black hat amateurs) can buy and hack robust systems without having the proper level of knowledge (i.e. computer programming, exploits, computer networks, security flaws, computer protocols etc). The reason why this is also a major ESTABLISHED problem is because Tech-based Entrepreneurs tend to go by the mantra “fail fast and break things”, developing software that becomes part of The Market that end up having WEAK security, allowing hacks to prosper easily. Cybercrime became also more profitable, thanks to things like Malvertising and Botnets, to name a few.
FOUNDER’S CARDS #27
THE GLOBAL FINANCIAL CRISIS – FACTOR #7: ORGANIZED CRIME. Once again, another factor for the Global Financial Crisis comes to light. Organized Crime. Nowadays, too many companies are actually just a front for organized crime. If you take what the Mafia does, the IRA and so forth and deconstruct it, it shows that many visited “businesses” are actually there to launder money while they co-exist with legit businesses. They also take cashflow from the economy and don’t reinvest in entrepreneurial activities such as Innovation, Tech etc, but rather in criminal activities (once it steals cashflow from legitimate companies) making everything worse. So it’s money that sits outside of the roots of Capitalism (which is Entrepreneurship). It’s compromised cash. Cash that will never see the light of day when it comes to Angel Investing and Shark Tank-like actions. Furthermore, it forces Law Enforcement agencies (police, FBI, intelligence agencies) to spend TIME (which in essence is money) trying to figure out how to remove or deactivate this part of Society, which is also part of the economy. And when such agencies seize money from drug lords or mobsters, it’s MORE compromised money. Money that will likely take years to get back on the right side of the economy after government action. Remember that.
FOUNDER’S CARDS #26
THE GLOBAL FINANCIAL CRISIS – FACTOR #6: THE FAKE NEWS INDUSTRY. This is another factor for the global economy that businesspeople tend to forget about (or forget to connect the dots). Fake news. The whole news ecosystem became mandatory for nations where Capitalism and Democracy reign supreme. Without news, the society doesn’t work. But lately, I’d say in the last 15 years, “the news” became something to monitor in order to find a prize in the Internet’s haystack. Some business opportunity. Some opening for entrepreneurs. It became a puzzle, that if you find the right pieces, you get progress. More money. Fame. And so forth. Also, when the news is reporting THE TRUTH it has power on its own. I build The Wall of Journalism which is a collection of MUST-READ Articles from various media sources, mainstream and independent professionals/thinkers because ONE article began to have power on its own. One. It has impact on people, Web Crawlers, The Stock market and so forth. This is why you should monitor the news. Because it has power. Public and Hidden power. Likewise, The Fake News Industry also has power. To destroy people, legit software, The Stock Market and so forth, turning the economy into something nasty. And that is another factor for why the economy tanks.
FOUNDER’S CARDS #25
THE GLOBAL FINANCIAL CRISIS – FACTOR #5: FRAUDULENT TELECOMS. The telecommunications companies of A COUNTRY tend to be reliable right? Well, wrong. Turns out that I had to enjoy some awesome time figuring out on my own that the very owner of TIM – tim.com.br – (a telecom here in brazil) was actively sabotaging my international (and maybe national too) phone calls. Does the economy worsens when this happens? Yes. Oh yes baby. Countless business calls, business deals, and partnerships lost because of a very well disguised attack to my business’ infrastructure. The whole problem is that this is not as mainstream as other types of “problems” that are embedded in our Global Economy. But it has a hardcore negative effect on one thing: Globalization. The last frontier for Entrepreneurs in my opinion. So whenever you find yourself using your phone while running your business, ask yourself: “Hmmm….after doing my Legendary Marketing campaign I exposed our business phone number with it…..shouldn’t I be receiving a lot more phone calls?”. Ask yourself that. Because closing deals – for those who understand Sales – through phone calls is way better. And way faster. You may be one phone call away from becoming a millionaire. But not if it is under sabotage.
FOUNDER’S CARDS #24
THE GLOBAL FINANCIAL CRISIS – FACTOR #4: BUSINESS SABOTAGE. If you have been following the latest 3 cards you can see that I mentioned business sabotage. Not as a core subject, but something I’ve been going through since 2019, to be more precise. This is another factor for why “the economic doesn’t work”. It’s because building wealth in the last decade tend to be building something using technology, which can range from a company website to A.I.. However, the GROWTH is exponential, allowing solopreneurs to become millionaires using only a computer, a great idea and hard work while using technology. Likewise, the bad actors are also exponential. A single black hat hacker can do a lot with one notebook. I had to find out the hard way that both my Web Hosting (criminal) “Company” – Locaweb – locaweb.com.br – and my Telecommunications company at the time – TIM – tim.com.br - were BOTH sabotaging my comms. No comms, no cash flow. After all, no communication with potential customers. IF I had to go through this, you can imagine how other entrepreneurs may be experiencing Destruction of Service attacks, DDOS attacks, Advanced Persistent Threat (APT) attacks, Business Email Compromise (BEC) attacks and so forth. When the money is real, this is a factor.
FOUNDER’S CARDS #23
THE GLOBAL FINANCIAL CRISIS – FACTOR #3: CRIMINAL MONOPOLIES. Unfortunately BIG TECH companies are not the only monopolies we have to worry about. Nowadays, in The End of the Eras, entrepreneurs and businesspeople have to deal with at least one monopoly in every industry, whatever the industry is, and try to exist as a player in the marketplace despite them all. I had to deal with a monopoly here in Brazil in the area of Web Hosting (Locaweb). It sabotaged my e-mail flow, blocking my communication channels with customers and partners home and abroad. Despite being obviously a bunch of fraudulent monkeys who promised a good web hosting experience, they also proved to be part of a wider network of “companies” that still exist thanks to business sabotage. You see, when it comes to marketing, it hasn’t changed. “Digital Marketing” is just Marketing allied with knowledge of how Tech works. I managed to display bold marketing fast enough to gain the necessary attention to support my business and achieve success. But when I got sabotaged and managed to identify Locaweb as the author of the absense of my e-mails, BUSINESS came to another level entirely. The infrastructure is compromised. I did my best and warned Brazil’s Federal Police, but little is done here. But this is another factor.
FOUNDER’S CARDS #22
THE GLOBAL FINANCIAL CRISIS – FACTOR #2: CRIMINAL BIG TECH. The 5 BIG TECH Companies (Google, Facebook, Amazon, Apple and Microsoft) hold too much market share in the USA and abroad. It’s an unprecendented monopolistic behavior that forces entire COMPANIES of foreign nations (like Brazil, among others) to work with Big Tech or there’s no workaround at all. Google and Facebook, “The Duopoly”, became specifically too hard to work with in the Marketing/Advertising industry, because it controls both SUPPLY and DEMAND when it comes to getting attention from customers. Also, Google and Facebook have been destroying the market through its shape-shifting algorithms (especially Facebook), creating an INFRASTRUCTURE where companies and entrepreneurs need to be on their toes and watch out for the next “update”, when the updates are always meant for gaining more dominance + a stronger monopoly (built through non-capitalistic ways like business sabotage). Investigative Journalism (from the NY Times) spotted SEVERAL scenarios where Google was actively sabotaging companies and entrepreneurs (worldwide). Since it became part of the government (remember the Snowden movie? Google’s was already involved in the famous scandal of that time!).
FOUNDER’S CARDS #21
THE GLOBAL FINANCIAL CRISIS – FACTOR #1: CRIMINAL BANKS. I’ve the duty and the will to warn you of what I found to be 33 factors of a Global Financial Crisis, which was first the content of a Market Board. So here we go. The 1st one: Criminal Banks. For those who remember The Big Short movie, tend to also remember the whole mess banks made – and continued doing – with people’s money. Crimes. With YOUR money. And then it’s your “fault” somehow (like it shows a bit on the movie). So next, since The World didn’t recover from THAT crisis yet, the banks will come after you in a new way: Loans involving your cars and your property. Your last resort of wealth. I don’t know if the documentary Inside Job was “loud enough” to warn the public, but either way, heads up! Because thanks to Globalization and other factors like non-capitalistic nations (like mine – Brazil) using foreign software as its own national digital infrastructure (like BIG TECH – Google, Facebook and the rest), working people in ONE nation tend to be enslaved by ANOTHER nation (!). And because there’s no fair ground for building wealth, banks will go into a new criminal lending spree, taking assets from the people who are just trying to survive over and over again, playing with their money all over again. So be smart. It’s time.
FOUNDER’S CARDS #20
I’m currently reading my Forbes newsletter when this pauses me to take some of its content and add it to this card, because it matters: “Elon Musk, Steve Wozniak and hundreds of other high-profile technologists, entrepreneurs and researchers called for a “pause” on development of powerful AI systems to allow humanity to take stock of the risk, though the open letter from the Future of Life Institute was widely criticized. Some in the growing AI safety field have warned that AI could cause human “extinction,” and in May, another statement signed by OpenAI’s Altman, as well as Demis Hassabis and Dario Amodei, chief executives for Google DeepMind and Anthropic, said simply this: “Mitigating the risk of extinction from AI should be a global priority alongside other societal-scale risks such as pandemics and nuclear war”. Seems too much right? But it’s right on the spot. While reading Axios and The New York Times’ newsletters I had to stop as well to add more A.I. must-read articles to The Market Mastery section. A Chat GPT that recognizes faces can read captcha, defeating it. It was proven. And a single New York Times article is responsible for warning the world? No. I need to make my own effort and share this as well. Because our Society is broken. Thank God we have people like Elon Musk.
FOUNDER’S CARDS #19
I’M BACK. Despite all the forces conspiring for a complete shutdown of my activities, my entrepreneurial spirit shouts louder. At the time of this writing, the company website – www.petersonteixeira.com – is currently OFFLINE. Not because of my ideas, strategies or anything, but because of current and past wars. We will get back everything on track eventually. Now that’s said, I also want to say that the whole pandemic is a big farse. A true international fraud generated by our dearly criminal governments (home and abroad). The TRUTH when it comes to the COVID-19 “pandemic” is that someone at the CIA deactivated the actual virus, leaving the people to worry about….the flu. Probably a male. And a true Christian. Not a joke. I still recall an interview between a woman who worked for the US Congress and Patrick Bet-David (the entrepreneur), where she leads the topic by saying that “someone in the CIA said that only a flu came out” (something along those lines) – when trying to hold the CIA agent accountable. But this is not the original source of my findings. The whole talk involving a New World Order and its points that connect with The Bible and International Markets are the root of my findings. But that huge subject is for another card. For now I wanted to publish this out. Take care.
FOUNDER’S CARDS #18
About The VERY WEIRD RESPONSE Over my Identity Fraud Request to Policia Federal (Brasilia). Brasilia responded by e-mail with also a very strange answer as a response as a result to my request that I’ll summarize: “The Federal Police can’t and shouldn’t inform whether certain person is the target of an ongoing investigation or not”. Well….I KNOW that. But…as stated before in the now-known recent “response” (over my Identity Fraud Request for Information to Sao Paulo): My Request was for some information about a closed, baseless investigation involving people obviously framing me and my company. CLOSED means not “ongoing investigations” to my understanding. That was my request. Another quick point that was very weird in this response from Brasilia was: The Federal Police doesn’t investigate people, but allegedly criminal facts. Well….criminal facts are done by….PEOPLE. Last time I checked at least. If there’s something else committing crimes other than people, then I think it should be on the news, right? ALL THIS EFFORT not to admit that Google, Facebook, Microsoft, Apple and Amazon have been working behind the scenes to sabotage businesses, democracies, entrepreneurs and install a Communism 2.0…?.
FOUNDER’S CARDS #17
About The VERY WEIRD RESPONSE Over my Identity Fraud Request to Policia Federal (Sao Paulo). Sao Paulo sent Santos’ Federal Police station all my 4 documents back with a very strange answer as a response as a result to my request: “This lacks documentation and foundation and provides disconnected points”. Seriously? A 100-page well-explained, quick-to-read letter about key parts of my journey since 2015. Documents about me, my apartment and my company. A promoter card of The Manifesto. And a pendrive with very important files, INCLUDING the articles exposed in The Market Mastery section: Business Articles, Marketing Articles, A.I. Articles, Cybersecurity Articles and Secrets of The Market (!!!). FURTHERMORE, IT WAS NOT A COMPLAINT. But a Request for Information for whether or not some Federal Investigation involving my name and my business from at least 2017-to-2019 involding fraudsters had happened, proved pointless due to people framing me and obviously fabricating lies and closed without my knowledge. You know, this whole ongoing war-like BUSINESS journey I’ve been facing proves my exact point: Governments and Big Tech are working behind the scenes against THE PEOPLE. I’m working to build my business in a HONEST WAY and Big Tech sabotages my business. The Telecom sabotages my phone calls. And The “Web Hosting Company” sabotages my emails. Now this…?! Just admit already that there’s an obvious persecution to honest, hardworking people, true entrepreneurs and especially christians by some shady people. Who have been using BIG LIES to leave everyday people in the dark about dangers we should all know about, from aGlobal Economic Crisis to a Big Tech “government” silently trying to install and establish some sort of Communism 2.0 agenda through Google, Facebook, Microsoft, Apple and Amazon.
FOUNDER’S CARDS #16
About My Calls Over my Identity Fraud Request to Policia Federal. Spending money I don’t have (thanks to criminal business sabotage by TIM and Locaweb) to visit Policia Federal Headquarters over no result is a very serious issue (something to add up in lawsuits). So I made a few phone calls today to Sao Jose dos Campos’ Policia Federal and Brasilia’s to see if they were working a bit faster (after all, that was the whole point in opening the same request in different cities). The answer? The same as Sao Paulo’s answer: “Still deliberating (i.e. in process)”. Awesome. You as a TRUE ENTREPRENEUR, A TRUE BUSINESSMAN, building something extremely relevant that can actually help the market and the economy, must face criminals first to then be able to build a business. This is for you all to see what real businesses have to go through when they’re building a really powerful business that goes up against international criminal enterprises like Google and Facebook. The level of criminal activity is so EXTREME that The Web Hosting company itself (Locaweb) AND the Telecom company (TIM) both unite behind the scenes to sabotage my communication channels with international people in order to help Google and Facebook and prevent me from talking to other entrepreneurs and legit law enforcement agents who have additional evidence against The Duopoly. But hey, at least we all get to see how a major criminal network (The Brotherhood) actually works in the real world, helping Monopolies maintain market power while helping maintain the same politicians in congress while preventing good people from getting richer and therefore, getting POWER to change things for the better. As I said in The Global Financial CrisisManifesto, without playing dirty, there is no competition at all. You better play dirty. Clowns.
FOUNDER’S CARDS #15
About The Quick Visit to Policia Federal (Sao Paulo). I revisited Policia Federal’s Headquarters in Sao Paulo once again in September 25th — 5 days ago — just to see if my “Request for Information” about Identity Fraud had any results. The answer? “It’s still deliberating (i.e. in process)”. I was right. The 20-25 days time frame as a deadline was nonsense as I predicted because Policia Federal is one of the most important government agencies in Brazil because it works (remember the whole Car Wash Operation?). And BECAUSE it works they have a lot of work in ther hands, hence why I filled the very same request to Brasilia and Sao Jose dos Campos predicting all that to see if we can speed things up. Apparently I was very right. I just hope they don’t use this as an excuse to delay my process as I’m trying to improve the economy and people’s lives as well. It’s annoying to go through all this BS when you just want to build an international business and a brand and live a normal life. But…not my fault. It’s the criminals who chose to stand in my way of pursuing my dreams. Big mistake.
FOUNDER’S CARDS #14
The Identity Fraud Request to Policia Federal (Sao Jose dos Campos) PART II. Sao Jose dos Campos took my documents which were originally planned to be delivered to Curitiba. PROTOCOL NUMBER at POLICIA FEDERAL — SAO JOSE DOS CAMPOS POLICE STATION: 08514.001848 / 2020-20. The waiting window may be shorter, according to the attendant who filed my request. The possibility of it taking just 1,5 week for a response was the answer I got. Nonetheless, I still assume it’s gonna take probably 20-to-25 days waiting window for a response to my request anyways. It’s Brazil, after all. Remember? I’m curious though, about whether they’ll understand — and investigate and connect the dots — the whole part about HAARP waves and “The Repeated Days Attacks” which is something Brasilia’s PF Headquarters should understand or at least be aware about (as I said before). It’s critical information for these times. Especially if you’re investigating something.
FOUNDER’S CARDS #13
The Identity Fraud Request to Policia Federal (Sao Jose dos Campos) PART I. Sao Jose dos Campos was an unplanned trip on the way back to Santos. Because the visit to Curitiba’s Policia Federal HQ resulted in no protocols, I didn’t want to take back home all the documents and files I handed over to Sao Paulo’s PF Headquarters. Spending money and personal time to produce and provide all that over nothing was something I couldn’t handle. So I choose to go to a Policia Federal police station in Sao Jose dos Campos — the city where most of WWW.PETERSONTEIXEIRA.COM was built — to try to file my request. It is not a Headquarters, but who knows? Maybe there’s gonna be some progress in there or something. Besides, I believe it’s easier for them to look up and match all the records I provided — gas bills, electric bills, internet bills — since a lot of the story involved the company and the website actually happened in Sao Jose dos Campos, Brazil (and the companies who provided my infrastructure are from there). So they probably know the key people responsible from the Gas / Energy / Telecom companies involved in providing such services and can double-check things faster. An educated guess on my part, of course. We’ll see what happens next.
FOUNDER’S CARDS #12
The Identity Fraud Request to Policia Federal (Brasilia) PART II. Finally, in Brasilia, I managed to deliver the same documents I delivered to Sao Paulo’s Headquarters, despite some level of resistance from the attendants. PROTOCOL NUMBER at POLICIA FEDERAL — BRASILIA REGIONAL HEADQUARTERS: 08280.010503 / 2020-58. Just like Sao Paulo, there’s a 20-to-25 days waiting window for a response to my request. Once again, let’s hope for the best. NOTE: I did find a certain comment from the attendant very weird though: The woman in charge said that it would forward all my documents and case to Policia Federal’s Internal Affairs (Corregedoria). That doesn’t make much sense as I’m not part of the Police Force. But anyways, maybe there’s something I don’t know.
FOUNDER’S CARDS #11
The Identity Fraud Request to Policia Federal (Brasilia) PART I. Brasilia is a town I don’t recommend anyone to visit. The atmosphere on there is “heavy” (probably due to the extreme criminal activity from big chunks of the brazilian government). But I had to go there as it is Brazil’s capital. Besides, Policia Federal’s HQ from Brasilia should at least be aware of the recent and constant use of HAARP waves in Brazil, “The Repeated Day attacks” and some other things I mention and properly explain in my documents to Policia Federal along with the story of www.petersonteixeira.com myself and the company. To be honest I hoped for a better infrastructure since that’s the main Headquarters of Policia Federal in Brazil. Sao Paulo’s Headquarters had a much better process for answering to the public. I guess this reality is a direct reflection of how much the last 2 decades of the brazilian government actually cared about fighting organized crime. Why fight themselves, right? Not a good strategy in Politics. But we the people care a lot about Policia Federal. We support them. I at least do. It’s important for a functional society. We need some heroes man. Because there are way too many criminal monkeys these days. Maybe in the future, The Car Wash Operation will become a major fun-to-watch documentary on Netflix.
FOUNDER’S CARDS #10
The Identity Fraud Request to Policia Federal (Curitiba) PART II. Therefore, during this war against Google and Facebook and some other criminal cowards who have been jamming my communication channels, I don’t really know how much workload each Policia Federal (PF) unit currently has, and whether they’ll care about my case and WWW.PETERSONTEIXEIRA.COM or not. So decentralization increases the possibility of a response from them on this crazy story to a normal, handsome, taxpayer entrepreneur. Bottom line: Despite my great efforts to provide precise information about the company, the business and myself to Curitiba’s Policia Federal HQ, I couldn’t hand them anything and get a protocol in return like I did with Sao Paulo’s Policia Federal HQ. But at least I got to see more of Curitiba city. A very beautiful city I might add.
FOUNDER’S CARDS #9
The Identity Fraud Request to Policia Federal (Curitiba) PART I. A sad news: Curitiba once again was a no show. I wanted badly to hand over the precise documents and records I provided to Sao Paulo about myself and the company. Why? Because Brazil’s strongest heroes from Policia Federal are all in Curitiba, from Parana state, Brazil. Because they’re the main force involved in the famous Car Wash Operation that caught MANY white-collar criminals (high-level people) and also because they were the ones who put in jail one of the worst criminals of Brazil’s history: Luiz Inacio Lula da Silva. Brazil’s former president and recently, former convict. The whole reason for me to go to different cities and do the same requests about information on Idendity Fraud to different PF units is mainly because this is a war between honest brazilian people (from law enforcement to entrepreneurs to everyday people) and criminals disguised as government authorities. For instance: Lula got out of jail after almost 600 days enjoying some time at Curitiba’s Policia Federal HQ. But how he got out if he is actually a high-level criminal, proven guilty by Brazilian courts, and after it all got reported on Brazil’s biggest news media sources? Well, it’s all thanks to corrupt judges from Brazil’s STF (who are also responsible for jamming and restricting Jair Bolsonaro’s movements aimed to help the brazilian people).
FOUNDER’S CARDS #8
The Identity Fraud Request to Policia Federal (Sao Paulo) PART II. Despite the rain (which tends to jam Sao Paulo’s traffic leaving you basically PARKED on the road for hours) there was no traffic at all. Very nice and smooth trip today to Policia Federal’s Regional Headquarters (Address: Rua D’Antola 95, Lapa de Baixo – Sao Paulo – SP – Brazil). Gave me a good time to think about things. And also gave me time to talk to the Taxi drivers who are being seriously hammered by Uber’s anti-competitive business moves and the whole consequences from all the coronavirus global false alarm. Too many Taxis parked for 2-3 hours. No work. And some were sharing how pointless the rides are from a cost-benefit standpoint. Low paycheck when there’s work because of UBER and “VIRUSES”. Boy this reality pisses me off. I briefly shared with one of the drivers that eventually they’ll all have to launch a truly powerful class action lawsuit worldwide when the time is right. For financial aid. And financial support. Or simply for enjoying life. Because that’s where the money is, right? Criminal money. So let’s go after the criminals now because they have been stealing from the people for years in a row. PROTOCOL NUMBER at POLICIA FEDERAL — SAO PAULO REGIONAL HEADQUARTERS: 08500.022848 / 2020-12. Now there’s a 20-to-25 days waiting window for a response to my request. Let’s hope for the best. I’m actually curious about the whole thing. Because if I knew I had to fight organized crime while building the business and while fighting Google and Facebook and their criminal activities, censorship and rigged algorithms — all at the same time — I’d have prepared more.
FOUNDER’S CARDS #7
The Identity Fraud Request to Policia Federal (Sao Paulo) PART I. Today I went to Policia Federal (Brazil’s Federal Police) in Sao Paulo to deliver a 100-page letter + 1 brochure of personal and business documents and records + 1 promotional A4-size, laminated card that promotes The Manifesto + 1 Flashdrive with some VERY important files (video + images + documents). The goal of leaving my city to go to a horrible, rainy, colorless big town where there’s not much life around? Find out whether there’s massive Identity Fraud happening with my Brand and my Name. After all, as you all know by now, it makes zero sense PETERSONTEIXEIRA.COM getting no e-mails from potential partners, potential (or in course) megalawsuits and potential customers. Not to mention zero international phone calls as well. There’s some serious criminal activity going on and I believe is time to start focusing on that. The 100-page letter covers a good chunk of the story — true story remember? — starting from 2014 up until recent days. I believe in Policia Federal because The Car Wash Operation caught MANY criminals in Brazil’s Government, bringing hope back to the brazilian people once again. A very hardcore war by the way, just watch the movie (yes, there’s even a movie about it). I think is time to start telling the truth. Because Google and Facebook must be destroyed. Framing or sabotaging the communication channels of handsome entrepreneurs who are crazy enough to take some big risks is not a viable strategy at the end of the day.
FOUNDER’S CARDS #6
Banks: Loan Sharks Legalized by The Government PART III. This is a continuation of PART I and PART II. I’m sorry but….whenever I see absurd ads by banks I must talk about it. Here’s one more Advertisement on Youtube from Santander [ portuguese ]. Yes, Santander Bank in Brazil wants YOUR REAL ESTATE now, my dear brazilian small business owner, to “take care of you” in return. In a time of Global Financial Crisis. That banks themselves created. Well, that’s nice isn’t it? That’s like loan shark on steroids. This will only add real estate to the bank’s portfolio which means banks will ultimately control people’s LAND after stealing a lot from the people through several, federal, international crimes in the past decade. And that’s a huge problem in a Global Financial Crisis scenario because LAND is…REAL. It’s not stocks or fake money or things people don’t actually need in practice to survive on a daily basis. Land is real. People can live off the land. People can rent land. People can build things on land. But forget all that. Remember: banks will take care of…you. That’s very important. It’s a like criminal babysitter.
FOUNDER’S CARDS #5
Banks: Loan Sharks Legalized by The Government PART II. This is a continuation of PART I. Recently, I asked the bank for a Credit Card to use debt — YAY! — to boost the business (this was AFTER publishing The Manifesto). It would be an ALL-IN type of risk, but I’d be able to make some moves on the market and move a lot faster, and go further, despite the criminals working really hard behind the scenes to sabotage my business (hence why they’re blocking my communications…to block my…money duh!). Anyway, while watching TV, I saw a very stupid TV Ad — from Banco Santander this time — saying it would start investing in….newspapers stands now (!). WOW! That’s some more….very smart investing by banks right there! And with YOUR MONEY! WHAT?! This again?! Remember this right here? Now, seriously, WATCH this Advertisement on Youtube from Santander [ portuguese ]. NOTHING against the person who wants to build that kind of business (of course! I’m an entrepreneur and I encourage people’s dreams!) but…how much ROI will THE BANK get in return when the market today is all about E-commerce, and Apps, and A.I. and VR and E-Sports and Cybersecurity and Cars becoming subscriptions etc…? How much ROI?! If the market for content consumption is mainly digital nowadays? From news to entertainment? Now how relevant to world markets is WWW.PETERSONTEIXEIRA.COM? Read The Market Mastery: A.I. articles, Marketing Articles, Business Articles, Secrets of The Market articles and Cybersecurity Articles and The Global Financial Crisis Manifesto. Just for starters to see the relevancy. By the way, my outcome with Bank Bradesco: Credit Card Negated. Thebottom line: Banks just want to destroy economies and control wealth. Keep that in mind.
FOUNDER’S CARDS #4
Banks: Loan Sharks Legalized by The Government PART I. Banks man. Banks. It’s funny. Let me tell you the summary so you can understand the coming parts of the story: I have a bank account for the business on an agency of Bradesco Bank over here in Santos – Brazil. This bank account has only debt (due to the bank’s own tariffs) — i.e. NO MONEY — because of the level of business sabotage I’ve been suffering by Locaweb on my business emails and on my international calls by TIM which have been blocking my communication channels with customers. No communication with customers, no money. Therefore, I’m currently operating in practically ZERO money mode for over 3 years now. Ok. That’s organized crime trying to put my business down through coward means. Ok. But without the bank’s tariffs, I would have stayed at zero. But here’s the funny part: The lady from the bank calls me to say: “Peterson…I’m seeing that your bank account has no activity on it”. Well, remember The Global Financial Crisis of 2008? Because I remember. So first the criminal banks commit monster levels of fraud, raise prices to absurd levels (globally)
of many things people need (like food, real estate etc), and now they want me to keep feeding the criminal bank…?! That’s naive. Very naive.
FOUNDER’S CARDS #3
The rising trend: Business Sabotage. I’ve been talking a lot about it recently thanks to my own Web Hosting Provider and my own Telecom sabotaging my communication channels with international markets, which you can read about on the CEO WARS: Locaweb and CEO WARS: TIM, respectively. This trend will only explode even more in the future. It’s gonna be sabotage everywhere. Why? Because a few criminal monopolies have “jammed” world markets, and they’ve been using their infrastructure to maintain market power, leaving little room for value creation and Entrepreneurship, which is what actually creates WEALTH. Because I myself know the lengths of what I’m having to face — criminal monkeys, criminal big tech etc — just to establish the business and make the brand explode through honest means, I understand how weaker people may see a viable option to sabotage the competitor’s business in order to make money. I’m seeing some “businesses” secretly sabotaging other brands behind the scenes while putting their “competitive” product on the market at the same time. Tsc tsc. Monkeys. I think eventually, the solution will be only one: Give power to Entrepreneurs to build a brand new country. And I hope they have the best mindset.
FOUNDER’S CARDS #2
The rising trend: Attacks to businesses’ raw materials availability. Why? To impact the quality of a specific product in global markets to then “reroute” any real (big) money only to the brands that do have the best raw materials in place in their production lines. People like quality stuff, remember? For years I’ve been noticing that THE LEVEL OF QUALITY of products, from clothes to cleaning products, have been deteriorating. If you stop to think about it, you’ll remember that a T-shirt bought 10 years ago had a far more superior fabric than the ones you buy nowadays. I’m noticing that there’s an ongoing attack to access to the best raw materials, in order to maintain the level of market dominance of just a few brands on the market. Another layer of business sabotage: shortage of the best raw materials. Think about that.
FOUNDER’S CARDS #1
The very 1st Founder’s Card. Another milestone. We’re replacing Twitter now baby because I don’t like stupid big tech censoring people and posing as a successful business and a global example of Entrepreneurship. So welcome to my cards. For those who have been following my work and the company website be aware that there’s A LOT more coming in the near future, despite all the business sabotage taking place by criminal monkeys and big tech altogether because there’s NOTHING like building what you want from your own crazy ideas on a daily basis, and telling the whole world about it. When you create something it makes you feel ALIVE. Don’t you think? Just try Entrepreneurship in practice and see it for yourself. Although I’m awesome and handsome and all that, I’m just a man at the end of the day. Go find that out for yourself. Build something..